• Journal of Intelligence and Information Systems
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• v.9 no.2
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• pp.121-133
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• 2003

Due to the rapid growth of Internet, means of communication with customers in a traditional customer support environment such as telephone calls are being replaced by mainly e-mail in a Web-based customer support system. Although such a Web-based support is efficient and promises potential benefits for firms, including reduced transaction costs, reduced time, and high quality of support, there are some difficulties associated with responding to many types of customer's inbound e-mails appropriately. As many types of e-mail are received, considerable attention is being paid to methods for increasing the efficiency of managing and responding e-mails. This research proposes an intelligent system for managing customer's inbound e-mails in organizations by applying case based reasoning technique for responding to various customers' inbound e-mails more effectively. In this approach, a case is represented as a frame-typed data structure corresponding to an inbound e-mail, keywords, and its reply e-mail. In the retrieval procedure, keywords and affinity set is developed to index a case, and then the case is represented as a vector, a case vector. Also, cosines value is calculated to measure the similarity between a new inbound e-mail and the cases in the case base. In the adaptation procedure, we provide several adaptation strategies to adapt and modify the retrieved case. The strategies guide to make an outbound e-mail using product databases, databases for customer support, etc. Additionally, the Web-based system architecture is proposed to implement our methodology. The proposed methodology and system will be helpful for developing more efficient Web-based customer support.

• The Journal of Society for e-Business Studies
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• v.11 no.1
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• pp.127-144
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• 2006

This paper presents Web service based ASP (WS-ASP) model for QR(Quick Response) system, supply chain management system in the textiles and clothing industry. The Korean textiles and clothing industry is mostly composed of medium and small-sized companies, which are not capable of recruiting If specialists and making a large scale investment in IT. ASP model not only let them obtain QR system at relatively low usage cost, but also take higher vendor risk due to high dependency. This paper argue that WS-ASP model is appropriate for QR systems by complimenting ASP model with lower vender risk, which results from re-integrating software-on-demand services distributed to several QR specialized WS-ASP vendors.

• International Journal of Contents
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• v.5 no.1
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• pp.9-14
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• 2009

The purpose of this study is to investigate the impacts of e-service quality factors on customer satisfaction and behavior intention by Web site types. Difference and moderating effect resulting from the type of web site users about an association with reaction of satisfaction and those component concepts are also one of the aims in the study. As a result, the study found that factors of web site service quality variables had positive impacts on customer satisfaction. And customer satisfaction also had a positive impact on relationship intention and word of mouth intention. Furthermore, through the comparative analysis, we found that the service quality differed on the effects of customer satisfaction by web site types. According to those results, marketing managers should develop different service strategies based on different web site types.

• The Journal of Society for e-Business Studies
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• v.9 no.2
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• pp.183-201
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• 2004

Not only Enterprise Application Integration (EAI) within a company but also business-to-business integration (B2Bi) should be achieved for companies to collaborate seamlessly through the Internet. There have been great efforts in this area of EAI and B2Bi, resulting in lots of solutions in the market. However, EAI and B2Bi systems have been designed and operated in independent platforms and environments causing a serious problem of integrating EAI and B2Bi systems. In this paper we have proposed a business integration platform for connecting EAI and B2Bi systems in a uniform architecture and also coping with changes in business environments. In the integration platform proposed in this work, collaboration processes between B2B companies can be performed using Web Services technology widely considered as B2B integration platform. Especially, we have defined basic business execution elements based on a thorough analysis of various business integration standards and developed an efficient and extensible business process engine for B2B collaboration process management. A Web-based order processing system is developed for validation of our integration platform. It is expected that the level of B2B collaboration can be enhanced using the integration platform and furthermore it will contribute to more collaborative B2B commerce.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.32 no.1
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• pp.147-156
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• 2009

The introduction and application of IT(Information Technology) to a company has become to be viewed as a key factor for the business competitiveness and improved productivity. This study presents an approach to evaluation of a company's informatization level, which is especially appropriate for small and medium enterprises. The proposed evaluation method, based on the traditional questionnaire approaches, considers the various characteristics of the company, e.g., types of business, characteristics of customers, and locations of supply chains etc. A web-based system was developed to enable users to obtain the evaluation results from the evaluation method. The system also provides a function to produce valuable strategies for informatization by utilizing the case base which will be cumulated by repetitive evaluation requests. Finally, a real case was analyzed in order to verify the practicality of the evaluation system.

