• Title/Summary/Keyword: Value distinction

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Antecedents of Apartment Brand Equity and a Casualty Model among Its Components (아파트 브랜드 자산의 선행요인과 구성요소 간의 인과관계 모델)

  • Ji, Seong-Goo;Kim, Duk-Su
    • Journal of the Korean housing association
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    • v.20 no.4
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    • pp.59-68
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    • 2009
  • A well-managed brand name (eg., Xi, the #, and I-Park) becomes brand equity. Brand equity affects the name value of brand in question and revenues. Elaborated researches regarding causes and effects forming brand equity, however, are hardly found. This research aims at: (1) examining the relationships among antecedents of apartment brand equity, brand equity components, and brand preference; and (2) proposing marketing strategies for strengthening apartment brand equity. The research method utilized is a survey. The research procedure consists of four steps as follows: (1) literature review; (2) hypotheses construction regarding antecedents and consequences of apartment brand equity; (3) measurement of apartment brand equity; and (4) covariance structure analysis of relationships between antecedents and consequences. This study found following positive relationships. First, the corporate image and apartment advertisement have a positive influence on brand-name recognition/image and perceived quality, consisting of apartment brand equity. Second, brandname recognition/image, perceived quality, and brand-name preference, consisting of apartment brand equity, have a positive influence on a brand affinity. Thus it is concluded that apartment brand equity is strengthened by means of: (1) the distinction of major factors, forming brand equity and enforcing it; and (2) the establishment and implementation of integrated marketing communication (IMC) strategies.

Topic Extraction and Classification Method Based on Comment Sets

  • Tan, Xiaodong
    • Journal of Information Processing Systems
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    • v.16 no.2
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    • pp.329-342
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    • 2020
  • In recent years, emotional text classification is one of the essential research contents in the field of natural language processing. It has been widely used in the sentiment analysis of commodities like hotels, and other commentary corpus. This paper proposes an improved W-LDA (weighted latent Dirichlet allocation) topic model to improve the shortcomings of traditional LDA topic models. In the process of the topic of word sampling and its word distribution expectation calculation of the Gibbs of the W-LDA topic model. An average weighted value is adopted to avoid topic-related words from being submerged by high-frequency words, to improve the distinction of the topic. It further integrates the highest classification of the algorithm of support vector machine based on the extracted high-quality document-topic distribution and topic-word vectors. Finally, an efficient integration method is constructed for the analysis and extraction of emotional words, topic distribution calculations, and sentiment classification. Through tests on real teaching evaluation data and test set of public comment set, the results show that the method proposed in the paper has distinct advantages compared with other two typical algorithms in terms of subject differentiation, classification precision, and F1-measure.

Characteristics of Korean Stop Consonants by Using Electroglottography and Its Clinical Application (Electroglottography를 사용한 한국어 폐쇄자음의 특성 및 임상적 적용)

  • Chae, Y.J.;Kim, H.G.;Hong, K.H.
    • Speech Sciences
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    • v.4 no.2
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    • pp.157-177
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    • 1998
  • An electroglottography (EGG) was used to investigate the function of the vocal folds during their vibration. In this study, four Korean native speakers and 10 vocal polyp patients were selected. To investigate the dynamic change of EGG waveforms for the three-way distinction of Korean stops, a DSP-Sona graph model 5500, a Rino- Laryngeal stroboscope, a CSL model 4300B and a Laryngograph were used. An EGG Model 4338 was used to exam the vocal polyp of patients' voices during high, low, comfortable pitch production. The purpose of this study is to investigate the characteristics of Korean stop consonants in relation to pitch and to observe laryngeal movement during vocal fold vibration and speech production. The basic data accumulated during this research can be applied in clinical treatment. The results are as follows: on the Korean stop consonants, the aspirated stop is the highest in the GOT and PC1. On the angle of vowel contour, the angle of lenis is smaller than the angle of heavily aspirated and glottalized stops. The fundamental frequency is lowest at the lenis stop, In vocal polyp patients', the low pitch range is smaller than in normal speakers'. The pitch break and the vocal fry were observed. The jitter and OQ value are higher in vocal polyp patients than in those of normal speakers'.

