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In-line Skate Clothing Interest of In-line Skaters(I)  

Kim, Young-Ran (Dept. of Fashion Industry, Catholic University of Daegu)
Yoo, Tai-Soon (Dept. of Fashion Industry, Catholic University of Daegu)
Jo, Ki-Yeu (Dept. of Beauty Design, Geochang Provincial College)
Publication Information
Fashion & Textile Research Journal / v.6, no.4, 2004 , pp. 440-446 More about this Journal
Abstract
The purpose of this study was to classify the In-line skate clothing interest of in-line skaters according to in-line skate involvement. The questionnaire was administrated to 124 male, 96 female in-line skaters aged over 20 living in Daegu. Data were analyzed by using Frequency, Factor analysis, One-way analysis of variance, Duncan test, T-test, Correlation analysis. The results of this study can be summarized as follows ; The factor of in-line skate clothing interest of in-line skater were classified into 5 factor, expression orientation, performance enhancement, information dependence, anti deviation, individual assertion. The in-line skate clothing interest, men have interests in performance enhancement, women have interest in individual assertion. The more experience of in-line skate they have. the more interest in performance enhancement they want. High involvement in-line skater have high cloth interesting of sub-factors which are expression orientation, performance enhancement and individual assertion etc. As a result, we need more deliberate marketing strategies for the experience degree, involvement degree and women in-line skater then men.
Keywords
in-line skate clothing interest; in-line skate involvement;
Citations & Related Records
Times Cited By KSCI : 1  (Citation Analysis)
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