• Title/Summary/Keyword: cognitive map analysis

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A Fuzzy Cognitive Map Approach to Integrating Explicit Knowledge and Tacit Knowledge: Emphasis on the Churn Analysis of Credit Card Holders (퍼지인식도를 이용한 형식지와 암묵지 결합 메커니즘에 관한 연구: 신용카드 이탈고객 분석을 중심으로)

  • Lee, Kun-Chang;Chung, Nam-Ho;Kim, Jae-Kyeong
    • Asia pacific journal of information systems
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    • v.11 no.4
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    • pp.113-133
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    • 2001
  • We propose utilizing a fuzzy cognitive map(FCM) to integrate tacit knowledge and explicit knowledge both of which are crucial to the success of knowledge management. Recently, explicit knowledge is getting more available as CRM and data mining approaches become popular as the advent of using database and the Internet technology. However, for the knowledge management to be successful, tacit knowledge should be seamlessly integrated with explicit knowledge seamlessly. The problem hindering such effort is how to find a vehicle facilitating transformation of explicit knowledge into tacit knowledge, and vice versa. FCM has been important method for representing tacit knowledge as a form of explict knowledge. In this respect, we suggest the detailed process about how to integrate explicit knowledge and tacit knowledge by using FCM. We gathered extensive set of data from the credit card company, and applied our proposed method. Results showed that our approach is robust and promising for the field of integrating two different kinds of knowledge.

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Cognitive Distance Mapping: a Survey-Based Experiment Using GPS and GIS

  • Park, Sun-Yurp
    • Spatial Information Research
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    • v.14 no.4 s.39
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    • pp.433-449
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    • 2006
  • Two primary objectives of this study were to determine important personal factors in performing cognitive distance mapping, and to understand how human's cognitive distance mapping capabilities were influenced by reference and subjects' locations using Global Positioning System (GPS). Undergraduate and graduate students at the University of Kansas, USA were interviewed and surveyed throughout the campus area giving them a paper-and-pencil test. Study results showed that females had more accurate cognitive mapping capability than males regardless of ethnic background and academic levels. Generally, subjects with longer affiliation with the university, higher ages and academic levels had less variability in their mapping accuracy. Subjects tended to more accurately map the target locations closer to the reference points than those located farther away, and subjects who were closer to a reference point performed their distance mapping better than those farther away. A correlation analysis reported that male subjects used reference-to-target and subject-to-reference distances more sensitively than females to estimate the locations of the targets. This result indicates that males might have used the reference point-based map scale more strenuously than females.

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An Analysis of the Effects of Learning Stress for Inquiry Activities in College Earth Science Course

  • Cho, Jae-Hee;Kim, Hak-Sung;Shin, Hyun-Chul
    • Journal of the Korean earth science society
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    • v.39 no.4
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    • pp.349-360
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    • 2018
  • This study analyzed variations of learning stress by comparing the salivary cortisol levels of students who participated in Earth Science inquiry activities. The cortisol concentrations between the pre- and post-inquiries of the sample of 34 university students, who had taken the course of 'Basic Earth Science and Experiments', were analyzed. The Earth Science inquiries consisted of geology and astronomy activities. The observational geology activities consisted of a session of 'structure contours and map patterns' and the cognitive astronomy activities consisted of a session of 'representations of horizontal and equatorial coordinates'. These Earth Science inquiry activities were found to cause students to have anxiety, and the thought processes that these activities involved were found to cause learning stress. The variations in cortisol concentrations of students increased by $1.6{\pm}5.9ng\;mL^{-1}$ after conducting observational activities in geology compared with $2.1{\pm}6.2ng\;mL^{-1}$ after doing cognitive activities in astronomy. The analysis of the observational activities in the geology inquiry activities indicated that they were consistent with low levels of learning stress. Conversely, the analysis of the cognitive activities in the astronomy inquiry activities showed significant individual variations in cortisol concentrations. Furthermore, individual differences in cognitive ability were reflected in the astronomy inquiry activities. While students, who received high scores, exhibited low levels of stress in the geology inquiry activities, they showed high levels of stress in the astronomy inquiry activities. It was concluded that, in the case of students with high scores in the study, the level of learning stress increased due to the raised anxiety in cognitive inquiry activities. In contrast, students, who received low scores in the study, exhibited high levels of stress in the geology inquiry activities, and low levels of stress in the astronomy inquiry activities.

