• KIISE Transactions on Computing Practices
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• v.22 no.5
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• pp.246-251
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• 2016

Recently, the influence of SNS and online media is rapidly growing with a consequent increase in the interest of marketing using these tools. Blog marketing can increase the ripple effect and information delivery in marketing at low cost by prioritizing keyword search results of influential portal sites. However, because of the tough competition to gain top ranking of search results of specific keywords, long-term and proactive efforts are needed. Therefore, we propose a new method that recommends associated keyword groups with the possibility of higher exposure of the blog. The proposed method first collects the documents of blog including search results of target keyword, and extracts and filters keyword with higher association considering the frequency and location information of the word. Next, each associated keyword is compared to target keyword, and then associated keyword group with the possibility of higher exposure is recommended considering the information such as their association, search amount of associated keyword per month, the number of blogs including in search result, and average writhing date of blogs. The experiment result shows that the proposed method recommends keyword group with higher association.

• International Journal of Advanced Culture Technology
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• v.12 no.2
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• pp.221-226
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• 2024

This study used text mining, a big data analysis technique, to explore XR trends in South Korea. For this research, I utilized a big data platform called BigKinds. I collected data focusing on the keyword 'XR', spanning approximately 14 years from 2010 to 2024. The gathered data underwent a cleansing process and was analyzed in three ways: keyword trend analysis, relational analysis, and word cloud. The analysis identified the emergence and most active discussion periods of XR, with XR devices and manufacturers emerging as key keywords.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.11 no.6
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• pp.63-71
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• 2011

The current Web portal sites provide significant keywords with high popularity or importance; specifically, user-friendly services such as tag clouds and associated word search are provided. However, in general, since news articles are classified only with their date and categories, it is not easy for users to find other articles related to some articles while reading news articles classified with categories. And the conventional associated keyword service has not satisfied users sufficiently because it depends only upon user queries. This paper proposes a way of searching news articles by utilizing the keywords tightly associated with users' queries. Basically, the proposed method discovers a set of keyword association patterns by using the association rule mining technique that extracts association patterns for keywords by focusing upon sentences containing some keywords. The method enables users to navigate the space of associated keywords hidden in large news articles.

• The Journal of Society for e-Business Studies
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• v.26 no.3
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• pp.119-132
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• 2021

Identification of associated knowledge based on content relevance is a fundamental functionality in managing service and security of core knowledge. This study compares the performance of methods to identify associated knowledge based on content relevance, i.e., the associated document network composition performance of keyword-based and word-embedding approach, to examine which method exhibits superior performance in terms of quantitative and qualitative perspectives. As a result, the keyword-based approach showed superior performance in core document identification and semantic information representation, while the word embedding approach showed superior performance in F1-Score and Accuracy, association intensity representation, and large-volume document processing. This study can be utilized for more realistic associated knowledge service management, reflecting the needs of companies and users.

• Journal of Satellite, Information and Communications
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• v.7 no.3
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• pp.86-93
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• 2012

In this paper, we propose keyword search and ranking methods for OWL documents that describe metadata and ontology on the Semantic Web. The proposed keyword search method defines a unit of keyword search result as an information resource and expands a scope of query keyword to names of class and property or literal data. And we reflected derived information by inference in the keyword search by considering the elements of OWL documents such as hierarchical relationship of classes or properties and equal relationship of classes. In addition, our method can search a large number of information resources that are relevant to query keywords because of information resources indirectly associated with query keywords through semantic relationship. Our ranking method can improve user's search satisfaction because of involving a variety of factors in the ranking by considering the characteristics of OWL. The proposed methods can be used to retrieve digital contents, such as broadcast programs.

• Journal of Intelligence and Information Systems
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• v.17 no.4
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• pp.227-240
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• 2011

New concepts and ideas often result from extensive recombination of existing concepts or ideas. Both researchers and developers build on existing concepts and ideas in published papers or registered patents to develop new theories and technologies that in turn serve as a basis for further development. As the importance of patent increases, so does that of patent analysis. Patent analysis is largely divided into network-based and keyword-based analyses. The former lacks its ability to analyze information technology in details while the letter is unable to identify the relationship between such technologies. In order to overcome the limitations of network-based and keyword-based analyses, this study, which blends those two methods, suggests the keyword network based analysis methodology. In this study, we collected significant technology information in each patent that is related to Light Emitting Diode (LED) through text mining, built a keyword network, and then executed a community network analysis on the collected data. The results of analysis are as the following. First, the patent keyword network indicated very low density and exceptionally high clustering coefficient. Technically, density is obtained by dividing the number of ties in a network by the number of all possible ties. The value ranges between 0 and 1, with higher values indicating denser networks and lower values indicating sparser networks. In real-world networks, the density varies depending on the size of a network; increasing the size of a network generally leads to a decrease in the density. The clustering coefficient is a network-level measure that illustrates the tendency of nodes to cluster in densely interconnected modules. This measure is to show the small-world property in which a network can be highly clustered even though it has a small average distance between nodes in spite of the large number of nodes. Therefore, high density in patent keyword network means that nodes in the patent keyword network are connected sporadically, and high clustering coefficient shows that nodes in the network are closely connected one another. Second, the cumulative degree distribution of the patent keyword network, as any other knowledge network like citation network or collaboration network, followed a clear power-law distribution. A well-known mechanism of this pattern is the preferential attachment mechanism, whereby a node with more links is likely to attain further new links in the evolution of the corresponding network. Unlike general normal distributions, the power-law distribution does not have a representative scale. This means that one cannot pick a representative or an average because there is always a considerable probability of finding much larger values. Networks with power-law distributions are therefore often referred to as scale-free networks. The presence of heavy-tailed scale-free distribution represents the fundamental signature of an emergent collective behavior of the actors who contribute to forming the network. In our context, the more frequently a patent keyword is used, the more often it is selected by researchers and is associated with other keywords or concepts to constitute and convey new patents or technologies. The evidence of power-law distribution implies that the preferential attachment mechanism suggests the origin of heavy-tailed distributions in a wide range of growing patent keyword network. Third, we found that among keywords that flew into a particular field, the vast majority of keywords with new links join existing keywords in the associated community in forming the concept of a new patent. This finding resulted in the same outcomes for both the short-term period (4-year) and long-term period (10-year) analyses. Furthermore, using the keyword combination information that was derived from the methodology suggested by our study enables one to forecast which concepts combine to form a new patent dimension and refer to those concepts when developing a new patent.

