• 제목/요약/키워드: color symbol

검색결과 190건 처리시간 0.024초

동ㆍ서양의 복식에 나타난 노란색의 상징적 의미 연구 (A Study on Yellow Color′s Symbolic Meaning in Oriental and Occidental Costume)

  • 이윤정;김경인
    • 한국의상디자인학회지
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    • 제5권2호
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    • pp.17-29
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    • 2003
  • This survey paper examines general characteristics of "yellow" color, the oldest color in the history of art. Also the research aims to find meanings of the color and historical development embedded in clothing and textile both in orient and in occident where different philosophy and history developed. It is found here that the yellow symbolized both positive and negative meaning in the history of costume throughout the world. The color, however, was used to symbolize mostly positive meaning in the orient whereas not in the occident. "Yellow" color in orient used to symbolize the supremacy of the emperor, excellence and authority. The meaning of "yellow" color in the occident is two fold: from the positive viewpoint it represent god, king, wisdom, wealth and holy light, and from the negative viewpoint it represent image of betrayal and distrust, image of immorality, image of death and disease and image of jealousy and hatred. The concept of "yellow" was generalized in orient by the "Eum-Yang-O-Haeng Theory", while in occident by the Christianism. And the concepts came to hold concrete meanings and thereafter the symbol of yellow appeared.ings and thereafter the symbol of yellow appeared.

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복식에 나타난 색채상징 - 르네상스기의 이탈리아 복식을 중심으로 - (Color Symbol of Costume - focusing on Renaissance Italian Costume -)

  • 이경희
    • 패션비즈니스
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    • 제14권1호
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    • pp.27-42
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    • 2010
  • It was in the fifteenth century in Italy that men began to talk of a rebirth in the arts and literature. Today we consider the period to belong to the Renaissance. We noticed the splendour of costume and the important role it played, in the life of Italian society in that period. From elsewhere in Europe and also from the East, dyestuffs came to Italy overland or in shiploads. Red and blue, notably kermes and madder on the one hand, and indigo and woad on the other were fundamental textile dyes in Italy. Saffron was used for yellows, oak galls for blacks. Renaissance Italian costumes' main color symbolized various meaning. Red symbolized high rank, affection, lady, redemption and various cardinal virtueses. Yellow was evaded color which was symbolized the lower class, betrayal, and gold. Green symbolized penniless, youthfulness, hope and love. Blue symbolized humbleness, sincerity, knowledge and the Madonna. Purple symbolized nobility, vice and various meanings. Black symbolized death, grief, beauty and elegance. These color symbols in the Renaissance Italian costumes were very similar to that of modern color symbols.

중국 청대 복식에 사용된 색채에 관한 연구 (A Research on the Chinese Color through the Costume of Qing Dynasty)

  • 금기숙;정현
    • 복식
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    • 제54권4호
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    • pp.41-53
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    • 2004
  • The significant role of colors in fashion design is not enough to emphasize in terms of one of the important design elements and its influences on the behaviors of the people. The purpose of this research is to examine the traditional Chinese colors and its ways of color combinations to appreciate the Chinese culture and its people. The Chinese traditional costume of Ching Dynasty were investigated through historic records, historic nobles, costume accessories and so on. The results of the study were summarized as follows: (1) The Blue was the most favoured color for clothing among men and women during Ching dynasty and various blues in terms of hue, value and intensities were used. (2) The bright Yellow which had been a symbol of Emperor were prohibited being used among people. Though, the late period of Dynasty, the regulation became not to strict and various shades of yellow families were adapted among People. (3) The Red which had been preferred during Ming Dynasty were constantly favoured for the formal wears of auspicious events such as weddings. (4) Dark color groups were loved for the clothing which were used as a ground colors against the flamboyant patterns revealing strong visual effects through value contrast or primary color combinations. (5) The White had a symbol of mourning and there were some intentions to adopt pale color groups such as mint, jade, gray, moon whit,. silver white to make up for white. (6) Contrast color combinations were one of the basic ways of color combination in Chinese traditional costume. Therefore Chinese color combinations has a strong visual effect and easy to draw attention of people by the contrast of the hue, value or intensity of color. (7) Multi-color combinations were another characteristics of Chinese costume in the formal wears which bears many surface designs. The surface decorated with full of motifs, were appreciated by the people expressing their longings and hopes through the auspicious meanings of patterns and striking visual effects of color combinations.

