• Proceedings of the KSRS Conference
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• 2003.11a
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• pp.849-851
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• 2003

A location-based service or LBS in a cellular telephone network is a service provided to the subscriber based on his current geographic location. This position can be known by user entry or a GPS receiver that he carries with him, but most often the term implies the use of a function built into the cell network that uses the known geographic coordinates of the base stations through which the communication takes place. One implication is that knowledge of the coordinates is owned and controlled by the network operator, and not by the end user. Location utility service provides two kinds of functions, geocoder and reverse geocoder. Geocoder converts an address into a coordinate and reverse geocoder changes a coordinate into an address. Because location utility service is the first step to progress LBS, various servises such as directory, routing, presentation, and etc require to access that. In this paper, we will describe the architecture of LBS platform and the concept and the role of location utility service.

• Journal of the Korean Operations Research and Management Science Society
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• v.19 no.3
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• pp.111-129
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• 1994

In this study, we develope a revised model as well as application of decision problem under ambiguity based on the subjectively weighted linear utility medel. Bayes'rule is used when there are ambiguous probabilities on a decision problem and test information is available. A procedure for assessing the ambiguity aversion function is also presented. Decision problem of chemical corporation is used for an illustration of the application of the subjectively weighted linear utility model using Bayesian approach. We present the optimal decisiond using newly developed model. We also perform the sensitivity analysis to assure ourselves about the conclusion we obtianed on degree of ambiguity aversion due to characterize parameter of subjectively weighted linear utility model.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2003.05a
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• pp.972-975
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• 2003

The purpose of this study is to integrate Decision Theory Approach(DTA) and OR Theory Approach(OTA) systemically. and to develop Combination Theory Approach to build an optimal R&D project portfolio by strategies. To Integrate two approaches. Utility theory is introduced. Evaluation Results aye converted into utility values by the utility functions and the values are optimized by 0-1 programming. Scoring method and Integer programming is used to evaluation a correspondence with a goal and to allocation the limiting resources. And utility function is used to reflect the preference of decision makers on the project evaluation.

• Journal of the Korean Society of Safety
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• v.31 no.3
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• pp.143-155
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• 2016

Recently, a massive loss of life and property is occurring in Korea due to traffic accidents, with the rapid increase in cars. For improvement of traffic safety, the Korea Transportation Safety Authority intensively analyzes accident data in local governments with low traffic safety index, performs a field investigation to extract problems and offers local governments improvements for problems, by conducting the 'Special Survey of Actual Conditions of Traffic Safety' each year, starting 2008. But local governments cannot strongly push forward the improvement projects due to the limited budget and the uncertainty of the improvement plan effects. Therefore, this study suggested a model which applied the Utility concept to the AHP theory, in order to efficiently decide a priority of the improvement plans in accident black spots in consideration of the limited budget of local governments. The number of accidents in each spot for improvement and accident severity, traffic volume, pedestrian volume, the improvement project cost and the accident reduction effect were chosen as evaluation factors for deciding a priority, and data about the improvement plan costs and the accident reduction effects, traffic accidents and traffic volume in the spots to undergo the special research on the real condition of traffic accident in the past were collected from the existing studies. Then, regression analysis was carried out and the Utility Curve of each evaluation factor was computed. Based on the AHP analysis findings, this study devised a priority decision method which calculated the weight and the utility function of each evaluation factor and compared the total utility values. The AHP analysis findings showed that among the evaluation factors, accident severity had the biggest importance and it was followed by the improvement plan cost, the number of accidents, the improvement effect, traffic volume and pedestrian volume. The calculated utility function shows a rise in utility, as the variables of the 5 evaluation factors; the number of accidents, accident severity, the improvement plan effect, traffic volume and pedestrian volume increase and a fall in utility, as the variables of the improvement plan cost increase, since the improvement plan cost is included in the budget spent by a local government.

• Journal of the East Asian Society of Dietary Life
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• v.20 no.4
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• pp.619-627
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• 2010

Finality in presenting table has an important significance. A presentation method in table comes to have different directionality depending on objective and significance such as the appearance of presentation for the substantial use or the appearance of presentation for delivering message. In our life, the utility table came to have value more than what supplies nutrition. Simultaneously with it, the table came to have the significance as a place of communication. What is being indicated in a different form from this is the art table. The table-coordinate starts to occupy a position in one aesthetic sphere, aside from the functional part of having a meal and communication, and is attempting the entry as the art sphere. What two types have been researched and developed so far in the face of having clear difference is limited to the utility presentation. The utility presentation and the art presentation need to be progressed at the same time rather than being separately classified and thought. Pursuit only for utility leads to being unable to proceed with making a new thing. The art table coordinate will be able to function as the new awakening point in the position of proceeding with such table coordinate. When proceeding with maintaining the form of the existing utility table, a client fails to feel fresh. Thus, coming to give new awareness by integrating art will lead to being available effectively for creating another profit. Even the art table can apply the characteristic of the display table among characteristics of the utility table. The display table aims at creating profit through communication between buyer and seller. Thus, even through the art table, both effects called the occurrence in profit and the initiative in trend will be capable of being enjoyed totally. Accordingly, the presentation of two tables in the art table and the utility table has clearly different characteristic. However, given properly using difference in presentation of the two, the best effect will be possibly seen.

