• 제목/요약/키워드: community business

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지식공유 가상커뮤니티에서 사용자의 성과와 행동에 관한 실증연구 (An Empirical Study on the Relationship between Performance and Behaviors of Participants in the Knowledge Sharing Virtual Community)

  • 조헌진;장정주
    • Asia pacific journal of information systems
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    • 제19권1호
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    • pp.63-82
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    • 2009
  • Virtual community is a social aggregation to attain some goals in an IT-supported virtual space (Lee et al., 2002). As lots of virtual communities generate robust and reliable outputs with low control and low incentive, previous researchers was interested in the questions, "why do they participate?" or "how are they controlled?". But. as Katz (1964) said, the most important part of the high-performing organization is the behaviors of members in the organization. Therefore, this research is to examine the relationship between the performance and the behaviors of participants in the virtual community. First, we propose 6 types of behaviors related to high performance in the virtual community: 'Continuous Attendance', 'Complying with the organizational value, policies, and regulations', 'Protection', 'Suggestion for the improving', 'Self-training', and 'Favorable behavior'. The six types of behaviors are extracted from the framework of Katz (1964) and Brief and Motowidlo (1986). The reason why each behavior is positively related with high-performance is that those who continuously attend have more responsibility than temporary participants do; complying with the rules of a virtual community means that they may make more reliable outcome; 'Protection' is one of the prosocial-behaviors and those who protect the community may concern the benefit of the virtual community when they participate: those who suggest some ideas for improvement may contribute to the virtual community; 'Self-training' behavior means that participants really want to have high quality in their contribution: those who have 'Favorable attitude' consider other members in the virtual community when they participate. Then, we perform an empirical analysis with the survey from participants in the Knowledge service of Naver.com, to show those behaviors are associated with the high-performance. To make the measurement for the six behaviors, we use CVR (content validity ratio) method (Lawshe, 1975), interviewing 12 experts. The dependent variable, performance of participation, is measured by 'ratio of selected answer' given by the Naver.com. We use email survey. We sent 1200 emails to randomly selected participants in the knowledge service and received 282 responses. The results of our empirical analysis show that 4('Continuous Attendance', 'Suggestion for the improving', 'Self-training', 'Favorable attitude') are positively related to the performance, but 2('Complying with the organizational value, policies, and regulations' and 'Protection') are not significant. In line with Fitzgerald (2006), we expect that participants in the virtual community may behave similarly to employees in the off-line firms for the high performance. But 2 behaviors have different results. The reason that the 'Complying with the organizational value' behavior is not sufficiently related to performance is that the motivation of participants is more related to intrinsic pleasure or altruism than external reward. Also, the 'Protection' behavior has no significant relationship with performance, which means that the high-performing participants have little concern about the problems in the community.

협동조합기본법 제정 및 시행의 시사점과 농촌 정책의 과제 (Enactment of the Fundamental Act on Cooperatives and Its Implications for Rural Development Policy)

  • 김정섭;김미복;마상진
    • 농촌지도와개발
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    • 제20권1호
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    • pp.1-39
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    • 2013
  • 2012년 12월 1일부로 시행된 협동조합기본법은 '협동조합의 사업 분야 전면적 개방', '협동조합 설립 요건 완화', '사회적 협동조합 제도 도입' 등의 특징을 갖고 있다. 협동조합은 농촌 지역사회의 경제적 지속가능성과 자조적 발전 역량 강화에 기여할 잠재력을 갖고 있다. 현재 농촌의 커뮤니티 비즈니스 조직 경영자 가운데 협동조합기본법을 인지하고 있는 이의 비율은 36.5%에 불과함에 비해 협동조합 설립 의향을 밝힌 이의 비율은 53.8%에 달했다. 협동조합기본법 시행에 상응한 농촌 정책 과제들을 다음과 같이 제시하였다. 첫째, 농촌 주민들이 협동조합을 학습할 기회를 확대해야 한다. 둘째, 여타의 법인에 비해 차별적인 처우를 받지 않도록 법규와 정책 사업 지침을 검토하고 개정해야 한다. 셋째, 농촌 지역의 사회 서비스 정책 추진체계에 사회적 협동조합이 자연스럽게 편입될 수 있게 법제와 정책을 정비해야 한다. 넷째, 장기적으로는 협동조합들의 협동이 촉진되도록 협동조합연합회 관련 법규를 개방적으로 바꾸어야 한다.