영화 <클레오파트라> 복식과 그 상징성 연구 (A Study on Costume and It's Symbolism of the Movie )

  • 윤덕훈;조규화
    • 패션비즈니스
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    • 제13권1호
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    • pp.17-33
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    • 2009
  • The purpose of this study is to find the character of Cleopatra (69 B.C-30 B.C) by analyzing materials about Cleopatra, and to figure out symbolism and costume presented in movie . Costume of the main character, Cleopatra, compound the type of Egyptian traditional clothes, the change of it, and the trend in the 1960's. And, the symbolic meaning of it is also reinforced by adding ancient Egyptian myth to it. This kind of symbol is usually represented in Cleopatra clothing, especially in weaving pattern, embroidery, and ornament. And color of the clothes not only have their on predominance, but also can have their meaning fade away by mixed with each other, and also the shape has relation with the meaning of color. To sum up, the color and pattern of ancint Egyptian Cleopatra as alive formalize the power that come from coherence with the sun god in the center, which a used to maintain the power of the king. Costume in movie also contained color and pattern as a symbol of religion to symbolize the absolute power of king. These kinds of symbols are reemerging through historical recurrences and exotic interests.

CAD를 활용한 데이 마케팅에 의한 넥타이 디자인 연구 - 크리스마스를 중심으로 - (A Study on the Necktie Design to Day Marketing using CAD - Focused on Christmas -)

  • 추미경
    • 복식문화연구
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    • 제18권4호
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    • pp.640-654
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    • 2010
  • The purpose of this study is to design neckties that are motivated by Christmas symbol images that have been known to public most widely in the basis of Day marketing so as to develop the competitive commodities closed to consumers' emotion in the fashion industry. As a method of this study were to use Adobe Illustrator CS2, which is one of the vector graphic programs, to present the motif design such as Santa Claus, trees, presents and letters among Christmas symbols, and are to apply to neckties by giving a change with striped pattern, all over pattern and one point pattern. The results are as follows; Firstly, Santa Claus image was expressed by color contrast with red and white, which was perceived by red, green and white that are mostly used in Christmas. Secondly, tree images are expressed abstractly with color contrast where red and green are contrasted, and color way change was given for symbol color of Christmas. Third, in the image of gift, the image of share and image of colorfulness were considered for expression by making motifs of three dimensional hexahedron shape. Fourthly, in the image of type, motif was expressed by giving a change in horizontal and vertical writing types.

김환기 작품 속 우주를 품은 '청색'의 색채 상징성 (A Study on the Color Symbols of 'Blue' Embracing the Universe in Kim Whanki's Art Works)

  • 박보람
    • 문화기술의 융합
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    • 제9권5호
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    • pp.291-298
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    • 2023
  • 본 연구의 목적은 김환기 작품 '우주'에 사용된 청색의 상징을 분석하고 고찰하여 추상미술을 깊고 풍부하게 감상하는 것에 있다. 연구 목적을 실현하기 위한 연구 문제는 다음과 같다. 첫째 김환기 작품 '우주'는 어떤 의미와 상징을 담고 있는가이며 둘째 우주를 품은 '청색'은 어떤 의미와 상징을 담고 있는가이다. 본 연구의 방법은 문헌연구를 통한 그림분석이다. 본 연구의 결과 김환기 작품 '우주'는 우주에 대한 내향적이며 수행적 표현으로 끊임없는 움직임, 순환, 반복을 보여주는 우주심을 담고 있었고 우주를 품은 '청색'의 주된 상징은 천상과 지하세계를 반복적으로 순환하는 푸른 소우주로서 작가의 환희와 절망을 한몸에 담고 하나의 전체를 향하는 내면을 담고 있었다.

