• 한국중재학회지:중재연구
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• 제27권2호
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• pp.83-105
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• 2017

In contemporary society interest in and consumption of beauty treatment are increasing, raising interest in health and beauty. However, beauty-related laws are becoming factors of hindrance of beauty development. Currently the Public Health Control Act plays a basic role in the beauty art business in Korea, However the contents are in discord with international laws and its definition is not clear. Therefore it is causing conflicts of different occupations and job associations which are similar to art business. Especially, because neither definitions nor policies on beauty care devices exist in the Public Health Control Act, beauty care devices using in foreign countries cannot be used in Korea due to classification as medical devices. Under this circumstance, therefore, beauty care device uses by beauty artists violate the law. The government has tried to solve these irrational regulations. Recently, the Small and Medium Business Administration announced 'the improvement plan of small business and young founders site regulation for public economy recovery' in a ministerial meeting on December 28, 2016. Regulations on policy preparation for skincare devices were inclusive in this announcement. It is the question whether the regulations will be executed or not. Even though beauty industrial competitiveness was presented in the 18th Presidential Council on National Competitiveness in 2009, it was not practiced. The proposal bills for beauty law improvement have been put forth several times since 2000 including an improvement plan for regulating beauty care devices. However, so far there have been no improvements. The damage on the regulation classifying beauty devices as medical devices is not only restricted to skincare. This develops beauty devices and the beauty industry which imports and exports beauty devices. When beauty devices are exported, complicated procedures are unavoidable and when beauty devices are imported, irrational problems like reregistration procedures and costs occur. The reason why an improvement plan has not gone into practice is the resistance of the dermatologists' association. Dermatologists tend to stand positively against harming public health by saying that beauty devices used by beauty artists cause people to suffer side effects. In contrast, anyone who has a licence to use beauty devices is able to use them in foreign countries. It is not only infringement of one's right as a beauty artist but also people's right to receive beauty care services. With this reason, Korean's current law under which beauty devices are ruled as medical devices should be revised with accordance to domestic surroundings. Therefore in order to advance and globalize the beauty industry, the support and cooperation of the Korean government and relevant associations is needed to legislate and revise the beauty devices laws. The relevant associations abandon regional self-centeredness and cooperate to define ranges, size and management of beauty devices for safe use. If no collaboration exists, an arbitration agency should be established to solve the problem.

• 한국융합학회논문지
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• 제10권3호
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• pp.243-248
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• 2019

본 연구는 최근 뷰티 시장에 열풍을 일으키고 있는 한국 마스크팩에 대한 미용종사자들의 인식, 구매행태, 만족도를 조사하여 향후 국내 화장품 산업의 발전과 성장을 위한 방안을 마련하고자 하였다. 조사결과 마스크 팩 구입 결정 시 가장 중요한 요인은 80.6%가 '효능'이라 응답하였고, 마스크팩의 개선되어야 할 점도 33.7%가 '효능'이라고 응답하여 아직까지는 제품의 효능/효과에 대한 소비자들의 신뢰가 부족 한 것을 알 수 있었다. 또, 중국인 소비자들에게 큰 호응을 받는 이유를 'K-뷰티의 영향'이라고 응답하였고, 더 나은 뷰티시장의 활성화에 도움을 줄 수 있는 항목도 'K-뷰티의 광고와 홍보'가 필요하다고 응답하여 제품 자체의 효능이나 신뢰보다는 K-문화에 대한 좋은 인상이 지금과 같은 결과를 이끌어 내고 있는 것으로 생각된다. 따라서 제품의 효능과 사용성이 향상된 우수한 상품 개발로 국내외 소비자들의 품질에 대한 신뢰를 얻는다면 우리나라 K-뷰티 산업은 글로벌시장에서 더욱 성장 할 것으로 판단된다.

• 한국패션뷰티학회지
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• 제2권1호
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• pp.14-20
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• 2004

The purpose of this Study is to provide basic data for the development of the beauty industry to meet its increased demand and liberated world markets more properly by analyzing the change of beauty environment by ages. For the Study, the literature and articles of costume and beauty, periodicals of beauty companies, and internet data were referred to review and analyze changing proceeds of beauty industries from the 1900 to the present by ages. The findings of the Study are as follows: We had the first barber shop and hairdressing salon in 1901 and 1920, respectively, after the Danbal Ryeong(A Crop Ordinance); modern education for women and active social movements resulted in change of hair styles; permanent wave tools and chemicals began to be used in the 1930s; and more people started to visit hairdressing salons after 1950s. In turn change of hair styles promoted the development of beauty technologies and the diversity of beauty tools and products. Now up-to-date instrument and products for the health of hair are developed, hairdresser provide kinder service for their customers and adjust their floor space accordingly, and, as shown in five-day workweek, are making their endeavors to improve wellbeing of their employees.

