• 제목/요약/키워드: Visitors

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공간 환경에 대한 감성평가와 실증분석에 관한 연구 - 덕수궁 미술관 전시실을 중심으로 - (An Empirical Analysis of the Exhibition Hall of the Deoksugung Art Museum Perceived by Visitors)

  • 한명흠;오인욱
    • 한국실내디자인학회논문집
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    • 제19권5호
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    • pp.67-74
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    • 2010
  • The purposes of this study are to investigate the dimensions of the sensibility towards a spatial environment perceived by the general public and to present the characteristics of various spaces through empirical analyses. A set of words are selected to describe visitors' perception of a spatial environment based on previous studies, and then they are arranged according to the degree of understanding and suitability. The results of the survey on the sensibility measurement can be summarized as follows: Factor analyses and cluster analyses are conducted on the indicators measuring the general public's perception of the exhibition hall of the Deoksugung Museum, and the following five dimensions are obtained: spatial value, spatial aesthetic, spatial affinity, spatial freshness, and spatial materials. The satisfaction level of visitors regarding the space of the exhibition hall under study is also investigated. A regression analysis is conducted to find a relationship between the satisfaction level of visitors (DV) and the five dimensions (IVs), and the analysis shows that there is a significant relationship. Among the five factors, the 'Spacial Value' and 'Spacial Affinity' are found to Significantly affect visitors' satisfaction. The results of this empirical study show that visitors' affinity towards the exhibition hall of the Deoksugung Art Museum along with the surrounding garden, as well as visitors' appreciation of the social, historical, and cultural value of Deoksugung Palace, are found to greatly affect visitors' overall satisfaction with the spatial environment of the museum.

뮤지엄 전시공간구조와 관람행태의 상관관계에 관한 연구 - 한국의 수도권 공립 역사계 뮤지엄의 관람밀도의 측면에서 - (A study on the correlation between exhibition space configurations and visitors' viewing behavior in museums - From a Viewpoint of Visitor Density in Public History Museums in Seoul Metropolitan Area of Korea -)

  • 김미현;문정묵
    • 한국실내디자인학회논문집
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    • 제21권5호
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    • pp.343-354
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    • 2012
  • Museums in Korea have experienced continuing quantitative growth since the late Choson Dynasty. However, a careful examination of visitors' viewing behavior has not been properly performed. Accordingly, social education for visitors in museums is not properly conducted despite the vast amount of information that museums possess. Given these circumstances, this study which focuses on the factors that influence visitors' behavior in museums intends to examine the effects that the configuration of exhibition space and the resulting visitor circulation patterns have on visitors' behavior with regard to visitor density. From this perspective, and considering five public historical museums within the seoul metropolitan area of korea, a correlation analysis has been conducted based upon quantitative analysis related to the configuration of exhibition space and visitors' observed viewing behaviors. The result of our study is that the configuration of exhibition space influences the patterns of visitor circulation, distribution of space, and the subsequent state of visitor density. Accordingly, the effects of visitor density on the viewing speed and other viewing behaviors could be identified. Based on these findings, the configurational differences in exhibition spaces were identified as one of the key factors that influence visitors' viewing behaviors.

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딥러닝을 활용한 과학관 전시품 선호도 분석 방법 개발 (Development of Exhibits Preference Analysis Method using Deep Learning for Science Museum)

  • 유준상;강보영
    • 한국멀티미디어학회논문지
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    • 제24권1호
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    • pp.40-50
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    • 2021
  • Science museum are dealing with exhibits on field of changing science and technology, and previous research suggested that exhibits replacement should carried out at least every 5 years. In order to efficiently replace exhibits within a limited budget, various studies analyzed visitors' preferences to exhibits. Recently, studies use various technologies to collect the data on visitors' preferences automatically, but almost of studies had a high dependency on their visitors such as visitors needed to carry specific sub-devices in the museums for gathering data. As complementing the limitations of previous research, this study introduces the improved method which is able to automatically collect and quantify visitors' preferences to exhibits using TensorFlow, a deep learning technology. By the proposed analysis method, it was possible to collect 2,520 data of visitors' experience on exhibits in totality. Based on collected data, attraction power and holding power indicating the preference of visitors on exhibits were able to be calculated. The result also confirmed antecedent research conclusion that the attraction power and holding power of the exhibit which consists of 3 dimensional structures work are higher than other exhibits. As a conclusion, the proposed method will provide more convenient data collection method for detecting visitors' preference.

