• Journal of Digital Convergence
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• v.14 no.5
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• pp.197-205
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• 2016

The purpose of this study is to examine the relationship among subjective norms, attitude, perceived behavioral control, action intended with Korean culture familiarity using extended behavior model. To test hypotheses structural equation model was used. The results are shown as follows: Korea culture familiarity influences significantly attitude, and subjective norms also influences attitude and perceived behavioral control. In addition, attitude and perceived behavioral control influence significantly action intended. Development Korean food Program and events that combines Korean culture will affect the eating behavior of foreign tourists and the Globalization of Korean Food.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.14 no.6
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• pp.3096-3101
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• 2013

The study is to develop a tool to measure knowledge, attitude and behavior towards irradiated food derived from three factors of 20 items in regard to the knowledge of irradiated food. The variances in explanatory power for the first, second and third factors were 43.1%, 12.0% and 9.9% respectively, which marked a total of 65.0%. As to the attitude towards irradiated food, one factor was derived from 4 items and this factor, the result of measurement scale analysis, was named "the attitude towards irradiated food". The variance in the explanatory power of this factor was 71.1%. In regard to the behavior towards irradiated food, one factor was derived from 5 items and the variance in its explanatory power was measured to 57.6%, that is total 57.6% was explained.

• Child Health Nursing Research
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• v.25 no.1
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• pp.1-8
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• 2019

Purpose: This study was conducted using the theory of planned behavior to analyze factors influencing mothers' intention to vaccinate their children against hepatitis A (HA). Methods: This descriptive study used a questionnaire. The participants were 100 mothers with children under 19 years. The collected data were analyzed by the t-test, analysis of variance, and the Mann-Whitney U test. The Pearson's correlation was used to test the correlations among variables. Stepwise multiple regression was used to identify factors related to HA vaccination intention. Results: The attitude of mothers with children under 19 to HA vaccination were quite positive (6.2 of 7), and their perceived behavioral control (5.73 of 7), subjective norm (5.54 of 7), and vaccination intention (5.96 of 7) were relatively high. Attitude toward HA vaccination was the strongest influencing factor, followed by subjective norm. The explanatory power of attitude and subjective norm for HA vaccination was 84%. Conclusion: HA vaccination is very important for preventing HA. Mothers' positive attitudes toward HA vaccination were an important factor influencing their children's HA vaccination. Providing education on the benefits of HA vaccination and the vaccination schedule may foster positive attitude toward vaccination.

• Journal of Radiation Protection and Research
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• v.32 no.2
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• pp.89-96
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• 2007

Radiation safety managements in medical institutions are needed to protect certain radiation damages as a part of National Coalition. This study investigates the characteristics of self-efficacy that become the major factor on the knowledge, attitude, and behavior on the radiation safety management of radiation workers as an approach of educational aspects and analyzes the relationship between such factors to provide basic materials for improving the activity level of radiation safety managements. In order to implement the goal or this study, a survey was performed for 1,200 workers who were engaged in radiation treatments in medical centers, such as general hospital, university hospital, private hospital, and public health center for 42 days from July 23,2006. Then, the results of the analysis can be summarized as follows: 1. Average scores on knowledge, attitude, and behavior in the radiation safety management were presented as $75.76{\pm}11.20$, $90.55{\pm}8.59$, $80.58{\pm}11.70$, respectively. Also, the average score of self-efficacy was recorded as $73.55{\pm}9.82$. 2. Knowledge levels in the radiation safety management showed significant differences according to the sex, age, marriage, education, and experience. Also, males of married, older, highly educated, and largely experienced represented high knowledge levels. Attitude levels in the radiation safety management showed certain significant differences according to the type of medical centers in which private hospitals showed a relatively low level compared to that of high levels in university hospitals. Behavior levels in the radiation safety management also represented significant differences according to the age, marriage, education, experience, and types of medical centers. Factors in married, general hospital, older, highly educated, and largely experienced showed high behavior levels. In addition, the self-efficacy showed certain differences according to the marriage and types of medical centers. Factors in married and general hospital demonstrated high self-efficacy levels. 3. Relationship between knowledge, attitude, behavior, and self-efficacy on the radiation safety management showed statistical differences according to the relationship between the knowledge and the attitude, the knowledge and the behavior, the attitude and the behavior, the attitude and the self-efficacy, and the behavior and the self-efficacy. The relationship between the behavior and the self-efficacy was represented as r = 0.482, which was the strongest relationship in such factors. Also, the knowledge and self-efficacy didn't show certain relationships.

