• Journal of Information Technology Applications and Management
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• 제21권1호
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• pp.137-150
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• 2014

The following study specially aims to market platform in the mobile circumstance. The characteristics of customers and infrastructure are handled by market platform under the new media. These characteristics will be revealed based on the unification of organizational structure and interaction of information structure in the relationship marketing. This study investigates what characteristics and impact of infrastructure of Market Platform will affect the cognitive impact on both buyers and sellers to clarify the impact on Perceived integratedness and Interactive Accessibility of the shopping process. Through this investigation, modeling for the impact that new media environment will attract Market Platform will be developed from the investigation of attractiveness of mobile market platform environment. Changes in the technical media environment gave the characteristics of the customer in the market platform, so consumers could involve not only consumed, but also manufactured. Thus, it is possible to increase the attractiveness if market must be able to not only for the convenience of shopping, but also make people to enjoy the experience of value co-creation. In other words, the new media, as a result of affecting the marketing system, mobile market platform is organized on the base of the market communication. Perceived integratedness and Interactive Accessibility, 2 properties of new media increase the co-creation experience and perceived convenience in the market platform of their customers. Therefore, the structure of market platform that enhance the co-creation experience and perceived convenience has higher attractiveness. They create beneficial experience to the customers and productive values to the producers as well.

• 벤처창업연구
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• 제14권2호
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• pp.151-163
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• 2019

최근 귀농 귀촌 인구가 증가하면서 농촌원주민과 귀농 귀촌인 간 갈등문제가 농촌문제뿐만 아니라 사회전반에 걸쳐 미치는 후유증이 매우 크게 나타나고 있다. 성공적인 농촌정착을 위해서는 이러한 갈등해결이 무엇보다 중요하다. 하지만 지금까지의 선행연구를 살펴보면 심도 깊은 연구가 부족하고, 농촌원주민보다는 귀농 귀촌인에 초점을 둔 연구가 많은 것이 사실이다. 이에 본 연구는 농촌에서 일어나고 있는 갈등요인을 두 주체 간 입장에서 도출하고, 갈등요인에 따른 해결차이를 알아보기 위해 게임이론을 적용하여 갈등해결 전략차이에 초점을 두고 연구를 수행하였다. 본 연구는 이론적 근거를 정립하기 위해 기존 선행연구에서의 내용을 토대로 갈등요인을 도출하고, 갈등요인에 따른 해결전략차이를 알아보기 위해 Axelrod(2009)가 개최한 '컴퓨터 죄수의 딜레마 대회'에서 사용되었던 대응전략 중에서 5가지 전략을 선택해 농촌원주민과 귀농 귀촌인은 어떤 전략을 선택하는지 알아보고자 하였다. 경남지역 12곳을 지정하여 직접 기입방식으로 설문지를 통해 결과를 분석하고, 분석에 따른 갈등해결 대응전략을 도출하였다. 모든 분석은 SPSS 22.0 for Windows를 이용하였으며, 이에 대한 각 갈등해결 분석결과를 살펴보면, 원주민 갈등유발은 낮았다. 또한 각 갈등원인 중에서 '도시문화에 대한 이해가 부족한 원주민'에 대한 갈등유발요인이 가장 높은 수준이었다. 귀농귀촌인 갈등유발원인은 원주민 갈등유발원인보다 갈등 수준이 높았다. 각 내용 중에서는 '마을 행사에 참여하지 않는 태도'가 가장 강한 갈등원인이었다. 원주민 갈등유발원인에 대해서는 갈등해결전략 중 올씨(All C, 웬만하면 협조한다)전략을 가장 많이 사용했고, 귀농귀촌인 갈등유발원인에 대해서는 전체적인 경향에서 다우닝(Downing, 처음에는 협조하지 않고 상대방이 협조하면 협조하고 협조하지 않으면 협조하지 않는다)전략을 가장 많이 사용했으며, 그 다음으로 팃포탯(tit for tat, 먼저 협조하고, 상대방이 협조하면 협조하고 협조하지 않으면 협조하지 않는다)전략, 올씨(all c)전략 등의 순으로 사용하였다. 그러나 각 내용별로 살펴보면 동일한 유형의 전략을 이용하는 경우는 드물고 원인에 따라 전략이 변화함을 알 수 있다. 이상의 결과에서 보는 바와 같이 원주민의 갈등유발원인에 대한 갈등해결전략은 거의 유사한 방법으로 전략을 수행하는 반면, 귀농 귀촌인의 갈등유발원인은 그 원인의 성격에 따라 갈등해결전략을 달리 사용하는 것을 알 수 있다. 본 연구는 농촌에서 발생하고 있는 갈등요인을 농촌원주민과 귀농귀촌인 두 주체 간 모두의 입장에서 요인을 도출 하고 이에 따라 갈등이 발생할 경우 어떠한 방법으로 갈등을 풀어 가는지 해결방법 차이에 대한 연구로서 의의가 있다. 특히 선행연구고찰과 실질적으로 현장에서 발생하고 있는 갈등요인 도출을 통해 게임이론에 근거하여 해결전략차이에 대한 선택을 알아보았다는 점에 의의가 있다. 성공적인 농촌정착은 이해 관계자 간 힘겨루기가 아니라 신사적으로 상대방에게 협력을 이끌어 내어 상호협력을 통해서 가능하다. 다양한 갈등 상황에서 상호협력이 배반보다 이익이 더 많다. 원활한 관계를 유지하고 소통하는 비결은 상대방을 자기의 이기심을 채우기 위해 이용하거나 이익을 위해 배척하는 하는 것이 아니라 상대방에게서 함께 할 수 있도록 협력을 이끌어내는 것이다.

