• Title/Summary/Keyword: Visual Stimulus

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Visual Evaluation of Retro-Romantic Fashion (레트로 로맨틱 패션의 시각적 평가)

  • Cho, Mal-Hee;Lee, Myoung-Hee
    • The Research Journal of the Costume Culture
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    • v.17 no.3
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    • pp.523-534
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    • 2009
  • The purpose of this study is to categorize the dimensions of the visual evaluation of the costume details of the retro romantic fashion and to research on the costume details and the visual evaluation by evaluators' gender, age, and major, and on their preferences. Quantitative research were conducted for this study. Based on the pictures, 10 costume details were selected for the survey questions and data were collected. All 446 subjects who participated in this research were college students(males and females) residing in or near Seoul. Data were collected in September, 2008. The collected data were statistically analyzed using SPSS which included: factor analysis, Cronbach's $\alpha$ reliability analysis, three-way ANOVA, two-way ANOVA, one-way ANOVA, Duncan's multiple range tests, and the t-test. The results of visual evaluation of retro romantic fashion are as follows: First, as a result of the factor analysis of the costume detail evaluation, five factors including attractiveness, decorativeness, cuteness, retro, and femininity surfaced. Second, the gender difference in the results of the research revealed that women rated decorative, cute, retro, and feminine characteristics higher than men did. Third, there were significant interactive effects in attractiveness and femininity depending on costume details and evaluators' gender. Fourth, subjects majoring in fashion valued attractiveness and femininity of the stimulus over non-fashion majoring subjects. Fifth, there were significant differences in the preferences of costume details depending on gender.

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The Role of Binocular Disparity at Color-Motion Binding (색채-운동 속성 결합에서의 양안시차의 역할)

  • Li, Hyung-Chul O.
    • Korean Journal of Cognitive Science
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    • v.18 no.1
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    • pp.69-90
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    • 2007
  • The purpose of the present research was to examine whether the visual system importantly use binocular disparity information in color-motion binding. Wu, Kanai and Shimojo (2004) reported an illusory color-motion binding which was observed in the peripheral visual area when observers fixated on the central area of visual stimulus. We have found that illusory rotor-motion binding was not observed at the situation where binocular disparity was available but was where it was not available. These results imply that the visual system uses binocular disparity information when it binds rotor and motion and that the binding process occurs after binocular disparity information is processed.

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Increased Gamma-band Neural Synchrony by Pleasant and Unpleasant Visual Stimuli (긍정, 부정 감정 유발 시각자극에 의한 감마-대역 신경동기화 증가)

  • Yeo, Donghoon;Choi, Jeong Woo;Kim, Kyung Hwan
    • Journal of Biomedical Engineering Research
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    • v.39 no.2
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    • pp.94-102
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    • 2018
  • It is known that gamma-band activity (GBA) and phase synchrony (GBPS) are induced by emotional visual stimuli. However, the characteristics of GBA and GBPS according to different emotional states have not been identified. The purpose of this study is to investigate the changes in gamma-band neuronal synchronization induced by positive and negative emotional visual stimuli using electroencephalograms (EEGs). Thirteen healthy male subjects have participated in the experiment. The induced spectral power in gamma-band was the highest for negative stimuli, and the lowest for neutral stimuli in 300-2,000 ms after the stimulus onset. The inter-regional phase synchronization in gamma-band was increased in 500-2,000 ms, mainly between the bilateral frontal regions and the parieto-occipital regions. Larger number of significant connections were found by negative stimuli compared to positive ones. Judging from temporal and spatial characteristics of the gamma-band activity and phase synchrony increases, the results may imply that affective visual stimuli cause stronger memory encoding than non-emotional stimuli, and this effect is more significant for negative emotional stimuli than positive ones.

A Study or the Analysis of EEG Evoked by Visual Stimulation using Wavelet Transformation. (Wavelet변환을 이용한 시각자극에 의해 유발되는 뇌파의 분석에 관한 연구)

  • Kim, J.H.;Whang, M.C.;Im, J.J.
    • Proceedings of the KOSOMBE Conference
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    • v.1997 no.11
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    • pp.455-458
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    • 1997
  • We are exposed to the various external stimuli input from the environment, which cause emotional changes based on the characteristics of the stimuli. Unfortunately, there are no quantitative results on relationship between human sensibility and the characteristics of physiological signals. The objective of this study was to quantify EEG signals evoked by visual stimulation based on the assumption that the analysis of the variability on the characteristics of the EEG waveform may provide the significant information regarding changes in psychological states of the subject. Seven university students were participated in this study. The experiment was devised with eleven experimental conditions, which are control and ten different types of visual stimulation based on IAPS (International Affective Picture Systems). Wavelet transformation was employed to analyze the EEG signals. Most positive and negative emotional response were compared in pairs. The results showed that the reconstructed signals at the decomposition level revealed the different energy value on the EEG signals. Also, general patterns of EEG signals in rest state compare with positive and negative stimulus were found. This study could be extended to establish an algorithm which distinguishes psychophysiological states of the subjects exposed to the visual stimulation.

