• Asia pacific journal of information systems
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• v.17 no.3
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• pp.25-53
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• 2007

The Expectation Confirmation Model (ECM) of information systems investigates the continued information systems usage behavior. This paper expands the original post-adoption beliefs and searches the applications in the emerging hedonic information systems. Previous IS researches focused on the organizational environments. However as the information technology (especially internet) evolves, information systems have not only emerged for the organizations but also for the individual users, such as internet portals, internet communities, on-line games etc. These information systems so called Hedonic Information Systems aims to provide self-fulfilling value rather than instrumental value to the users. Researches in other disciplines, including marketing and consumer behavior research, illustrate that the hedonic and utilitarian perspective of goods and services have different influence on the consumer behavior. Goods and services used to be classified into either hedonic or utilitarian aspect but now they may belong to both aspects simultaneously. Moreover consumer's goals or tasks have both hedonic utilitarian aspects. When a consumer makes a decision to purchase or repurchase goods or services, he/she compares the hedonic and utilitarian perspectives of goods to find most suitable ones to satisfy their goals/tasks. Finally, consumer's behavior is determined by the trade-off between what the goods can provide to the consumers and in what extent the goods fulfill consumer's purchase behavior. Consumer also shows that the salience of hedonic perspective is relatively greater when consumer decides which of several items to give up (forfeiture choices) than the time when they decide which item to acquire (acquisition choices). Some researches in MIS discipline have found out that the information systems also have both hedonic and utilitarian perspectives. The decision process of whether to use information systems or not is similar to that of a consumer's decision of purchasing or repurchasing goods or services. However most of researches in MIS tend to focus on the extrinsic motivation variables which only cover the utilitarian perspective of information systems. It is only recent that researches start to investigate the intrinsic motivation variable - Perceived Enjoyment - for the hedonic perspective. Considering the consumer's purchasing decision process, users of information systems evaluate the systems through balancing between intrinsic (hedonic) and extrinsic (utilitarian) variables according to their main tasks or tendencies. This paper proposes a model that is based on the ECM of IS Continuance model modified from Expectation Confirmation Model to fit into the continued usage of information system. It first started from the decision process regarding hedonic and utilitarian perspectives in the consumer behavior literatures. The model deals with continued usage of information systems beyond the mere technology adoption as in most of the previous MIS researches. This research is particularly important to the hedonic information systems, because their business model depends on the frequent usages rather simple adoption at the beginning. Because the basic model only considered the extrinsic motivations (perceived usefulness) to explain the users' behavior and as the information systems can have both hedonic and utilitarian dimensions, it should consider both perspectives. Therefore, this newly proposed model considers intrinsic variable (perceived enjoyment) as well. Since the individual user can have a preference on either aspects that is between the hedonic and utilitarian perspective depending on his/her main tasks or goals, some variables (Hedonic Orientation and Utilitarian Orientation) meaning the extents of users' pursuing from the information system were additionally studied.

• Journal of Internet Computing and Services
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• v.15 no.2
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• pp.73-85
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• 2014

This study analyzed the profile of a Facebook account to examine how personal information is revealed and what kinds of factors influence personal information revelation. Categories of user's profile on Facebook were analyzed and two dimensions were developed; the degree that how much personal information is revealed and the network limits that personal information is accessed. Main variables to determine personal information revelation are Facebook privacy concern and uses for social relationships along with gender, the duration of Facebook use, and average time of use. Data were collected from college students. Factor analysis produced two factors of Facebook privacy concern, Facebook privacy concern with users and Facebook privacy concern with the Facebook system. Regression analyses were performed to identify significant determinants of the degree of information revelation and the network limits of personal information. The results found out that the degree of personal information revelation is explained by gender, the duration of use, and use for social relationships while the network limit is explained by the duration of use and Facebook privacy concern with users. Worthy of notice is that use for social relationships and Facebook privacy concern with the Facebook system offset each other. The implications of the results are discussed. Additionally and finally the categories of profiles are graphically re-grouped to show how personal information revelation is associated with social relationship generation and maintenance.

