• Journal of the Korean Society of Food Culture
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• v.23 no.1
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• pp.97-104
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• 2008

The purpose of this study was to measuring the causal relationships among food involvement, health, mood, convenience, sensory appeal, weight control and vegetable consumption. A total of 290 questionnaires were completed. Structural equation model was used to measure the causal relationships among constructs. Results of the study demonstrated that the structural analysis result for the data also indicated excellent model fit. The effects of food involvement on health, mood, convenience, sensory appeal, weight control and vegetable consumption were statistically significant. As expected, health, mood, sensory appeal and eight control had significant effects on vegetable consumption. Moreover, health, mood, convenience, sensory appeal and weight control played mediating roles in the relationship between food involvement and vegetable consumption. In conclusion, based on structural analysis, a model was proposed of interrelations among food involvement, health, mood, convenience, sensory appeal, weight control and vegetable consumption. It should be noted that the original vegetable consumption model was modified and should, preferably, be alidated in future research. Other variables, such as attitude, subjective norm and perceived behavior control, may be incorporated to form vegetable consumption models that consist of new antecedent and consequence pairs.

• The Journal of Economics, Marketing and Management
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• v.12 no.2
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• pp.19-26
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• 2024

In recent years, entrepreneurship has become a significant movement in Vietnam. Vietnamese youth has paid more attention on entrepreneurship. Local brand fashion is currently booming in Vietnam. Many young Vietnamese choose to start up in local brand fashion. Vietnamese government has show strong commitment to support entrepreneurial movement among young people. Purpose: The research focused on assessing the determinants of entrepreneurial intentions in local brands fashion in Vietnam. Research design, data and methodology: The sample size consist of 293 young Vietnamese who are passionate on starting up their business in fashion. The research method employ Exploratory Factor Analysis (EFA) and SPSS software is used to analysze the collected data. Data collection involved a mixed-methods approach, combining surveys and case studies. Results: The research findings confirm the determinants of entrepreneurial intentions in local brand fashions are Attitude towards behavior, Subjective norms, Cognitive behavioral control, Entrepreneurship education, and Capital. Conclusion: The study not only delved into the influencing elements for starting a business but also examined the current landscape of the youth-oriented local fashion brand market. Managerial implications are provided to promote entrepreneurial intention among young Vietnamese in fashion industry. Limitations and further research are also discussed to provide recommended research directions for future studies.

• Journal of Preventive Medicine and Public Health
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• v.57 no.4
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• pp.399-406
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• 2024

Objectives: This study developed a causal relationship model of herb use from observational data and analyzed the direct and indirect effects of herb use on health according to the model. Methods: A cross-sectional study was conducted with 400 participants aged 26-59 years, selected through multistage random sampling. The instruments used for data collection included demographic information, herb use, health literacy (HL), perceived social support, societal values, and attitudes toward herb use. The conceptual model, hypothesized based on prior evidence, was tested using confirmatory factor analysis through structural equation modeling. Path coefficients were estimated using the maximum likelihood method. Results: The final model utilized empirical data, which showed that perceived social support had the most significant impact on herb use. This was followed by HL, positive attitudes toward herbal remedies, and societal values, with coefficients of 0.31, 0.18, and 0.16, respectively. When analyzing variables that indirectly affected herb use, it was clear that positive attitudes, perceived social support, and societal values significantly influenced herb use through HL, with influence coefficients of 0.08, 0.16, and 0.04, respectively. Together, these variables accounted for 68% of the variance in herb use. Conclusions: The findings from this study can be utilized to develop and implement strategies that guide the use of herbal products, ultimately aiming to improve human health.

• Korean Institute of Interior Design Journal
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• v.20 no.6
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• pp.321-330
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• 2011

The purpose of this study is to propose how the interior of the child psychiatric therapy Environment should be designed according to different problems that children have. For the purpose, this research has been conducted with a literature review and an empirical survey. The subjects of the survey were 100 children, 58 male and 42 female, who were using child psychiatric therapy centers located in Busan. Findings are as follows: (1) Children with behavior problem($C_b$) showed a significantly higher satistaction with the entrance and the information in a given child psychiatric therapy space than children with emotional problem ($C_e$) did. (2) Spatial attitude of $C_e$ and $C_b$ were significantly differed. (3) Colors that were being preferred by $C_e$ were cold colors, for example, blue and indigo. While, $C_b$ were preferring warm colors such as red and yellow. (4) There was difference in the image of a entrance and classrooms at the child psychiatric therapy center that children had in mind, the two groups of children were quite differently feeling about the size and noise of the therapy space.

• Journal of the Korean Society of Clothing and Textiles
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• v.22 no.1
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• pp.159-169
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• 1998

The purpose of this study was to develop a large representative data base of market information for jeans apparel. This study was to observe consumer buying behavior and to determine the market share of various brands depending on several variables such as age and distribution regions. This study also analyzed the major factors in purchasing jeans for 17-29 age groups. The 660 questionnaires were distributed and 618 reliable ones were used for statistical analysis. A SAS statistical package including frequency' table, Chi-square test, factor analysis, analysis of variance(ANOVA), Duncan's multiple range test was used. The results of this study showed that consumer possessed about 6 pairs of jeans and bought about 3 pairs of jeans per year. The most recently purchased brand was Nix. Lots of brands were statistically significant at the segmented three age groups and in the five different distribution regions. The most popular type of design was the basic style. The result of factor analysis indicated 4 factors(quality/comfort, famous brand/fashion, mood/extrinsic attitude, economy). The result of ANOVA represented that three factors among them have influenced on the preferred design types.

