• 한국의류학회지
• /
• 제47권3호
• /
• pp.560-576
• /
• 2023

Drawing on gamification affordance theory, this study examines the relationships among key affordances of avatar fashion styling, perceived enjoyment, and engagement behavior intentions-defined as the intention to share content on avatars in the metaverse platform-and the moderating role of metaverse familiarity. Based on survey data collected from 198 Korean ZEPETO users with avatar fashion styling experience, the hereby proposed research model was tested with structural equation modeling. The results demonstrated that self-expression and competition positively influenced perceived enjoyment, which subsequently affected customers' engagement behavior intention. Furthermore, metaverse familiarity as a moderating effect intensified the positive association between affordances and perceived enjoyment as well as between perceived enjoyment and engagement behavior intentions. The individual interaction effect of each affordance dimension on perceived enjoyment was different, with self-expression having a greater influence on enjoyment among the high-familiarity group and competition having a greater influence on enjoyment among the low-familiarity group. Considering that users with low metaverse familiarity might have higher needs for social interaction for adaptation, competition, being more socially triggering, might have affected these users more crucially.

• Agribusiness and Information Management
• /
• 제3권2호
• /
• pp.43-62
• /
• 2011

The goal of this study is to determine, based on survey results, the underlying factors that affect the intention of the farmers who have not adopted the Hazard Analysis and Critical Control Points (HACCP) system for the rearing phase of pig production to adopt this system in the future. The research model for this study was con structed based on strategic contingency theory, the theory of the diffusion of innovation, and the technology acceptance model (TAM). Using structural equation modeling with partial least squares (PLS), this study analyzes the effects of the intensity of competition, the environmental uncertainty, the innovativeness and self-efficacy of the individual farmers, and the impact of the credibility of the Agricultural Technology Service Center (ATSC), which acts as the principal agent of technology dissemination and as a leader of change, on the perceived usefulness of technology and the farmers' intention to adopt the system. The results of the analysis are as follows. First, with regard to the underlying factors affecting the intention to adopt the new system, the intensity of competition within the industry and the institutional credibility of the ATSC were inferred to underlie the perceived usefulness. Second, institutional credibility has a positive impact on the perceived usefulness of the system, and the perceived usefulness, in turn, has a positive impact on the intention to adopt. The perceived ease of use also has a positive impact on the intention to adopt. Because the factor that has the biggest impact on the intention of a farm to adopt is the credibility of the ATSC, it is crucial for extension organizations, such as the ATSC, to make greater efforts to promote the expansion of the HACCP system. Because farmers feel that the implementation of the HACCP system is an instrumental strategy for coping with the high intensity of competition within the industry, they attempt to gain a competitive edge through the production of safe livestock products.

• 한국산학기술학회논문지
• /
• 제13권2호
• /
• pp.529-535
• /
• 2012

본 논문은 데이트 쇼 프로그램인 SBS의 <짝>의 텍스트 구성형식에 나타나고 있는 텔레비전 장르의 특성을 통해 텔레비전 장르의 혼종적(hybrid) 포맷에서 나타나는 특징을 살펴보는데 목적이 있다. 텔레비전 프로그램의 혼종적 포맷은 텔레비전 프로그램에서 중요하게 비중을 차지하고 있으며, 리얼리티를 강조하여 수용자에게 볼거리를 제공하는 특징이 있다. 또한 데이트 쇼 프로그램은 수용자의 일상적인 삶과 밀접한 연관성을 가지면서 동시에 출연자와의 동일시를 부추기고 있다는 점에서 중요한 의미가 있다.

• 복식문화연구
• /
• 제20권3호
• /
• pp.378-391
• /
• 2012

Loyalty programs are used by many fashion firms as marketing tools for reducing customer switching and increasing customer loyalty in keen market competition conditions. The purpose of this study is to explore and propose an effective implementation of a loyalty program for a targeted fashion firm's customers by grasping their perceived value of and satisfaction with the loyalty program. Questionnaires were administered to 329 college students in Gwangju. For data analysis, factor analysis, Chronbach's ${\alpha}$, correlation analysis, and a Structural Equation Model using the LISREL 8.30 program were applied. The results were as follows. First, the degree of perceived value of the loyalty program was classified according to cash value, convenience of use, aspirational value, and suitability of use. The aspirational value and cash value significantly affected the students' satisfaction with the loyalty program, but the convenience of use and suitability of use were not significant. Second, higher satisfaction with the loyalty program was related to higher overall customer satisfaction but did not affect customer trust and loyalty. Finally, higher overall satisfaction was related to customer trust but did not affect customer loyalty, and higher trust affected customer loyalty.

• ETRI Journal
• /
• 제32권2호
• /
• pp.302-311
• /
• 2010

In this study, we analyzed consumers' choices of various broadcasting and telecommunication convergence services and time consumption for chosen services by using survey data. A multivariate probit model was used to model consumers' choices of various broadcasting and telecommunication convergence services, and an ordered probit model was used to model consumers' time consumption for chosen services. Factors affecting consumers' choices and time-consumption behavior were identified, and simulation results of market competition and substitution were obtained. Based on these results, it was found that for the time being, consumers are highly locked into existing broadcasting services and are likely to become more price-sensitive to the new broadcasting and telecommunication convergence services. Also, the ways in which individual characteristics affect choices and time consumption were found to be very diverse service by service.

