• Title/Summary/Keyword: User segments

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Android Application for Connecting Cycling Routes on Strava Segments

  • Mulasastra, Intiraporn;Kao-ian, Wichpong
    • Journal of information and communication convergence engineering
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    • v.17 no.2
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    • pp.142-148
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    • 2019
  • Relatively few countries provide separate bicycle lanes for cyclists. Hence, tools for suggesting cycling routes are essential for a safe and pleasant cycling experience. This study aims to develop a mobile application to build cycling routes based on user preferences, specifically location, search radius, ride distance, and number of optimal routes. Our application calls the Strava API to retrieve Strava cycling segments crowdsourced from the cycling community. Then, it creates a graph consisting of the start and end points of these segments. Beginning from a user-specified location, the depth-first search algorithm (DFS) is applied to find routes that conform to the user's preferences. Next, a set of optimal routes is obtained by computing a trade-off ratio for every discovered route. This ratio is calculated from the lengths of all segments and the lengths of all connecting paths. The connected routes can be displayed on a map on an Android device or exported as a GPX file to a bike computer. Future work must be performed to improve the design of the user interface and user experience.

Image-based Modeling by Minimizing Projection Error of Primitive Edges (정형체의 투사 선분의 오차 최소화에 의한 영상기반 모델링)

  • Park Jong-Seung
    • The KIPS Transactions:PartB
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    • v.12B no.5 s.101
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    • pp.567-576
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    • 2005
  • This paper proposes an image-based modeling method which recovers 3D models using projected line segments in multiple images. Using the method, a user obtains accurate 3D model data via several steps of simple manual works. The embedded nonlinear minimization technique in the model parameter estimation stage is based on the distances between the user provided image line segments and the projected line segments of primitives. We define an error using a finite line segment and thus increase accuracy in the model parameter estimation. The error is defined as the sum of differences between the observed image line segments provided by the user and the predicted image line segments which are computed using the current model parameters and camera parameters. The method is robust in a sense that it recovers 3D structures even from partially occluded objects and it does not be seriously affected by small measurement errors in the reconstruction process. This paper also describesexperimental results from real images and difficulties and tricks that are found while implementing the image-based modeler.

A Study on the Development of Fruit Tree Experience Programs Based on User Segmentation

  • Kwon, O Man;Lee, Junga;Jeong, Daeyoung;Lee, Jin Hee
    • Journal of Environmental Science International
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    • v.27 no.10
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    • pp.865-874
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    • 2018
  • Fruit trees are a key part of agriculture in rural areas and have recently been a part of ecotourism or agrotourism. This study analyzes user segmentation based on user motivation to determine characteristics of potential customers in fruit tree farms, and thereby develop fruit tree experience and educational programs. We conducted a survey of 253 potential customers of fruit tree experience programs in September 2017. Data were evaluated using factor and cluster analyses. The results of the cluster analysis identified four distinct segments based on potential customers' motivations, that is, activity-oriented, learning-oriented, leisure-oriented, and purchase-oriented. These clusters showed that significant differences in the preference of potential customers exist. Different markets were segmented based on the benefits sought by users. The segments' characteristics were identified and activities relevant to each segment were proposed for rural tourism. Lastly, this study suggests directions for development of fruit tree farm experience and educational programs.

Developments of Semi-Automatic Vertebra Bone Segmentation Tool using Valley Tracking Deformable Model (계곡 추적 Deformable Model을 이용한 반자동 척추뼈 분할 도구의 개발)

  • Kim, Yie-Bin;Kim, Dong-Sung
    • Journal of Biomedical Engineering Research
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    • v.28 no.6
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    • pp.791-797
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    • 2007
  • This paper proposes a semiautomatic vertebra segmentation method that overcomes limitations of both manual segmentation requiring tedious user interactions and fully automatic segmentation that is sensitive to initial conditions. The proposed method extracts fence surfaces between vertebrae, and segments a vertebra using fence-limited region growing. A fence surface is generated by a deformable model utilizing valley information in a valley emphasized Gaussian image. Fence-limited region growing segments a vertebra using gray value homogeneity and fence surfaces acting as barriers. The proposed method has been applied to ten patient data sets, and produced promising results accurately and efficiently with minimal user interaction.

Segmenting the Plus-size Women's Apparel Consumers using Store Patronage (이용점포 유형에 따른 플러스 사이즈 여성의류 시장세분화)

  • Yu, Haekyung;Lee, Sun Mi;Ko, Sunyoung
    • Fashion & Textile Research Journal
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    • v.15 no.1
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    • pp.35-45
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    • 2013
  • The purposes of this study were to segment the women's plus-size market by the types of store patronage, profile the segments, and examine the differences in satisfaction with clothing attributes and variety of plus-size apparels according to different segments. The questionnaires included the 7-point likert scales on store patronage, satisfaction, clothing involvement and body cathexis. Five body measurements were recorded by sales people, and the respondents also provided information on their weight, height and garment size in addition to demographic characteristics. Questionnaires were collected from 7 franchise stores in Seoul, Anyang, Daegu, and Cheonan during the months of February, 2011 to April, 2011. 210 questionnaires were distributed and 160 were returned. Excluding incomplete questionnaires, a total of 149 questionnaires were used in the final analysis. The cluster analysis based on store patronage identified four segments- major patrons of specialty stores, multi-channel users, regular store users, and internet shopping mall users. Significant differences were found among the four segments of women's plus-size consumers in terms of clothing involvement, age, occupation, education and clothing expenditures. Internet shopping mall user group were in overall less satisfied with several clothing attributes and variety compared to other groups.