Cognitive Map Analysis for Policy Agenda Setting : a case of the Green Growth in Korea

  • Kim, Dong-Hwan;An, Jiyoung;Lee, Eunkyu
    • Korean System Dynamics Review
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    • v.17 no.1
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    • pp.65-75
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    • 2016
  • 21세기 들어 기후변화와 지구 온난화로 인한 환경에 대한 정책적 관심이 높아져 왔다. 21세기 초에 집권하였던 한국의 이명박 정부에서는 '녹색 성장(green growth)' 정책을 내걸어서 환경 정책과 경제 성장 정책을 동시에 포괄하고자 하였다. 본 논문에서는 어떠한 과정을 거쳐서 녹색 성장 정책의 아젠다가 형성되었는지를 연구하고자 한다. 이를 위해 본 연구에서는 녹색 성장이라는 정책 아젠다가 형성되는 행태적 과정에 관한 시계열 분석과 함께 구조적 측면으로서 인지지도 분석을 수행한다. 정책 아젠다의 시계열 분석을 위하여 신문 기사와 정책 보고서를 분석하며, 이명박 대통령의 연설문을 분석하여 인지지도를 구축한다. 정책 형성에 관한 시계열 분석 결과 녹색성장의 정책 아젠다 형성에 있어서 정치적 요인에 대한 고려가 사회적 이슈나 정책적 이슈보다 중요한 역할을 수행하였다는 점을 발견할 수 있었다. 다른 한편으로 본 연구의 인지지도 분석은 이명박 대통령의 녹색성장 정책이 미래의 다중 위기에 대한 대응으로 나왔으며, 환경의 발전에 초점을 둔다기 보다는 경제적 발전 특히 일자리 창출을 지향하고 있다는 점을 보여주었다. 본 연구는 인지지도 분석을 통하여 시계열 분석으로는 발견할 수 없는 정책형성의 구조적 관계성을 이해할 수 있다는 점을 보여준다.

Fuzzy Cognitive Map-Based A, pp.oach to Causal Knowledge Base Construction and Bi-Directional Inference Method -A, pp.ications to Stock Market Analysis- (퍼지인식도에 기초한 인과관계 지식베이스 구축과 양방향 추론방식에 관한 연구 -주식시장 분석에의 적용을 중심으로-)

  • 이건창;주석진;김현수
    • Journal of Intelligence and Information Systems
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    • v.1 no.1
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    • pp.1-22
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    • 1995
  • 본 연구에서 퍼지인식도(Fuzzy Cognitive Map) 개념을 기초로 하여 (1) 특정 문제영역에 대한 전문가의 인과관계 지식(causal knowledge)을 추출하는 알고리즘을 제시하고, (2) 이 알고리즘에 기초하여 작성된 해당 문제영역에 대한 여러 전문가들의 인과관계 지식을 계층별로 분해하여, (3) 해당 계층간의 양방향 추론이 가능한 추론메카니즘을 제시하고자 한다. 특정 문제영역에 있어서의 인과관계 지식이란 해당 문제를 구성하는 여러 개념간에 존재하는 인과관계를 표현한 지식을 의미한다. 이러한 인과관계 지식은 기존의 IF-THEN 형태의 규칙과는 달리 행렬형태로 표현되기 때문에 수학적인 연산이 가능하다. 특정 문제영역에 대한 전문가의 인과관계 지식을 추출하는 알고리즘은 집합연산에 의거하여 개발되었으며, 특히 상반된 의견을 보이는 전문가들의 의견을 통합하여 하나의 통합된 인과관계 지식베이스를 구축하는데 유용하다. 그러나, 주어진 문제가 복잡하여 다양한 개념들이 수반되면, 자연히 인과관계 지식베이스의 규모도 커지게 되므로 이를 다루는데 비효율성이 개재되기 마련이다. 따라서 이러한 비효율성을 해소하기 위하여 주어진 문제를 여러계측(Hierarchy)으로 분해하여, 해당 계층별로 인과관계 지식베이스를 구축하고 각 계층별 인과관계 지식베이스를 연결하여 추론하는 메카니즘을 개발하면 효과적인 추론이 가능하다. 이러한 계층별 분해는 행렬의 분해와 같은 개념으로도 이해될 수 있다는 특징이 있어 그 연산이 간단명료하다는 장점이 있다. 이와같이 분해된 인과관계 지식베이스는 계층간의 추론메카니즘을 통하여 서로 연결된다. 이를 위하여 본 연구에서는 상향 또는 하향방식이 추론이 가능한 양방향 추론방식을 제시하여 주식시장에서의 투자분석 문제에 적용하여 그 효율성을 검증하였다.