The Effects of Multi-identity on One's Psychological State and the Quality of Contribution in Virtual Communities: A Socio-Psychological Perspective

  • Suh, A-Young;Shin, Kyung-Shik;Lee, Ju-Min
    • Asia pacific journal of information systems
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    • 제20권1호
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    • pp.57-79
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    • 2010
  • In a virtual community, one can possess multiple identities and pretend to be different by creating self-identity in contrast with his or her actual self. Does false identity undermine the qualitative growth of a virtual community by reducing members' accountability? Or does it stimulate their contributive behaviors by ensuring freedom of speech? It is imperative to understand the effects of multi-identity considering the distinct properties of a virtual community in which people easily change their identities at little or no cost. To answer these questions, we adopted the concept of self-discrepancy from the social psychology theory rooted in the concept of the self and developed a theoretical model to predict quality of contribution of the individual member in virtual communities. Based on the self-discrepancy theory, we first identified two different domains of the self: (1) an "actual self" that consists of attributes that the person believes he or she currently possesses in real life and (2) a "cyber self" that consists of attributes the person believes he or she possesses in a virtual community. Next, we derived an index for two different types of self-discrepancy by using the differences between the actual and the cyber identities: Personal Self-discrepancy and Social Self-discrepancy. Personal Self-discrepancy reflects the degree of discrepancy between actual and cyber identity regarding a person's intelligence, education, and expertise. Social Self-discrepancy reflects the degree of discrepancy between actual and cyber identity regarding a person's morality, sociability, and accordance with social norms. Finally, we linked them with sense of virtual community, perceived privacy rights, and quality of contribution to examine how having a multi-identity influences an individual's psychological state and contributive behaviors in a virtual community. The results of the analysis based on 266 respondents showed that Social Self-discrepancy negatively influenced both the Sense of Virtual Community and Perceived Privacy Rights, while Personal Self-discrepancy negatively influenced only Perceived Privacy Rights, thereby resulting in reduced quality of contribution in virtual communities. Based on the results of this analysis, we can explain the dysfunctions of multi-identity in virtual communities. First, people who pretend to be different by engaging in socially undesirable behaviors under their alternative identities are more likely to suffer lower levels of psychological wellbeing and thus experience lower levels of sense of virtual community than others. Second, people do not perceive a high level of privacy rights reflecting catharsis, recovery, or autonomy, even though they create different selves and engage in socially undesirable behaviors in a virtual community. Third, people who pretend to be different persons in terms of their intelligence, education, or expertise also indirectly debase the quality of contribution by decreasing perceived privacy rights. The results suggest that virtual community managers should pay more attention to the negative influences exercised by multi-identity on the quality of contribution, thereby controlling the need to create alternative identities in virtual communities. We hope that more research will be conducted on this underexplored area of multi-identity and that our theoretical framework will serve as a useful conceptual tool for all endeavors.

농업경영체의 농업경영위험관리 전략에 관한 연구 (Strategies for Risk Management of Agricultural Business in Agricultural Companies)

  • 김철호
    • 농촌지도와개발
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    • 제18권3호
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    • pp.631-664
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    • 2011
  • As agricultural companies encounter number of risks in their business, it is very important to control the risks for their stable management. So we examine the agricultural business risks and propose the risk management strategies for the agricultural companies. For these purpose, we analyze the agricultural business risks with which agricultural companies are confronted, and propose the agricultural companies' the risk management strategies. The results of this study are as follows : First, Changing the risk environment of agricultural business, we have to realize the importance of the agricultural risks and risk management in it. Second, When we choose the risk management strategies which are risk retention, risk avoidance, risk control, risk transfer and insurance, etc., we should always consider the frequency of loss and the severity of loss. Third, If we don't control the agricultural risks, we will be in a position to very difficult situation. So, Agricultural companies should lead to stronger effort to manage the risks for their stable business.