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Heartbeat Detection based on Signal Reflected from Antenna in Mobile Device (휴대기기에서의 안테나 반사 신호를 이용한 심박 신호 검출)

  • An, Yong-Jun;Yun, Gi-Ho;Yook, Jong-Gwan
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.38C no.7
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    • pp.643-649
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    • 2013
  • In this paper, human heartbeat detection using signal reflected from the antenna which is varied reflection coefficient by near field variation of the antenna. For detection reflected signal from antenna, 20 dB directional coupler is used because of not affecting transmitting signal. Variance of reflection coefficient of dipole antenna is about 0.07 dB which is too small the distinction between heartbeat and noise. Sensitivity increasing method is applied and heartbeat is clearly detected. Due to phase and magnitude errors come from discrete value components, antenna is located some points in experiments ro find optimum sensitivity position. And providing verification of using communication signal, heartbeat detection when frequency modulated signal which have 4 MHz bandwidth is applied.

Distinction of Internal Tissue of Raw Ginseng Root Using a Computed Tomography Scanner

  • Jung, In-Chan;Jeong, In-Soo;Kim, Cheon-Suk
    • Journal of Ginseng Research
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    • v.36 no.4
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    • pp.469-476
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    • 2012
  • Raw ginseng root of Panax ginseng is graded according to its shape and the quality of its internal tissue. A variety of grades are sold with prices according to grade. If an inferior raw ginseng is purchased, the consumer experience an economic loss. This research was conducted in order to explore the possibility of developing a noninvasive method for investigating raw ginseng's internal tissue. It has been determined that computed tomography (CT) scanner images agreed with actual cross-sections of raw ginseng. CT images were obtained to assess the internal portions of raw ginseng, and CT scans of raw ginseng were thoroughly measured using the Hounsfield unit (HU) system, since it allows for a more detailed analysis compared to nuclear magnetic resonance imaging. HU is a measure of attenuation used for CT images, with each pixel being assigned a value using a scale on which air is defined as -1000, water as 0 and compact bone as +1000. It takes about one second to process are slice and produce an image of the raw ginseng by a one channel CT scanner. An image good enough to discriminate the internal tissues can be obtained in 1/24 seconds with a one-channel CT scanner. Using this method, images of raw ginseng can be obtained and the characteristics of the internal tissues can be observed in a short time.

An Experimental Study of Korean Dialectal Speech (한국어 방언 음성의 실험적 연구)

  • Kim, Hyun-Gi;Choi, Young-Sook;Kim, Deok-Su
    • Speech Sciences
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    • v.13 no.3
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    • pp.49-65
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    • 2006
  • Recently, several theories on the digital speech signal processing expanded the communication boundary between human beings and machines drastically. The aim of this study is to collect dialectal speech in Korea on a large scale and to establish a digital speech data base in order to provide the data base for further research on the Korean dialectal and the creation of value-added network. 528 informants across the country participated in this study. Acoustic characteristics of vowels and consonants are analyzed by Power spectrum and Spectrogram of CSL. Test words were made on the picture cards and letter cards which contained each vowel and each consonant in the initial position of words. Plot formants were depicted on a vowel chart and transitions of diphthongs were compared according to dialectal speech. Spectral times, VOT, VD, and TD were measured on a Spectrogram for stop consonants, and fricative frequency, intensity, and lateral formants (LF1, LF2, LF3) for fricative consonants. Nasal formants (NF1, NF2, NF3) were analyzed for different nasalities of nasal consonants. The acoustic characteristics of dialectal speech showed that young generation speakers did not show distinction between close-mid /e/ and open-mid$/\epsilon/$. The diphthongs /we/ and /wj/ showed simple vowels or diphthongs depending to dialect speech. The sibilant sound /s/ showed the aspiration preceded to fricative noise. Lateral /l/ realized variant /r/ in Kyungsang dialectal speech. The duration of nasal consonants in Chungchong dialectal speech were the longest among the dialects.

