• Title/Summary/Keyword: business background

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A Study on Customer Response for the Hotel & Food Service Industry by Mood of Background Music (호텔.외식산업 배경음악의 무드에 따른 고객 반응에 관한 연구)

  • Cho, Soo-Hyun
    • Culinary science and hospitality research
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    • v.16 no.3
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    • pp.114-129
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    • 2010
  • The purpose of this study is the suggestion of tempos and genres to make a effective mood in a hotel and restaurant. As a result of this study, it was verified which genre and tempo is the most effective at each case of various restaurant. The result of this study shows that the genres and tempos of background music effect to a mood of customer, and a satisfaction related to a return visit and a recommendation. This paper offer a useful method when a manager want to change a ambience of business place. For example, a manager will be able to choose a change of background music instead of remodeling requiring much money. At the other case, a manager will be able to maximize a expression effect of business concept as following the suggestion of this study. This thesis suggests how a managers can simultaneously achieve a customer's satisfaction and a financial benefit by selection of music.

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An Exploratory Study on Start-up Opportunity Sources Analysis and Opportunity Search of Korean Young Entrepreneurs -Focused on a participants of Seoul "Young Entrepreneurs 1000 Project"- (청년창업가의 창업기회원천 분석 및 기회탐색에 관한 탐색적 연구 -서울시 "청년창업 1000프로젝트" 참가자를 중심으로-)

  • Moon, Soo-Young;HwangBo, Yun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.6 no.4
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    • pp.39-57
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    • 2011
  • In this study, entrepreneurship opportunities, get in anywhere, in any situation, whether in respect to entrepreneurship through empirical research is to analyze. In addition, young entrepreneurs and entrepreneurship opportunities to target the source and a realistic opportunity to investigate the nature of the search in terms of effective support for young entrepreneurs and operational plans to seek the help. Entrepreneurship opportunities of the origins of the existing studies individually being taken were young entrepreneurs and selected for this study the national and international literature base, and objectives of the study to achieve the city "Young Entrepreneurs 1000 Project" participants, survey through the empirical foundation of their opportunities and entrepreneurship opportunities origins analyzed the relationship between sources. Source of entrepreneurship opportunities in the establishment will include the nature of existing research (intentional / unintentional), business opportunities generated background (source), business opportunity lead, business opportunity lead contact situation (the nature of chance encounters), the business idea was dealt with using here, a new source of opportunity factor established by adding the capital adequacy ratio of capital has been studied. Also 10 years ago by byeong-ju, Jo. entrepreneurship opportunities in Korea for the first time research on the relationship between the source after source of opportunities than in previous research literature on factors leading to the establishment an opportunity to add a set of relationships between sources were analyzed.

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The Leadership Competition of Smart Platforms in the ICT Ecosystem: Comparative Analysis of Samsung Electronics and SK Telecom in the Appcessory Market (ICT생태계에서의 스마트폰 플랫폼 주도권 경쟁: 앱세서리 시장을 중심으로 본 삼성전자와 SK텔레콤 전략분석)

  • Cho, Hye Jin;Park, Chanhi
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.10 no.6
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    • pp.187-202
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    • 2015
  • The continued development of smart devices representing smart phones and tablet PC has made significant changes to the ICT ecosystem. Along the development of smart devices, consumers' needs are also becoming increasingly diversified in addition to their rising expectations. Thus, in order to fulfill the changing customer needs, corporations in the ICT ecosystem have recently focused on appcessory products that are interlinked and utilized in existing smart devices. This study particularly analyzes the two corporations, Samsung Electronics and SK Telecom, which recently plunged into appcessory business. By the case study of these two companies based on the theories of ecosystem and platforms, this study analyzes the current status of the appcessory market, the potentials and significances of the business, business background of the two corporations, and the status of leadership competition in the appcessory market. In the case of Samsung Electronics and SK Telecom, the study shows that both corporations acquired new growth powers in the appcessory market with their entry into existing or other relating markets. Also, since the appcessory business is highly related to their existing businesses, each company was able to take advantages based on the capability that they already possessed and this relationship had positive effects on their overall businesses. In addition, the two corporations had common strategies in increasing their competitiveness by identifying internal weaknesses and building external cooperations. On the other hand, since the two companies have different business areas, their business background, business strategies, and the effects of expectations varied to each other. Thus, this study identifies commonalities and differences between recent smart platforms and corporations' engagement in the fierce leadership competition in the appcessory market.