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Research Technology Evolution of UAV(Unmanned Aerial Vehicle) and to Prospect Promising Technology (무인항공기 기술진화 탐색 및 유망기술 발굴 연구)

  • Joo, Seong-Hyeon
    • Journal of Aerospace System Engineering
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    • v.13 no.6
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    • pp.80-89
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    • 2019
  • Prospecting future social environmental changes and improvement research on future technologies is required for prospecting promising technology, as it would be useful for institution·company to set up technical planning. This study aims at providing a methodology for retaining international technology competitiveness, marketable industry, and sustainable promising technology in a field of new growth engine industry such as national unmanned aerial vehicle industry. We draw a result by analysing with tools such as KrKwic, Excel, NetMiner, presenting methods of a Social Network Analysis, sub-group analysis, and cognitive map analysis based on patent data in a field of unmanned aerial vehicle industry. Therefore, this study explored the technology evolution of UAV and to prospect promising technology. As a result, some future promising technologies are prospected as what worths concentrated investment, such as 'system integration tech', 'assessment/airworthiness certification tech', 'avionics', 'pilot control tech', 'identification of friend or foe', 'flight control tech', 'supportive equipment'.

A Study on the Development of Multiple Experts' Knowledge Combining Algorithm by Using Fuzzy Cognitived Map (퍼지인식도를 이용한 다수 전문가지식 결합 알고리즘 개발에 관한 연구)

  • 이건창;주석진;김현수
    • Journal of the Korean Operations Research and Management Science Society
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    • v.19 no.1
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    • pp.17-40
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    • 1994
  • The objectives of this paper are to apply fuzzy cognitive map (FCM)- related techniques to (1) extract causal knowledge from a specific problem-domain and (2) perform a series of causal analysis in complicated decision making area. We propose a set operation-based augmentation (SOBA) algorithm to combine multiple FCMs developed by multiple experts. Based on the SOBA knowledge acquisition algorithm, we can obtain a causal knowledge base fairly representing multiple experts' knowledge about a problem domain. The causal knowledge base built by SOBA algorithm can be described as a matrix form, guaranteeing mathematically compact operation compared with a production (if-then) knowledge base. We applied out method to stock market analysis problem whichis a typical of highly unstructured problems in OR/MS fields.

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Differences in Eye Movement during the Observing of Spiders by University Students' Cognitive Style - Heat map and Gaze plot analysis - (대학생의 인지양식에 따라 거미 관찰에서 나타나는 안구 운동의 차이 - Heat map과 Gaze plot 분석을 중심으로 -)

