• Title/Summary/Keyword: business strategy type

Search Result 332, Processing Time 0.028 seconds

Multivariate Analysis of Covariance on Characteristics Influencing Technological and Managerial Barriers of Technology Startups

  • Geonil Ko;Namjae Cho
    • Journal of Information Technology Applications and Management
    • /
    • v.31 no.1
    • /
    • pp.27-43
    • /
    • 2024
  • This study investigated technological and managerial barriers in technology startups through a survey of 151 companies, yielding 118 responses (78.1% response rate). Factor and multivariate analyses identified two distinct barriers: technological and managerial. Reliability analysis validated the measurement tool. Using MANCOVA, 12 hypotheses were tested, incorporating six independent variables. Results revealed significant disparities in technological and managerial barriers based on establishment type, commercialization goals, growth stage, and commercialization stage, with 5 hypotheses supported. This study highlights the crucial role of these variables in understanding barriers within technology-based startups.

What Do College Students Think Business Ethics is? : Using the Subjective Study (대학생의 윤리경영 인식은 어떠한가?: 주관성 연구를 활용하여)

  • Jang, Min-Ho;Lee, Doh-Hee
    • The Journal of the Korea Contents Association
    • /
    • v.17 no.10
    • /
    • pp.526-537
    • /
    • 2017
  • This study investigates the perception among college students on business ethics using Q methodology. The respondents are 34 business-major students attending a national university or a private university. The students are asked to choose words that, they think, would best represent business ethics. Results are as follows. First, we divide words related to business ethics into four types. and the explanatory power of type I, type II, type III and type IV are 25.72%, 10.87%, 6.49%, and 5.14% respectively, or 48.21% collectively. Type-I words are related to 'corporate social responsibility', type-II ones to 'sustainable management', type-III ones to 'integral management', and type-IV ones to 'responsible management', respectively. Results show that there is no significant difference in business ethics perceptions between the respondents from two different schools. Few of the sample students have ever taken a business ethics class before. The students perceive 'management philosophy and values', 'rules and regulations', and 'voluntary involvement of market participants in management,' as important factors to create a management environment for business ethics. In the $21^{st}$ century firms will be more sustainable by implementing business ethics. Therefore ethical management is not only a management philosophy but also a business strategy for a firm to survive.

The Growth Strategy of Retail Companies: Focusing on New Stores Expansion of E-mart

  • Lee, Gi-Hwang;Kim, Sang-Cheol
    • The Journal of Industrial Distribution & Business
    • /
    • v.8 no.1
    • /
    • pp.15-22
    • /
    • 2017
  • Purpose - Retail companies are turning from one type of retailer to multiple business categories through various reasons, such as taking advantage of existed types of retailers' channel distribution, information and know-how, and entering into new types of retailers. However, there is few research conducted about multiple type of retailers. Research design, data, and methodology - In this research, the references, data and new stores on E-mart will be collected. The dissertation, annual report, statistical data, land-book of E-mart will be also collected to confirm whether E-mart has made any acquisition towards another company. Results - There is a tendency to new stores expansion, store enlargement and prolonging the opening preparation of new stores, based on the core of new stores expansion of E-mart as a general supermarket type of retailers. Based on general supermarket type of retailers, E-mart begins to diversify its retail company's type of retailers. Conclusions - As a general supermarket which is the most important type of retailers, E-mart is expanding into SSM type of retailers to seek new power of growth while slowdown growth is shown in general supermarket type of retailers. The expansion into SSM type of retailers would be a wise option as a retail company, E-mart is able to keep growing in the future.