북한산국립공원의 탐방객 수와 훼손의 상관관계 연구 (A Study on the Relationship between the Number of Visitors and Degradation of Natural Resources in Bukhansan National Park)

  • 강다인;성현찬
    • 한국환경복원기술학회지
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    • 제19권4호
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    • pp.81-89
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    • 2016
  • This study aims to understand the relationship between visitors and the degradation of natural resources in Bukhansan national park. We analyzed the trend of the number of visitors, destruction of natural resources and decrease of biodiversity per year. We further compared three types of trails, heavily-used trails and rarely-used trails and a trail with limited access, regarding the degree of destruction in the National Park through a field survey. Our result showed that increasing number of visitors had direct and indirect impact on the destruction of natural resources in the National Park. The direct impact came from visitors' excessive use of trails. Naturally, increasing number of visitors caused an immoderate use of natural resources. Physical degradation such as exposure of tree root, poor drainage of trails, trail erosion was more severe than other types of trails. Decreasing biodiversity or mild disturbance around trails is the indirect impact such as broken bough, worn-bark in rarely-used trails. Destruction scale greatly increased as the number of visitors increased. Real-named reservation system helped to prevent trails from degradation. Our result calls for the need of controlling the number of visitors to Bukhansan National Park to mitigate the degradation. We recommend dispersing visitors from the heavily-used trails to other trails and implementing real-named reservation system in the rarely-used trails for the effective management of the national park.

무등산국립공원 탐방객 이용행태 및 인식분석 (Analysis of the User Behavior and Recognition in Mudeungsan National Park)

  • 김사랑;박석곤
    • 한국환경생태학회지
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    • 제33권6호
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    • pp.734-747
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    • 2019
  • 본 연구는 무등산국립공원 공원관리 전략을 수립하기 위해 정상부인 서석대 일대를 찾는 탐방객을 대상으로 이용행태와 공원인식, 탐방 만족도에 미치는 요인등을 분석하였다. 분석결과 정상부를 찾는 탐방객은 광주시민이 78.1%로 가장 많았고, 산악형과 도시근교형 특성을 동시에 갖고 있는 것으로 나타났다. 탐방객 91.2%는 서석대 등의 주상절리가 무등산에서 가장 자원가치가 크다고 인식했고, 탐방객 포화에 따른 서석대의 자연 훼손에 대해 탐방객이 우려를 보였다. 이를 보전 및 복원하기 위해 일부 탐방제한이나 탐방로 우회에 대해 절반이상의 탐방객이 긍정적인 반응을 나타냈다. 전체탐방객과 인근탐방객(광주·담양·화순 거주자) 모두 원활한 탐방을 위한 시설관리가 무엇보다 공원관리 만족도에 큰 영향을 미치는 것으로 분석됐다. 인근탐방객의 경우는 이것에 더하여 무질서와 혼잡스러움을 줄이는 탐방관리가 만족도를 높이는 요인이었다. 중요도-만족도 분석에서 전체탐방객은 '편의 및 안내시설'을 개선해야 한다고 인식했다. 한편 인근탐방객은 '편의 및 안내시설' 개선과 함께 '불법 및 무질서 행위 예방'에 집중적인 관리가 필요하다고 느껴, 양측이 차이를 보였다.

