• The Journal of Information Systems
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• v.18 no.3
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• pp.111-134
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• 2009

Today many owners of Web sites are looking to user's satisfaction survey as a key means of measuring the usability of a Web site. While it is preferred for it simplicity and ease of use, this survey method is not without potential risks. This paper focuses on showing that the existing practice of questionnaire-based usability measurement is subject to human recall errors, and that such flaws can be reduced when the questionnaire survey is followed by the users hands-on experience of the site. An empirical study was conducted, and the results indicate that the above speculation holds true. Even if respondents felt highly confident about their responses on a recall survey, a hands-on experience with a focal Web site increased the extent to which the respondents were satisfied with the shopping mall site. This indicates that a user's perception of the quality of a Web site may be distorted or lost as time goes by. In addition, the findings have shown that the use of the verbal protocol analysis method can reveal critical information that can help track the root causes of Web site usability problems, thereby helping to develop site enhancement strategies. The paper concludes with directions for future research.

• Korea Journal of Hospital Management
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• v.16 no.3
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• pp.41-56
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• 2011

The research was to investigate the effect of quality cognition of the web site of the facility and relationship commitment on customer loyalty. The respondents were 190 patients and caregivers. Data were collected from March 1st to 31st, 2010 at C university hospital in G city. The effect of facility web site of quality cognition and relationship commitment on customer loyalty showed 43.9%(F=35.806) in model 1, 58.4%(F=51.113) in model 2, and 58.7%(F=28.185) in model 3. Also, medical information & usage, aesthetics was significance in model 1, medical information & usage, relationship commitment in model 2. In relationship between web site quality cognition and customer loyalty, moderate effect of relationship commitment were not considerable in model 3. As a result, customer loyalty is the leading fact for quality cognition of the web site more than relationship commitment. Therefore, customer loyalty leaves its possibility of increment when facility web site is designated depending on medical information and aesthetics.

• Journal of Korea Society of Industrial Information Systems
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• v.5 no.4
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• pp.73-80
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• 2000

In this thesis we present the way of visually intuitive interface to the web site users through the comparison of NIN web site with clearly intuitive web site. Improving the web site which has NIN problem to visually intuitive we can achieve web site's visitors who want to buy something got a feeling of graphical excellence and understand web site navigational structure easily through the intuitive navigational design and complete purchasing easily therefore these are to be the basis of the internet business systems goal which is assumed as business success. In a experiment we examine web site's case study and to make an implementation we use flash to solve NIN problem which is improved in a visually intuitive.

• The KIPS Transactions:PartD
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• v.11D no.2
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• pp.371-380
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• 2004

E-commerce is in wide use with the rapid advance of internet technology. The main component of an e-commerce application is a Web-based database application. Currently, it takes a lot of time in developing Web applications since developers should write codes manually or semi-automatically for user interface forms and query processing of an application. Therefore, the productivity increase of Web-based database applications has been demanded. In this paper, we introduce a software tool, which we call the WebSiteGen2, that automatically generates the forms that we used as user interfaces and the EJB/JSP components that process the query made through the forms for an application that needs a new database or uses an existing database. The WebSiteGen2 thus increases the productivity, reusability, expandibility, and portability of an application by automatically generating a 3-tier application based on component technology. Moreover, one user interface form that are generated by the WebSiteGen2 provides information on an interested entity as well as information on all the directly or indirectly related entities with the interested one. In this paper, we explain the functionality and implementation of the WebSiteGen2 and then show the merits by comparing the WebSiteGen2 to the other commercial Web application generators.

• The Journal of the Korea Contents Association
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• v.1 no.1
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• pp.68-73
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• 2001

The interaction between web site and it's user is more active and free than that of any other interface environment. Consequently, it is very important that user interface environment must be fully considered in web site development process. In this study, first, web interface environment and it's features are examined, then web usability test techniques are analyzed, and on the basis of the results, new tool for visualizing various responses and patterns of web site user is developed. Finally, by applying newly developed tool to usability test process of an internal hub site and analyzing the results, effective methods for visualization and evaluation of using patterns of web site are suggested.