Platform Based of The Major Attribute Research for The Service Ecosystem Construction (플랫폼 기반의 서비스 생태계 구축을 위한 주요 속성 연구)

  • Kwon, Hyeog-In;Na, Yun-Bin;Park, Jong-Suk
    • Journal of Information Technology Services
    • /
    • v.12 no.4
    • /
    • pp.461-472
    • /
    • 2013
  • Today, In the Service Industry are more getting a lot of convergence of IT utilization. And global IT companies are strengthening that platform based Services Ecosystems. These business in the field, Ecosystem Competitive strategy is difficult to imitate. And this strategy is generated organic Business Model that a by Competitive-Predominance to brings. In addition, the added value of the Service Industry is taken, a new type of job creation by the ripple-effect is huge. However, existing the Ecosystem Theory of Business is a lack of research on the use. Thus, Ecosystem Construction conditions is very difficult. This study is try to successful Platform Case's Analysis such as Apple, Google, Amazon, eBay's. These Ecosystems is that want to know the Major attributes. At first, would be analyzing to previous research, the Service and Knowledge Services' major attributes and Ecosystem studies' major attributes to grasp. Then, from a Group of Experts is to assess the importance. Finally, according to each Platform, examined the Correlation of Major Attributes.

Comparative Analysis on Fisheries Subsidies between Major Countries and Korea (주요 수산국과 한국간의 수산보조금 비교 분석)

  • 이광남
    • The Journal of Fisheries Business Administration
    • /
    • v.34 no.2
    • /
    • pp.27-52
    • /
    • 2003
  • The object of this paper is to review the fisheries subsidies of the major FFG(Fish Friends Group) which argue the elimination and the phasing-out, to compare with Korea's subsidies category and provide the basic information for planning of fisheries subsidies policy and the negotiation strategy in the future. The result from the comparative analysis of the subsidies between the major FFG showed that WWF(World Wildlife Fund) fisheries subsidies categories, with the exception of Marketing and Price Support Program which is similar to Korea in terms of the supporting type and methods, differ from those of Korea. Also, The unique type of WWF Fisheries Subsidies, which is beyond Korea's subsidies, are Direct Payment for Fishermen and Fishery Wokers, Capital & Infrastructure Support, Fishery Management and Protection, etc. In case of capital support and fisheries fuel, the payment method or other institutional backgrounds is somewhat different from each nation. On the base of this analysis, this paper is suggesting the direction of the Korea's Fisheries subsidies policy as follows ; First, developing new policy methods and supporting ways such as Direct Payment for Fisherman is needed. Second, Converting fisheries subsidies category expected to be classified to Red Amber into another type of non-negative subsidies should be carried out, demonstrating that these kinds of subsidies give no negative effect to the environment and the trade, Third, Reviewing the categorize system of Korea's subsidies and revising it according to international trends is necessary as well. In respect to WTO/DDA, the watchful analysis of Korea's fisheries program must be preceding in ahead of making the negotiation strategy. And Korea firstly need to stress the fact that, while the major FFG can directly pay for fisheries section, other nations have no choice but supporting in preferential tax or loan manner. Using this kind of strategy, it is may enlarge the negotiating power in the WTO/DDA to reflect fully Korea's position.

  • PDF

The Effects of Brand Cultural Positioning Strategy in the Chinese Market (중국시장에서 상표의 문화적 포지셔닝전략 효과)

  • Jun, Sunkyu;Lee, Zheng Xiu
    • Asia Marketing Journal
    • /
    • v.7 no.3
    • /
    • pp.29-51
    • /
    • 2005
  • The present study extends Alden et al.'s (Alden, Steenkamp, and Batra 1999) study of cultural brand positioning through advertising, in which global cultural positioning is distinguished from foreign cultural positioning and local cultural positioning. The present study explores differences in the brand personality between global cultural positioning ads and local cultural positioning ads and investigates the effect of each type of cultural positioning strategy on the brand attitude. A content analysis was conducted for the Chinese print advertisements of Korean brands in order to examine the brand personalities developed by each type of cultural positioning strategy. Substantial differences in the brand personality were not found between the cultural positioning strategies. An experiment was conducted using Chinese consumers in order to test the effect of the cultural positioning strategy on the brand attitude. The global cultural positioning was found to be more effective than the local cultural positioning in general, and the Korean cultural positioning was found to be more effective than the local cultural positioning only for the younger consumers.

