• International Journal of Costume and Fashion
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• 제11권2호
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• pp.65-78
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• 2011

Social media which support to share information and communicate between online users have recently won great popularity. Of the various social services blogs have played an active role as a community in sharing delivering and exchanging information among individual users who have share similar opinions hobbies and preferences. Based on this cultural phenomenon some companies often take advantage of blogs as a marketing tool to strengthen their public relations or deliver particular information to their costumer. This study is designed to classify fashion-related blogs and define the characteristics of each type expecting significant influences on future studies on this topic. We selected 50 fashion-related blogs as subjects including 25 Korean blogs and the same number of international blogs, defined their characteristics and classified them into four different types. As the result we found that there are apparent differences between the four types of blogs: "Individual taste" blogs which noticeably reflect bloggers' own preference "Trend leader" blogs in which the bloggers intend to be trend leaders beyond expressing their preference "Fashion media" blogs which plays a significant role as a magazine by providing various information concerning fashion for costumers and "Sales promotion" blogs which are used as promotional materials to attract customers by providing product reviews or advertisements.

• 한국식품조리과학회지
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• 제29권1호
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• pp.37-46
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• 2013

This research was investigated the problem of power blogs related to cooking through the investigation of usage and satisfaction of those blogs as new information media in internet community. As a result, most users had were received cooking information through internet and 85.7% of those users have experienced power blogs related to cooking. The most frequent access methods were via search engines. What users are received from power blogs related to cooking are cooking recipes. What did they want the most from those blogs are accurate recipes for everyday meal. According to this opinion poll, majority of respondents were collected cooking information through internet and experience more and more power blogs related to cooking, whereas users lost their satisfaction and belief from power blogs when there was a lack of enough information on power blogs, an inaccuracy of the information from the power blogs, or an extraordinary recipes. To improve power blogs related to cooking, not only various cooking information but also everyday cooking recipes were required, but power bloggers should also consider everyday cooking materials and recipes with simple cooking utensils.

• 복식문화연구
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• 제19권5호
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• pp.1031-1048
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• 2011

The purpose of this study was to investigate the status of domestic and foreign power blogs that serve as professional source of information and to clarify the difference of the criteria for the certification and selection of power blogs. The study also analyzed the configuration of contents and the characteristic of categories of the power blogs. Eleven domestic blogs were examined, of which ten were certified as power blogs on several portal sites and one blog was operating in English. Furthermore twelve foreign blogs were examined, of which ten blogs were selected from the graded list of www.alexa.com for the Fashion Power Blog TOP 20 adopted on www.telegraph.co.uk in 2009, and two noticeable blogs were selected additionally. Data were analyzed by both theoretical and exploratory studies. The exploratory study was conducted by fourteen majors, who took interest in the blogs and were divided into two groups to look at the domestic and foreign sites, from 12 October to 12 November in 2010. The types of blogs were classified by frequency analysis of interactivity, interest provision, information provision and purchase capability. The investigators checked the type of the contents of each blog and the frequencies were used for the classification type. The analysis showed that the frequencies were in the order of information provision, followed by interest provision, and purchase capability for foreign blogs, while interest provision was followed by information provision for domestic blogs. Interactivity, interest provision, information provision and purchase capability were generally reflected in foreign blogs. Rather than interest provision and information provision, however, interactivity and purchase capability were reflected relatively weakly in domestic blogs.

• Educational Technology International
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• 제23권1호
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• pp.97-127
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• 2022

With the recent advancement of technology, there has been an increase in professional development activities, including teachers using blogs to share practical knowledge and reflect on teaching and learning. This study was conducted to identify the contents of practical knowledge shared through the K-12 teachers' blogs. To achieve the research objective, 70,571 blog posts were collected from 329 blogs of K-12 teachers in Korean and analyzed using text mining techniques. The results of the study are as follows. First, practical knowledge sharing activities using teacher blogs have increased. Teachers posted a lot of blogs during the semester. Second, primary school teachers share various curriculum activities, reflections on project classes, class management, opinions related to education, and personal. Third, secondary school teachers share summaries and reviews of curriculum, materials related to college entrance exams, various instructional materials, opinions related to education, and personal experiences on their blogs. This study suggested that blogs are widely used as a venue for sharing practical knowledge of teachers, and that blogs can be a useful way to develop professionalism.

• 한국인터넷방송통신학회논문지
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• 제16권2호
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• pp.55-62
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• 2016

최근 들어 블로그가 제공하는 정보를 활용하여 외식업소를 선택하는 사용자가 크게 늘고 있다. 그러나 국내의 외식관련 블로그들은 파워 블로거에 의한 광고 블로그들이 다수를 차지하고 있어 신뢰성을 잃은 지 오래다. 따라서 블로그의 신뢰성을 확보하기 위해서는 허위 또는 과장되게 작성된 광고 블로그들을 필터링하는 기술이 필수적이다. 본 논문에서는 자동분류 기술을 이용하여 광고 블로그들을 판별하는 기법을 제안한다. 제안된 기법에서는 우선 외식 블로그들 중에서 광고 블로그로 판명된 블로그들을 수집하고 이들에 공통적으로 나타나는 특징들을 분석하였다. 이렇게 추출된 특징들을 이용하여 데이터 마이닝의 자동 분류 알고리즘을 적용하여 광고 블로그 여부를 판단하였다. 또한 다양한 실험을 통해 최적의 알고리즘과 특징들을 선별하였다.

