• Title/Summary/Keyword: Visual Display

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A Study on the Trend of Show window Display - Focused on department of kangnam area - (쇼윈도우 디스플레이 경향에 관한 연구 - 강남지역 백화점을 중심으로-)

  • 권양숙
    • Korean Institute of Interior Design Journal
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    • no.38
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    • pp.233-240
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    • 2003
  • The purpose of this study was to find the coordination trend of the Image of the color and object from the department show-window display locating in the kangnam area. The result of this study were summarized as following: 1) Show window display determinating the first image of department-store marketing service, playing the role of visual marketing provides the valuable impressions with shoppers in the times of sensibility, 2) In contemporary recognition of "Design is namely culture", show window display proceeds on the direction of concrete and practical presentation of merchandise as many customers are pursuing the high graded luxury brands while their life styles change. 3) Main concept is represented by the coordinated fashion goods on the mannequin or the body and the main theme is displayed variously in the circumferential area or on the articles with the abstract and concrete objects of diverse forms of dominant color and accent color conveying the seasonal theme precisely. 4) The compositive element of color Is the decisive factor of the visual sense of space In the coordination-trends of show window display specially representing the seasonal theme or the intentional messages and conduces to the psychological and mental desire in human and the circumstances, 5) Following the color, the compositive element of object presents the concrete image of theme or the abstract and geometrical sense of space besides the visual sense of space and shows the proportionality and the activity in displaying the show window space.dow space.

Augmented System for Immersive 3D Expansion and Interaction

  • Yang, Ungyeon;Kim, Nam-Gyu;Kim, Ki-Hong
    • ETRI Journal
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    • v.38 no.1
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    • pp.149-158
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    • 2016
  • In the field of augmented reality technologies, commercial optical see-through-type wearable displays have difficulty providing immersive visual experiences, because users perceive different depths between virtual views on display surfaces and see-through views to the real world. Many cases of augmented reality applications have adopted eyeglasses-type displays (EGDs) for visualizing simple 2D information, or video see-through-type displays for minimizing virtual- and real-scene mismatch errors. In this paper, we introduce an innovative optical see-through-type wearable display hardware, called an EGD. In contrast to common head-mounted displays, which are intended for a wide field of view, our EGD provides more comfortable visual feedback at close range. Users of an EGD device can accurately manipulate close-range virtual objects and expand their view to distant real environments. To verify the feasibility of the EGD technology, subject-based experiments and analysis are performed. The analysis results and EGD-related application examples show that EGD is useful for visually expanding immersive 3D augmented environments consisting of multiple displays.

The Effects of Visual Merchandising on Solo Shopping Consumers' Store Satisfaction and Revisiting Intention - A Comparative Study of College Students in Korea and American - (의류매장 비주얼 머천다이징이 솔로 쇼핑 소비자의 점포만족과 재방문 의도에 미치는 영향 - 한국과 미국 대학생의 비교 연구-)

  • Ko, Jea-Jong;Suh, Yong-Han
    • Fashion & Textile Research Journal
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    • v.12 no.4
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    • pp.413-421
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    • 2010
  • This paper investigated the differences in the influence of visual merchandising on solo shopping consumers' store satisfaction and revisiting intention between Korean and American college students. Questionnaires were administered to 210 Korean(Pusan area) and 174 American students(Texas area) who had shopping alone in recent three month. The major findings of this study can be summarized as follows: First, the store atmosphere and display of visual merchandising had a positive effect on solo shopping consumers' store satisfaction in both groups, whereas the convenience layout had a positive impact on store satisfaction in Korean group and the promotion did in American group. Second, the store atmosphere and display of visual merchandising had a positive effect on revisiting intention in Korean group, whereas the store atmosphere, display and layout had a positive impact on revisiting intention in American group.

Current Status of the Display of Traditional Costumes in Museums and Visitors Needs (박물관 전시의상의 현황과 관람자의요구-서울시내 박물관 중심-)

  • 장인우;성영애;김찬주
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.8
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    • pp.1453-1464
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    • 2001
  • The first objective of this study was to investigate the current status of the display of traditional costumes by observing museums in Seoul ; the National Folk Museum and the Royal Museum. The second objective was to investigate the satisfaction and need of their visitors by a survey method. To collect the data, several observations were made by the author, interviews were conducted to the students whose major is related to clothing and a survey using questionaires was conducted to the consumers who visited the museum in the fall of 2000. To analyze the data, both qualitative and quantitative methods were utilized. The major results were as follows; Two museums were differentiated in the contents of display, but some of costumes displayed were overlapped. In both museums, there were few visual explanations. The visitors were highly interested in the costume display in the museum. The most dissatisfactory area was the way and contents of costume explanation. The preferred contents, method, explanation and environment of the display of traditional costumes were partially different according to visitors’, characteristics. The reforming of the display of costumes reflecting the results will increase the visitors’satisfaction and therefore strengthen the competitiveness of the museums.