• The Korean Journal of Community Living Science
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• v.24 no.4
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• pp.517-536
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• 2013

The purpose of this research was to examine the trend of women consumption value and attitude on luxury goods and to analyse the relations between the behavior of purchasing luxury goods and satisfaction of consumers who buy luxury items. A total of 548 questionnaires were obtained in July and August 2011 from female respondents in their 20s to 40s who have bought at least one luxury item in the last 3 years. Collected data was analysed with factor analysis, t-test, ANOVA, Duncan's test, and multiple regression in SPSS. The research results are summarized as follows: First, household income and personal expenditure were main factors in determining substantial differences in attitudes towards luxury goods and counterfeits. Second, the difference in frequency of buying luxury items was decided by household income, and expenditure and purchase cost, which varied based on age, education, occupation, household income, and expenditure. Third, both the younger consumers with more household income and expenditure and consumers with positive attitude towards luxury items but negative attitude towards the counterfeits purchased the luxury goods more frequently than those who are older with less incomes and expenditures. Fourth, consumers with more incomes and expenditures along with negative attitude towards the counterfeits spent more money on the luxury items. Consumers with less personal ostentation but with great pleasure consumption value for luxury goods spent more money on luxury goods. Fifth, the satisfactions of purchasing luxury goods were influenced by following variables such as positive attitudes toward luxury goods, ostentation, enjoyment and quality in consumption value.

• Korean Journal of Community Nutrition
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• v.27 no.5
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• pp.361-372
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• 2022

Objectives: The purpose of this study was to explore the effectiveness of the STEAM (Science, Technology, Engineering, Arts, and Mathematics) education program on the use of specific food groups in improving nutrition-related knowledge and attitude, dietary behavior, creative problem solving, and STEAM attitude. Methods: We selected two classes at a kindergarten in Jeollabuk-do, South Korea. A total of 44 kindergarteners from the two classrooms participated in this study. The experimental group and the control group were formed with 22 students each. The experimental group attended 11 STEAM classes on the use of the grain, fruit, and milk food groups. First, we performed the paired t-test to examine changes from pre-to-post classes for both groups. Then, we used ANCOVA to compare post-test scores between the experimental and control groups with the adjustment of pre-test scores. Results: The results demonstrate that the STEAM education program on the use of the food groups significantly improved (1) nutrition-related knowledge and attitude, and dietary behavior (P < 0.001), (2) creative problem solving (P < 0.001), and (3) STEAM attitude (P < 0.001) in the intervention group when compared with the control group. Conclusions: The STEAM education program on the use of food groups is effective in enhancing nutrition knowledge and attitude, dietary behavior, creative problem solving, and STEAM attitudes among kindergarten students.

• Korean journal of food and cookery science
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• v.32 no.3
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• pp.333-341
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• 2016

Purpose: In this study, we comparatively investigated the nutrition knowledge, dietary attitude, and dietary behavior related to salt according to the types of dietary life style for differences between the groups. Methods: The survey was conducted between May 1 to July 31, 2014 among 500 adults aged >19 years in Seoul, Gyeonggi-do and Chungcheong-do areas. Results: Factor analysis of the dietary life style, indicated 4 factors including food convenience factor, food information emphasis factor, behavior factor of pursing food taste, and food purchase standard factor, which were classified into 3 groups according to differentiated dietary life style types; group 1 emphasized convenience and diversity of food, and price sensitiveness. and included subjects who had low interest in health and nutrition and were less likely to take care of their health through regular exercise,; group 2 emphasized food ingredients, food additives, usage and food purchase standards. and included subjects who were more likely to take care of their health through exercise and showed lower intake of fast food and less cases of eating out.; and group 3 showed relatively higher tendency toward dietary life style factors than the other two groups. The level of nutrition knowledge in sodium intake differed according to dietary life styles, and showed a significant difference in the dietary practice of sodium intake. Conclusion: Nutrition education on the healthy dietary habit of reducing sodium intake be based on ge and gender. In addition, an effort is required to improve behavior, interest, and attitude according to the important tendencies of the dietary life style.