• 문화기술의 융합
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• 제9권1호
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• pp.407-412
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• 2023

외상을 경험하는 대상자가 극심한 스트레스를 경험할 때 적절히 대처하지 않으면 외상 후 스트레스 장애(Post Traumatic Stress Disorder, PTSD) 등을 포함해 다양한 정신과적 문제가 발생할 수 있다. 또한, 전쟁이 아니더라도 군 복무 중 목숨을 위협하는 사건을 경험한 군인들은 심각하고 만성화된 PTSD 증상을 경험할 수 있음을 고려하면 이에 대한 개입을 위해 장병들이 어떠한 외상사건에 노출되어 있는지, 이로 인한 PTSD 증상을 어느 정도 경험하는지에 대한 연구가 필요하지만, 아직 국내연구가 부족한 실정이다. 따라서 본 연구는 국내 연구의 동향을 파악하고 이를 통해 군 장병의 PTSD와 심리적 지원을 위한 기초자료로 활용될 수 있는 방안을 제공하며 더 나아가 군인뿐만 아니라 전투를 경험한 '민간인'의 PTSD에 대해서도 연구하고 일반외상과 전쟁 외상의 PTSD 차이에 따라 증상 치료 및 완화 프로그램을 민간인들에게 제공한다면 대군 신뢰 상승뿐만 아니라 군이 전쟁 외상 PTSD 연구와 예방, 치료 및 완화 분야에서 주도적 역할을 할 수 있을 것이라 기대된다.

• 정보학연구
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• 제5권1호
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• pp.51-67
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• 2002

무역거래에서 통신수단의 급격한 발달로 서류가 상대방에게 전달되는 과정에서 서류상의 내용은 전자문서교환으로 즉시 전달될 수 있으나 문서의 원본은 그렇지 못한 실정이므로 각종 전파나 전자매체로 전달되어오는 문서의 진위를 가려내는 것이 가장 큰 문제로 지적되고 있다. 따라서 본 연구는UCP 500의 규정을 근거로 정보 및 전자매체하의 신용장거래에서 원본과 사본에 대한 은행의 인정 및 판단기준 및 이와 관련된 사례 및 실무상의 유의점을 구체적으로 제시함으로써 신용장거래에서 은행이 서류를 심사할 때 무엇이 원본이고 무엇이 사본 서류인지에 대한 명백한 근거를 제시하였다.

• Strategy21
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• 통권41호
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• pp.232-260
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• 2017

