• Fashion & Textile Research Journal
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• v.3 no.2
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• pp.124-130
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• 2001

It is said that the highlights of Naadam festival, the biggest festival of the year in Mongolia, are three athletic contests: wrestling, horse racing, and archery, where contestants display their courage, strength, dexterity, and marksmanship. This paper explores the characteristics of the uniforms worn in such athletic events The findings are as follows. First, wrestlers' costume is completely unique in that it consists of shuudag, snug shorts, zodog, a jacket with sleeves but with no front, a traditional hat, and gutul, traditional boots. The main material used in the costume is several pieces of embroidered red or blue silk. Second, horse riders, usually young children lighter than the adults in weight, wear a bright, colorful, and comfortable uniform of a simple jacket and a pants. Third, archers' mostly put on their traditional costume, deel and hats. The hats are of two kinds: the traditional ones or the European-style ones for men, which were introduced around 1930s.

• Journal of Fashion Business
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• v.6 no.1
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• pp.116-127
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• 2002

The hip-hop fashion of the nineteens is just as important in hip-hop as in rapping, breaking, or graffitiwriting to young people. Hip-hop fashions major influences range from martial-arts moves, to street-gang uniforms and paraphernalia. Hip-hop fashion grew and evolved with the subculture. The identification with street-gang culture is important to hip-hop in general and still set the pace for hip-hop fashion. There are things that are necessary fashion components for each segment of hip-hop life. So even prisons are now selling prison clothes. Explaining the look, The rawest street element is a jail element, so the strongest statement is a uniform with shirts and trousers that match perfectly, like a jail piece. Insiders can detect the away of gang and prison culture on the iconography of seemingly innocuous brands. Hip-hop glam is part of an evolution of hip-hop style. Rap's gone luxe, and it is women who are leading the high-fashion charge. They wear in diamonds and fur. Now it is a very glam. Now, many brands are upping their marketing activities through a focus on their women's lines in advertising, and featuring hot celebrities. There is also a lot of rethinking of looks going on. Sexy and tight is emerging as the style of choice in this market and fabrications are becoming more important, as designers refine and upgrade their women's line. The clothes of hip-hop glam were the ordinary with the extraordinary: Designer fur and leather with athletic team jerseys, Nike sneakers, diamond bracelets and mall brands like Guess and Fubu. The hip-hop musician's sporty hip-hop looks has amply young people. The hip-hop looks of baggy jeans, oversized shirts and rugged outerwear have become a part of mainstream fashion. Hip-hop fashion has the characteristics of being sporty. In the 90s, Military look has got one of the fashionable hip-hop fashion style. It does not have inner symbolic meaning or ideology but it only represents a fashion trend and revival fashion. Not only fashion designer but also hip-hop musician selected the trend for hip-hop fashion style.