• 대한화장품학회지
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• 제46권2호
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• pp.167-177
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• 2020

본 연구에서는 한국이 세계 4위의 화장품 수출국으로 성장하는데 중요한 역할을 담당해 온 화장품 OEM·ODM 기업의 성장요인과 산업적 역할에 대하여 분석하였다. 1990년 한국콜마에 의해 OEM 산업이 처음 도입된 이래, 한국의 OEM·ODM 산업은 2016년 시장규모 12조 6,195억 원, 국내생산 제품 매출의 69.9%를 차지할 정도로 성장하며, 브랜드 기업들의 글로벌 시장 진출을 지원하는 것은 물론 직접 글로벌 기업들에 제품을 공급하면서 경제성장과 국격 상승에 일익을 담당하였다. 한국의 화장품 OEM·ODM 산업이 성장할 수 있었던 요인으로는 지속적인 기술개발, 산업환경의 변화에 대한 적극적 대응 그리고 기술력과 창의적 아이디어를 기반으로 ODM을 하나의 시스템으로 정착시키는 등 한국만의 차별화된 비즈니스 모델을 개발한데서 찾을 수 있다. 한국 화장품 산업의 지속적인 성장과 발전을 위해 OEM·ODM을 한국 고유의 산업으로 정착시키고 브랜드 기업과 상호 보완적 관계에서 공존을 도모할 필요가 있다.

• 패션비즈니스
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• 제24권6호
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• pp.120-134
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• 2020

Recently, the beauty industry has implemented personalized services based on skin big data. To increase competitiveness in the beauty industry, systematic data measurement and evaluation indicators are necessary to select data and obtain necessary knowledge. In response, this study sought to stably enhance the accuracy of skin diagnosis based on satisfaction and reliability. To this end, the research was conducted through focus group interviews (FGI), a case study of brands, and analysis of prior research results. In particular, as a result of analyzing keywords that classify skin types by brand, common survey items for skin types were oiliness and using moisturizer, cosmetic use and vascular of skin, external stimulus and blemish & freckles, facial wrinkle, outside activities, self-consciousness, and smoke. In additioin to the common questions of the preceding study and the brand survey items, the questions concerning complex skin types, seasonal change, facial color, wrinkles and elasticity were added, and the questions were presented in a total of 40 items. In particular, it suggested that skin measurement could be conducted by focusing on elasticity and pigmentation items by reflecting the results of prior research and the opinions of FGI, and based on this, a customized service with high satisfaction and high accuracy of beauty care based on this could be proposed. We hope that this study will facilitate active self-care by providing more satisfying skin stones and personalized cosmetics proposals, thus laying the foundation for the further development of the cosmetics industry.

• 한국의류산업학회지
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• 제24권6호
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• pp.686-693
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• 2022

The rapid development of the fashion industry in contemporary society has also caused various problems such as environmental pollution, material excess, and spiritual poverty. Accordingly, traditional Chinese Taoist aesthetics can solve the spiritual poverty that people are facing today, and the spiritual pursuit of returning to innocence. This study focuses on the works of first generation Chinese designer Ma Ke as an example to discuss the embodiment and application of Taoist aesthetics. The results are as follows: First, Ma Ke's works emphasize the value of handicraft through traditional handcrafting and natural fibers, which reflect the beauty of simplicity and the non-action of Taoist aesthetics. Second, the works acknowledge nature by using natural materials and retaining their original appearance, which embodies Taoist aesthetics of the beauty in non-action and living in harmony with nature. Third, the collections reflect a critical attitude toward the fashion industry and consumer culture by rethinking consumerism and advocating environmental protection, thus propagating the beauty in simplicity and the harmonious life with nature in Taoism aesthetics. In conclusion, Ma Ke's designs incorporating sustainability and handicraft exhibit the core features of Taoist aesthetics, including the beauty in simplicity, non-action, and living in harmony with nature while exploring the relationship between modernity and tradition, man and nature, and handicraft and fashion. This research can contribute to understanding Ma Ke's works in promoting critical thinking about the fashion industry through Taoist aesthetics.

• 한국의류산업학회지
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• 제25권6호
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• pp.725-731
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• 2023

With the development of technology, many changes have emerged in how consumers acquire information without restrictions on their location and time. As changes and interest in digital platforms increase, beauty industry applications are being developed in order to attract customers. Therefore, this study has provided the empirical data necessary for the development and advancement of beauty applications in the future by analyzing preferences for makeup applications according to age. The method of this study involved searching for makeup applications that had been downloaded more than 100 million times through the Google Play Store between October 11, 2020 to November 3, 2020. Four applications were identified: YouCma Makeup, YouCam Perfect, Beauty Plus, and Sweet Snap. The surveyed functions were tested on 100 people in their teens, 20s, 30s, and 40s, with a similar profile of 100 people in their teens, 20s, 30s, and 40s surveyed from January 3, 2022 to April 23, 2022. The functional preferences of the application were investigated, and the results were analyzed through frequency analysis. The results are as follows: the application that received the greatest preference for features by age was YCM, which was found to have subdivided functions that provide users a wider range of choices and more detailed work when compared to other applications which enable photo retouching.