  • Yang, Il-Ho;Choi, Hyun-Dong;Jeong, Mi-Yeon;Lim, Sung-Man
    • Journal of Science Education
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    • v.37 no.1
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    • pp.142-156
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    • 2013
  • The purpose of this study was to analyze observation characteristics through eye movement according to cognitive style. For this, developed observation task that can be shown the difference between wholistic cognitive style group and analytic cognitive style group, measured eye movement of university students who has different cognitive style, as given observation task. It is confirmed the difference between two cognitive style groups by analysing gathered statistics and visualization data. The findings of this study were as follows; First, Compared observation sequence and pattern by cognitive style, analytic cognitive style group is concerned with spider first and moving on surrounding environment, whereas wholistic cognitive style group had not fixed pattern as observing spider itself and surrounding area of spider alternately or looking closely on particular part at first. When observing entire feature and partial feature, wholistic cognitive style group was moving on Fixation from outstanding factor without fixed pattern, analytic cognitive style had certain directivity and repetitive investigation. Second, compared the ratio of observation, analytic cognitive style group gave a large part to spider the very thing, wholistic cognitive style group gave weight to surrounding area of spider, and analytic group shown higher concentration on observing partial feature, wholistic cognitive style group shown higher concentration on observing wholistic feature. Wholistic cognitive style group gave importance to partial features in surrounding area, and wholistic feature of spider than analytic cognitive style group, analytic cognitive style group was focus on partial features of spider than wholistic cognitive style group. Through the result of this study, there are differences of observing time, frequency, object, area, sequence, pattern and ratio from cognitive styles. It is shown the reason why each student has varied outcome, from the difference of information following their cognitive style, and the result of this study help to figure out and give direction to what observation fulfillment is suitable for each student.

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A Study on the Change of Knowledge Structure through Keyword Network Analysis : Focus on Business Model Research (키워드 네트워크 분석을 통한 지식구조 변화 연구 : 비즈니스 모델 연구를 중심으로)

  • Ryu, Jae Hong;Choi, Jinho
    • Journal of Information Technology Services
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    • v.17 no.2
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    • pp.143-163
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    • 2018
  • The business models has a great impact on the successful management of enterprises. Business environment has been shifting from industrial economy to knowledge-based economy. Enterprises go through numerous trials for successful management in the changing environment. Along with trial tests, research areas have been growing simultaneously. Although many researches have been conducted with regard to business models, it is very insufficient to systematically analyze the knowledge flow of research. Accordingly, successive researchers who want to study the business model may find it difficult to establish the orientation of future application research based on understanding the process of changing the knowledge structure that have accumulated so far. This study is intended to determine the current state of the business model research and to understand the process of knowledge structure changes in keywords that appear in 2,667 business model articles in the SCOPUS database. Identifying the knowledge structure has been completed through social network analysis, a methodology based on the 'relationship', and the changes in the knowledge structure were identified by classifying them into four different periods. The analysis showed that, first, the number of business model co-author increases over time with the need for academic diversity. Second, the 'innovation' keyword has the biggest center in the network, and over time, the lower-rank keyword which was in the former period has emerged as the top-rank keyword. Third, the cohesiveness group decreased from 12 before 2000 to 5 in 2015 and also the modularity decreased as well. Finally, examining characteristics of study area through a cognitive map showed that the relationships between domains increased gradually over time. The study has provided a systematic basis for understanding the current state of the business model research and the process of changing knowledge structure. In addition, considering that no research has ever systematically analyzed the knowledge structure accumulated by individual researches, it is considered as a significant study.

Stakeholder's Valuation of Public PMO System Using Laddering (래더링 기법을 이용한 전자정부사업관리 위탁(공공 PMO)제도의 이해관계자 별 가치체계)

  • Back, Hyung-Chung;Park, Chan-Hyuk;Jang, Seong-Yong;Kim, Ja-Hee
    • Journal of the Korea Society for Simulation
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    • v.24 no.4
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    • pp.127-136
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    • 2015
  • The e-government project management consignment system to allow the public PMO has been introduced to resolve the quality management issue and the business risk, pointed out by the reorganized Software Industry Promotion Act. The additional regulation improvements are demanded because the public PMO system cannot settle down due to the different opinions among related parties: owner, operator and PMO. Therefore, to make balanced regulation improvements, the in-depth studies are necessary to analyze the fundamental causes of the disagreement between the related parties. This study analyses the each related party's cognitive structure to perform public PMO successfully and the fundamental reasons that cause the different opinions by applying the cognitive psychological Means-end chain theory, the laddering technique and the HVM, Hierarchical Value Map. In addition, this study analyses the regulations required for the related parties to obtain the expected benefits.