• Title/Summary/Keyword: anti fashion

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Study of Hippy style in 1960s France (60년대 불란서 히피복식에 관한 연구)

  • 이인성
    • Journal of the Korean Home Economics Association
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    • v.35 no.6
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    • pp.1-13
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    • 1997
  • Hipp8ie style was introduced in 1960s when young generation's movement against industrial society and mass culture was spread. Its value was to go back to "Real and Pure Nature". Hippie originated from "Human Be-in" which was on-violent revolution held in sanfrancisco. American Hippie style was represented through freedom and love based on drug and psychedelic culture which were created by the young generation who were against traditional esthetic value as well as the moral and material value. However, Hippie style was represented differently in France. The privilege classes such as artists who were interested in surrealism, art negro and primitive culture, the intelligentsia like Montparnass in Paris, accepted Hippie style faster than ordinary people did. therefor, Hippie style in france was represented as an esthetic mode not a symbol of anti-culture and anti-policy. The general public imitated the style of the privileged classes and coordinated their style according to their personality without any standard such as blue jeans, ethnic, psychedelic, mini, mods, beatnik, etc. Yves Saint Laurent who was influenced by hippies led the mode of Paris to introduce "Africa", "Saharienne", "Pathwork". therefore, in 1960's fashion in Paris, everything was possible because of too many changes in fashion and refusal of accepting vogue.

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A Study on the normativeness of Modern Fashion through Arte Povera (아르떼 포베라(Arte Povera)가 현대패션에 미친 조형적 특징에 관한 연구)

  • 엄소희
    • The Research Journal of the Costume Culture
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    • v.10 no.3
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    • pp.270-282
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    • 2002
  • This study was established to understand how Arte Povera has affected the contemporary fashion based on the analyses of its characteristics and may provide a prospective view to predict style of future fashions. The results were as follows : 1) “The poverty” shows such characteristics as patch work, intentional mismatch, and tendency to prefer slightly used style. This meaning can be explained as direct expression from a sense of alienation, against to consumer economy, and dual-expression between poverty and wealth. 2) “Anti-formativeness” can be described for misinterpretations of creation, arrangement, and informal silhouette due to distortion of the human body. This expression includes such meanings as against to traditionalism, ignorance of rationality, and disorganization of the concepts between the beauty and the ugly. 3) “Naturalism” indicates as characteristics of use of natural materials and primitive expression. This expression could be generated from adaptation to the nature and desire toward uncivilized society due to skepticism about modern society. 4) “Symbolism” shows such expressions as an isolated feeling from society, and metaphoric sense from specific situations because there are too many applications of imported materials. This tendency can be also explained with the creations of spaces for opened concepts through disorganizations of territory, obscurity, and irregularity.

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A Study on the Antibacterial Activity of Chitosan on the MRSA by the Shake Flask Method and Modified Shake Flask Method (Shake Flask Method와 개량 Shake Flask Method에 의한 키토산의 MRSA 향균성 평가)

  • Choi, Jeong-Im;Jeon, Dong-Won
    • Fashion & Textile Research Journal
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    • v.5 no.1
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    • pp.64-70
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    • 2003
  • Water-insoluble chitosan with molecular weight of 2,000,000, 580,000, 80,000, and 40,000 and more than 90% of degree of deacetylation were prepared to test antibacterial activity of chitosan against a pathogenic bacteria, methicillin resistant Staphylococcus aureus (MRSA). As experimental method, the Shake Flask Method (SFM) and Modified Shake Flask Method (MSFM) were applicated. The anti-microbial activity of chitosan/acetic acid aqueous solution is consistent irrespective of Mw of chitosan. MIC value of SFM measurement was 0.2 ppm, and MIC value of modified SFM measurement was 25 ppm. But MIC value of chitosan/acetic add solution and chitosan treated cotton filter paper was equally 5 ppm. The antibacterial activities of chitosan were different in different test measurements employed. The antibacterial activities of chitosan/acetic acid solution and chitosan treated cotton filter paper were also different. Therefore, it needs to be pointed out that the test measurements of anti-microbial activity have some problems.