• 한국비블리아학회지
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• 제22권3호
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• pp.57-73
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• 2011

본 연구의 목적은 국내 대학도서관 블로그의 운영 및 관리 현황을 조사 분석하고 이를 활성화할 수 있는 방안을 제시하는데 있다. 이를 위해 연구방법으로 첫째, 기존의 대학도서관 블로그와 관련된 선행연구를 분석하여 이론적 배경을 살펴보았다. 둘째, 현재 운영되고 있는 국내 대학도서관 블로그 가운데 비교적 활성화된 대학도서관 블로그의 콘텐츠를 조사 분석하였다. 셋째, 국내 대학도서관 블로그 운영을 담당하는 사서들을 대상으로 설문조사를 통해서 블로그 운영 및 관리에 대한 현황과 문제점을 파악하였다. 이와 같은 조사 분석을 통해 국내 대학도서관의 블로그 활성화 방안을 제시하였다.

• International Journal of Advanced Culture Technology
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• 제3권2호
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• pp.50-57
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• 2015

An online survey was conducted to assess motivations for using, reliance on, and perceived credibility of political blogs and microblogs during both the Taiwanese general election of 2009 (the blog epoch) and the presidential elections of 2012 (the microblog epoch). Results indicated higher reliance on and motivation for using political blogs than microblogs. Blogs were also perceived to be more credible than microblogs. Respondents who primarily engaged in blogging for information purposes were more likely to judge candidate blogs as highly credible, whereas interest in entertainment emerged as the strongest predictor of the perceived credibility of microblogs. This research also provided quantitative evidence showing how users viewed blogs and microblogs differently in the context of political campaigns. The aim is to explore the pros and cons of blogging and microblogging as a tool for political communication.

• 전자공학회논문지CI
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• 제46권3호
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• pp.42-49
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• 2009

본 논문에서는 블로그 공간에 존재하는 블로거와 포스트들을 클러스터링하고자 한다. 먼저 블로그 공간의 블로거와 포스트들을 각각 하나의 타입으로, 블로거와 포스트 사이의 액션을 링크로 사상한다. 다음으로, 블로그 공간의 클러스터링을 위하여 블로그 환경에 가장 적합하고 효율적인 링크 기반 클러스터링 방법인 LinkClus를 선택한다. 정확한 클러스터링을 위하여 두 가지 방법을 제시한다. 첫 번째는 클러스터의 대상을 여러 주제에 관심을 가지는 블로거 대신 하나의 주제만을 나타내는 폴더로 한다. 두 번째는 노이즈의 발생 가능성을 높이는 링크가 아주 적은 블로거와 포스트를 클러스터링 과정에서 제외시킨다. 실험을 통하여 제안하는 방안을 이용한 클러스터링 결과가 내용적으로도 유사한지 검증한다.

• 한국정보과학회논문지:데이타베이스
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• 제37권5호
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• pp.258-266
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• 2010

메타 블로그에 등록된 RSS(Really Simple Syndication)의 수는 수십만 개 또는 수백만 개에 이른다. 따라서 이들에 대한 갱신 확인을 수행하는 것은 상당히 긴 시간과 네트워크 자원을 필요로 한다. 메타 블로그나 블로그 검색엔진은 제한된 자원을 가지고 있기 때문에 하루에 방문할 수 있는 블로그의 수가 제한적이다. 하지만 블로그 검색엔진의 성능향상을 위해 새로운 데이터를 최대한 수집하는 것이 필요하기 때문에, 우리는 이 논문에서 수집 효율을 높이기 위한 새로운 방법을 제안한다. 제안하는 방법은 블로그의 포스팅 성향을 분석하여 그것을 토대로 향후 갱신 가능성에 대해 예측하고 갱신 가능성이 높은 시점에만 갱신 확인을 수행한다. 이 연구는 블로그의 입장에서는 분산 서비스 거부 공격(DDoS Attack: Distributed Denial-of-Service Attack)만큼이나 빈번한 갱신확인을 줄이는데 도움이 되고, 인터넷 전체로 보아서는 트래픽을 감소시키는데 기여할 수 있다. 본 논문에서는 블로거들의 포스팅이 이루어지는 요일과 시간에 특정한 패턴이 존재할 것이라는 가정을 하고, 15119개의 실제 블로그에 작성된 포스트에 대해 요일과 시간의 선호도를 분석하였다. 그리고 과거의 포스팅 이력과 요일에 대한 선호도를 바탕으로 갱신 가능성을 예측하기 위한 방법을 제안하고, 12115개의 실제 블로그에 적용하여 그 정확도를 확인하였다. 성능평가를 통해 약 93.06%의 블로그에서 0.5 이상의 정확도를 가짐을 확인하였다.

• 디지털산업정보학회논문지
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• 제7권2호
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• pp.185-203
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• 2011

In recent years, blogs have become important resources for information sharing; and tourism blogs are providing a new way of sharing tour experiences. Blogs are becoming very popular amongst web users to share their life experiences with other web users around the world. Specifically the goals of this research are; (1) to suggest theory framework of acceptance and user satisfaction about toruism blogs based on TAM, (2) to examine relationships between exogenous variables and (3) to suggest effectiveness of tourism blogs in a marketing perspective. The research model and hypotheses were developed based on the theories of technology acceptance model. Questionnaire was used to collect data. The analysis of this study is designed as individual level to examine the causal relationship among variables. The the reliability and validity of data was tested by explanatory factor analysis, Cronbach's alpha coefficient, confirmatory factor analysis, and correlation analysis. Also, the structural equation model(SEM) analysis was performed to test the usefulness of the model. The analysis results revealed that interaction, entertainment, system quality and information quality are major influential variables on the perceived usefulness of tourism blog. Also, entertainment and system quality are influential variables on the perceived ease of use of tourism blog.