The purpose of this paper is to open a debate about what kind of deterrent strategy the ROK military should pursue in the era of NK's weapons of mass destruction and missile threats. I argue that the ROK military needs a comprehensive deterrent strategy that reflects the international security situations and trends and that builds on clear understanding of the basic concepts and how deterrence operates. The paper starts with surveying the basic knowledge of deterrence from the perspectives of both theory and practice. Then, it provides explanations on why deterrence against NK can be particularly difficult given the security environment in and around the Korean peninsula. For example, South Korea and North Korea hardly share 'common knowledge' that serves as a basic element for the operation of deterrence. Deterrence against North Korea involves complex situations in that both deterrence and compellence strategies may be relevant particularly to North Korea's WMD and missile threats. It also involves both immediate and general deterrence. Based on the discussion, I suggest several ideas that may serve as guidelines for establishing a deterrent strategy against NK. First, our threats for deterrence should be the ones that can be realized, particularly in terms of the international norms. In other words, they must be considered appropriate among other nations in the international community. Second, there should be separate plans for the different kinds of threats: one is conventional, local provocations and the other is WMD/missile related provocations. Third, we should pursue much closer cooperative relations with the U.S. military to enhance the effectiveness of immediate deterrence in the Korean peninsula. Fourth, the ROK military should aim to accomplish 'smart deterrence' maximizing the benefits of technological superiority. Fifth, the ROK military readiness and structure should be able to deny emerging North Korean military threats such as the submarine-launched ballistic missiles and intercontinental ballistic missiles. Lastly, in executing threats, we should consider that the current action influences credibility and reputation of the ROK, which in turn affect the decisions for future provocations. North Korea's WMD/missile threats may soon become critical strategic-level threats to South Korea. In retrospect, the first debate on building a missile defense system in South Korea dates back to the 1980s. Mostly the debate has centered on whether or not South Korea's system should be integrated into the U.S. missile defense system. In the meantime, North Korea has become a small nuclear power that can threaten the United States with the ballistic missiles capability. If North Korea completes the SLBM program and loads the missiles on a submarine with improved underwater operation capability, then, South Korea may have to face the reality of power politics demonstrated by Thucydides through the Athenians: "The strong do what they have the power to do, the weak accept what they have to accept."

• KDI Journal of Economic Policy
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• 제13권1호
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• pp.151-166
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• 1991

본고에서는 기존 독점생산자(獨占生産者)와 잠재적(潛在的) 신규참입자(新規參入者)간에 존재할 수 있는 진입제한(進入制限) 및 약탈가격(掠奪價格) 책정전략(策定戰略)을 간단한 복점(複占)게임모형(模型)을 통하여 분석한다. 분석(分析)으로부터 유도되는 대표적 결론(結論)은 생산여건(生産與件)에 관한 정보(情報)가 비대칭적(非對稱的)으로 분포되어 있을 경우 그 중 정보면에서 우월한 위치를 점하고 있는 생산자(生産者)가 잠재적(潛在的) 경쟁자(競爭者)를 불확실성하에 잡아 두려는 노력의 일환으로 진입제한가격(進入制限價格)이나 약탈가격(掠奪價格)을 책정할 수 있다는 점이다. 또 하나 본(本) 모형(模型)으로부터 얻을 수 있는 결론(結論)은 어느 독점생산자(獨占生産者)가 그의 독점적 위치를 지속적으로 지켜 나가기 위해 약탈가격(掠奪價格)을 책정하는 것만으로는 부족하다는 점이다. 그가 시장(市場)의 독점(獨占)을 효과적으로 유지해 나가기 위해서는 신규참입(新規參入)이 없는 경우에도 진입제한가격(進入制限價格)을 통하여 시장가격(市場價格)을 지속적으로 낮게 유지해야 한다. 이같은 결론은 진입제한가격(進入制限價格)과 약탈가격(掠奪價格)을 각각 분리해서 분석한 기존의 논의(論議)에는 결여되어 있는 것으로 약탈가격(掠奪價格)으로부터의 장기적 이익을 퇴출(退出) 이후의 독점이윤(獨占利潤)과 동일시하는 많은 분석들이 수정되어야 함을 의미한다. 진입제한(進入制限) 및 약탈가격(掠奪價格) 책정전략(策定戰略)이 합리적 이윤극대화전략(利潤極大化戰略)으로 성립할 수 있다고 하더라도 이것이 곧 이러한 기업행태(企業行態)에 관한 정부의 전면적인 금지조치(禁止措置)를 정당화하는 것은 아니다. 본고에서 일어나는 두가지 전략(戰略)은 오히려 복지증진적(福祉增進的)인 성격을 지니고 있으며 따라서 진입제한(進入制限) 및 약탈가격책정행위(掠奪價格策定行爲)의 규제(規制)는 사안별(事案別)로 신중히 다루어져야 함을 시사하고 있다.

• 유통과학연구
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• 제13권10호
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• pp.109-114
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• 2015

