• Journal of Intelligence and Information Systems
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• v.20 no.1
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• pp.163-176
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• 2014

Social media is becoming the platform for users to communicate their activities, status, emotions, and experiences to other people. In recent years, microblogs, such as Twitter, have gained in popularity because of its ease of use, speed, and reach. Compared to a conventional web blog, a microblog lowers users' efforts and investment for content generation by recommending shorter posts. There has been a lot research into capturing the social phenomena and analyzing the chatter of microblogs. However, measuring television ratings has been given little attention so far. Currently, the most common method to measure TV ratings uses an electronic metering device installed in a small number of sampled households. Microblogs allow users to post short messages, share daily updates, and conveniently keep in touch. In a similar way, microblog users are interacting with each other while watching television or movies, or visiting a new place. In order to measure TV ratings, some features are significant during certain hours of the day, or days of the week, whereas these same features are meaningless during other time periods. Thus, the importance of features can change during the day, and a model capturing the time sensitive relevance is required to estimate TV ratings. Therefore, modeling time-related characteristics of features should be a key when measuring the TV ratings through microblogs. We show that capturing time-dependency of features in measuring TV ratings is vitally necessary for improving their accuracy. To explore the relationship between the content of microblogs and TV ratings, we collected Twitter data using the Get Search component of the Twitter REST API from January 2013 to October 2013. There are about 300 thousand posts in our data set for the experiment. After excluding data such as adverting or promoted tweets, we selected 149 thousand tweets for analysis. The number of tweets reaches its maximum level on the broadcasting day and increases rapidly around the broadcasting time. This result is stems from the characteristics of the public channel, which broadcasts the program at the predetermined time. From our analysis, we find that count-based features such as the number of tweets or retweets have a low correlation with TV ratings. This result implies that a simple tweet rate does not reflect the satisfaction or response to the TV programs. Content-based features extracted from the content of tweets have a relatively high correlation with TV ratings. Further, some emoticons or newly coined words that are not tagged in the morpheme extraction process have a strong relationship with TV ratings. We find that there is a time-dependency in the correlation of features between the before and after broadcasting time. Since the TV program is broadcast at the predetermined time regularly, users post tweets expressing their expectation for the program or disappointment over not being able to watch the program. The highly correlated features before the broadcast are different from the features after broadcasting. This result explains that the relevance of words with TV programs can change according to the time of the tweets. Among the 336 words that fulfill the minimum requirements for candidate features, 145 words have the highest correlation before the broadcasting time, whereas 68 words reach the highest correlation after broadcasting. Interestingly, some words that express the impossibility of watching the program show a high relevance, despite containing a negative meaning. Understanding the time-dependency of features can be helpful in improving the accuracy of TV ratings measurement. This research contributes a basis to estimate the response to or satisfaction with the broadcasted programs using the time dependency of words in Twitter chatter. More research is needed to refine the methodology for predicting or measuring TV ratings.

• Korean journal of communication and information
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• v.73
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• pp.56-91
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• 2015

This study examined changes in the independent production environment in the perspectives from flexible specialization of labor and media routines since January 2011, when comprehensive programming television channels (JTBC, MBN, Channel A, TV Chosun) emerged in Korea. In-depth interviews were conducted with thirteen individuals, including producers from independent production companies, broadcast writers, and individuals involved with these TV channels. The interview results indicated that a flexible specialization production system had been established by the comprehensive programming channels. This means that they were heavily dependent on independent producers, except in relations to their own news programs. Moreover, it was identified that the production of diverse programs could be difficult due to absurd contract practices such as those related to TV ratings and performance systems. Second, these channels have implemented some positive changes such as the payment of higher production costs and an incentive system, compared to terrestrial TV stations. However, the incentive system also helps to aggravate internal competition in the channel and also instigate contract competitions among independent companies, which can eventually result in the channels for holding exclusive rights to certain content and, hence, unfair business practices. Third, as a result of the newspaper and broadcast cross-owenership system of the comprehensive programming channels, hierarchical independent production practices can be established under the influence of newspaper proprietors and executives or managers who have previously worked for newspapers. Lastly, as a result of interviews with independent producers and individuals involved with the TV channels concerning the awareness of comprehensive programming channels, it could not be ascertained whether it is difficult to produce programs dealing with diverse items and genres, because programming autonomy has been distorted by capital or the advertisement market. In this circumstance, it is not surprising that some comprehensive programming channels mentioned that they prioritize profit and performance in programming. In conclusion, it is absolutely imperative that complementary and legal measures be implemented institutionally in order to redress the existing systematic dysfunctional routines in the independent productions of the comprehensive programming TV channels in Korea.

