• Journal of Fashion Business
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• v.24 no.1
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• pp.1-14
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• 2020

Based on the trend of pluralization and globalization the collapse of national borders now is a manifestation of mixed and compromised cultures and societies. It is also emerging as a hybrid fashion in fashion. Hybrid fashion means creating a new image by mixing various cultures beyond the time and space. This study aims to analyze the current state of Chinese fashion design and present its direction by grasping the characteristics of hybrids in the works of rising Chinese fashion designers in the era of pluralization. The research method was literature review and empirical research. According to the selection criteria of new fashion designers, 6 new fashion designers of 5 fashion brands were selected and their total 458 points works were analyzed. The analysis results are as follows. First, most of the time trade-offs were 'past and present' trade-offs that express Chinese traditional culture and the image of the past with modern design. The trade-offs between 'present and future' is expressed by mixing print patterns, colors and light with fractal art. Second, spatial trade-offs was expressed in the way of expressing Chinese themes in the composition of western clothing, expressing the Western themes in oriental colors, and inspired by Japanese culture expressed by deconstructionism, Third, the gender mix mainly used dark embroidery on women's clothing, while the men's wear showed a delicate feminine charm with a surreal pattern on thin and transparent gauze fabric.

• International Area Studies Review
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• v.18 no.3
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• pp.67-88
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• 2014

The Chinese stock market has increasingly strengthened its market power on other stock markets due to rapid growth of its economy. In this context, this study investigated return spillover effect as well as asymmetric volatility spillover effect using a VAR-Bivariate EGARCH model among stock markets(China, US, Japan, Korea). Furthermore, we conjectured the impact of 2008 global financial crisis on the spillover effect of the Chinese stock market. In our empirical results, the Chinese stock market has a weak return spillover effect to other markets(US, Japan, Korea), but after the global financial crisis, its return spillover effect becomes stronger among other stock markets. In addition, the Chinese stock market have strengthened its asymmetric volatility spillover effect on other stock markets after the Global financial crisis. As a result, the Chinese stock market has an strong influence on other stock markets.

• Asian Journal of Business Environment
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• v.4 no.1
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• pp.37-40
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• 2014

Purpose - This objective of this study is to analyze the factors that impact Chinese consumers' purchasing intent for high-tech products. The study examines smart phones'features, Chinese personal consumer characteristics, and social influence. Research design, data, and methodology - The study employed survey data based on 200 questionnaires in principal Chinese cites between October and December 2011. SPSS 17.0 was employed to analyze the data used to test the hypotheses the analysis results confirmed some hypotheses proposed. Results - Hypothesis 1, Hypothesis 4, and Hypothesis 7 proposing that utilization, social image, and attractiveness, respectively, of smart phone elements influence the Chinese consumers' purchasing intent are supported. Conclusions - This study found the factors that impact purchasing intent for high-tech products among Chinese consumers, with some factors like social image, attractiveness, and utilization playing critical roles; however, hypotheses proposing factors such as ease of use, pleasantness, personal innovativeness, and compatibility were rejected. In future, more research focusing on the elements of smart phones is required.

• International Commerce and Information Review
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• v.12 no.3
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• pp.145-166
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• 2010

Chinese employees in Korea have been the leading workers, about 260,000 of 700,000(3% of total employees), in our foreigner's job market. The corporate cultural adaptation of Chinese people is very important to the corporate productivity as well as the Korea economy. The objectives of this paper are to compare the corporate cultural adaptation and job performance of Chinese employees in Korea and to propose the efficient business policies for firm employing Chinese. The propositions could be summarized that language skills and pre-training are positive to the corporate cultural adaptation. This adaptation improved the job performance as a role of motivators in their firms. The job satisfaction and job involvement based on the corporate cultural adaptation are positive relationship to the job performance.

