• Journal of Digital Contents Society
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• v.16 no.4
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• pp.595-604
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• 2015

This study aimed to analyze service internship participation determinant contents of undergraduate students who major in airline service to influence their career. To accomplish this purpose, data collected from 211 students were analysed using logistic regression analysis. Personal characteristic, big 5character factors, social support were analysed as service internship determinant contents. The research results showed grade, GPA, broad experience, flight experience among personal characteristics and extraversion among big 5factors personality as significant service internship determinant contents of students. Also, the research results showed career preparation, career decision making self-efficacy and social support as non-significant service internship determinants of students. It was concluded that active participation with service internship is imperative for undergraduate students in airline service major to enhance career competence upon graduation.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.11
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• pp.715-727
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• 2020

For the empirical analysis in this study, 335 cabin crews from large airline companies and budget airlines were interviewed using self-reporting questionnaires. The data was analyzed using the SPSS 23.0 and AMOS 23.0. First, of the organizational culture types, the relationship-oriented culture, hierarchy-oriented culture, and task-oriented culture were found to have negative impacts on job stress. Second, the innovation-oriented organizational culture, relationship-oriented culture, and hierarchy-oriented culture were found to have positive impacts on empowerment. Third, empowerment was found to have a negative impact on job stress. Fourth, as for the mediating effect of empowerment, the innovation-oriented culture, relationship-oriented culture, hierarchy-oriented culture, and task-oriented culture were verified to be all significantly mediated by empowerment in their relationship with job stress. As a result, it was shown that cabin crews of airline companies found their work more fun, interesting, and valuable in an organizational structure that was more oriented toward flexibility, rather than the hierarchical, task-oriented cultures that are more focused on control and order. It was also found that empowerment was a mediating factor in the relationship between organizational culture and job stress.

• The Journal of the Korea Contents Association
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• v.10 no.7
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• pp.404-419
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• 2010

The purpose of this study is to investigate the causal relationship between cabin attendants' job stress level and job satisfaction, organization commitment and turnover intention in the airline service industry. The study was done by conducting a questionnaire research. 215 questionnaires were distributed to cabin attendants of airlines, and 198 questionnaires of which are utilized for data analysis. The collected questionnaires were analyzed using spsswin 12.0 and Amos 5.0 statistical package for the empirical and statistical analysis. The conclusions were as follows: Firstly, cabin attendants' job stress level had significant negative impact on job satisfaction, but the organization commitment seemed to have a positive impact on overall job satisfaction level. Secondly, job stress didn't affect cabin attendants' organization commitment. The result of the study indicates that there needs to be various way implemented by airline management to dissolve the airline's cabin attendant's overall job stress, in order for the attendants to be satisfied with their job and consequently preventing a high turnover rate in the cabin attendant crew. Finally, the limitations of the study and directions for the future research are presented.

• Journal of Korea Society of Industrial Information Systems
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• v.29 no.4
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• pp.123-138
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• 2024

This study aimed to examine the effects of leisure activities on leisure satisfaction and job satisfaction among airline cabin crew, as well as the mediating effect of leisure satisfaction. The context for this research was the sudden increase in air travel demand in 2022 following the COVID-19 economic recovery, which led to cabin crew members experiencing severe stress and fatigue due to excessive scheduling. To achieve this research objective, a self-administered online survey was conducted with 251 cabin crew members from domestic and international airlines, resulting in a total of 224 valid leisure satisfaction and job satisfaction, as well as the mediating effect of leisure satisfaction on the relationship between leisure activity types and job satisfaction. The hypothesis testing results revealed that all types of leisure activities, including family-oriented, friend-oriented, and work-related activities, had a significant positive effect on leisure satisfaction. Family-oriented and work-related leisure activities had a significant positive effect on job satisfaction, and leisure satisfaction had a significant positive effect on job satisfaction. Additionally, the mediation analysis confirmed that leisure satisfaction partially mediated the relationship between family-oriented and work-related leisure activities and job satisfaction, while it fully mediated the relationship between friend-oriented leisure activities and job satisfaction. Therefore, the study offers academic implications based on these findings and proposes strategies for utilizing various types of leisure activities to enhance leisure satisfaction and job satisfaction among airline cabin crew. It also suggests that future research should further validate these findings through methods such as the Delphi technique or Analytic Hierarchy Process (AHP) analysis to assess the importance and prioritization of these factors among relevant industry stakeholders.