• The Korean Society of Law and Medicine
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• v.9 no.2
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• pp.269-308
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• 2008

The contemporary age is a period of PR for the self. Regardless of how good the quality of goods or services offered is, if it is not made known to the buyers, a sell is impossible. As a result, the contemporary man is flooded with advertisements and is living in a time of over-saturated information. This is not much different in the medical services sector, as it too is experiencing an overflow of information due to the expansion of advertisement approaches to include not only the previous positive-method, but also the negative-method. In tandem, recent advancements in electronics and information technology has made possible a rapid increase in then number of internet advertisements. However, outmoded medical law, which was created to regulate newspapers and billboards, is still being applied to regulate today's modem medical advertisements. At the same time, collateral ordinances such as "corrective statutes for signs and advertisements" are not sufficient in providing the necessary regulatory countermeasures. In the midst of all this, as IPTV is scheduled to be broadcast nationwide starting next year, and with the market for search advertisements and internet advertisements annually growing at a rapid pace, it has become evermore urgent to come up with an adequate regulatory measure. Consequently, it is necessary to look into the possibility of restricting the medium and content of internet medical advertisements as well as realistic schemes for its realization. In particular, regulatory measures that take into consideration the special characteristics of internet advertisements should be found, and the necessity of an prior deliberation procedure and the likelihood of introducing a certification system should be examined.

• Journal of Korea Multimedia Society
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• v.7 no.10
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• pp.1452-1463
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• 2004

The requirement of automatic video summary is increasing as bi-directional broadcasting contents and various user requests and preferences for the bi -directional broadcast environment are increasing. Automatic video summary is needed for an efficient management and usage of many contents in service provider as well. In this paper, we propose a method to generate a content-based summary of linguistic educational videos automatically. First, shot-boundaries and keyframes are generated from linguistic educational video and then multiple(low-level) visual features are extracted. Next, the semantic parts (Explanation part, Dialog part, Text-based part) of the linguistic educational video are generated using extracted visual features. Lastly the XMI- document describing summary information is made based on HieraTchical Summary architecture oi MPEG-7 MDS (Multimedia I)escription Scheme). Experimental results show that our proposed algorithm provides reasonable performance for automatic summary of linguistic educational videos. We verified that the proposed method is useful ior video summary system to provide various services as well as management of educational contents.

• Journal of Korea Multimedia Society
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• v.12 no.9
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• pp.1201-1209
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• 2009

Recently, the convergence of the telecommunications industry through the development of network media has brought along interactive data services in addition to the traditional broadcast services by providing direct connections between the users and the broadcasters. This can be easily achieved by the combination of existing network technology and multimedia technology, but in reality, as seen in the actual implementation of IPVT, it's difficult to provide satisfactory levels of service to users due to issues of network bandwidth and problems of streaming system. In particular, a network which is able to fully support Qos/QoE, and also a fast enough channel changing technology that is satisfactory to the user, are prerequisites for IPTV success. Therefore this thesis proposes a fast channel changing technique to delivery enhanced IPTV user experience. Recent IP set-top-boxes use only a small portion of the CPU to feed Ethernet packets to the hardware decoder and play them. Thus, by making IP set-top-boxes share cached channel information and content with each other, reducing the load on the server and enhancing the channel changing time is made possible.

• Journal of Korean society of Dental Hygiene
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• v.6 no.1
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• pp.79-91
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• 2006

Through the investigation and analysis for awareness about Tooth Bleaching treatment for general adults, to rethink the real ideas of Tooth Bleaching which adults has already had and to find the method for generalized Tooth Bleaching, this study made a survey about General Awareness and Common sense for Tooth Bleaching and Oral Health Knowledge and Generalization Methods for 570adult citizen in Busan from 1th August to 10th September. The obtained results were as follows 1. Tooth Shade self contentment was found low, self-discontent respondents were 73.5% and self-content respondents were 26.5%. 2. Tooth Bleaching recognition was found high, as for the recognition period, between 2 and 5 years is 65.5% and as for the recognition route, 33.9% were through broadcast medium. 3. General knowledge for Tooth Bleaching was found low as 2.34(1.12) of 5 score and it is similar to ages and occupations(pE0.001, pE0.05). 4. Tooth Bleaching treatment method appears Home Bleaching and In-Office bleaching was 73.5% and 26.5% respectively. The other side medical institution chosen for Tooth Bleaching treatment appears dental hospital or dental clinic and Home bleaching was 75.6% and 12.1% respectively. 5. To generalize the Tooth Bleaching Care, recommendations of oral health care team and oral health education and development of information data also need to be performed.