• Journal of KIISE:Computing Practices and Letters
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• v.10 no.4
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• pp.328-336
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• 2004

Recently a mobile service is changing into a system environment that offers the customer various contents service. Representative example of service is a Calling Identity Del ivory Service(CID). Such service has the problem in the case which the receiver cannot remember the phone number of the sender; it has a difficult problem that cannot easily confirm whose the phone number it is. Therefore, it is desirable to design and implement visual services that can enhance the recognition of users. In this paper, we propose the architecture that is similar to a Calling Identity Delivery Service. We propose the architecture for communication service and system that is able to visually display the information of the sender using 2D image data in mobile environment. After that we set the image information to represent the user and this method is able to visually display the information of the sender by transmitting an image data through channels from switch station or base station using the server. When the receiver receives a phone call from the sender, this method provides an efficient service by transmitting visual data with bell sound. That is, the image information of sender is appeared on liquid crystal display(LCD) of the receiver at the same time. We investigate the concepts for processing real-time transmission of image data and describe an example of the implementation result that is based on system. This technology has a potential influence on the marketing and presents an efficiency of this method.

• Korean Journal of Remote Sensing
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• v.14 no.2
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• pp.117-128
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• 1998

Topex/Poseidon satellite, launched in Auguest 1992, has provided more 5 years of very good quality data. Efficient improvements, either about instrumental accuracy or about sea level data correction, have been made so that Topex/Poseidon has become presently a wonderful tool for many researchers. The first mission data of 73 cycles, September 1992 - August 1994, was used to our study in order to know characteristics of environmental correction factors in the Amsterdam-Crozet-Kerguelen region of the South Indian Ocean. According to standard procedures as defined under user handbook for sea surface height data processes, then we have chosen cycles 43 as the cycle of reference because this cycle has provided the completed data for measurement points and has presented the exacted position of ground track compared to another cycles. It was computed variations of various factors for correction in ascending ground track 103(Amsterdam-Kerguelen continental plateau) and descending ground track170 (Crozet basin). Here the variations of ionosphere, dry troposphere, humid troposphere, electromagnetic bias, elastic tide and loading tide were generally very smaller as a few of cm, but the variations of oceanic tide(30-35cm) and inverted barometer(15-30cm) were higher than another factors. For the correction of ocean tide, our model(CEFMO: Code d' Elements Finis pour la Maree Oceanique) - This is hydrodynamic model that is very well applicated in all oceanic situations - was used because this model has especially good solution in the coastal and island area as the open sea area. Conclusionally, it should be understood that the variation of ocean free surface is mainly under the influence of tides(>80-90%) in the Amsterdam - Crozet- Kerguelen region of the South Indian Ocean.

• The Journal of the Korea Contents Association
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• v.19 no.10
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• pp.581-592
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• 2019

This study investigates the factors that stimulate or suppress the use of food delivery applications. As potential antecedent factors, the present research examined the review diagnosticity, descriptive norms, and multidimensional risk perception. Based on this, users' data were collected from major metropolitan cities where the food delivery application business is most active. The results of structural equation modeling confirmed that users' approach to food delivery apps becomes more favorable when the review diagnosticity and descriptive norms were improved and when the perceived multidimensional risk expected to be associated with app use is mitigated. Additionally, we found that the positive influence of these attitudes on the actual intention to accept delivery applications became weaker at higher levels of perceived risk. These empirical results may contribute to the formation of strategic and systematic guidelines for promoting the expansion of the recently emerging O2O service platform across diverse sectors. Namely, the significance of this study lies in that it has raised awareness regarding the strategic considerations that such new O2O service providers should take into account for their market positions, in addition to discovering factors that could aid the prompt expansion of the applications' user base.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.41 no.5
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• pp.559-569
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• 2021

In this study, using structural equation modeling, a policy acceptance evaluation model was developed to evaluate the service items of roadsthat affect the acceptance of the Safety Speed 5030 policy. The relationship of influence on policy acceptance was found to be as follows: In the driver group, satisfaction with mobility (0.411), economy (0.217), safety (0.181), and environment (0.089) are in the order of top priority; and in the non-driver group, satisfaction with safety (0.466), mobility (0.223), environment (0.194), and economy (0.111) are in the order of top priority. From these results, in order to increase acceptance of the Safety Speed 5030 policy, it is necessary to differentiate the provision of services according to the characteristics of each road user type. This infers it is important to improve mobility for roads with a high hierarchy mainly used by driver groups, and to improve safety for roads with low hierarchy mainly used by non-driver groups. Therefore, the evaluation model for acceptance of the Safety Speed 5030 policy suggested in this study can be used as basic data for activating the Safety Speed 5030 policy in the future by reflecting the qualitative evaluation of users.