A Study on the Use of T-Shirts as a Form of Communication (커뮤니케이션 도구로서의 메시지 티셔츠에 관한 연구)

  • Hong, Sung-Sun
    • Journal of the Korean Home Economics Association
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    • v.43 no.8 s.210
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    • pp.161-174
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    • 2005
  • The purpose of this study was to examine the history and significance of t-shirts used in school that have a dress code to examine the meaning of the various messages that appears on t-shirts and also to examine how these t-shirts are used as form of communication. Many people that have strong social or political views or opinions use t-shirts with message as a means of communicating their opinion and views. Due to the low cost and ease in manufacturing these types of t-shirts, it is possible to express various slogans, messages and drawings. Based on our observations, there were various messages on t-shirts such as, 'no war', 'peace', 'no drugs', 'anti-smocking', 'protect the environment' and 'race or sex discrimination' among others. In this study, t-shirts were grouped based on their messages. T-shirts were put in to the following groups anti- war t-shirts, political t-shirts, t-shirts with messages about social issues and t-shirts with messages about fashion. Both international and domestic t-shirts were examined.

Evaluation of Clothing Comfort and Anti-atopy Properties by Human Wear Test -Focused to Inner Wear Natural Dyed with Bamboo Charcoal- (인체착용실험에 의한 쾌적성 및 항아토피 성능평가 - 대나무숯 천연염색의류를 중심으로 -)

  • Kim, Sung-Hee;Shin, Youn-Sook
    • Fashion & Textile Research Journal
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    • v.12 no.1
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    • pp.122-128
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    • 2010
  • This study examined several dyeing properties, physiological responses and comfort sensation of cotton knit underwear dyed with bamboo charcoal. The cotton knit underwear dyed with bamboo charcoal and treated with chitosan showed 99.9% antibacterial property and improved deodorization, and colorfastness. Eight children with atopic dermatitis worn underwear dyed with bamboo charcoal during 4 months. Their parents reported fewer itches of children. Wearing cotton knit underwear dyed with bamboo charcoal and non-dyed with bamboo charcoal respectively, these eight children rested for 20 minutes, then exercised for 10 minutes, and then rested for 30 minutes in the room maintained $28{\pm}1^{\circ}C$ and $50{\pm}5%R.H.$ Children's rectal temperature, skin temperature and microclimate inside garment of two types of cotton knit underwear were compared. As a result, the rectal temperature and skin temperature were higher when children were wearing underwear dyed with bamboo charcoal than non-dyed underwear. The microclimate temperature and microclimate humidity at the back of children were lower when children with underwear dyed with bamboo charcoal exercised and recovered.

Clinical Evaluation of the Effects of Far-Infrared Hot & Cool Mask (BBSkinplus) for Skin Care (원적외선냉온마스크(BBSkinplus)의 피부미용개선 임상연구)

  • Yoo, Jae-seob;Barng, Kee-jung;Son, Chang-gue
    • Journal of Fashion Business
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    • v.25 no.2
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    • pp.51-62
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    • 2021
  • This study evaluated the cosmetic effects of a far-infrared hot and cool mask (BBSkinplus) on face skin moisturization, whitening, and wrinkles using a randomized clinical trial. Forty female participants (mean age 47.7 ± 4.6 years) were allocated into the treatment group (BBSkinplus treatment and lotion application twice a day) or the control group (only lotion application twice a day), and moisture, brightness, and wrinkles were measured at 0, 1 and 2 weeks. The average values of each measurement were changed significantly by BBSkinplus treatment compared to the control group. At the 2-week treatment time point, the statistical differences in improvement rates between the two groups were significant at 8.7% vs. 3.9% for moisture (p < 0.01), 0.7% vs. 0.4% for brightness (p < 0.01), and -3.1% vs. 0.0% as Ra and -6.3% vs. 1.5% as R3z for wrinkles (p < 0.05), respectively. No notable complaint was reported regarding any kind of adverse effects such as erythema, itching, or burning. This clinical data support the potential of BBSkinplus as a home beauty device providing moisturizing, whitening, and anti-wrinkle effects on the face.

The Traits of Americanization in Modern Korean Fashion (한국 복식문화의 근.현대화 과정에 나타난 미국화의 특성)