과학관에서의 사용자 참여 행동과 상호작용적 경험 (Participatory Behaviors and Interactive Experiences at a Science Museum)

  • 조명은;김미정
    • 한국실내디자인학회논문집
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    • 제25권1호
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    • pp.65-72
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    • 2016
  • In allowing visitors to manipulate objects or models with their hands, science museums can become informal education institutions. However, little research has been conducted analyzing the specific interactions of visitors at museums and the effects that specific characteristics of interactive exhibit have on visitors. This research classified exhibits according to the three characteristics: the presentation of concepts, interaction with exhibits and concept levels. Further, relationships among engagement behaviors, visitors'attraction to exhibits, and the holding power of exhibits were analyzed. Using the three characteristics, 55 exhibits were classified into five styles. The results suggest that intriguing content and novel interfaces, maximizing information on science and technology, should be developed for the educational purpose of encouraging visitors to engage in active learning with interactive exhibits. The results of this study provide useful data that planners, designers, and instructors of science museums can use to maximize visitors' participatory learning and interactions.

미술관 전시공간의 관람자 행태특성 요인에 관한 연구 (A Study on Behavioral Character Element of importance of Visitors in Museum Exhibition)

  • 황유경;최준혁;박무호;임채진
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2002년도 춘계학술발표대회 논문집
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    • pp.71-76
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    • 2002
  • The purpose of exhibition at museum is to provide the space of aesthetic interpretation of arts for visitors as well as performing the role of communications characterized by various elements. Such elements as visual, spacial and physical factors influence the visitors movement directly, on aesthetic interpretation of arts and these elements would be important for design of space, on considering of promoting the relationship between the art exhibition and visitors. Visitor's movement would be influenced by the property of the art materials, the space shape and the situations of environments, and these elements are important to plan the design of exhibition on museum. The aim of this study is to exam the early stage's points of factors and to standard in basic level for visitors behaviors, through surveying the visitors movement in the museum and analysing the space, in order to find out the factors influencing the aesthetic interpretation of arts and the characteristics of physical properties of art materials exhibited.

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순차 연관 규칙을 이용한 개인화된 전시 부스 추천 방법 (Personalized Exhibition Booth Recommendation Methodology Using Sequential Association Rule)

  • 문현실;정민규;김재경;김혜경
    • 지능정보연구
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    • 제16권4호
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    • pp.195-211
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    • 2010
  • 전시회는 전시업체가 새로운 상품이나 서비스를 관람객에게 알리기 위해 개최되는 것으로 효과적인 마케팅 수단으로 중요한 역할을 수행한다. 전시회를 방문하는 다양한 관람객의 니즈를 충족시키기 위하여 다양한 유비쿼터스 기술이 전시회에 응용되고 있지만 관람객이 사전에 요청한 정보만을 제공함으로 개별 관람객의 선호가 반영되지 않아 관람객의 니즈를 충족시키기에는 한계가 있다. 이러한 한계를 해결하기 위한 방법으로 개인의 선호에 부합하는 부스를 추천하는 추천 시스템의 이용이 가능하다. 추천시스템은 전시 환경에서 관람객의 선호를 추론하여 선호에 부합하는 방문 부스를 추천하여 관람객의 니즈를 충족시킬 수 있다. 그러나 추천 시스템 중 가장 성공적으로 평가 받는 기존의 협업 필터링은 관람객의 부스 방문 순서에 나타나는 선호를 반영하지 않아 동적으로 변화하는 선호를 가지는 관람객으로 구성된 전시 환경의 추천 시스템으로는 적합하지 않다. 따라서 본 연구에서는 관람객의 방문 순서를 고려하는 기법 중 순차 연관 규칙을 이용하여 관람객의 선호에 부합하는 부스를 추천하는 방법론을 제안하였다. 본 연구에서 제안한 방법론의 성과 측정을 위해 실제 전시회에서 획득한 데이터를 사용하여 기존의 협업 필터링과 비교한 결과 전체적으로 추천의 성과가 향상되어 향후 전시 환경에서의 부스 추천시스템에 적용하여 관람객의 니즈를 충족시킬 것으로 기대된다.