• Journal of the Korea Society of Computer and Information
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• v.11 no.5 s.43
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• pp.139-148
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• 2006

This study is intended to propose quality criteria and Web metrics for usability quality evaluation of multimedia Web sites. Recently, applications of the Web sites are not limited to the area of industry and operating as it integrates the new technology. Also as information super highway becomes common with development or network technology, multimedia Web site is on the rise due to various use of multimedia attributes. Therefore this study expands to apply HTML based Web site quality evaluation studied in Software engineering, HCI, Hypermedia to multimedia Web site, and suggests new metrics by integrating flash usability which is expanding its portion in multimedia Web site lately. The Web metrics proposed in this study are verified by heuristic evaluation from a group of expert. It analyses the results of quantitative and qualitative qualify evaluation on Web Award Korea by comparing the award-winning, high-quality Web site with non-winning Web sites. This study can be used to establish guideline for high-quality multimedia Web site development in the future.

• Archives of design research
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• v.17 no.3
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• pp.189-198
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• 2004

The specific web site style is the major appliance which can transmit the characteristics of the site in the fastest and the most accurate ways. The realization of the web site style related to the characteristics of the system which the web site represents typically is the very important design element, for the effective construction of the web site. The study of the methods investigation to contrive the reasonable style pattern systems is dedicated on these backgrounds, as one of the methods for the effective planning of the web design. For this purpose, the study has investigated the web design style through the internet and the books. Also, the study has analyzed the style pattern of the web site domestic and overseas. Based on the results of the study, the inquiry of the web design style pattern and the user's mental model has been prepared, surveyed and analyzed accordingly. This study has indicated one of the methods which can be utilized widely in the process of the style determination of general web site design. The efficiency of the study will be valued in the utilization of similar methods of style determination stage in various design areas.

• International journal of advanced smart convergence
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• v.10 no.4
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• pp.22-29
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• 2021

For web application vulnerability diagnosis, from the development stage to the operation stage, it is possible to stably operate the web only when there is a policy that is commonly applied to each task through diagnosis of vulnerabilities, removal of vulnerabilities, and rapid recovery from web page damage. KISA presents 28 evaluation items for technical vulnerability analysis of major information and communication infrastructure. In this paper, we diagnose the vulnerabilities in the automobile goods shopping mall website and suggest security measures according to the vulnerabilities. As a result of diagnosing 28 items, major vulnerabilities were found in three items: cross-site scripting, cross-site request tampering, and insufficient session expiration. Cookie values were exposed on the bulletin board, and personal information was exposed in the parameter values related to passwords when personal information was edited. Also, since the session end time is not set, it was confirmed that session reuse is always possible. By suggesting security measures according to these vulnerabilities, the discovered security threats were eliminated, and it was possible to prevent breaches in web applications and secure the stability of web services.

• Journal of the Korean Society of Costume
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• v.57 no.4 s.113
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• pp.95-109
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• 2007

After defining the determining factor of an attitude on clothing web-site as cognitive responses and affective responses, this study was to investigate how it affects against web-site attitude, brand attitude and purchase intention. To accomplish research subject, this study had an analysis on web-site attitude, brand attitude and purchase intention after selecting 3 department stores having mega fashion malls which run web-sites. Aad(Attitude toward an advertisement) was defined as cognitive responses and affective responses. This research analyzed it by multiple regression analysis after collecting a date from 265 customers who use 3 department stores selected The findings are as follows. First, Aad had a significance impact on web-site attitude across the department stores. Second, Aad had a significance impact on brand attitude across the department stores. Third, Aad had a significance impact on purchase intentions across the department stores. At the end of this paper, discussion, managerial implications, limitations, and future research directions were suggested.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2002.05a
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• pp.334-341
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• 2002

As the interest in internet business increases, effective web site evaluation is in order. While web site evaluation is supposed to be based on feasible applicability and trust-worthy criteria. many researches on web site evaluation fails to rover the various business models and consider corporate-activity-related features. Besides, dealing with the limited aspects such as design and cognitive science is something to be desired on the previous researches. Therefore, This paper presents internet web site evaluation framework not only based on existing researches and analysis but also reflecting corporate strategies. The framework includes web sites contents, design, operation and management-related factors, and it is applied to companies to validate its applicability.