• The Journal of Korean Institute of Communications and Information Sciences
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• v.36 no.6B
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• pp.650-662
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• 2011

The competition among companies in converged market of broadcasting and telecommunications has become severe. Companies in this market have vertically integrated critical resources by acquiring or strategically allying with relevant companies. However, the expansion of business territory accompanies financial, organizational, and technological risks. As such, it is important to identify critical success factors that highly affect the company's competency. This study is aimed at delivering strategic implications for firms playing in the converged market of broadcasting and telecommunications by drawing the priorities of competitive resources to acquire. To do this, we selected four teen specific core resources on CPNT (content- platform - network - terminal) value chain. Then, we conducted an Analytic Hierarchical Process (AHP) using data from experts in this industry. As a result, the priority for acquisition of competitive resources is presented as follows: broadcasting programs, implementation of TV application store, multi-platform, investment on wireless network, and diffusion of mobile devices. In addition, the result shows that the platform-centric vertical integration is the most promising strategy for competition.

• Journal of Korea Trade
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• v.23 no.3
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• pp.1-19
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• 2019

Purpose - This research examines the effect of a foreign subsidiary on the productivity growth of a Two-way trading manufacturing firm in Korea. We explore firms engaged in both trade and FDI simultaneously to verify whether participation in GVC as a broad concept is an efficient internationalization strategy to increase the productivity of a Korean manufacturing firm. Design/methodology - Based on the firm-level data by utilizing the Survey of Business Activities from Statistics Korea, we examine the impact of vertically integrated foreign subsidiaries on the productivity of a manufacturing firm that exports and imports simultaneously. Findings - The results show that if a Two-way trading firm establishes one or more overseas subsidiaries, the total factor productivity growth increases. Moreover, the FDI effect is statistically significant when the destination country has an economically close relationship with Korea. However, these effects are disparate depending on the industrial competitiveness or market situation where the subsidiary is located. Nonetheless, the synergy effect resulting from industrial combination is represented in China and the USA only. Originality/value - As the importance of GVC has become more emphasized around the world. In spite of the scarcity of related domestic studies, we explored the effect of multinational manufacturing firms participating in GVC using firm-level data.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.11 no.10
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• pp.3740-3746
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• 2010

Jeju soybean industry is not competitive in areas of food-safety, quality, price, and bargaining power. Also, the processing products of soybean are simply-processed product. They are short of diversified product. The size of processing company is very small. The purpose of this study is to review and suggest programs for the construction and management of a network among farmhouseholds, agricultural cooperatives, manufacturing companies, related research institutes, and the local government, which are integrated vertically, horizontally and systematically. Jeju soybean cluster consists of production system, research & development system, industrial-support system, practical technology-support system, and center of operation. This system will help farmers get stable sales market & income. Also, It will help farmers produce the production of environment-friendly agricultural raw products.

• Journal of Technology Innovation
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• v.18 no.2
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• pp.91-120
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• 2010

This paper examines the effect of bargaining power over intermediate goods prices on innovation and economic growth using a Schumpeterian growth model. The notion of "intermediate goods prices" broadly indicates the reward to innovators including innovative SMEs as well as intermediate goods producers that are vertically integrated to big businesses. From this viewpoint, this paper sets up a Schumpeterian growth model that incorporates the market power between final goods producers and intermediate goods producers. The results show that the reduction of intermediate goods prices slows down long-run growth rates as it erodes the reward to innovations. Lower intermediate goods prices decrease marginal productivity of capital and real interest rates. However, the harmful effect of lower profits on innovations outweighs the beneficial effect of lower interest rates. Simulations using Korea's data for various cases show that in all cases the policies that raise the share of intermediate goods producers are as powerful as the R&D subsidy policies in raising growth rates. Therefore, fair trade policies that enable intermediate goods producers-especially SMEs to obtain more fruits of innovations will be helpful for long-run economic growth.

• The Journal of the Convergence on Culture Technology
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• v.7 no.4
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• pp.337-342
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• 2021

The purpose of this study is to analyze the environment and strategic behaviors of cultural contents companies with a focus on Iconix, and to derive strategic recommendations for Iconix to pursue in order to create a sustainable competitive advantage. As a result of the analysis, Iconix is a vertically integrated development-business system from content planning to business in line with their mission to develop into an all-weather entertainment content provider that can confidently compete with the major players in the US and Europe that are already leading the global market. It is building a strong global business network covering both domestic and overseas markets in stages, taking a high-level global strategy. However, depending on Pororo's success or due to various problems within the organizational structure, it is facing limitations. Therefore, if the various strategic suggestions presented in this study are implemented based on the One Source Multi Channel/Multi Use strategy that can maximize the added value of contents through the participation and business linkage of leading companies in each sector of the entertainment industry, the total entertainment will be stabilized. It will establish itself as a leader in the contents industry.