• Title/Summary/Keyword: brand development

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A Study on the Wearing Condition of Skinny Jeans of 20's Women (20대 성인 여성의 스키니 진 착용 실태 조사)

  • Choi, Se-Lin;Do, Wol-Hee
    • Fashion & Textile Research Journal
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    • v.18 no.1
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    • pp.63-70
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    • 2016
  • This study examines wearing conditions of skinny jeans for women in their 20's. The study is based on a questionnaire survey. The survey was conducted on 313 Korean 20's women living in Gwangju to analyze wearing dissatisfaction with skinny jeans. The final analysis included 298 responses and the content of the questionnaire consisted of 28 questions. The study used descriptive statistics for analysis using SPSS Statistics 20.0. According to the questionnaire survey, 20's women are the largest group that wear skinny jeans and they have a positive image of them. However, they do not know the exact size for skinny jeans, whereas they are knowledgeable about their general pants size. The results of the survey on the state of wearing dissatisfaction indicate that they think that the difference in size by each brand is the most difficult part when choosing skinny jeans and they felt lower body uncomfortableness in the waist and abdominal positions. It means that size subdivision and pattern development of skinny jeans should be suitable to all lower body types to resolve wearing dissatisfaction. This study represents base data for size subdivision and pattern development of skinny jeans.

A Study on the Ecotourism Policy Direction of Saemangeum.Gunsan Free Economic Zone (새만금.군산경제자유구역의 생태관광 방향)

  • Lim, Hyung-Baek;Choi, Hung-Kyu;Lee, Seong-Woo
    • Hwankyungkyoyuk
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    • v.22 no.4
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    • pp.53-65
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    • 2009
  • Saemangeum is the largest reclaimed land in Korea. Saemangeum is the large scale project responding to the economic demand of globalization, and a government initiated new development business with a vision of global Free Economic Zone(FEZ). Jeollabuk-province conducted a international competition to establish a global-scale, creative development plan and grow the Saemangeum as an international destination of economy, and a world-wide brand. SGFEZ has much to offer in terms of tourists attractions and breathtaking scenery. And tourism is one of the important industry in SGFEZ. Many tourist facilities will be construct in SGFEZ. Environment is the important issue in many field of study. Recent days, green growth come into the spotlight in Korea. But even as SGFEZ prepares for its future global tourists attraction, so much of the tourism policy directions remains unconsidered. The objective of this study was to suggest tourism policy direction, especially concentrated on ecology tourism policy direction of Saemangeum Gunsan Free Economic Zone(SGFEZ).

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A Preliminary study on Natural Dyeing by a Delphi Method (Part I) - With the focus of key issues - (델파이법을 이용한 천연염색에 관한 기초연구 (제1보) - 당면과제 중심으로 -)

  • You Myung Nim;Roh Eui Kyoung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.6
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    • pp.859-867
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    • 2005
  • The purpose of this study was to identify the focus of key issues - the view, the trouble, supplementary measures and future divection research, and commercialization${\cdot}$ popularization on natural dyeing. Delphi tests were performed with 36 professional in the academic, the industrial, and the art world. Questionnaire of 1round composed of open-ended question related the view, the trouble, supplementary measures and future divection research and commercialization${\cdot}$popularization. And a 5 point Likert Scale was used to evaluate them in 2 and 3 round. Results of this study and the order of importance in the focus of key issues are as following: The trouble are immoral business ability, using of excessive mordant and lack of standardization. Supplementary measures and future divection research are dyer education, choosing stuff on natural dyeing and consumer education${\cdot}$publicity. And commercialization${\cdot}$popularization are the development of brand, the production of specific goods by regional groups, high-grade articles and the certification system in quality.

Bio-fusion and Medical Device Industry (바이오융합 및 의료기기 산업)

  • Park, Su A;Lee, Jun Hee;Kim, Wan Doo
    • Transactions of the KSME C: Technology and Education
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    • v.5 no.1
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    • pp.23-52
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    • 2017
  • Bio-fusion and medical device industry is the multidisciplinary engineering application technology industries, which are fused, such as electricity, electronics, machinery, materials. It aims to improve the quality of human life by using bio-fusion and medical devices, and is an important industry recognition and brand power for the product. However, there is a period that is required from the development of products with technology-dependent industries. Therefore, it is necessary to have continuous effort for industrial investment in research and development at the national level including technical support, institutional support, and human resources.

The Development of Safety and Functional Snowboard Wear Design - Focus on the Safety Snowboard Pants for the Protection of Hip -

  • Kim, Mun Young
    • Fashion & Textile Research Journal
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    • v.15 no.3
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    • pp.364-370
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    • 2013
  • This research helps secure the safety of snow boarders in an activity that is currently recognized as a minor specific hobby. The research goal is to develop a new board wear product with intensified safety and activity through the development of a safe and convenient snowboard wear that is wearable in ordinary life. The participants consisted of 31 snowboard club members evaluated from January 12 to January 19 at Eden-valley Ski Resort and Phoenix-park Resort in Korea. The result are as follows. First, what domestic snowboard wear consumers consider design difference and brand recognition a significant priority in choosing snowboard wear versus the functionality or safety of clothes. Second, concerning the evaluation of the developed product, they recognize the necessity of safety gear; however, they demand the convenient use of a safety gear with a fixation that can be attached and detached. A unity-type board wear was developed that enables an attachment and detachment that reflects the evaluation results. In conclusion, this research showed various market possibility of board wear into sports casual wear to be able to make it a fashion product through different design and demand of mixing it with general wear rather than functionality or activity, though board wear is a professional sports wear.