• 서비스연구
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• 제6권3호
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• pp.91-105
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• 2016

현재 뷰티 산업은 나날이 포화상태에 이르고, 경쟁은 날로 심해져만 가고, 갈수록 영리해지고 변덕스러워지는 헤어살롱 고객의 까다로운 기대와 욕구는 높아져만 가고 있다. 특히 소규모 헤어 살롱에서 경쟁우위를 확보하고 고객을 만족시켜 고객의 충성도를 획득하고 유지하는 패턴은 더욱 더 힘들어 지고 있다. 헤어살롱을 방문하는 고객의 욕구는 다양한 헤어 디자인은 물론이고 또 다른 개인의 니즈에 맞는 서비스를 요구하고 있다. 따라서 본 연구에서는 소규모 헤어 살롱의 경쟁력은 고객서비스를 위한 각고의 노력과 정성, 고객에게 만족하고 어울리는 헤어 스타일의 제공과 헤어 디자인에 대한 전문성, 고객과의 신뢰를 바탕으로 이루어지고 있다는 점에 역점을 두고 헤어 살롱의 매출 증대와 고객의 충성도를 높여 헤어살롱의 지속가능한 성공요인 현황분석에 목적을 두었다. 본 연구를 통하여 얻은 결론은 다음과 같다. 기술이 뛰어남, 서비스의 우수성, 합리적인 가격, 헤어 살롱의 위치, 광고 및 홍보, 단독 매뉴얼의 품질요인, 기술 교육 및 인성교육의 요인, 사후 서비스 요인, 고객유지 요인, 고객관계관리 요인, 정보품질 요인을 위한 지속적인 개선과 개발의 필요성이 요구된다.

• 복식문화연구
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• 제26권5호
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• pp.649-664
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• 2018

With the rapid growth of the Chinese cosmetics market and the continuous introduction of new products into the market, beauty videos generated by other consumers, that are by beauty vloggers, have become a major source of information for cosmetics consumers. With the popularity of beauty vlogs in China, beauty vloggers have become influencers who affect consumers' information processing and attitude development regarding cosmetic products and beauty routines. The current study aims to explore the characteristics of beauty vloggers that affect consumers' attitudes toward both the beauty vlogs and the products featured in those vlogs. Based on parasocial interaction theory, the study examines whether perceived characteristics of beauty vloggers influence consumers' perceived parasocial interaction, which in turn influences their attitudes. The study employs an online survey, which was administered to female consumers in China. Data from a total of 372 responses was used for analysis. Findings show that the perceived similarities to and perceived trustworthiness of vloggers have a significant impact on parasocial interactions, which influences consumer attitudes toward both the vlogs and the products shown in them. Perceived reliability and perceived attractiveness are shown to have a positive impact on consumer attitudes toward vlogs. Perceived expertise, attractiveness, similarity, and trustworthiness have all been shown to affect product attitudes. These results show that while beauty vlogs have a significant impact on consumers' decision-making processes, the perceived characteristics of beauty vloggers themselves are important to consumers in the development of their attitudes toward both vlogs and products.

• 한국콘텐츠학회논문지
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• 제10권7호
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• pp.233-243
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• 2010

현대 산업사회의 급속적인 발달로 인한 경제적, 물질적 풍요로움은 다양한 문화산업의 발달은 물론, 뷰티산업의 발전을 가져다주었다. 이처럼 뷰티산업은 TV, 광고, 패션잡지, 영화 등의 대중매체의 성장과 더불어 새로운 뷰티 트렌드를 빠르게 대중에게 확대, 형성해 가고 있다. 메이크업 또한 뷰티 트렌드와 함께 지속적으로 변화하고 다양한 표현기법의 활용으로 그 예술적 영역이 더욱 확대되고 있다. 이는 곧 메이크업 일러스트레이션에도 영향을 주어 그 역할이 점차 강조되어 현대 문화의 상황 속에서 대중과의 커뮤니케이션이라는 해석이 확대되면서 새로운 예술의 개념으로 인식되고 있다. 이에 본 연구에서는 뷰티 산업과 대중간의 '유행정보 교환'이라는 중요한 역할을 담당하고 있는 메이크업 일러스트레이션의 다양한 이미지 표현 방법을 분석하여 예술적 가치를 높이고자 하였다. 또한 컴퓨터 그래픽을 활용한 메이크업 일러스트레이션을 제작하여 앞으로의 창작, 연구 활동에 유용한 자료가 되기를 기대한다.