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Directions for the Research and Education of Business Ethics (기업윤리에 관한 연구와 교육의 방향성 제시)

  • Kang, Bohyeon
    • Journal of Digital Convergence
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    • v.16 no.6
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    • pp.127-141
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    • 2018
  • The importance of business ethics has been increased as time goes on. However, there are lacks of education and research in business ethics, domestically and internationally. Especially, in Korea, there are not many universities which teach business ethics as formal curriculum and there are not sufficient researches on business ethics. Also, the level of education of business ethics is only restricted to the type of case discussion and research of business ethics is focused only on one topic, corporate social responsibility which is only one of various and important topics in business ethics. Accordingly, as a qualitative research, this paper presents some directions that are essential to education and research in business ethics, discusses what has been educated and researched in business ethics, and proposes what are necessary for the future of education and research in business ethics. Based on this research, various researches which investigate various topics in business ethics are possible in the future.

A Study on the Restructuring of Seaweed Processing Industry (완도지역 미역가공업의 구조재편에 관한 사례 연구)

  • Baek, Eun-Young;Yutaka, Nakai
    • The Journal of Fisheries Business Administration
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    • v.38 no.1 s.73
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    • pp.47-70
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    • 2007
  • The seaweed processing industry in Korea has developed since the late of 1970s, motivated by exports of salted seaweed to the Japan market. However, due to the keen competition of Korean salted and dried seaweed with chinese products in the japan market, exports of Korean seaweed have been in the decreasing. It also has promoted the restructuring of the seaweed processing industry itself as follows: first, the processing type has been changed from the slated seaweed processing to the dried seaweed processing. Second, domestic markets for seaweed have been significantly expanded. This study is aimed to investigate some problems that the seaweed processing industry currently faces and to provide responding strategies for its development by analyzing a background, characteristics, and business types in the Wando region of Jeollanamdo that is a primary region of the seaweed processing industry in Korea. The background that the seaweed processing industry in Wando region could be started and developed is that first, small and mid-size salted seaweed processing companies have grown fast due to the exports to the japan market. Second, various business conditions, including seaweed materials, labors that are very important factors for the seaweed processing were more suitable compared to other regions. As characteristics of the seaweed processing industry, it shows that small-scale companies have a larger decreasing rate in sales and over 85% companies process seaweed together with other materials such as kelp, etc. The biggest problem that the seaweed processing industry has is that it has not timely responded to changes in domestic and international markets. Therefore, it is very important to cope with market changes by both introducing an aquaculture outlook service for seaweed and promoting higher value-added products and demands through publicities.

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A Case Study on Kakao's Resilience: Based on Five Levers of Resilience Theory

  • Song, Minzheong
    • International Journal of Internet, Broadcasting and Communication
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    • v.9 no.3
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    • pp.44-58
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    • 2017
  • The purpose of this study is to prove the Korean Internet company, Kakao's resilience capacity. For it, this paper reviews the previous literatures regarding Kakao's business models and discusses 'resilience' theory. Then, it organizes the research questions based on the theoretical background and explains the research methodology. It investigates the case of Kakao's business and organization. The case analysis shows that five levers of resilience are a good indicator for a successful platform business evolution. The five levers are composed of coordination, cooperation, clout, capability, and connection: First lever, coordination that makes the company to restructure its silo governance in order to respond to actual business flow starting from the basic asset like game and music content; second lever, cooperation where the firm provides creative people with playground for startups such as KakaoPage; third lever, clout where the company shares its data by opening its API of AI and chatbot to $3^{rd}$ party developers; fourth lever, capability where the firm establishes AI R&D center, KakaoBrain as the function of multi-domain generalist for developing diverse platforms tackling customer needs; and the last fifth lever, connection where the firm continues to expand its platform business to the peripheries, O2O businesses such as KakaoTaxi, KakaoOrder, KakaoPay, and KakaoBank. In conclusion, this study proposes Internet companies to be a resilient platform utilizing those five levers of resilience in order to form successful platform. This study contributes to the agile innovation of Internet platform with ecological sense.