• Journal of the Korean Society of Clothing and Textiles
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• v.7 no.2
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• pp.37-44
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• 1983

The purpose of this study was to investgate the relationship between two aspects of sex role and two aspects of clothing behavior. For Sex Role: Sex role attitude was measured by Smith, Ferree, and Miller's Feminism Scale, and sex role personality was measured by Bem's Sex Role Inventory. For Clothing Behavior: a unisex clothing behavior questionnaire was developed for this study, and general clothing behavior was assessed with Lee; Kahng; Kim; and Kim's questionnaires dealing with fashion and modesty. The questionnaires were administered to a sample of male and female college students attending universities in Seoul. The data for 349 respondents were analyzed by correlation, analysis of variance and t-tests. The results were: 1) Liberal attitudes toward sex role were positively related to unisex clothing behavior for female college students. 2) The androgynous female group exhibited significantly higher 'interest in unisex clothing behavior' attitude than non-androgynous female students. 3) Feminine personality in men was positively related to a positive attitude toward unisex clothing. Masculinine personality in women was positively related to unisex clothing behavior that is they were more likely to be interested in, to wear, and to agree to others wearing unisex clothing. 4) Liberal attitudes toward sex role were not related to modesty in clothing. 5) Scores of women on positive attiudes toward liberal sex roles, unisex clothing behavior, fashion, and modesty were significantly higher than these of men.

• Korean Journal of Occupational Health Nursing
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• v.15 no.1
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• pp.5-13
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• 2006

Purpose: The research were conducted to identify the knowledge, attitude and the preventive behaviour of noise according to noise-induced hearing loss prevention education and to provide primary data for effective noise-induced hearing loss prevention education for noise-exposed workers. Method: 104 noise-exposed workers were included in this study. The instrument used in this study was knowledge, attitude and preventive behavior of noise tool by Lee & Lee(1996). The first data were collected before the noise education from August to September, 2002. During 6 months, the education was provided, and then the second data were collected from April to May, 2003. Data were analyzed by SPSS 10.0 win program for finding frequency, percentage, mean, standard deviation, t-test, and ANOVA. Results: The results of this study were as follows: There were statistically significant differences of knowledge and attitude of noise related education level, and adhesion quality of wearing ear protection equipment after noise education. Also, otitis media's history, received education of the personal protective devices for the hearing conservation was significant in the preventive behaviour of noise. Conclusion: In conclusion, the noise-induced hearing loss prevention education was effective in changing the knowledge, attitude and the prevention behaviour of noise. Therefore, the noise-induced hearing loss prevention education is strongly recommended for noise-exposed workers and it will be necessary repeated education for changing prevention behaviour of noise.

• The Journal of Information Systems
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• v.31 no.2
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• pp.289-320
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• 2022

Purpose The purpose of this study is to empirically investigate impacts of e-Commerce traits on intention to use platform extended services based on Value-Attitude-Behavior(VAB) framework as well as the moderating effect of network impact as the current e-Commerce platforms provide more extended services to their customers. Design/methodology/approach The research model was developed based on the literature review and VAB framework in order to empirically investigate impacts of e-Commerce platform characteristics. The survey was conducted in order to test proposed hypotheses. 298 collected responses were analyzed for the structural equational modeling(SEM) with SmartPLS 3.0. Findings Findings show that all proposed hypotheses were supported with exception of responsiveness. Among five constructs represented as e-Commerce platform characteristics, product variety had a highest impact on platform value. In addition, this study confirmed that the variable - network effect - strength the relationship between platform attitude and intention to use extended service.