• Korean Parent-Child Health Journal
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• v.8 no.2
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• pp.157-167
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• 2005

The purpose for this study is to identify the effects of nonnutritive sucking and facilitated tucking as a pain management during painful heelstick procedure. This study was a repeated measurement design. Data were collected from Sep. 15, to Oct. 20, 2005. According to the criteria twenty seven high risk infants were selected from the NICU of university hospital. The behavioral state were evaluated with the PIPP(Prematures Infants Pain Profile. PIPP, heart rate, saturation were observed without versus with nonnutritive sucking and tucking care. Statistic analysis was conducted with a wilcoxon nonparametric test. The results of this study were as follows. Pina behavior responses in nonnutritive sucking and tucking cases were lower than without treatment(Z=-4.430, p=.000), Heart rate and heart rate recovery time in nonnutritive sucking and tucking cases were attenuate decrease in heart rate(Z=-2.694, p=.005) and statistical significant differences in periods (Z=-4.229, p=.000). But, Saturation was no significant differences(Z=-3.230, p=.000). In conclusion, the application of nonnutritive sucking and tucking as an pain relieg for high risk infants is nursing intervention in pain management ar heelsticks.

• Journal of the Korean Institute of Landscape Architecture
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• v.28 no.6
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• pp.52-61
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• 2001

The main purpose of this study is to analyze the differences of accompanying with environment interpreter in the ecological parks, and providing fundamental knowlege on the effective management method of the ecological parks by reviewing the effects of accompanying environmental parks in the ecological parks. We had done a field experimental design in the Gil-Dong ecological park, and evaluated the differences in the education effects, used types and satisfaction by the educational types - one is control groups, i.e., accompanying without environment interpreter and the other is treatment groups, ie., accompanying with environment interpreter through questionnaire survey and observation survey. The results of study are as follows; 1) In the respect of the effect of knowledge conveyance of the environmental interpreter, there appears higher educational effects of environment and ecology to the visitors of Gil-dong ecological park with an environment interpreter. 2) Accompanying with environment interpreter made the visitors reduce the depreciative behavior but no difference at environmental attitude and satisfaction. This results provide us the effectiveness of the environment interpreters. And more theoretical study is required in the future research.

• Journal of Distribution Science
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• v.18 no.6
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• pp.83-91
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• 2020

Purpose: Research on the behavior of using digital banking services plays an important role for banks in the context of increasingly competitive banks, not only for domestic banks but also for foreign banks. Along with the development of science and technology brings new approaches to banking industry, digital banking increases the effectiveness of banking activities. Besides, information safety brings different feeling about digital banking system. Therefore, this research evaluates the relationship between Information safety and Intention to use banking services in Vietnam. Research design, data and methodology: With 329 Vietnamese customers using digital banking, reliability test, and structural equation model (SEM) analysis method. Results: the research shows that information safety has directly effects on perceived ease of use (PU), perceived risk (RIS) of customers to digital banking services. Perceived trust (TRU) has a negative impact on RIS. Perceived of usefulness (PEU) has a positive impact on attitude towards service (ATT), and RIS has a negative impact on ATT. RIS, PEU, ATT, convenience and enterprise image have positive effects on intention to use digital banking service. Conclusions: From the research results, the authors also propose some recommendations to enhance the intention to use digital banking services in Vietnam.

• Journal of the Korean Society of Costume
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• v.60 no.3
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• pp.99-109
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• 2010

The purpose of this study was to examine the differences of appearance management behavior and body exposure attitude according to sex role identity. The method of this study was a survey research method by questionnaire. The subjects were 632 college students (male: 302, female: 330) living in Seoul area. The data were analyzed by SPSS program. Analysis methods used were frequency, factor analysis, Cronbach's $\alpha$-reliability coefficient, one-way ANOVA and Duncan's multiple range test. The subjects were divided into 4 types of sex role identity: androgynous, masculine, feminine, and undifferentiated type. The female androgynous group had skin care the most, while the male androgynous type had clothing management and weight control the most among the 4 types. Both male and female androgynous groups had hairstyle care the most. Both the male and female masculine groups wore chest exposing clothes the most, while the female masculine type wore shoulder exposing and leg exposing clothes the most. The female androgynous group showed the highest appearance management expenses.

• Journal of Families and Better Life
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• v.3 no.1
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• pp.107-125
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• 1985

This paper investigated adult's consciousness with a view to establishing basic data about set-up any concrete plan and provision for elderly life in hoe and society. In this paper, the study of concerned reference and social survey by questionnaire are used. The data is obtained from 326 espondents who are 30 to 4 years old in Seoul and Andong. As to consciousness to the provision for elderly life and situation of set-up any concrete plan, the x2(chi-square) is applied to the analysis of regional, socio-economical, demographic difference. The conclusion of this study are as follows; 1) Although the respondents show positive attitude toward consciousness to the provision for elderly. life, their behavior does not show any sing of translating it into reality. 2) The consciousness to the provision for elderly life varies according to regional, socio-economical, demographic variance. Those who are in their 30's more-educated, and high-income want to be more independent from their children and express strong desire to set-up provision for elderly life in advance. This is also true of those living in city. As a results, as adults(30-54) recognize the importance of provision for elderly life, so the support by the society or governmental policy for the solution of better-life for old people is important. however, mental , physical, economical preparation in family life according to the family life cycle can basic solution.