• Journal of Fashion Business
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• v.2 no.3
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• pp.121-136
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• 1998

The purpose of this study was to present a new research method of stage costume by designing and making the stage costume of Yean-GaeSoMoon(淵蓋蘇文) in Peking Opera Du Mu Guan (Korean; Dog Mog Guan, 獨木關). The stage costume of Peking Opera was formed on the basis of the Chinese traditional stage costume in the Qing period, however the style of stage costume was beautified the costume of Ming period and here contained the factors of successive costumes. But the stage costume of Peking Opera didn't have the same rank system with real history costume and didn't have demarcation according to period and history. In the stage costume of Peking Opera, the color is cultural language that can inform spectators of sex, age, personality, position of characters. The pattern of decoration also symboled the personality and characteristic of the character. Yean-GaeSoMoon in the play wore green armour (Chinese; ru ying kao 綠硬靠), red pants (Chinese; hong ku 紅褲), red mustache (Chinese; hong ran kou 紅髥口), crown (Chinese; da e zi 大額子), shoes (Chinese; hou di xue 厚底靴) and Xue RenGui wore white armour (Chinese; baikao 白靠), red pants (Chinese; hong ku 紅褲), shoes (Chinese; hou di xue 厚底靴), hat (Chinese; za jin 扎巾). By historical materials, Yean-GaeSoMoon was a nationalist who uphold national sprit and the greatest hero of the age and a charismatic politician who combines literatural arts with military arts. Considering these reviews, defined the thema of his new costumes' image as "the flying bird which has three legs"(三足鳥), the bird which symbolized the sun and immortality in Koguryo fresco. On the basis of this image, presented three types of Yean-GaeSoMoon's stage costume. Yean-GaeSoMoon as the minister in the court wore black gown (Chinese; mang pao 蟒袍) of dargon pattern which symbolizes harisma who opening the heaven. He as the general who directs war wore red mantle (Chinese; dou peng 斗蓬) which symbolizes the blue dragon that soaring into the sky, as the officer who fights the enemy's general wore green armour (Chinese; gai liang jia 改良甲), red pants (Chinese; hong ku 紅褲) which symbolizes the flying Sward that blowing violently. By wearing these stage costumes, the image of Yean-GaeSoMoon could changed from the fierce general of minority race who likes to fight, to the Koguryo general who fights against enemy at the risk of his life for Koguryo's autonomy. Through this study once again we could realized that stage costume played very mportant part In outstnding the characteristic of actor in the Peking Opera.

• The Journal of Fisheries Business Administration
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• v.48 no.3
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• pp.75-90
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• 2017

The ocean is used as the term of sea, it is expressed as a large sea. Marine tourism is an activity that takes place in the sea and on the coast. Many experts prospect that the 21st century will be the century of ocean. In recent years, many countries are interested in ocean and marine tourism can be significantly developed in the future. Jeju Island is an island formed by a volcanic eruption, which has a very high landscape value, and It is an oceanic climate with a yearly high temperature due to turbulent flow throughout the years, But Marine tourism is not developed. The purpose of this study is clarify the Marine Tourism activity types, Marine Tourism satisfaction and revisit intention of Chinese Tourists visiting JeJu island. And studies what is the needed activity types of Chinese Marine Tourist in future. This study deals with on the activity types, satisfaction and revisit intention of JeJu Marine Tourism With 252 effective responses gathered from an onsite survey. The statistical analysis of the data was conducted using techniques of frequency analysis, t-test and anova analysis.

• Journal of Fashion Business
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• v.8 no.3
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• pp.84-113
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• 2004

The purpose of this study is to provide for some basic data useful to production of the apparels fit and measured well for the Chinese men. For this purpose, Chinese men's apparel measurements and specifications were determined per area group(Beijing and Shanghai) according to the Men's Wear Specifications (GB/T 1335.1-1997), National Standards of People's Republic of China. The results of this study can be summarized as follows; 1. As a result of dividing the Chinese men into Beijing and Shanghai men and thereby, setting stature and upper chest circumference for upper garments and stature and waist for lower garments. 2. As a result of analyzing the correlational distributions of stature and upper chest circumference measurements by region (Beijing and Shanghai) and type of physique, it was found that the coverage rate of the selected sizes was higher in Shanghai sample than Beijing sample in case of the sample with thicker waist circumferences. 3. As a results of analyzing the correlations according to the three-fold classifications of stature /upper chest circumference/waist for garment specifications by region (Beijing and Shanghai) and type of physique, "A" type was most covered, followed by "B", "C" and "Y" types.