가상 커뮤니티 공간에서 블로거를 위한 추천시스템

  • 김재경;오혁;안도현
    • 한국지능정보시스템학회:학술대회논문집
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    • 한국지능정보시스템학회 2005년도 공동추계학술대회
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    • pp.415-424
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    • 2005
  • The rapid growth of blog has caused information overload where bloggers in the virtual community space are no longer able to effectively choose the blogs they are exposed to. Recommender systems have been widely advocated as a way of coping with the problem of information overload in e-business environment. Collaborative Filtering (CF) is the most successful recommendation method to date and used in many of the recommender systems. Therefore, we propose a CF-based recommender system for bloggers in the virtual community space. Our proposed methodology consists of three main phases: In the first phase, we apply the "Interest Value" to a recommender system. The Interest Value is a quantity value about user preference in virtual community, and can measure the opinion of users accurately. Next phase, we generate the neighborhood group based on the Interest Value. In the final phase, we use the Community Likeness Score (CLS) to generate the top-n recommendation list. The methodology is explained step by step with an illustrative example and is verified with real data of a blog service provider.

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단계별 주민역량강화를 통한 농촌마을만들기의 효과 연구 - 전라북도 진안군을 대상으로 - (A Study on the Rural Community Planning through the Stepwise Empowerment System in Jinan-gun)

  • 이원주;이유직
    • 농촌계획
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    • 제19권4호
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    • pp.269-281
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    • 2013
  • The purpose of this study is to examine the effects of the rural community planning focusing on the stepwise empowerment system in Jinan-gun, Jeollabuk-do province. This paper also tries to examine how this system affect the awareness for community planning and empowerment of the residents. The satisfaction of the people who join this program were also investigated. The subjects of the research were divided into two groups. Group A consisted of the people who join the system from the first stage, and group B consisted of the people who joined the fourth stage directly. The differences of the recognition, capability changes and satisfaction between two groups were compared and analyzed by questionnaires. The results of this research can be summarized as follows. The first, group A recognized the community planning system in Jinan-gun more positively than group B. They thought that it's very useful and beneficial for their community and this system should be continued further. The second, group A considered that they achieved bigger advancement in community design capabilities in terms of personal, relational and social aspects than group B. In addition, group A also showed higher satisfaction for rural community planning than group B. Based on the results, alternatives for rural community planning were drawn as follows. The first, considering that group A showed more positive responses, starting from the first stage is more stable way to succeed in rural community planning. Which means the critical condition of community design is not the community business but the improving the public awareness and community mind. The second, it's considered that the number of participation is proportional to the advancement of capability in community project, so improving residents' opportunity to participation in community design might be effective. The third, community leader is another critical condition. It is needed to pay more attention to the education for the rural community leader with good experience and capability of community affairs.

간호대학생의 지역사회 방문건강관리 실습경험 (Nursing Students' Practice Experience on Community Visiting Nursing)

  • 하재현;박정희
    • 지역사회간호학회지
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    • 제31권1호
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    • pp.43-53
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    • 2020
  • Purpose: The purpose of this study was to explore the experiences of nursing students' practice on community visiting nursing. Methods: For this study, in-depth interviews were conducted with a total of 12 nursing students, and data were collected through individual in depth interviews from September to December 2018. The data were analyzed using the phenomenological analysis method suggested by Colaizzi. Results: The experience of visiting nursing practice consisted of four themes. Four themes are 'Understanding visiting nursing work: Tight time and problems to overcome', 'Understanding visiting nursing object: People waiting for a visiting nurse', 'Visiting nursing practice experience: Sometimes to get reprimanded but rewarding practice', and 'Expectations for visiting nursing business: Hopes for development'. Conclusion: Findings from this study presented vivid experiences of nursing students who on community home visit nursing. Community visiting nursing practice became an opportunity for students to understand visiting nursing and target people and to think about the necessity of visiting nursing and future development direction. It is necessary to develop an institutional and policy basis with regard to the increasing number and role expansion of community visit nurses.