  • PDF

Analyzing the Impact of Weather Conditions on Beer Sales: Insights for Market Strategy and Inventory Management

  • Sangwoo LEE;Sang Hyeon LEE
    • Asian Journal of Business Environment
    • /
    • v.14 no.3
    • /
    • pp.1-11
    • /
    • 2024
  • Purpose: This study analyzes the impact of weather conditions, holidays, and sporting events on beer sales, providing insights for market strategy and inventory management in the beer industry. Research design, data and methodology: Beer types were classified into Lagers and Ales, with further subcategories. The study utilized weekly retail sales data from January 2018 to August 2020, provided by Nielsen Korea. An ARMAX model was employed for time-series analysis. Results: The analysis revealed that increasing temperatures positively influence sales of Pilsners and Pale Lagers. Conversely, higher precipitation levels negatively affect overall Lager sales. Among Ales, only Stout sales showed a significant decrease with increased rainfall. Sunshine duration did not significantly impact sales for any beer type. Humidity generally had little effect on beer sales, with the exception of Amber Lagers, which showed sensitivity to humidity changes. Holidays and sporting events were found to significantly boost sales across most beer types, although the specific impacts varied by beer category. Conclusions: This study offers a detailed analysis of how weather conditions and specific events influence different beer type sales. The findings provide valuable insights for breweries, beer processors, and retailers to optimize their market strategies and inventory management based on weather forecasts and seasonal events. By understanding the consumption patterns of each beer type in relation to environmental factors, businesses can better anticipate demand fluctuations and tailor their operations accordingly.

Block Trading Based Volatility Forecasting: An Application of VACD-FIGARCH Model

  • TU, Teng-Tsai;LIAO, Chih-Wei
    • The Journal of Asian Finance, Economics and Business
    • /
    • v.7 no.4
    • /
    • pp.59-70
    • /
    • 2020
  • The purpose of this study is to construct the ACD model for the block trading volume duration. The ACD model based on the block trading volume duration is referred to as Volume ACD (VACD) in this study. By integrating with GARCH-type models, the VACD based GARCH type models, which include VACD-GARCH, VACD-IGARCH and VACD-FIGARCH models, are set up. This study selects Chunghwa Telecom (CHT) Inc., offering the America Depository Receipt (ADR) in NYSE, to investigate the block trading volume duration in Taiwanese equity market. The empirical results indicate that the long memory in volume duration series increases dependence at level of volatility clustering by VACD (2,1)-FIGARCH (3,d,1) model. Moreover, the VACD (2,1)-IGARCH (1,1) exhibits relatively better performance of prediction on capturing block trading volume duration. This volatility model is more appropriate in this study to portray the change of the CHT Inc. prices and provides more information about the volatility process for investment strategy, which can be a reference indicator of financial asset pricing, hedging strategy and risk management.

Research on the Strategies of Korean construction companies in advancing into the US infrastructure market : Focused on PPP projects

  • Kim, Hwarang;Kim, Doyeob;Jang, Hyounseung
    • International conference on construction engineering and project management
    • /
    • 2017.10a
    • /
    • pp.235-241
    • /
    • 2017
  • SWOT-AHP method was utilized in the research for the Korean construction companies to advance into the US PPP market. The research was that the SO Strategy ": Advancing through strategic selection of both construction sector type and region", ST Strategy "Advancing based on the acquired competitive business sector", WO Strategy "Developing collaboration model between public financial organization and construction company", and WT Strategy "Establihing a partnership or M&A with local companies".

  • PDF

The Characteristic of Enterprise Groups and the Demand-Supply Relation Analysis in the Korea Solar Energy Industry (국내 태양광산업에서의 기업집단별 특성과 기업간 수요공급관계의 이해)

  • Park, Chang-Kirl
    • Journal of the Korean Solar Energy Society
    • /
    • v.34 no.4
    • /
    • pp.83-90
    • /
    • 2014
  • South Korea's solar energy industry has been made vertical integration and specialization as part of the restructuring in the downturn of the world economy and the oversupply situation of raw materials. This study is to understand the characteristics of the solar energy industry, using data to systematic approach. In this study, it was defined the major business of firms as 22 business types and classified into 5 enterprise groups as technology and business strategy. After that, It was deduced features of Enterprise group by the statistical analysis and looked to draw a map of the industrial structure by social network analysis using the information on companies' demand and supply.