Design of a Video Metadata Schema and Implementation of an Authoring Tool for User Edited Contents Creation (User Edited Contents 생성을 위한 동영상 메타데이터 스키마 설계 및 저작 도구 구현)

  • Song, Insun;Nang, Jongho
    • Journal of KIISE
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    • v.42 no.3
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    • pp.413-418
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    • 2015
  • In this paper, we design new video metadata schema for searching video segments to create UEC (User Edited Contents). The proposed video metadata schema employs hierarchically structured units of 'Title-Event-Place(Scene)-Shot', and defines the fields of the semantic information as structured form in each segment unit. Since this video metadata schema is defined by analyzing the structure of existing UECs and by experimenting the tagging and searching the video segment units for creating the UECs, it helps the users to search useful video segments for UEC easily than MPEG-7 MDS (Multimedia Description Scheme) which is a general purpose international standard for video metadata schema.

Performance Analysis of a Composite Service Providing System in a Context-Aware Computing Environment (상황인지 컴퓨팅 환경에서 복합서비스를 제공하는 서비스시스템의 성능분석)

  • Nam, Jin-Gyu;Hur, Sun;Joo, Kuk-Sun;Shin, Dong-Min
    • Journal of Korean Institute of Industrial Engineers
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    • v.35 no.1
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    • pp.51-57
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    • 2009
  • There are a variety of users and devices in a context-aware computing environment. In this environment, the service provided to a user may be the composition of diverse services rather than one independent service. Before user's devices provide the composite service to the user, they should perceive user's needs by gathering related information segments from other surrounding devices and/or sensors. We consider a context-aware computing environment providing composite and adapted service to users and propose an information processing model that characterizes the device where the collected data should be processed through services and/or applications. Based on this model, we provide an analytical tool to obtain some performance measures of the context-aware computing environment.

XML Document Filtering based on Segments (세그먼트 기반의 XML 문서 필터링)

  • Kwon, Joon-Ho;Rao, Praveen;Moon, Bong-Ki;Lee, Suk-Ho
    • Journal of KIISE:Databases
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    • v.35 no.4
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    • pp.368-378
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    • 2008
  • In recent years, publish-subscribe (pub-sub) systems based on XML document filtering have received much attention. In a typical pub-sub system, subscribed users specify their interest in profiles expressed in the XPath language, and each new content is matched against the user profiles so that the content is delivered to only the interested subscribers. As the number of subscribed users and their profiles can grow very large, the scalability of the system is critical to the success of pub-sub services. In this paper, we propose a fast and scalable XML filtering system called SFiST which is an extension of the FiST system. Sharable segments are extracted from twig patterns and stored into the hash-based Segment Table in SFiST system. Segments are used to represent user profiles as Terse Sequences and stored in the Compact Segment Index during filtering. Our experimental study shows that SFiST system has better performance than FiST system in terms of filtering time and memory usage.

Facebook Me Right: Needs-Based Segmentation of Facebook Brand Page Users

  • Lee, Kiwon;Lim, Heejin
    • Fashion, Industry and Education
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    • v.15 no.1
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    • pp.12-28
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    • 2017
  • In the era of social media, marketers have struggled to understand and serve participants' diverse and multifaceted needs in a novel form of online brand community in the social-networking sites such as Facebook. Thus, this study identifies different groups of participants affiliated with Facebook brand pages based on their needs for brand connection. The need-based segments are validated by comparing results across foodservice and consumer goods. Results of cluster analysis reveal three distinct segments (i.e., residents, lurkers, and peepers) based on participants' functional, experiential, and incentive needs. Results of multivariate analysis of variance illustrate significant differences in relational tendencies for a brand of interest among these three groups. The three groups are profiled based on participants' engagement level. Findings of this study are expected to help marketers better understand the needs of diverse participants in their SNS-embedded brand community so they can develop tailored communication strategies for targeted groups.

Latest Trends of ISDN (ISDN의 최근동향)

  • Park, Hang-Gu
    • Electronics and Telecommunications Trends
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    • v.4 no.1
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    • pp.35-43
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    • 1989
  • The evolution of telecommunications has raised the profile of many segments of the network that were not previously considered important. Until recently, basic telephony existed with the extension of passive cables without any particular user network interface. In the area of data communications, the introduction of flexible packet switching has allowed the network to evolve in a far more efficient manner. To overcome such separated network problems and business needs of both users and network providers, the integrated narrowband ISDN concept is being developed in most countries for implementation in the public switched telephone network (PSTN). The targets of ISDN, in my opinion, can be explained as follows : To the user, ISDN should provide the services at any time, at any place, through any media. To the business customer using PABX or LAN applications, ISDN should introduce customized services rapidly and also, ISDN should be developed by the modular hardware and software design approach in order for new services to be introduced rapidly and effectively. Software can be also developed by non-expert local staff to cater for adopting new user's service requirements immediately. Finally, ISDN will be able to increase business chances and benefit both users and operating companies.