• Journal of Fashion Business
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• v.10 no.5
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• pp.105-121
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• 2006

Body measurement was first made with the subjects of 193 males in their 20s residing in the Ningbo area, Zhejiang Province in China. In this first report, lower body shapes were classified and discriminated by using anthropometric measurement indices and lower body analysis. The following sums up the research: 1. Compared with the average values of Korean males in their 20s, the Chinese subjects were characterized with thinner waist, more flat hip, and smaller midthigh. 2. The subjects of Chinese males in their 20s showed three types of lower bodies: H-Round Type (25.91%)-thick waist-abdomen, round cross-section waist-abdomen, and small waist-hip difference. A-Trapezoid Type (34.72%)-small width of omphalion waist-abdomen, average cross-section waist-abdomen, and large waist-hip difference. A-Balance Type (39.38%)-average width of omphalion waist-abdomen, flat cross-section waist-abdomen, and large waist-hip difference. 3. Seven useful variables for the categorization of the subjects' lower body types were chosen through stepwise discriminant analysis, and the hit ratio of discrimination was 96.89%.

• Journal of Fashion Business
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• v.11 no.5
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• pp.136-154
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• 2007

This aims to improve match of clothes for export by offering material information about Chinese women's shape. Therefore, this categorizes the shape by where they live or how they are old and understands the tendency of spread of the shape. To categorize the subject by not size factor but form factor, data were compared and analyzed mainly with index based on measurement of the body. This selected specimen as 1,381 of Chinese women from 19 to 50 selected in random sampling in Shanghai and Beijing from 23th, June to 7th August in 2004. 1. Body shapes categorized by regional and age base are hardly different in its contents. The younger they are, the stronger the tendency of front side factors is, the older they are, the stronger the tendency of shoulder and back side factors is, so this shows that there are slight differences in degree of importance. 2. This is categorized by equal formations in regional and age base in all groups. Normal shapes record highest in the twenties and thirties, fat and skinny shapes record highest and lowest in the forties, respectively. Normal, fat and skinny show its range as respectively decreasing order in Shanghai and Beijing.

• International Journal of Contents
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• v.3 no.4
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• pp.30-35
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• 2007

Chinese hotel industry needs to continue consummation. Especially the physical environment direct or the indirect influence to the consumers has not caused the hotel managers enough attention. Chinese hotel industry also lacks to the physical environment whole perception and the understanding. This paper research purposes are: how through that improve the hotel physical hotels. And what's disparities between the Chinese hotel industry in the physical environment and the Western developed country, how needs to improve and so on. Therefore, this paper has mainly studied and analysis the hotel atmosphere, the hotel facility, the hotel cleanliness, the hotel position, customers' overall satisfaction, the repatronage which independent effect, relations and the importance of them in Chinese hotel industry. This paper have made 5 hypotheses to relations of the hotel atmosphere, the hotel facility, the hotel cleanliness, the hotel position and customer's overall satisfaction, the repatronage. We have carried on the questionnaire survey to four hotels, altogether send out to the 250 questionnaires, and have received 202 questionnaires. Through after these analyses, the 1 hypothesis cannot have the data support. Therefore, the conclusions are: the first, the good hotel atmosphere has the positive influence to the consumer overall perception; the second, the higher hotel cleanliness has the positive influence to the consumer overall perception; the third, the convenience hotel position has the positive influence to consumer's perception; the fourth, the consumers' higher overall satisfaction has the positive influence to consumer's repatronage. But the influence of the higher hotel facility to consumers' perception cannot have the enough support from the data.