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A Study on the Design Characteries based on the Brand's image Distinction Strategies of Korean Cosmetic Brand Shop - Through the of case studies from 2000 to present - (우리나라 화장품 브랜드숍의 브랜드 이미지 차별화 전략에 따른 디자인 특성에 관한 연구 - 2000년대 이후 현재까지 사례분석을 중심으로 -)

  • Lee, Hyun-Ho;Choi, Sang-Hun
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2005.10a
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    • pp.100-105
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    • 2005
  • Recently cosmetic enterprises make rapid progress try to make well-known brands to perceive an image marketing. As the result, the brand's reliability continues to grow, beyond a medium of expression in two-dimensional, but through tridimensional, on brand's image runs strategies. In a strategic point suchlike visual as a shop's image give a stimulus to customers for increase invalue in corporate image and value of commodities. In the strategy of increase in sales, it is on the rise immediate constituent to consumers. Through cosmetic brand shops, cosmetic industries are provide personalized services and cultural facilities, rather than just selling products and to help revitalization of the cosmetic markets, and the pursuit of customer-oriented segmentation strategy to make changes for the better image for the shops. Each cosmetic brand shops' image of segmentation strategy has an effect on individual organizations and designs. As of today in Korea, cosmetic brand shop's designs, start to appear in the late 2000,will try to fine segmentation strategy for strengthen shop's image and research about unique quality of cosmetic brand shops into consumer orientation space, and make the best of significant prepare on the basis of directions for cosmetic brand shop which have ability to function as cultural facilities.

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A Study on the Estimation of Mobile Source Emission by Kriging Interpolation in the GSIS Environment (GSIS환경에서 Kriging보간법을 이용한 이동오염원 배출량산정에 관한 연구)

  • 성동권;김태승;정일록;김태근;조기성
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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    • v.17 no.3
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    • pp.273-282
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    • 1999
  • For appling the GSIS on a air environment division, first of all, spatial-distribution of environmental factor which has distinction of continuous surface such as air-pollutant and a factor of weather must be able to be drawn. So we should estimate a distribution of whole area with point observation value which is observed on several restricted point. On this study, we investigate and study the application of GSIS technique which can be visible emission characteristic by regions, items, and time using data such as traffic quantity data, digital map for GIS-T and emission factor of each pollutant of vehicles about whole area of Seoul surveyed by traffic sensus of Seoul to air environment division.

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Curved MPR System Disease by Using HU Values (HU값을 이용한 질환 별 Curved MPR 시스템)

  • Song, Jong-Nam;Kim, Eung-Kon
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2010.10a
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    • pp.349-351
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    • 2010
  • Recently, we were able to get thinner projection supplied by multi detector CT. Not only 'axial projection' is used to decode the examination but asks resctructured projections in various directions. MPR technique is capable of drawing flexible curves to produce projection reenactment which enables describing details of a part that is desired but it has a disadvantage that curvy blood vessels like 'willis circle artery' distorting. This essay suggested Curved MPR method based on different disorders which was improved using distinction of HU value along with existing MPR method. After reconstructing the projection using the suggested method, the projection was transmitted by using PACS and it confirmed its usefulness of decoder's efficiency diagnosis.

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Study on the Need for Distinction Between "Award by Consent" and "Med-Arb" (중재절차 중 '화해의 유도'와 '조정-중재'제도의 구분 필요성에 대한 연구)

  • Do, Hyejeong
    • Journal of Arbitration Studies
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    • v.30 no.4
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    • pp.51-70
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    • 2020
  • The Mediation-Arbitration hybrid is becoming more popular since it makes an amicable relationship and thorough statement possible. The Mediation-Arbitration hybrid has been used to take advantage of both dispute resolution methods. In a Med-Arb process, negotiating a resolution to disputes is attempted with a mediator's help. If the mediation ends in an impasse or issues remain unresolved, parties can move on to arbitration. Med-Arb can also be cost-effective when disputants hire one person to serve as mediator and arbitrator (Med-Arb-Pure). However, it can disturb the fairness and neutrality of arbitrators, and awards can be annulled. Indeed, "Award by Consent" is different from the "Med-Arb-Pure" process. Arbitrators easily confuse them. Only the parties settle on the arbitral proceedings' course, and the arbitrator can help them (award by consent). The role and skill of a mediator are different from an arbitrator's. Disputants have the right to use a mediator who specializes in mediation. Moreover, mediation communication confidentiality is the essential value of mediation, and this should be protected. Therefore, in the process of "Med-Arb," separation between mediating and arbitrating is a better choice to specialize in each expertise. In this process, "Med-Arb" can be an affordable, expeditious, proper, and effective method of resolving international commercial disputes and continuing ADR prime time.