• Proceedings of the Korean Nuclear Society Conference
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• 1999.10a
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• pp.386.2-386
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• 1999

• Journal of Korean Society of Industrial and Systems Engineering
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• v.33 no.3
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• pp.137-145
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• 2010

The objective of this paper is to evaluate the equilibrium price between PSTN and VoIP telephony services in the case of non-linear utility function. Currently there are two types of wired phone services we are known PSTN (Public Switched Telephone Network) and VoIP (Voice over Internet Protocol). The PSTN telephony which provide high quality service and VoIP which provides relatively low quality service form a vertically differentiated oligopoly. Therefore, the evaluation of the equilibrium price between PSTN and VoIP services is very important to wired phone service providers. The equilibrium price depends on the state of the service cost function has been proved different value. This paper was evaluated each equilibrium price for the state of the linear cost function and non-linear cost function. Subsequently, this paper analyzed the demand of both services and the equilibrium profit which can maximize the profit of both service providers.

• Journal of Korea Water Resources Association
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• v.39 no.5 s.166
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• pp.431-440
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• 2006

Recently, water conflicts are rapidly increasing and more serious. So, it needs to establish the reasonable water allocation rules and criteria. This study aims at performing inter-sectoral water allocation with a focus on economic effciency and social utility. To allocate water among the sectoral water uses, water shortage damage functions were estimated and then converged to the utility functions. Finally, each sectoral water uses are allocated by applying 'law equimarginal utility' to maximize social utility. Also weighting factor which reflects scale and characteristic of water demand in a region was estimated to perform the inter-regional water allocation. The water allocation rule was applied to the future water-deficit situation in Han-river basin. As a result, domestic water use was allocated more sufficient agricultural and industrial water use. Also, the water shortage occurs severely in the rural area like Gangwon-do because of its low urbanization and industrialization. This study suggests a alternative view of the economic water allocation which have difficulty under water supply mechanism in Korea.

• Journal of Korean Society of Transportation
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• v.27 no.2
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• pp.157-168
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• 2009

The random utility theory and the multinomial logit model (including a more recent variant--the mixed multinomial logit) derived from it have constituted a back bone for theoretical and empirical analyses of various travel demand features including mode choice. In their empirical applications, however, it is customary to specify random utilities which are linear in modal attributes such as time and cost, and in socio-economic variables. The linearity helps easy derivation of important information such as value of travel time savings by calculating marginal rate of substitution between time and cost. In this paper the author focuses on the very linearity of the random utilities. Taking into account the fact that the mode chooser is also labour supplier, commodity consumer as well as leisure-seeker, the author sets up a maximization model of the traveller, which encompasses various economic activities of the traveller. The author derive from the model the indifference curve defined on the space of modal attributes, time and cost and investigate under what conditions the random utility of the traveller becomes linear. It turns out that there exist the conditions under which the random utility is really linear in modal attributes, but the property does not hold when the traveller has a corner solution on the space of modal attributes, or when the primary utility function of the traveller is directly affected by labour provided and/or the travel time itself. As a corollary of the analysis, a random utility is suggested, approximated up to the second order of the variables involved for empirical studies of the field.

• Journal of the Korean Society of Clothing and Textiles
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• v.46 no.6
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• pp.1128-1141
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• 2022

Due to increased interest in safety in sports, leisure, industries, and daily life; the demand for products that protect the head is increasing. As a preparatory study for the development of head protection for head injury prevention, this study analyzed patents and utility models related to head protection products such as industrial safety helmets, vehicle helmets, and sports protection gear. For this study, 368 patents and utility models for head protection products searched through WipsOn were selected and analyzed by application year, function, application, protection area, main material, and subject. From the analytic results of this study, the quantitative and qualitative flow and characteristics of developing technology related to head protection products were identified. Through the trend of current technology, it provided data to seek the development direction in the future. The significance of this study is to secure objective data to establish a road map for creating new Intellectual Property for head protection products.