국립공원 이용객의 변동요인과 수요예측 모형설정 (The Variables Affecting the Fluctuation of Visitors and the Construction of Models of Demand Projection in National Park)

  • 정하광
    • 한국조경학회지
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    • 제19권2호
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    • pp.12-22
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    • 1991
  • The purpose of this study is to identify demand and methods of projection, including to prove the variables affecting the fluctuation of visitors and to analyze the relationship between these variables in National Park. Statistical analysis method (Multiple Linear Regression Analysis, ANOVA, and Model diagnostics) was carried out by computer program SAS/pc. 13 variables (1. Total Population, 2. Per Capita PDI, 3. Employment Ratio of S.O.C. & others, 4. NO. of Passenger Car, 5. Length of Roads, 6. Leisure Expenditure of Farm Household, 7. Leisure Expenditure of Urban Household, 8. Price Index, 9. NO. of Bus, 10. Exchange on Dollars, 11. Export, 12. Import, and 13. Visitors in National Park) had been used to this study. The scope of time period is during the last 17 years (1970-1986). The results were as follows; 1) Participation depends only on the specific characteristics of the economic factors (Price Index and Leisure Expenditure of Urban Household). These factors are the importance factors directly affecting the participation of visitors. The statistical Model for projecting the visitors in National Parks is the function of "Visitors in National Parks (thousand)=14915+0.210311*Leisure Expenditure of Urband Household (won)-157.835619*Price Index(1985=100)" 2) The external factors affecting the participation depends upon the interelated features of availability and accessibility (NO. of Passenger Car, Length of Roads, and NO. of Bus) of recreation resources or sites, and the economic factors (Per Capita PDI, Export, and Import). These factors are the factors indirectly affecting the participation of visitors. 3) The participation depends on the specific characteristics of demographic factors (Total Population and Employment Ratio of S.O.C. & others). These factors are the factors indirectly affecting the participation of visitors. 4) The unexpected fluctuation of yearly visitors depends on oil shock or inflation (1971, 1973-1974, 1979-1980), promulgation of national emergency decrees (1971-1972, 1974-1975, 1979-1980), and national events (assassination of president Park's wife, Madame Yuk in 1974 and president Park I 1979).

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외래관광객과 주한외국인의 한국음식 및 전통외식업체에 대한 인식 차이 비교 분석 (The Gap Analysis of Recognition and Preference for Korean Traditional Foods and Restaurants between Foreign Visitors and Foreign Residents)

  • 김선아;이민아;김은미;이승주
    • 한국식품조리과학회지
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    • 제20권6호
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    • pp.619-629
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    • 2004
  • This study was prepared to present the research data for the promotion of Korean foods and restaurants in Korea and abroad by an analysis of the recognition and preference of Korean traditional foods and an importance-performance analysis of Korean restaurants by foreign visitors (n=351) and foreign residents (n=365). The most recognized Korean foods among foreigners were Bibimbap>Kimchi>Bulogi>Galbi>Samgyetang;however, the most preferred Korean foods were statistically different; Bibimbap>Kimchi>Bulgogi>Galbi>Rameyeon by foreign visitors and Bulgogi>Bibimbap>Galbi>Samgyetang>Kimchi by foreign residents. Especially, the preferences for Samgyetang and Dakgalbi were increased whereas that for Kimchi was decreased in foreign residents. The Korean foods were described as 'hot and pungent' and 'spicy' by foreign visitors, but 'hot and pungent', 'non-greasy' and 'salty' by foreign residents. In choosing a restaurant, 'quality of food' was most important among foreigners, but 'proper price' was considered more significant than 'sanitation and cleanness' by foreign residents compared with foreign visitors. The satisfaction with Korean restaurants of foreign residents was lower than that of foreign visitors. An analysis of importance and performance of Korean restaurants by foreigners was performed. There were significant differences in the evaluations of Korean restaurants between foreign visitors and foreign residents (p<0.05). The importance of the attributes related with 'foods' and 'sanitation' were rated higher by foreign residents. On the other hand, foreign visitors rated the importance of the attributes related to 'eating environment' and 'employees' more highly. Foreign residents significantly rated the performances of Korean restaurants lower in each attribute except 'additional free side dishes' and 'communications'.