A Study on the Development of Ontology based on the Jewelry Brand Information (귀금속.보석 상품정보 온톨로지 구축에 관한 연구)

  • Lee, Ki-Young
    • Journal of the Korea Society of Computer and Information
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    • v.13 no.7
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    • pp.247-256
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    • 2008
  • This research is to develop product retrieval system through simplified communication by applying intelligent agent technology based on automatically created domain ontology to present solution on problems with e-commerce system which searches in the web documents with a simple keyword. Ontology development extracts representative term based on classification information of international product classification code(UNSPSC) and jewelry websites that is applied to analogy relationship thesaurus to establish standardized ontology. The intelligent agent technology is applied to retrieval stage to support efficiency of information collection for users by designing and developing e-commerce system supported with semantic web. Moreover, it designs user profile to personalized search environment and provide personalized retrieval agent and retrieval environment with inference function to make available with fast information collection and accurate information search.

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A Study for the Development of a Tailored Jacket Pattern for the Chinese Adult Women - Focused on the women in their early 20s in Shanghai -

  • Kang, Yeon-Kyung;Sohn, Hee-Soon
    • Journal of Fashion Business
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    • v.14 no.6
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    • pp.146-169
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    • 2010
  • For the purpose to develop the pattern of a tailored jacket for the Chinese adult women, a drawing method for the pattern of a tailored jacket was selected with the style of 'on&on', a young and casual brand of Beaucre Merchandising Co., Ltd. that has been successful in the China market, and then the measures to be applied were set up by properly combining the body measures such as the mean, mode and median of the entire group from data measured from women of 18 to 24 years old in Shanghai, China in 2008 and the mean body measures of the body type A of 2008 classified by GB/T 1335.2-1997. The pattern of a tailored jacket developed was verified for feasibility based on a wearing test and then revised for the parts with low jacket ability in general including the bust circumference, waist circumference, hip circumference, shoulder, waist back length and back area. The final measures applied for the development of a tailored jacket were 160-165cm for the height, the bust circumference of 87.7cm, waist circumference of 69.6cm and hip circumference of 92.8cm for a jacket.

The Separating Cover Using an Explosive Bolt and Spring Lever (폭발볼트 및 스프링 레버를 이용한 발사관 분리식 덮개)

  • Choi, Won-Hong;Shin, Sang-Mok
    • Journal of the Korean Society for Aeronautical & Space Sciences
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    • v.45 no.11
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    • pp.922-931
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    • 2017
  • This research paper describes design procedures and those verification with multi-body dynamic analysis and an experiment for the development of an unprecedented type of canister cover, named as the separating cover. In order to overcome drawbacks from the precious rupture type and actuator driven cover, the separating cover was suggested. It has the simplest structure composed of the previously developed explosive bolt and a spring-lever driven system. First of all, mechanical feasibility with proposed design parameters based on mathematical modeling was confirmed through dynamic analysis and then its results showed good agreement with the followed empirical results acquired from a high speed camera. On top of that, a parametric study was conducted to identify the effect of each design parameter on separating performance. It is highly expected that this research contributes to provide military industries with a brand new canister cover having simplicity and cost efficiency and thus it will be very useful in MLRS(Multiple Launch Rocket System).

Application of Conjoint Analysis to Evaluating Alternatives for Outlet Shopping Center Development (컨조인트 분석을 활용한 아웃렛 쇼핑센터 개발대안 평가)

  • Shin, Jong-Chil;Park, Jeong-Hyun;Baik, Min-Seok
    • The Journal of the Korea Contents Association
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    • v.12 no.1
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    • pp.485-499
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    • 2012
  • With the maturity of department stores and discount stores, many Korean retail companies have an interest in developing outlet shopping centers such as Yeoju Premium Outlet so on. To develop a successful outlet shopping center, developers should understand consumer's preferences on many attributes of development alternatives. This study analyzes consumer's preferences on outlet shopping center and evaluates various development alternatives by using conjoint analysis. With empirical research for outlet shopping center development, this study can elicit potential shopper's preference for outlet shopping center. The empirical result shows discount rate is most important attribute to develop outlet shopping center. The potential shoppers have higher preference for higher discount rate. Location is the second important attribute. Brand is the least important attribute. By using utilities derived from analysis, this study performs various choice simulations. Through choice simulation analysis, this study tries to find the best development alternative for new outlet shopping center.

A Study on Braking Characteristics Control of Carbon Ceramic Composite for Brake Reliability Improvement of Luxury Car and Future Technology Evolution Trend Prediction (고급차의 제동 신뢰성 향상을 위한 카본 세라믹 복합재의 제동 특성 제어 및 향후 기술 진화 트랜드 예측에 관한 연구)

  • Shim, Jaehun;Jeon, Gabbae;Lee, Jounghee;Park, ByeongJoon;Im, Dongwon;Hyun, Eunjae;Jung, Kwangki;Kim, Kijeong;Kim, Hongki
    • Transactions of the Korean Society of Automotive Engineers
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    • v.24 no.6
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    • pp.684-693
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    • 2016
  • The luxury car industry has grown 10.5 % every year from 2010 to 2014. For this reason, it is very important for automotive companies to improve profitability and brand value. High-performance brake systems have become an absolute necessity because of the increase in engine power and customer preference among other factors. Also, competing automotive companies actively reinforce domestic production in order to maintain quality and infrastructure for luxury cars. In this regard, we demonstrated new carbon ceramic brakes to improve brake reliability for luxury cars and to improve the competitiveness of automotive companies. Finally, we propose the next-generation braking technology by predicting technological evolution trends.