• Knowledge Management Research
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• v.19 no.2
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• pp.133-150
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• 2018

To cope with the rapid changes in the corporate environment, the creation of innovative output through various forms of collaboration have been discussed. For open collaborations, contributors who distribute to various countries and cultures are able to share knowledge via the internet without physical rewards or responsibilities. In this study, we focused on the open source software project, which is a representative open collaboration. We investigated the factors that affect the knowledge contribution of developers of various countries within the open collaboration platform. Specifically, we investigated the open collaborative nature of multi-culture developers by dividing cultures according to collectivism and individualism. We collected data on 26,604 developers using a python based web crawler for GitHub which is an open source software development platform, and conducted cross-cultural study. This paper contributes to the field of knowledge management by suggesting various impacts of antecedents such as hireability, and information exposure on knowledge sharing according to culture.

• English Language & Literature Teaching
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• v.15 no.2
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• pp.209-224
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• 2009

This study examined the role of contextual knowledge in cross-cultural communication between non-native speakers on an interactive web with a bulletin board system through which college students of English at Japanese and Korean universities interacted with each other discussing the topics of local and global issues. The study investigated the influence of students' relative contextual knowledge on active participation in interactions and discussed the results focusing on the use of discourse strategies for meaning negotiation. The study argues that in interactions even between non-native speakers with limited proficiency, contextual knowledge in the topic under discussion affects the degree to which they accommodate to each other during communication and suggests that the focus of teaching English as a foreign language also should be given to what kind of contextual knowledge students need to obtain and how to express it rather than what level of proficiency in English they need to acquire.

• International Journal of Costume and Fashion
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• v.10 no.2
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• pp.15-36
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• 2010

This study aims to examine if a consumer's evaluations of and purchase intentions towards textiles and apparel-related cultural products are influenced by their culture, as indicated by their nationalities. Additionally, several psychological variables, such as novelty-seeking tendency, world-mindedness, and familiarity with Northeast Asian culture were included in the analyses to compare the relative importance of cultural influences with the importance of individual characteristics. To conduct a quantitative analysis, we collected data from 400 female consumers in two countries: 200 from the USA and 200 from China. Key findings showed that, nationality and novelty-seeking were found to have a strong influence on purchase intention when product evaluation variables were not included. Evaluation of appearance and Northeast Asian design emerged highly significant predictors of purchase intention for Korean cultural products, regardless of the product type. Cross cultural comparative research on cultural product evaluations is extremely rare. This study focused on groups of consumers residing in the US and China and asked them to evaluate a series of textiles and apparel-related cultural products produced in Korea.

• Journal of the Korean Society of School Health
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• v.23 no.2
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• pp.192-199
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• 2010

Purpose: Multi-cultural families are increasing highly in Korea. Health care professionals and students majoring in health and welfare need to develop their cultural competence for quality of life from multi-cultural families. This study was to be conducted by examining the level of culture knowledge, empathy, and cultural sensitivity of university students majoring in health and welfare. Methods: Convenience sampling method was used and 408 students from 3 universities were evaluated for final analysis. Data collection was conducted through the use of questionnaires. Results: The score of cultural knowledge of students was very low. Empathy and cultural sensitivity showed middle range. There was a significant correlation between cultural knowledge and empathy, empathy and cultural sensitivity. However, there was no significant correlations between cultural knowledge and cultural sensitivity. Conclusion: An understanding of multi-cultural enables health and welfare providers to specialize service in cross- cultural situations of multi-cultural families in Korea. Ways to improve cultural competence for students majoring in health care and welfare is needed.

• Journal of Fashion Business
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• v.8 no.4
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• pp.60-67
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• 2004

The purpose of this study was to examine fashion counterfeit purchasing behavior and purchasing intention among Koreans and Americans. 486 female college students were surveyed for this study. For data analysis, descriptive statistics, 2-test, and t-test were used. As the results, generally Korean consumers had purchased more fashion counterfeits than American consumers. There were significantly differences between two groups on 5 fashoin brand counterfeits. That is, handbag of PRADA or LOUIS VUITTON, shoes of Ferragamo, or Gucci, clothing of DKNY, PRADA, or CK, sunglass of Gucci or Channel, and accessories of Agatha, Cartier, or Tiffany were purchased by Korean consumers much more than by U.S consumers. Also, Koreans had more higher purchasing intentions toward fashion counterfeits than Americans except clothing. Based on these results, fashion marketing would be suggested.