Determinants of the Competitiveness of Women-Owned Small- and Medium-Sized Enterprises: An Empirical Study from Vietnam

  • DAO, Tien Ngoc;LE, Ha Thi Thu;CHU, Phuong Thi Mai;PHAM, Ngan Hoang;LUONG, Trang Thi Dai;TRAN, Dung Tri
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.12
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    • pp.345-352
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    • 2021
  • Guided by a resource-based theory, this study is the first one that takes a quantitative approach to identify determinants of competitiveness of women-owned small and medium enterprises (SMEs) in Vietnam. The study employs time series data of Vietnamese SMEs extracted from the Vietnam Small and Medium Enterprises Survey conducted biennially from 2005 to 2015 in ten Vietnamese provinces. Firm competitiveness hereby is indicated by revenue, market share, profitability, and export volume. The research reveals a number of determining factors, of all, research and development, labor skills, business environment, technology investment are the most important factors, followed by capital and headcount. It is indicated that the determining factors have different influences on competitiveness obtained by different measurements. Therefore, it is based on specific targets and situations to make wise business decisions. The authors also make comparisons among groups of women-owned enterprises divided by their firm age, location, ownership, export, age, and educational background of business owners. The findings serve as critical empirical evidence and provide policy recommendations for improving the competitiveness of women-owned SMEs in Vietnam. The recommendations range from technology support, education and professional support for female entrepreneurs, access to capital and human resources to business environment improvement.

Psychodynamics of Investments: Study on 'Fear' and 'Love' Among Financially Literate Investors in India

  • SHOLLAPUR, M.R.;PATTED, Shridevi;PRASAD, Dev
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.2
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    • pp.395-407
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    • 2022
  • This study examines the emotional undercurrents of individual investors. Earlier finance theory was based on the assumption that investors would act rationally. According to the findings, it is the investors' collective expectations and anxieties that have an impact on their investment fortunes. This necessitates a high level of emotional stability on the side of the investors. Investors must have a firm foundation in financial literacy to have the requisite level of emotional stability. This study aims to add to existing theory and practice by analyzing whether investors who have received business-related education are less emotional than those who have not. For the survey inquiry of individual investors, 'fear' and 'love' are considered among the emotional undercurrents of individual investors. The research is based on a survey of 875 individual investors in India, 342 of whom had a business background and the others have none. It has been discovered that no investor, regardless of their level of business education, is emotion-free. Investors with and without a business education display emotional stability in many behavioral aspects of fear and love to varying degrees.

Infrared and Visible Image Fusion Based on NSCT and Deep Learning

  • Feng, Xin
    • Journal of Information Processing Systems
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    • v.14 no.6
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    • pp.1405-1419
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    • 2018
  • An image fusion method is proposed on the basis of depth model segmentation to overcome the shortcomings of noise interference and artifacts caused by infrared and visible image fusion. Firstly, the deep Boltzmann machine is used to perform the priori learning of infrared and visible target and background contour, and the depth segmentation model of the contour is constructed. The Split Bregman iterative algorithm is employed to gain the optimal energy segmentation of infrared and visible image contours. Then, the nonsubsampled contourlet transform (NSCT) transform is taken to decompose the source image, and the corresponding rules are used to integrate the coefficients in the light of the segmented background contour. Finally, the NSCT inverse transform is used to reconstruct the fused image. The simulation results of MATLAB indicates that the proposed algorithm can obtain the fusion result of both target and background contours effectively, with a high contrast and noise suppression in subjective evaluation as well as great merits in objective quantitative indicators.

The Influence of Background Music of TV Home Shopping on Purchase Intent of Customers (TV홈쇼핑 배경음악이 소비자의 구매의사에 미치는 영향)

  • Lim, Ji Hyun;Park, Seung Ho
    • Design Convergence Study
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    • v.14 no.4
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    • pp.277-292
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    • 2015
  • Recently, as TV home shopping has entered into the stage of stability, competition between the same lines of business has become more intense. Thus, this research goals have been determined in order to analyze the purchase intent of customers related with the genre and tempo of background music of TV home shopping by different types of products. In order to achieve the research goals, thorough research on related literatures have been conducted and found out about the background music. Furthermore, the characteristics of background music of actual TV home shopping broadcasting have been analyzed, focusing on the genre and tempo of the music. In addition, a survey has been conducted in order to verify what kind of music genre and tempo of the background music has an influence on the highest purchase intent of the chosen three products(sportswear, household appliances, fresh and processed foods). This study investigated the influence of background music of TV home shopping in relation to the purchase intent of customers. Also, this study has significance in the sense that it analyzed the causal relationship between the background music of home shopping and reactions of customers by categorizing products in details and using the music genre and tempo as the independent variables that affect the purchase intent of customers.