  • Choi, Soo-Ah
    • Journal of the Korean Society of Costume
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    • v.61 no.3
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    • pp.1-19
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    • 2011
  • In the process of modernization from the traditional Korean Han-bok to today's modernized fashion. The Republic of Korea received the most influences form the United States among other western countries. The U. S. A. was the primary country who helped to release S. Korea from Japanese colonization in 1945, and provided the most economic and military aids after the Korean War in 1950. The purpose of this case study is to find out the traits of Americanization in modern Korean fashion through sociocultural evidences and reference pictures. The Americanization can be defined as the U. S. A. influencing cultures of other countries, and sometimes resulted in the substitution of a given culture with American culture. Americanization generally is a part of westernization. The analogous terms for Americanization, are Coca-colonization, McDonaldization, Starbuckslization, and Hollywoodization. The theories related to Americanization are theory of economic determination, global system theory, conspiracy theory, modernization theory, and theory of dependence. However, Americanization of Korea cannot be explained in one single theory, but only can be explained as a hybrid of two cultures. There also is a critical viewpoint of de-Americanization. Americanization of Korea were studied in three important chronicles, a period of modernization (1945-1950s), a period of industrialization & popularization(1960s-1970s), and a period of consumerization(1980s-present). The traits of Americanization in the process of modernizing Korean fashion, were found as simplicity, functionality, popularity(kitsch & mimicry), anti-traditional ethics(unchastity & skin revealing), and materialism(lavishness & trends).

In-line Skate Clothing Interest of In-line Skaters(I) (인라인스케이터의 인라인스케이트 의복흥미(I))

  • Kim, Young-Ran;Yoo, Tai-Soon;Jo, Ki-Yeu
    • Fashion & Textile Research Journal
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    • v.6 no.4
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    • pp.440-446
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    • 2004
  • The purpose of this study was to classify the In-line skate clothing interest of in-line skaters according to in-line skate involvement. The questionnaire was administrated to 124 male, 96 female in-line skaters aged over 20 living in Daegu. Data were analyzed by using Frequency, Factor analysis, One-way analysis of variance, Duncan test, T-test, Correlation analysis. The results of this study can be summarized as follows ; The factor of in-line skate clothing interest of in-line skater were classified into 5 factor, expression orientation, performance enhancement, information dependence, anti deviation, individual assertion. The in-line skate clothing interest, men have interests in performance enhancement, women have interest in individual assertion. The more experience of in-line skate they have. the more interest in performance enhancement they want. High involvement in-line skater have high cloth interesting of sub-factors which are expression orientation, performance enhancement and individual assertion etc. As a result, we need more deliberate marketing strategies for the experience degree, involvement degree and women in-line skater then men.

The Comic in Print on T-shirts (티셔츠 프린트에 표현된 골계미)

  • Yoon, Ye-Jin;Yim, Eun-Hyuk
    • Journal of Fashion Business
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    • v.16 no.1
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    • pp.1-15
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    • 2012
  • The comic study which has been developed since the Eighteen century, is a subjective sense of the aesthetic concept and the aesthetics of comic is defined as a philosophy. The comic is opposite of the sublime or a superset of humor. This study investigated the aesthetics of comic and a popular graphic-print design on T-shirts. The research are the comic perspective on the aesthetic, expressive characteristics of the print design on T-shirt. And this study investigate literature and internet sites to extract data from the case studies. The aesthetic concept of the comic as an aesthetic category is defined as this study could inquire the comic cases expressed in t-shirts and graphic-prints on the emergence of historical change were discussed. Accordingly the three distinctions characterized as the parody, the optical illusion, the and the internet neologism. In conclusion, the aesthetic value graphic-prints on T-shirts appeared in the comic representation of the graphic-design of playfulness, extraordinariness, anti-nature, reflects popular culture is identified as.

A Study of Cyberfeminism in fashion in the digital era (Part II) - Focused on aesthetic values - (디지털시대 패션에 나타난 사이버페미니즘 연구 (제2보) -미적가치를 중심으로-)

  • 김현수;양숙희
    • Journal of the Korean Society of Clothing and Textiles
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    • v.28 no.2
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    • pp.200-211
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    • 2004
  • The Purpose of this study was to review the effects of the cyberspace mentality on fashion as a visible symbol of feminity and to analyze terms of its aesthetic values. As for the research methodology, relevant theories across cultures and disciplines are reviewed and an experimental study is conducted to explore spiritual objectives in cyberspace. Then, major issues facing the digital society. symbolized in the computer networks, are reviewed in terms of feminine identity and physical beauty from a feminist's viewpoint. Lastly, the aesthetic values found in the spatial meditation of a new dimension (reality versus virtuality) is comparatively analyzed. The virual reality technology and bio-medical technology are combined to be represented in fashion to create a more realistic virtual world than the real one. Such a world may well be characterized by virtuality, artificiality, masquerade, and fantasy. The intrinsic values which are revealed as psychiatrical or psychological implicated values featuring virtual or artificial implications may well be characterized by distopia, hyper, hybridity and Sur Reality.