• Proceedings of the Korean Institute of Communication Sciences Conference
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• 2006.07a
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• pp.377-377
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• 2006

• Journal of Distribution Science
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• v.15 no.8
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• pp.37-46
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• 2017

Purpose - Many studies have shown the effects of the external images of female flight attendants on the customers' satisfaction. Recently, the perception of male flight attendants has become more important and positive, and airlines are hiring a significant number of male flight attendants every year. Due to the lack of research on the male flight attendant, however, the images of male flight attendants were investigated for this study. Research, design, data and methodology - Using survey techniques with 204 respondents, this study used analytical data based their resulting analysis. Results - The study examined whether the image of the male flight attendant affects the cognitive and emotional perceptions of customers. The focus of the present study is the external image of the male flight attendant, and the following image-component divisions were formed: hairstyle, body type, uniform, speech, and facial expression. Conclusions - The study purpose sought to determine whether the image of the male flight attendant exert effects on the emotional and cognitive images of airlines, and if these images have a positive effect on the customers' satisfaction and loyalty for an airline, so that airlines can use the external image of the male flight attendant to help with its own image reinforcement.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.25 no.2
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• pp.39-47
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• 2017

The ultimate aim of this research is to analyze the effects of on-line word of mouth (WOM) regarding airlines on behavior intention of airline passengers through information accommodation, attitude and trust. For the purpose, we have carried out a questionnaire survey with passengers who have used airline social media and websites as target, and analyzed a total of 362 copies of the questionnaire using structural equation. As a result of analysis, on-line WOM turned out to have a significant effect on accommodation, and the accommodation turned out to have significant effects on attitude and trust. Also, attitude turned out to have a significant effect on trust, and the trust turned out to have a significant effect on behavior intention. This research has significance in that it can help establish a WOM marketing strategy of airlines through grasping the actual situation of on-line WOM of airlines and present a possibility of WOM marketing utilizing social media as an appropriate marketing for aviation industry. At the same time, it also has an academic significance in that it predicted actual behavior intention of passengers who have used on-line WOM on airlines.

• Korean Journal of Occupational Health Nursing
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• v.29 no.3
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• pp.184-191
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• 2020

Purpose: This study aims to compare the general characteristics, life-style, health examination results, and sick leave days by airmen medical examination decision and to investigate factors affecting sick leave days. Methods: We obtained data from 2,361 Korean pilots who worked for a commercial airline. Comparison of the results by airmen medical examination decision (Fit or waver) was conducted using the 𝝌² test or Fisher's exact test. Factors affecting sick leave days were analyzed using logistic regression. Results: Age, smoking history, blood pressure, obesity, and fasting blood sugar level were significantly different between the Fit and Waver groups. Rate of using sick leave long-term was higher in the Waver than in the Fit. Sick leave days were significantly associated with age, habits of drinking, and smoking in the Fit group. Conclusion: This study demonstrated the health risk factors that affect the number of sick leave days. By providing basic data for the health care of workers, it is expected to be applicable to the provision of health promotion and disease prevention programs for workers.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.28 no.3
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• pp.27-40
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• 2020

Flight safety in modern commercial aircraft depends on the ability of pilots to manage overall flight operations. ICAO has made it mandatory for airlines to adhere to Crew Resource Management(CRM) policies to reduce operational safety threats. CRM is a set of techniques designed to effectively manage the human resources, aircraft, and environmental factors in order to promote safety and enhance efficient air operations. When looking at the career backgrounds of new pilots joining the Republic of Korea's commercial airlines, discharged military fighter pilots represent the largest demographic. Fighter pilots are experienced in empowering leadership and directive leadership from their military training and culture. New commercial airline pilots with military fighter pilot training should effectively acquire the required civil aviation CRM skills. The present study has been carried out to determine how the leadership experience of this demographic affects the acquisition of CRM skills for commercial airlines, and it confirms that there is a positive correlation.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.19 no.1
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• pp.58-65
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• 2011

The purpose of this study is to describe upon the most effective leadership stlyes for Airlines based on the transformational and transactional leadership that Bernard M.Bass proposed. The outcome of leadership treated here will be employee's extra efforts, employee's satisfaction with the leader, the effectiveness of the leader, involvement by employees in the organization, and management outcomes perceived by employees. The result of correlation showed that transformational leadership factors had positive impacts on the outcomes of leadership, but the transactional leadership had a negative impact on outcomes of leadership. According to results of multiple regression analyses, transformational leadership had a grater positive impact on outcomes of leadership than did transactional leadership. Transformational leadership is expected to promote and enhance the effectiveness of the hotel leaders, as well as the airline employee's extra effort, their satisfaction with the leader, involvement in the organization, and their perception of management outcomes. It is imperative that the airline industry continues to develop transformational leader.