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Image and Display Quality Evaluation

  • Ha, Yeong-Ho
    • 한국정보디스플레이학회:학술대회논문집
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    • 2009.10a
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    • pp.1224-1227
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    • 2009
  • When evaluating the quality of images and displays, it is important to combine the characteristics as perceived by the human visual system and measured by equipment using subjective and objective methods, respectively. In the case of objective methods, the quality of a display is measured using colorimetric or radiometric devices according to existing standards covering the color temperature, gamut size, gamma characteristic, and device characterization. Meanwhile, subjective methods assess the quality of an image using the human visual system based on a comparison with a reference or counterpart using such metrics as the sharpness, noise, contrast, saturation, and color accuracy. Objective and subjective methods are usually used together in comparison, as ultimately it is observers watching images on a display. In addition to existing objective methods, a new image quality metric is also introduced as regards the JPEG compression ratio that is reflected in the relationship between the gamut size and the color fidelity in CIELAB color space.

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A Study on the Characteristic of 'Movement' Expression by the Moving Experience in Display Space (전시 공간의 이동 체험을 통한 움직임 표현에 관한 연구)

  • 이정미;임채진
    • Korean Institute of Interior Design Journal
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    • no.5
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    • pp.9-16
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    • 1995
  • The purposed of this study is searching the characteris-tic of 'Movement' expression by the Moving experience in display space. First, the concept of 'Movement' was defined by visitor's moving experiences according to the time pass and to visual perception. Exhibit cases were analygied to fine the relationships the defined 'Movement' experience with display spaces. But, 'Movement' is related moving experience from the entrance to importance of display space, and that is picked out key word in movement expression. Consequently, two category (visual expression, expres-sion method) to regard on the space design in display space was suggested focused on the concept of 'Movement'.

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Legible and Preferred Korean Sizes for Various Colors and Fonts (다양한 색상과 글꼴에 대한 한글의 식별 및 선호 크기 분석)

  • Jung, Kihyo
    • Journal of Korean Institute of Industrial Engineers
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    • v.41 no.1
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    • pp.59-63
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    • 2015
  • A design guideline about legible and preferred Korean character sizes is necessary to provide better visual information in a group-view display. The present study examined the legible and preferred Korean character sizes by an experiment employing eight background-font colors and four representative font types (Gulim, Ming, Gothic, and Batang). Forty subjects (male : 20 and female : 20) in their 20s were recruited for the experiment. The legible and preferred sizes were determined based on the method of limits, one of psychological approaches. The results showed that the legible and preferred sizes increased as the contrast between background and font colors decreased. In addition, the legible and preferred sizes for Gulim were significantly smaller than those of the other font types. It is expected that the present study may contribute to providing better visual information in a group view display.

The Analysis of Information Transfer Efficiency in Medical Image Display

  • Kim, Jong-Hyo;Min, Byoung-Goo;Han, Man-Cheong;Lee, Choong-Woong
    • Proceedings of the KOSOMBE Conference
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    • v.1992 no.05
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    • pp.55-57
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    • 1992
  • Image display is the last step of imaging chain in which the diagnostic information is transformed into perceivable intensities and transformed to observer's eye-brain system. In this process, a certain part of information may be efficiently transfered and another part may be inefficiently transfered leading to information loss. In this study, the visual perceptual properties of image display on CRT monitor has been investigated. Psychophysical experiment of target image detection has been performed using CRT monitor for various background grey levels, and the threshold difference grey levels required for visual discrimination have been predicted by computer simulation with visual model.

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Wireless Audio-visual Interface over UWB

  • Cui, Wei
    • 한국정보디스플레이학회:학술대회논문집
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    • 2008.10a
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    • pp.1491-1494
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    • 2008
  • Typically internal mobile LCD display modules are connected to the mobile product baseband PCB with flexible printed circuit board equipped with board-to-board connector. This solution has a drawback of limiting the product concept work to certain solutions that are based on connector size, location, flexible PCB length, bending, etc. in the display module. Also flexible printed circuit board based solutions are not completely optimized from reliability point of view, causing flex circuit board breakings. For the external displays in the PC or Home entertainment market, the cable solution is too expensive and resource demanding. The wireless solution has obvious advantages over reliability, low cost and flexibility. This paper describes a wireless audio-visual interface solution.

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Development of Training Instruments on Visual functions using HMD type Display and Investigation of its Demand

  • Lee, Seong Jae;Oh, Se Hyun
    • International Journal of Advanced Culture Technology
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    • v.6 no.3
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    • pp.201-210
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    • 2018
  • We constructed 3-D images by HMD (Head Mount Display) type and polarization technique through which a training instrument of binocular function based on clinical vision therapy was developed and investigated its demand. To design the instrument that performs Test- Diagnosis - (Prescription) - Training - Treatment we provided a customized training method for the trainers using optical IT instruments of binocular test. Through the contents and the instruments of the vision therapy technology developed in this work we can replace the current vision test instruments to those costing 60% lower price in eye clinics and eye glasses shops. By replacing the existing vision test instruments it is possible to create a new market of the vision therapy in vision training instruments.