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The role of visual and verbal information on the functionality of shapewear in female consumers' online purchase decisions

  • Shin, Eonyou;Zhang, Ling;Hwang, Chanmi;Baytar, Fatma
    • The Research Journal of the Costume Culture
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    • v.27 no.6
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    • pp.539-552
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    • 2019
  • The purpose of the current study was to examine the role of information on shapewear's functionality in consumers' purchase decisions in an online shopping context. Through two steps of stimulus development process, four mock websites were developed to conduct a main study. In the main study, a 2 (visual information: absent vs. present images of the shapewear's functionality) x 2 (verbal information: absent vs. present descriptions of the shapewear's functionality) between-subject factorial design was employed to examine the impact of visual and verbal information regarding the functionality of shapewear on the consumer decision-making process (i.e., attitudes and purchase intentions). The results showed that verbal information about how shapewear reduces the size of specific body parts (i.e., waist, abdomen, hips, and thighs) were effective in increasing perceived attractiveness in an online context, which increased attitudes and purchase intentions. In addition, attitudes toward the shapewear mediated the effects of expected physical attractiveness on purchase intentions. The results of this study provided empirical support for the importance of expected physical attractiveness in consumers' online purchase decision on shapewear and useful managerial implications for enhancing the effectiveness of online shapewear presentations by including descriptions of the functionality of shapewear in decreasing the size of body parts.

Design of User Concentration Classification Model by EEG Analysis Based on Visual SCPT

  • Park, Jin Hyeok;Kang, Seok Hwan;Lee, Byung Mun;Kang, Un Gu;Lee, Young Ho
    • Journal of the Korea Society of Computer and Information
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    • v.23 no.11
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    • pp.129-135
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    • 2018
  • In this study, we designed a model that can measure the level of user's concentration by measuring and analyzing EEG data of the subjects who are performing Continuous Performance Test based on visual stimulus. This study focused on alpha and beta waves, which are closely related to concentration in various brain waves. There are a lot of research and services to enhance not only concentration but also brain activity. However, there are formidable barriers to ordinary people for using routinely because of high cost and complex procedures. Therefore, this study designed the model using the portable EEG measurement device with reasonable cost and Visual Continuous Performance Test which we developed as a simplified version of the existing CPT. This study aims to measure the concentration level of the subject objectively through simple and affordable way, EEG analysis. Concentration is also closely related to various brain diseases such as dementia, depression, and ADHD. Therefore, we believe that our proposed model can be useful not only for improving concentration but also brain disease prediction and monitoring research. In addition, the combination of this model and the Brain Computer Interface technology can create greater synergy in various fields.

Analysis on Effects of Visual Messages and Auditory Messages on Pedestrian Safety Behavior (시각적 메시지와 시각적-청각적 메시지가 보행자의 안전행동에 미치는 효과분석)

  • Kim, Jin kwan;Oah, She Zeen
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.19 no.5
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    • pp.138-150
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    • 2020
  • Pedestrians are the most vulnerable road users. According to one analysis of traffic accidents over a five year period, pedestrians accounted for about 40% of all road traffic deaths in South Korea. Although some policy and engineering approaches have been taken to reduce and prevent traffic accidents, the annual accident change rate is -0.7%, which is insufficient. This study verifies the effectiveness of presenting visual messages to pedestrians and the effect from adding auditory messages to the visual messages. The experiment was conducted on crosswalks adjacent to an intersection, and safety behaviors were recorded for a total of 898 pedestrians and considered sufficient. As a result of the study, overall pedestrian safety behavior improved when both visual and auditory messages were presented, rather than just visual messages. Therefore, the results indicate it is more effective to provide a mixed visual/auditory form of messages, rather than providing single stimulus messages.