• Journal of the Korean Society of Clothing and Textiles
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• v.20 no.3
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• pp.493-501
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• 1996

An understanding of consumers' evaluative processes and the consumer variables that influence cross-cultural evaluations of foreign products is essential to effectively penetrate international markets. This study compared consumers in two developing countries, Korea and Mexico, regarding their product evaluations and purchase intentions for US Levi's jeans. Both Korean and Mexican consumers are generally quality and price conscious. Korean consumers appeared to be more value-conscious than Mexican consumers. Mexican consumers exhibited high level of brand and prestige conscious behavior. Findings in this study support that culture bound consumer characteristics vary from country to country resulting in differences in perception of quality, value and purchase intentions for a particular product. The perception of product quality differs from perception of value and subsequent willingness to buy. For a comprehensive understanding of consumer purchase behavior, the impact of value-conscious attitude on percetion of quality and on purchase intentions should be examined.

• Cross-Cultural Studies
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• v.36
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• pp.5-35
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• 2014

This study attempts to give a review of social media users' choice of a particular name for the sake of signaling identity cues and interaction with the others. The social media names could be classified into different categories such as traditional/cultural anthroponyms, nicknames and fictitious IDs etc. Out of these categories, it is the phenomenon of choice and construction of fictitious social media IDs by Pakistani social media users which has been reviewed and scrutinized in this particular article. This study examined fictitious IDs of Pakistani social media users from Critical Discourse Analysis and System Functional Linguistics perspectives and demonstrates how nationalistic, ethnic and religious identities are negotiated, constructed, deconstructed and reconstructed by the social media users through a particular ID choice.

• Cross-Cultural Studies
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• v.24
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• pp.157-169
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• 2011

Compared to studies on prosodic effects on the comprehension of syntactic ambiguity in English, there are relatively few that investigated prosodic effects in East-Asian languages. This study examined the role of prosodic information in processing syntactically ambiguous sentences in Japanese. For syntactically ambiguous sentences containing relative clauses, this paper investigated whether prosodic information is immediately available during the process of these ambiguous sentences. Results from an auditory comprehension experiment with an on-line, cross-modal naming task seemingly suggest that contrary to the findings from the off-line study that examined the same constructions, prosodic information may not be immediately available to Japanese listeners. A possible account for failure to obtain effects of prosodic information is provided.

• Journal of the Korean Society of Costume
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• v.65 no.3
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• pp.1-14
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• 2015

The purpose of this study is to identify cross-cultural features among Korea, China, and Japan by comparing differences in facial awareness, attractiveness preferences, and consideration of facial parts in a group of Korean, Chinese, and Japanese men and women as they evaluated the faces of Korean women in their 20s. A survey was conducted targeting male and female Korean, Chinese, and Japanese college students in their 20s. Frequency analysis, ANOVA, Duncan test, factorial analysis, and reliability analysis, MANOVA were carried out using SPSS 18.0. The results of this study are as follows: Faces of Korean women in their 20s were evaluated by Korean, Chinese, and Japanese men and women in their 20s and were classified into four categories as 'Youthfulness', 'Classiness', 'Friendliness' and 'Activeness'. Differences in facial image awareness were observed depending on nationality and gender. Korean participants were found to place importance on overall morphological factors; The Japanese focused on the eyes; and the Chinese on the skin color. Women of all nationalities showed, on average, a higher awareness of facial parts than men. No significant differences in facial attractiveness preferences were found based on nationality or gender, but there were differences in how the participants evaluated faces for attractiveness, showing that reasons for preferences may vary even if the preferences are the same.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2007.05a
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• pp.157-160
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• 2007

Based on Nisbett and his colleagues' theoretical model "Holistic" and "Analytic" which show the differences in cognitive style of Eastern Asian and Westerners, the author hypothesized that the differences in cognitive style of people from diverse cultural backgrounds may influence their perception and usage of webpage. An experiment was carried out and the Eye-gaze device was used to assist to explore the relationship. The results revealed the relationship between cognitive style and webpage design. different cognitive style results different viewing pattern on webpage. Chinese people are more likely to have a holistic view of the whole page first and then focus on detail, while French people tend to read the heading information first and then proceeding down the page. Chinese emphasized the background as well as the whole look and feel of the webpage more, while French noticed the independent contents and element designs more on the webpage.