Purpose - The movie market has the characteristics of being a perfectly competitive market as well as a pure monopolistic market at the same time. This is because there are competitors in the industry but prices, although not fixed, have not changed a lot. Price competition may not have spread, but the competition is focused on artistic value, and the degree of box office success is most important. The artistic value is determined in the course of the production process. However, the degree of box office success is dependent upon the marketing manager. The marketing strategy represents the difference in the standard or quality of the movie. Inherently, the marketing manager adopts the entertainment strategy based on the quality of the foundation of the completed movie. At this time, the marketing manager knows the pertinent information (high quality/low quality) regarding the movie. This research study tries to reveal what should be the reasonable movie marketing expense, dependent on the quality of the movie. Research design, data, and methodology - Using a game scenario with different market players, the goal of the research analysis is to find out the following. First, the marketing expense is determined to maximize the profits after film production. Second, after the production costs are already committed, the manufacturer gets to choose the marketing level. At this time, there will be a profit maximization point, considering the competition. The premise of the research is as follows: if it is a good movie of quality, positive word of mouth increasing the audience continuously slows down the speed of the demand curve. If the movie quality is bad, the negative word of mouth decreasing the audience gradually hastens the speed of the demand curve. On the marketing side, when the manufacturer invests heavily in the marketing expense of the movie, consumer expectations increase to drive up the audience numbers. On the other hand, it is difficult to improve the profits excessively. When the manufacturer invests in marketing a little bit, the marketing expense is only relatively committed, therefore a lot of demand cannot be gained. Results - If a fixed market share is in a competitive situation, a low quality manufacturer expends relatively more marketing expense. If the situation assumes two manufacturers spend the same for the cost of production, the high quality manufacturer takes more profit. If the manufacturer expends less marketing budget to save costs, the optimum profit cannot be achieved since the other party (opponent) grabs the initial market share. Conclusions - In conclusion, investment is essential for market share to increase. We must refrain from a zero-sum game and have models where the game participants pursue the creative profits together. In the current film industry, there is the dominating logic of winner and loser but we have to create a film industry environment where the participants can be altogether satisfied and live together.

• Journal of Contemporary Eastern Asia
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• 제13권2호
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• pp.41-56
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• 2014

This research paper advances our understanding of complex interdependence among countries. Existing research has found that total factor productivity (TFP), the residual from the economic growth function, is hindered in the absence of a country's strong political and legal institutions or if a country does not already have a sufficiently high level of TFP. We also know that regional efforts to eliminate pollution are complex. Bridging these two areas while focusing on a high polluting yet high innovating region, the following research questions are posed: Are Northeast Asian countries key collaborators in pursuit of green R&D? Are Northeast Asian countries collaborating extensively with each other? What are the implications for other regions' attempts to establish these kinds of relations? To answer the above questions, biofuels-related technology as defined in the International Patent Classification's "green inventory" of environmentally sound technologies is examined. Patent data is drawn from the USPTO and inventors' country origin as the unit of analysis. For the 1990-2013 period, the Northeast Asian countries are in the core of a small set of collaborating countries. There is evidence that their centrality has increased in recent years. Most importantly, East Asia is becoming a singular research hub in terms of biofuels-related R&D, offering a counter in the foreseeable future to the dominance of the American and European research network hubs.

• 한국정보시스템학회지:정보시스템연구
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• 제16권2호
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• pp.1-33
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• 2007

Selecting and implementing competitive strategies based on e-business is extremely important since it determines if an enterprise can continue to grow or not. Accordingly, systematic and empirical study on the implementation of e-business based on competitive strategy is required, and in-depth studies considering various e-business development stages of enterprises are also needed. The purpose of this study is to present guideline for the staff in charge and managers of enterprises to achieve competitive advantage and to increase organizational performance in e-business environments. What we have found are as follows. (1) Factors greatly influencing on competitive strategy selection through e-business were environmental uncertainty, centralization, innovative culture, technological competence, and formalization. (2) Results of the relationship between competitive strategies and e-business performance showed that each strategy had different effects on financial performance, process performance, and customer performance. and (3) Data analysis between internal and external environmental factors and competitive strategy by each e-business development stage proved that the relationships between competitive strategy and e-business performance were different based on e-business development stage. Implications of the study and guidelines for the managers are provided in the paper.

• 한국건설관리학회:학술대회논문집
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• 한국건설관리학회 2001년도 학술대회지
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• pp.273-278
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• 2001

Since its introduction in mid 1990s, Financial Crisis in Korea, knowledge management (KM) has been considered as a new, optimal way of corporate management style. And a large number of researches, either theoretically or empirically, were carried out in order to find out what the key success factors will be in common. However, though key success factors are extracted, it can hardly be a successful project if those are not well matched for the unique industry characteristics, still more in construction industry. Even we can find some KM precedents in construction industry, it can hardly be revealed how far they exerted themselves in order to match key factors with industry characteristics. Hence, at the dawn of implementing KM, this research work will scrutinize key success factors (KSFs) derived from previous studies and funnel those KSFs into construction domain. Then rearranged KSFs will be proposed with each key issues. Therefore, this article can contribute to setting strategies for KM in construction sector.