• 한국정보처리학회:학술대회논문집
• /
• 한국정보처리학회 2012년도 춘계학술발표대회
• /
• pp.1176-1179
• /
• 2012

To ensure the correctness of high performance satisfiability (SAT) solvers, several proof formats have been proposed. SAT solvers can report a formula being unsatisfiable with a proof, which can be independently verified by a trusted proof checker. Among the proof formats accepted at the SAT competition, the Reverse Unit Propagation (RUP) format is considered the most popular. However, the official proof checker was not efficient and failed to check many of the proofs at the competition. This inefficiency is one of the drawbacks of SAT proof checking. In this paper, I introduce a work-in-progress project, vercheck to implement an efficient RUP checker using modern SAT solving techniques. Even though my implementation is larger and more complex, the level of trust is preserved by statically verifying the correctness of the code. The vercheck program is written in GURU, a dependently typed functional programming language with a low-level resource management feature.

• 한국정보통신학회:학술대회논문집
• /
• 한국해양정보통신학회 2004년도 춘계종합학술대회
• /
• pp.33-36
• /
• 2004

정보통신부가 정보화촉진기금을 재원으로 정보통신연구진흥원으로 하여금 시행토록 하고 있는 정보통신 산업경쟁력 강화사업과 정보통신 우수신기술 지정지원사업의 지원현황을 살펴보았다. 매년 운용되는 정보화촉진기금(약 2조원)의 0.2%정도를 중소기업이나 예비창업자가 주관기관으로 참여하여 활용할 수 있도록 지원하고 있다. 동 사업들은 성과가 높은데 비해 성과분석 기법이 미숙하고 자료축척이 제대로 이루어지지 야는 둥의 문제점이 있으나 기업들에게나 산업전반에 끼치는 영향은 매우 높은 것으로 분석되었다. 본 논문에서는 보다 좋은 성과를 도출하기 위해서 사업의 필요성과 차별성을 제시하고, 기반조성사업으로 지원하고 있는 기타사업과의 연계성 등을 제시하는 등 개선방안을 살펴보았다.

• Architectural research
• /
• 제16권4호
• /
• pp.157-166
• /
• 2014

This research investigates the design process of free-form architecture to understand the design strategy and changing factors during the development phase and the cause for them. It is aimed to foresee the changing factors from the design process and to reduce design changes. It analyzes the design changes of free-form architecture based on projects with finalized documentation or under construction in South Korea. Many free-form shapes of the free-form architectures have to be adjusted to rigid-form in order to satisfy function and be economical to build. The research finds three patterns in design changes. First, from the factors for design changes: function, constructability, design, program add/subtract, efficiency, circulation; Function and Constructability are the higher factors compared with the rest. The two are the design changes suitable for actual usage and cost savings. Second, each project has different predominant factors for design changes as the degree of free-form is different. Contrary to initial expectation, the greater the degrees of free-form of the competition scheme, the higher the rate of Function among the factors for design changes. Constructability is higher when the degree of the free-form is less than others. It means that the lower the degree of the free-form, the more properly planned the space of the building is. Last, Constructability of free-form architecture is considered during the earlier design phase than definite-form, one by which the design changes by comparing 'Before fixed Space Program' (BSP) and 'After fixed Space Program' (ASP) design changes. The research would be helpful as a reference for setting up competition guidelines to reduce trial and error during the design process.

• 기술혁신연구
• /
• 제7권2호
• /
• pp.37-56
• /
• 1999

Technology has always been the force multiplier that influenced production and effected increase in the standard of living. The difficult choices involved in developing and implementing new technologies are recognized, but the right choice is rarely well defined and progress is often subject trial and error. The process of managing technologies to create wealth is called MOT. MOT is proposed as the central link for knowledge drawn from engineering, business, science, and corporate practice. One academic response to global competition is the creation of graduate program in MOT that have different academic and experience requirements. The purposes of this paper can be divided into two categories: how about the realities of MOT programs in Korea and what is the recommendation for universities to introduce this program.

• 한국문헌정보학회지
• /
• 제56권2호
• /
• pp.109-132
• /
• 2022

본 연구는 공공도서관에서 운영 되었던 독서마라톤 대회의 현황을 비교 분석하여 성과 향상을 위한 과제를 탐색하고, 더불어 향후 이 대회를 적용할 곳들을 위한 가이드라인을 제공하는데 목적이 있었다. 따라서 연구 목적 달성을 위해 코로나-19 팬데믹 이전부터 2021년까지 독서마라톤 대회를 운영한 공공도서관 다섯 곳의 현황을 수집하여 그 내용들을 비교 분석하였다. 그 결과 다섯 곳의 공공도서관이 독서마라톤 대회를 운영한 평균 기간은 10년이었고, 한 해 동안 대회 기간은 평균 5.87개월이었다. 또한 완주 비율이 가장 높은 대상은 아동이었으며, 완주에 대한 보상으로는 증서를 발급하고 대출권수를 상향시켜 주는 경우가 가장 많았다. 그러나 대회 담당자들은 신청자 확보 및 증대, 도달한 거리 산정 등에 대한 어려움을 호소하고 있어, 분석한 내용을 바탕으로 독서마라톤 대회 성과 향상을 위한 개선 과제를 도출하고 그에 대한 해결 방안도 제언하였다.