국내 요양병원 심벌마크의 형태 및 색채 분석 연구 (A Study on the Shape and Color Analysis of the Symbols of Nursing Hospitals in Korea)

  • 손정은;정의태;이하나;백진경
    • 한국콘텐츠학회논문지
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    • 제19권12호
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    • pp.113-120
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    • 2019
  • 대한민국은 인구의 10.9%가 65세 이상으로 고령화 사회에 속해 있으며 인구의 고령화는 자연스럽게 노년부양비 급증으로 연결된다. 격화되고 있는 병원경쟁 환경 속에서 각 의료기관은 체계적 경영전략을 펼치고 있다. 이에 비하여 요양병원은 장기 입원 및 요양을 하는 병원 특성 상 디자인과 경영 전략은 타병원군에 비하여 미흡한 실정이다. 본 연구에서는 늘어나는 요양병원의 수요에 알맞은 디자인 전략 수립을 위한 요양병원의 심벌마크 색채 및 형태 분석을 실시하였다. 연구 대상은 국내 요양병원 1등급을 받은 병원 131개 병원이고, 각 심벌마크를 수집하여 형태와 색채를 분석하는 방법으로 진행되었다. 심벌의 형태의 분석결과로는 인공물을 모티브로 한 마크가 가장 많았으며 그중에서도 십자가, 하트, 사람 형태를 가진 심벌이 많은 것으로 파악되었다. 색채 분석에서는 약 50% 이상이 2가지 색채로 이루어져 있었으며, 주된 색상은 파란색 계열 및 초록색 계열임을 알 수 있었다. 본 연구자료가 요양병원 심벌마크 디자인 시 참고자료로 사용되어 나날이 증가하는 요양병원의 수요와 치열화되는 병원 경쟁에 소비자의 선택과 병원경영 전략 수립에 도움이 될 수 있으리라 기대한다.

안경원 브랜드의 디자인아이덴티티에 관한 연구 (A Study on the Design Identity of Optical Shop Brands)

  • 홍성일;손정식
    • 한국안광학회지
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    • 제19권4호
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    • pp.435-443
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    • 2014
  • 목적: 안경원 브랜드의 디자인아이덴티티 시각 요소들의 분석을 통해 안경원의 브랜드 디자인 개발에 필요한 객관적인 자료로 활용하고자 하였다. 방법: 안경원의 브랜드 디자인아이덴티티 개념을 살펴보고 국내 프랜차이즈 안경원의 상징물, 심벌마크의 형태와 로고타입의 표현 스타일, 색상 활용도, 캐릭터 사용 여부 등을 중심으로 브랜드 디자인아이덴티티의 시각 요소들을 분석하였다. 결과: 안경과 눈, 얼굴과 홍채 같은 안경과 관련된 직접적인 상징물이 많았고 글자와 도형도 나타났다. 심벌 유형으로는 대부분이 구상형과 워드마크 형태의 디자인이 많았고 워드마크형에는 국문보다 영문이 많이 사용되었다. 로고타입 형식은 고딕체 형식이 주류를 이루었고 획의 굵기는 보통과 두꺼운 볼드체가 고루 사용되는 것으로 나타났다. 안경원 브랜드 디자인에서 가장 많이 사용되고 있는 색상 도수는 2도 조합 사용이 대부분이었고 색상 사용 빈도로는 검정과 빨강이 많았는데 심벌이나 로고타입의 전용 색상에는 검정과 함께 주황도 많이 나타났다. 캐릭터는 일부 안경원에서만 사용하고 있고 대부분 동물 소재로 표현은 만화와 그래픽 형식이었다. 결론: 상징물, 심벌마크와 로고타입, 색상, 캐릭터는 브랜드 디자인아이덴티티 기본 개발 시스템이다. 안경원 브랜드의 중요한 시각적 구성요소로 상호간 일관성이 있으면서 기능과 역할을 분명히 할 수 있는 체계적인 디자인이 되어야 한다.