• Journal of vocational education research
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• v.37 no.3
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• pp.65-83
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• 2018

In this study, we want to analyze the aspect that required in the classroom for the operation of NCS-based curriculum, the interest of specialized subject teachers on implementable teaching and learning methods. As a result, the overall interest in teaching-learning method of specialized subject teachers was similar to that of non-user patterns among four types of interest patterns. In other words, specialized subject teachers want to know more about teaching-learning method for applying NCS-based curriculum, but we are only aware of the general facts at present, and it seems that there is low interest in actual operation. In addition, there was no statistically significant difference in the degree of interest in the teaching-learning method according to general variables(gender, related training experience, career, and curriculum group) of the specialized subject teachers. The specialized subject teachers are not well aware of the influence of the teaching-learning method according to the introduction of NCS-based curriculum, and to that end, there was little interest in collaboration with colleagues.

• Korean Journal of Clinical Pharmacy
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• v.29 no.2
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• pp.125-132
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• 2019

Objective: To examine the perceptions and attitudes toward spontaneous adverse drug reaction (ADR) reporting system among community pharmacists and identify factors that influence reporting, by implementing a survey. Methods: A structured questionnaire was developed and distributed online. Request for the survey was posted on the website of pharmacy's billing program, and the survey was conducted for 8 days. We collected the participants' response on their work environment, experience of ADR reporting, and their perception and attitude on the reporting system. Multivariate logistic regression was used to evaluate factors influencing ADR reporting. Results: A total of 382 pharmacists participated in the survey. Significant contributing factors for reporting level were age (odds ratio [OR], 0.90; 95% confidence interval [CI], 0.84-0.96), knowledge of reporting method (OR, 53.56; 95% CI, 9.10-315.41), installation of reporting program (OR, 31.92; 95% CI, 4.16-244.75), and encouragement from the Korean pharmaceutical association (OR, 4.13; 95% CI, 1.11-15.35). Regarding the attitude toward spontaneous ADR reporting system, 'lack of time for reporting' (OR, 0.29; 95% CI, 0.15-0.53) and 'complexity of reporting procedure' (OR, 0.51; 95% CI, 0.31-0.84), were associated with a low likelihood of reporting. Conclusion: Our results indicated that the knowledge of ADR reporting method, installation of the reporting program, and encouragement from the Korean Pharmaceutical Association contribute to active reporting. It is necessary to simplify the reporting method, make the ADR reporting program user-friendly, and provide educational interventions to increase participation in spontaneous reporting by the community pharmacists.

• Journal of Digital Convergence
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• v.17 no.9
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• pp.97-104
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• 2019

With the development and spread of smart devices, the proportion of mobile shopping is gradually increasing, and the market for mobile gift certificates is also increasing. This study examines the usage status and acceptance attitude of mobile gift certificates for university students who are major customers of mobile gift certificates. Also, based on the extended integrated technology acceptance model (UTAUT2), the results of the analysis of the mediating effect of the intention of the user on the relationship between acceptance of mobile vouchers and recommendation intention were presented. As a result of the analysis, it was shown that the effort expectation, hedonic motivation, price utility, and habit had significant influence on the intention to use the mobile gift certificates. Also, the intention to use mobile gift certificates has mediating effects between effort expectation, hedonic motivation, price utility and recommendation intention. The results of this study can be applied to strategic marketing such as recruitment of new customers through mobile gift certificates while explaining customers' acceptance of technology to mobile gift vouchers or future prospective customers.

• The Journal of the Korea Contents Association
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• v.20 no.12
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• pp.74-81
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• 2020

As of 2020, due to the influence of fine dust from China and domestic dust, the cloudy sky of Korea has become a daily routine not only in spring but also in autumn/winter. In 2013, the International Cancer Institute under the World Health Organization designated fine dust as a group 1 carcinogen that has been confirmed to be carcinogenic to humans. The purpose of this study is to theoretically review 5 fine dust-related design studies, by analyzing the case of three types of wearable air purifiers on the market, it is to propose an improved open wearable air purifier. As a verification method, a working prototype was produced to measure the amount of fine dust reduction. Therefore, this study derived three design insights of wearable air cleaner through case analysis. First, it maximizes openness by minimizing the area touching the face. Second, the nozzle where the air comes out should be close to the respiratory organ. Third, position of the motor is to be as far away as possible from the ear considering the noise. Based on this, I suggested an open-type wearable air purifier design that maximizes the user openness and improves the wearing comfort. I hope that it will be an opportunity to increase the coverage of wearable air cleaner and protect the respiratory health of users.