• Journal of Information Technology Applications and Management
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• v.10 no.1
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• pp.1-17
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• 2003

As the increase of internal users, there are many enterprises and organizations that regard the internal as the great ■marketing superhighway■. But the entrance of too many e-Business enterprises and shopping sites makes them to compete each other Consequently many sites are created and disappeared in the cyberspace. Although fascination and speculation surrounds the impact of the e-Business on business models via benefit-based concept, there is little evidence underlying all this speculation. This article provides on such data set. It reports on critical Issues that e-Business enterprises found salient as they browsed through e-Business model infrastructure on the world wide web, internet-based. We gathered domestic e-Business enterprise's kinds of business model during 2000∼2002 via KMAC's (Korea Management Association Consultants) K-WPI and K-WPC. We classified e-Business models as shopping mall, auction, community. value-chain, collaboration, information brokerage, advertising, Internet service, marketing that we had identified from the existing literature on business models. This study translated these models to the e-Business model context and explored their relative salience. The results suggest that e-Business manager need to think more about how they perform on the issues known to affect decision making for designing e-Business models. We offer advice for enhancing the effectiveness of business models.

• The Journal of Information Systems
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• v.15 no.4
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• pp.247-268
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• 2006

We introduce about XBRL, eXtensible Business Reporting Language, which is widely accepted as the international standard language for business financial reporting. XBRL is a language for the electronic communication of business and financial data which is revolutionizing business reporting around the world. It provides major benefits in the preparation, analysis and communication of business information. It offers cost savings, greater efficiency and improved accuracy and reliability to all those involved in supplying or using financial data. XBRL is a kind of XML application based on the open Internet technologies. We propose a framework for enterprise information supply chain using XBRL Web services. A Web service is defined as a software system based on XML and designed to support interoperable machine-to-machine interaction over a network by the W3C. Web services are frequently just application programming interfaces (API) that can be accessed over a network, such as the internet and executed on a remote system hosting the requested services. An XBRL Web service-based enterprise information supply chain enables for companies to implement seamless information supply chains from businesses to financial institutions, to supervisory authorities, and to other stake holders for real time information access. And thereby it is expected to contribute to the increase in the value of companies due to the enhanced visibility and transparency of accounting and management.

• The Journal of Society for e-Business Studies
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• v.12 no.2
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• pp.233-247
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• 2007

In order for companies to survive rapidly changing business environment, it is expected that the activities in an enterprise must be reorganized around business processes; the information infrastructures are based on Web Services; and information systems are re-built around the BPMS (Business Process Management System). In this research we suggest major directions of e-business enhancement especially based on SOA(Service Oriented Architecture). Then we investigate the correlation between BPM functionalities and e-business technologies, and suggest priorities among the evolving directions of BPM functionalities via an intensive expert survey. The results of this study can be used by BPM solution vendors, prospective buyers and IT policy makers.

• The Journal of Society for e-Business Studies
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• v.3 no.2
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• pp.37-55
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• 1998

This study describes the works on development of a scenario-based WBT system of electronic commerce to introduce and activate electronic commerce in our society because it is mostly required to correctly understand electronic commerce and timely educate its users and technicians for entering into global electronic commerce that binds every commercial area regardless of the borders and nationalities. This system, WBT(Web - Based Training of Electronic commerce), consists of two parts. The one part provides a general concept of EC. This is developed to meet the needs of beginner for EC. The other is a simulator for cyber shopping mall. It is designed for teaching how to shop at cyber shopping mall based on various scenarios. In addition, we can simulate ourselves for EDI, which enables trading partners to conduct routine business transaction, such as purchase orders, invoices and shopping notices with it. Our commitment to the development of this application is consistent with the objectives of being easy to learn electronic commerce and its applications in real world.

• Journal of Family Resource Management and Policy Review
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• v.9 no.1
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• pp.131-146
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• 2005

The farming type in Korea is predominantly a small farm managed by family members. This study mainly examines the current usage of the website of family farms as a management tool for small farm business and discusses the strategies for effective utilization of the website. A county that currently employs governmental project of information system was purposely selected. Among all the websites operated by small farm businesses in that county, websites of which purpose is introduction of the business, advertisement, or e-business were included for analysis; it yielded total seven websites, The study was conducted with two phases; on-line website analysis and interview with business owners. The websites were analyzed based on four categories; content, interface, design, and site management. With regard to the content of the websites, the lack of connection between domain names and product names was found. Moreover, the problem relevant to site management was shown as low utilization of bulletin boards and delayed upload of new information. However, design and interface were comparatively well presented. Business owners reported that the motivation to initiate the websites was mostly supports from the governmental project for the agricultural information system. The barriers to effective management of websites were found i) business owner's misinterpretation of business website with e-business ii) very limited opportunity for website management education in small farm business, and iii) lack of regional infrastructure for information system. Based on the findings, this study suggests as followed; i) construction of infrastructure should be preceded to make effective management for websites; ii) education for website management should include small business management strategies as well as computer skills, iii) the education should be provided in diverse ways considering subject's characteristics iv) small farm business owners should be informed that their websites could play a role only to provide information about the products and hand over the practical load for e-business to retailing web sites such as portal shopping mall; and v) wives' participation should be encouraged.