블로그 인텔리전스 (Blog Intelligence)

  • 김재경;김혜경;오혁
    • 한국IT서비스학회지
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    • 제7권3호
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    • pp.71-85
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    • 2008
  • The rapid growth of blog has caused information overload where bloggers in the virtual community space are no longer able to effectively choose the blogs they are exposed to. Recommender systems have been widely advocated as a way of coping with the problem of information overload in e-business environment. Collaborative Filtering (CF) is the most successful recommendation method to date and used in many of the recommender systems. In this research, we propose a CF-based recommender system for bloggers to find their similar bloggers or preferable virtual community without burdensome search effort. For such a purpose, we apply the "Interest Value" to CF recommender systems. The Interest Value is the quantity value about users' transaction data in virtual community, and can measure the opinion of users accurately. Based on the Interest Value, the neighborhood group is generated, and virtual community list is recommended using the Community Likeness Score (ClS). Our experimental results upon real data of Korean Blog site show that the methodology is capable of dealing with the information overload issue in virtual community space. And Interest Value is proved to have the potential to meet the challenge of recommendation methodologies in virtual community space.

Development and Application of a Sensemaking Approach to Community-based Disaster Risk Governance

  • Choi, Choongik;Tatano, Hirokazu;Choi, Junho
    • The Journal of Asian Finance, Economics and Business
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    • 제6권1호
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    • pp.289-301
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    • 2019
  • This paper explores community-based flood disaster risk governance by applying a sensemaking approach. The conceptual sensemaking framework consists of individual experience, dialogue, and socialization components, which together comprise an interconnected system. This study presents a method for applying this framework by using a concerns table and a SWOT analysis to examine the concerns of residents living in a flood plain. A series of community-based workshops on flood risk reduction was conducted with residents of the flood-prone Muraida community in Shiga Prefecture, Japan. During the workshops, residents' concerns regarding flood risk surfaced. This study used an idiographic approach to examine the proceedings of the workshops. SWOT issue analysis was used to examine the strengths and weaknesses in the Muraida community's internal capacities, and examine the opportunities and threats in the external capacities (e.g., local government). Additionally, a SWOT strategy analysis was conducted to identify strategies for knowledge sharing and development of cooperative countermeasures that can be undertaken between the Muraida community and the local government. The results show that the concerns table can not only summarize the main concerns of all workshops, but also provide an understanding of alternative flood risk countermeasures that can be carried out.

Economic Empowerment of Agro Tourism "Jawaunik" (Java Unique): A Case Study in Indonesia

  • NURLAELA, Siti;MURSITO, Bambang;SHODIQ, M. Fajar;HADI, Pramono;RAHMAWATI, Rahmawati
    • The Journal of Asian Finance, Economics and Business
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    • 제8권5호
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    • pp.741-748
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    • 2021
  • The purpose of this study is to find out how to empower the community in developing Unique Javanese Agro Tourism in the Klaten regency, Central Java Indonesia. Community economic empowerment is carried out by 1) conservation-based development, namely the pattern of community development while maintaining the authenticity of ecosystems by seeking to preserve natural, historical, cultural, and recreational natural resources. Community development can be done in stages, that is, carried out before the area becomes an object of agro-tourism and after the area becomes an object of agro tourism, 2) Community empowerment in the development of unique Javanese agro-tourism can be done with the development of community-based agro-tourism, intended to pattern community development that places agrotourism as empowering farmers to obtain good value from agricultural products as well as from tourist visits; the dual effect of absorption of agricultural products by tourism businesses and developers of agro-tourism areas/regions; by the government as an area to develop agrotourism; synergy between communities; and the role of tourism institutions and agricultural institutions in fostering agro-tourism so that this can enhance the aesthetic value and beauty of nature.