A Perceptual Rate Control Algorithm with S-JND Model for HEVC Encoder (S-JND 모델을 사용한 주관적인 율 제어 알고리즘 기반의 HEVC 부호화 방법)

  • Kim, JaeRyun;Ahn, Yong-Jo;Lim, Woong;Sim, Donggyu
    • Journal of Broadcast Engineering
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    • v.21 no.6
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    • pp.929-943
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    • 2016
  • This paper proposes the rate control algorithm based on the S-JND (Saliency-Just Noticeable Difference) model for considering perceptual visual quality. The proposed rate control algorithm employs the S-JND model to simultaneously reflect human visual sensitivity and human visual attention for considering characteristics of human visual system. During allocating bits for CTU (Coding Tree Unit) level in a rate control, the bit allocation model calculates the S-JND threshold of each CTU in a picture. The threshold of each CTU is used for adaptively allocating a proper number of bits; thus, the proposed bit allocation model can improve perceptual visual quality. For performance evaluation of the proposed algorithm, the proposed algorithm was implemented on HM 16.9 and tested for sequences in Class B and Class C under the CTC (Common Test Condition) RA (Random Access), Low-delay B and Low-delay P case. Experimental results show that the proposed method reduces the bit-rate of 2.3%, and improves BD-PSNR of 0.07dB and bit-rate accuracy of 0.06% on average. We achieved MOS improvement of 0.03 with the proposed method, compared with the conventional method based on DSCQS (Double Stimulus Continuous Quality Scale).

Effect of the Polaroid Lens in Binocular Vision (양안시에서 편광렌즈의 영향)

  • Kim, Douk-Hoon
    • Journal of Korean Ophthalmic Optics Society
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    • v.8 no.2
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    • pp.135-151
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    • 2003
  • This study compared the effect of Polaroid$^{(R)}$ lenses on binocular vision by assessing visual acuity, stereopsis, and visual evoked potential(VEP), through Polaroid$^{(R)}$, CR 39 and sunglass lenses. The spectral absorptions of Polaroid$^{(R)}$, CR 39 and sunglass lenses were measured using a spectrophotometer (Hitachi. U-3501). The VEP were recorded by the Nicolet system. Thirty normal adult(fifteen males, fifteen females, mean=21.9 years, range=20 to 25) subjects were recorded. The subjects were provided a history including : general health, family health, medication, genetics, allergy and disease. All had normal or corrected to normal acuity with no history of visual disorders. Corrected visual acuity, colour vision and stereopsis were recorded for each subject monocularly and binocularly. Each test was repealed through the sunglass, CR 39, and Polaroid$^{(R)}$ lenses. Subjects viewed the VEP stimulus both monocularly and binocularly through the test lenses while the VEPs were recorded. The results suggest that the binocular visual acuity and stereoacuity is better than with monocular vision. On other hand, the analysis of VEP suggests that the amplitude of wave is smaller when the monocular eye receives the VEP stimulus compared with that when the binocular eye is stimulated by the VEP target with the sunglass, CR 39, and Polaroid$^{(R)}$ lens. But, the latency period of each eye was similar to results between the dominant eye and the non-dominant eye by the CR 39, sunglass, and polaroid lens. In conclusion, this study indicates that the binocular vision appears to be better through the brown Polaroid$^{(R)}$ lens than through the other test lenses.

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The Analysis of the P-VEP on the Normal Monocular Vision and Amblyopia in Binocular (앙안에서 정상 단안시와 약시안의 P-VEP 분석)

  • Kim, Douk-Hoon;Kim, Gyu-Su;Sung, A-Young;Park, Won-Hak
    • Journal of Korean Ophthalmic Optics Society
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    • v.10 no.1
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    • pp.41-46
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    • 2005
  • The aim of the study was performed the wave analysis of P-VEP on the normal monocular vision and amblyopia in binocular. The P-VEP of three channels were recorded by the Nicolet system. Five adults (three males, two females, mean=22 years, range=19 to 24) subjects were recorded The subjects were researched the history including the systemic health, medication, genetics, allergy and ocular disease. Visual acuity and stereopsis were recorded for each subject monocularly and binocularly. Also subjects viewed the P-VEP stimulus both monocularly and binocularly through the corrected visual acuity during the VEP were recorded. The results of study suggest that the visual acuity of binocularly is better than with monocularly and the stereopsis was about over 140 sec. On the other hand, the analysis of P-VEP suggest that the amplitude of wave is larger when the monocular eye receives the P-VEP stimulus compared with the binocular eye. However the amplitude of wave in amblyopia had more smaller than the normal monocular The latency period of P-VEP was similar to results between the normal eye and binocular vision. But the amblyopia was a long period compared with the normal monocular and binocular vision. In conclusion, this study indicated that the visual acuity of binocularly have a better than the normal monocular vision, But in the P-VEP test, the amplitude of wave on normal monocularly vision appears to be better through the binocularly. But the amblyopia appeared the low amplitude wave of P-VEP and decreased the visual acuity.

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