• Journal of Satellite, Information and Communications
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• v.11 no.4
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• pp.33-38
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• 2016

As a communications system and using the wireless devices is increased at the world, the interference among devices at 2.4GHz band become issue. New complex content technology as education, concert, broadcast, thema-park are developed between Virtual Reality technology and tradition. That is expect an annual growth rate of more than 14%. Almost Virtual Reality devices use motion sense or a wireless joystick. Therefore it is necessarily to analyze the coexistence between Virtual Reality devices and Wi-Fi in the ISM band. The interference scenario and propagation of the Extended Hata Model was established to analyze the interference from WLAN into Virtual Reality devices. Through simulation results based on Monte-Carlo principle, separation frequency was obtained to protect WLAN interference from Virtual Reality devices.

• Korean Journal of Soil Science and Fertilizer
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• v.49 no.6
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• pp.669-676
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• 2016

A field study was conducted to determine the runoff loss of N and P in small scale of red pepper field plots (10% slope), consisting of three different plots with black polyethylene vinyl mulching (mulching), ridge without mulching (ridge), and flat without ridge and mulching (flat). Composted manure and urea as a basal application were applied at rates of $20MT\;ha^{-1}$ and $93kg\;N\;ha^{-1}$, respectively. Urea at $189kg\;N\;ha^{-1}$ and fused phosphate at $67kg\;P_2O_5\;ha^{-1}$ were additionally applied on June 25 with different fertilization methods, broadcast application in flat plot and hole injection in ridge and mulching plots. Plant uptake of N and P was positively correlated with their respective concentrations in surface soil: mulching > ridge > flat plots. The runoff loss by soil erosion was higher in flat plot than ridge and mulching plot with contour line. Nitrate loss by the runoff water had no significant differences among three surface management practices, but the higher average value in ridge and mulching plots than flat plot. Especially, the flat plot had no phosphate loss during summer season. This is probably due to low labile P content in surface soil of flat plot. In the summation of soil and water loss, flat plot was higher in N and P loss than ridge and mulching plot with contour line. Nevertheless, the nitrate and phosphate loss by runoff water could be more important for non-point source management because the water could meet the river easier than eroded soil because of re-deposition around slope land.

• Journal of Korean Public Health Nursing
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• v.18 no.1
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• pp.90-102
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• 2004

The purpose of the study was to analyze the current status of hypertension related information on the mass-media. Data were collected on the hypertension related reports in three major broadcasting centers, KBS1$\cdot$2, MBC, SBS, for 2 years, 1999-2001. Sample of the study was 134 reports. The results were as follows: 1. There were differences in frequencies by broadcasting center and programs. KBS and 9PM News were highest in proportions, $62.6\%\;and\;37.3\%$ respectively. 2. In regard to reporting time, $90\%$ were reported in the afternoon. and $62.5\%$ of those reports were in 9 PM, followed by 8PM. & 7PM. and 6AM. 3. In regard to area of the report, $35.8\%$ belonged to social section, followed by $26.1\%$ science. $15.7\%$ international. and $11.2\%$ life and health. 4. In terms of monthly distribution, December, November, and August had higher proportion of reports than other months as well as fall and winter. 5. There were higher proportion of reports containing 'treatment and management' with 'complication management' targeted to 'patients' than 'prevention' targeted to 'general population' in terms of content of the report. In summary, MBC and SBS were more focused on 'treatment and management' with KBS more focused on 'prevention'. There were more 'prevention' related reports in summer, and 'complication management' reports in the morning with 'treatment and management' reports in the afternoon.

• The KIPS Transactions:PartD
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• v.16D no.3
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• pp.441-450
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• 2009

This paper describes the design and implementation of Personal Mobile Broadcasting Service which bases on embedded Linux and it supports personal broadcasting in wireless network environments. Recently, with the advent of various wireless networks and the increased use of high performance mobile devices, the demand for personal mobile broadcasting is being increased. The personal mobile broadcasting service makes it possible that mobile users create contents using their own mobile devices while they are moving or they are in any place. And then, it sends the created contents to server in real-time where their blogs are. Users connected to the content creator's blog can play the contents in real-time. With the implemented personal mobile broadcasting service, mobile users can share multimedia contents in real-time through wireless networks. And, it also helps users to construct their own broadcasting stations where they can broadcast the scene of the accident or public performance in real-time.