• Knowledge Management Research
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• v.22 no.1
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• pp.217-242
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• 2021

The purpose of this study is to examine the research trends in the filed of individual knowledge hiding through keyword network analysis. As individuals intentionally hide their knowledge beyond not sharing their knowledge in organizations and the research on knowledge hiding steadily spreads, it is necessary to examine the research trends regarding knowledge hiding behaviors. For keyword network analyses, we collected 346 kinds of 578 keywords from 120 articles associated with knowledge hiding behaviors. We also transformed the keywords to 86 nodes and 667 links by data standardizing criteria and finally analyzed the keyword network among them. Moreover, this study scrutinized knowledge hiding trends by comparing the conceptual model for knowledge hiding based on literature review and the network structure based on keyword network analysis. As results, first, the network centrality degree, knowledge sharing, creativity, and performance was higher than others in Degree, Betweenness, Closeness centrality. Second, this study analyzed ego networks about psychological ownership and individual emotion theoretically associated with knowledge hiding and explored the relationship between variables through comparing with the conceptual model for knowledge hiding. Finally, the study suggested theoretical and practical implications and provided the limitations and suggestions for future research based on study findings.

• Korean Journal of Oriental Medicine
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• v.17 no.2
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• pp.57-62
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• 2011

We in this paper propose a semantic search system using the basic ontology in Korean medicine field. The basic ontology provides a formalization of medicinal materials, formulas, and diseases of Korean medicine. Recently, many studies for the semantic search system have been proposed. However, they do not support the semantic search and reasoning in the domain of Korean medicine because they do not have the Korean medicine ontology. Our system provides the semantic search features of semantic keyword recommendation, associated information browsing, and ontology reasoning based on the basic ontology. In addition, they also have the features of ontology search of a form of table and graph, synonym search, and external Open API supports. The general search engines usually provide search results for the simple keyword, while our system can also provide the associated information with respect to search results by using ontology so that can recommend more exact results to users.

• Journal of the Korea Institute of Building Construction
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• v.20 no.6
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• pp.577-584
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• 2020

Construction automation and robotics have been widely adopted in the construction industry as a promising solution to such issues like a shortage of skilled labor and the difficulties workers face in harsh working environments. The analysis of the knowledge structure and its evolution from the existing articles helps identify essential knowledge elements and possible future research directions. This study attempts to (1) construct keyword networks from the papers published in the International Symposium on Automation and Robotics in Construction (ISARC), (2) investigate how keywords and keyword communities are associated with each other, and (3) examine the changes in the crucial keywords over time. Through cluster analysis, 79 keywords were categorized into four groups (BIM, Building construction, Sensing, and GPS as representative keywords) with similar structural positions. Research trends show that research themes related to Infrastructure, Construction equipment, and 3D have consistently received a large amount of attention, regardless of geographical region. Research on as-built status model utilization through BIM and Laser scanning and improving Energy performance is taking place more frequently. In contrast, research studies related to problem-solving based on Neural networks are not as common as previously. This study provides useful insights into the construction automation field, at both the macro and micro levels.

• Human Ecology Research
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• v.59 no.2
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• pp.245-259
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• 2021

The purpose of this study was to analyze big data to identify the sub-dimensions of ethical consumption, as well as the consumption value associated with ethical consumption that changes over time. For this study, data were collected from Naver and Daum using the keyword 'ethical consumption' and frequency and matrix data were extracted through Textom, for the period January 1, 2016, to December 31, 2018. In addition, a two-way mode network analysis was conducted using the UCINET 6.0 program and visualized using the NetDraw function. The results of text mining show increasing keyword frequency year-on-year, indicating that interest in ethical consumption has grown. The sub-dimensions derived for 2014 and 2015 are fair trade, ethical consumption, eco-friendly products, and cooperatives and for 2016 are fair trade, ethical consumption, eco-friendly products and animal welfare. The results of deriving consumption value keywords were classified as emotional value, social value, functional value and conditional value. The influence of functional value was found to be growing over time. Through network analysis, the relationship between the sub-dimensions of ethical consumption and consumption values derived each year from 2014 to 2018 showed a significantly strong correlation between eco-friendly product consumption and emotional value, social value, functional value and conditional value.