• Title/Summary/Keyword: Upper class men

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How Product Innovation and Motivation Drive Purchase Decision as Consumer Buying Behavior

  • RAYI, Gusti;ARAS, Muhammad
    • Journal of Distribution Science
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    • v.19 no.1
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    • pp.49-60
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    • 2021
  • Purpose: A good physical appearance greatly affects a person's self-confidence, especially when the media constantly depicts that beautiful men and women are those with perfect bodies, which later forms the perception that being fat or too thin is not attractive. That is in line with the increasing knowledge and the need for nutritious foods and drinks for diets. Therefore, this study aims to see whether there is a relationship between the Weight Rejuvenation Program Everyday product innovation towards millennial purchase decision and the motivation of having an ideal body as a moderating effect. Research design, data, and methodology: Distributed online Google form questionnaires to 96 audiences who commented on "Mute" web series. The respondents consisted of 63 women and 33 men from the millennial generation who lived in Greater Jakarta and were classified as the middle to upper economic class. After all of the data were collected, they were processed using Structural Equation Modeling Partial Least Squares. Results: Product innovation had a significant influence on the purchasing decisions of the millennial consumer, but motivation did not have the moderating function in the relationships between product innovation and purchase decision. Conclusions: The main factor for product innovation that can be accepted by millennials is the product quality that remains good.

A Study on the Upward Flow of the Majo and Maja Costumes in 18th Century Spain, Observed in the Paintings of Francisco de Goya (프란시스코 데 고야의 회화에 나타난 18세기 스페인 마호(majo), 마하(maja) 서민복식의 상향전파 사례연구)

  • Bae, Soojeong
    • Journal of the Korean Society of Clothing and Textiles
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    • v.42 no.1
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    • pp.74-87
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    • 2018
  • This thesis investigated majo and maja costumes of depicted in Francisco de Goya's paintings from the middle of 18th to the early 19th century, and presented the costumes defined as the upward flow from the lower classes to the upper classes. The study methodology selected those describing the maja and majo among the figure paintings, portraits and genre paintings by Goya that identify unique characteristics with the qualitative analysis of the cases of the upward flow with that affect the costume of the upper classes. The influence of the majo and maja costumes were outstanding in the shape of the outfits while the French style gown of the upper class women were one-piece dresses in shape, those of the maja were two-piece dresses that consisted of the upper and gather skirts. The costume was perfected by use of the mantilla or head kerchief, instead of the headdresses prevalent at those times. The majo's costume affected the men's costume of the upper classes in the shape of the outfits. Short coat and tight breeches were preferred to the loose ones as well as instead of a long coat. Rather than the wigs or tri-corn hat, the head kerchief and sash belt applied, which could be evidence of the upward flow as well as shows proof of the influence of majo and maja costumes.

MAXILLOFACIAL ESTHETICS BY THREE DIMENSIONAL FACIAL MORPHOMETRICS (삼차원적 안모형태의 미적분석)

  • Lee, Sang-Han;Kwon, Tae-Geon;Baek, Sang-Heum
    • Journal of the Korean Association of Oral and Maxillofacial Surgeons
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    • v.26 no.6
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    • pp.606-612
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    • 2000
  • This study was performed to investigate the average anthropometric value of normal Korean men and women and to compare the preceding literatures. Additionally, average Korean profilogram was made to serve as a template for diagnosis of facial form. Eighty five Korean subjects(41 men, 44 women) aged between 21 to 26 were selected by members of the author's department on the basis of intact dentition and Class I occlusion without facial asymmetry. Frontal and lateral photographs were taken under standardized condition with digital camera. The image was magnified and adjusted according to the FH plane of cephalometric radiographs and digitized using personal computer. To compare the Western beauty, 25 esthetically pleasing female was selected to measure various angle and distance of the face. 1. It was possible to calculate the mean coordinate value of Korean normal samples which enables the direct visualization and comparison with the use of template. The method in this study was easy to applicate under the Microsoft $Windows^{(R)}$ bases. 2. Maxillary vertical hypoplasia, upper and lower lip protrusion was characteristics of Korean norms and relatively narrow alar base distance, less conspicuous nasal projection was observed. As the vermilion exposure and upper lip length was more than western norm, chin looks shorter than western. To compare the Korean and Western esthetically pleasing profile, facial convexity and nose was less conspicuous in Korean women.

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The Type and Characteristics of the Clouds-Shaped Pattern (조선시대 직물에 나타난 구름문양의 유형과 특성)

  • Jang, Hyun-Joo
    • Fashion & Textile Research Journal
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    • v.6 no.2
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    • pp.169-176
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    • 2004
  • The clouds-shaped pattern is originated from Taoism, Buddhism, and Confucianism. It stands for good-luck, longevity and productivity. It has been used on its own or with other patterns since the ancient times. It also has various forms. It particularly was used more frequently than any other patterns as a typical good-luck pattern, representing auspiciousness, divine authority, and so on in Chosun dynasty. The pattern, according to its component parts, is classified as individual type and compound type, which is mixed with other patterns such as treasure pattern, plant pattern, letter pattern, or animal pattern. For both individual type and compound type, swastika-shaped cloud pattern was mostly used. For compound type, the pattern compounded of treasure pattern was extraordinarily used a lot. In terms of the arrangement, the most common arrangement methods were brick-shaped arrangement and dense type arrangement, the arrangement method that spreads the patterns all over the surface. Among the fabrics with clouds-shaped pattern, satin damask fabrics had the majority. Clouds-shaped pattern was used a lot in men's Po(coat), such as Dahnryoung, Jiknyoung, Chollik, etc. rather than in women's clothes. It was a typical pattern used in Dahnryoung, an official uniform that represented people in the highest class in Chosun dynasty. The divine power symbol of this pattern indicated the authority and dignity that the upper class people could have.

A Study on the Pungsu of the Site and Space Layout of Vice Minister Lee's House in Oeam Historic Village (외암마을 이참판댁 입지 및 공간배치의 풍수고찰)

  • Han, Jong-Koo
    • Journal of the Korean Institute of Rural Architecture
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    • v.16 no.4
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    • pp.9-15
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    • 2014
  • Pungsu acts as a strong guideline for selecting a location of the village having a certain geographical condition. The attitude of choosing an auspicious site regarding the shape of mountains and water stream, is widely accepted by the intelligent class of Josen period. Therefore, the theory is one of the main factor influenced on the traditional village and house in Korea. Regarding the fact that a real effect of pungsu on the formation of traditional village and house, Study with a view of Pungsu theory could be a good method for deeply understanding the traditional architecture in Korea. In this context, the study analyzes the site and space lay out of an upper class house of vice minister Lee(Lee, Jung Ryul, 1868~1950) in Oeam historic village with Pungsu theory. The house is composed of Anchae(house for the women) and Sanrangchae(house for the men and receiving guests) and Hangrangchae(servants' quarters). Through the study, It finds out that the house is carefully selected and planned considering surrounding physical environment so called Jusan(back hill), Ansan(front hill), Choengyong(blue dragon) and Beckho(white tiger) of Pungsu theory.

The Perception of Children in Folk Paintings of the Late Chosun Period (조선 후기 풍속화를 통해 본 아동인식)

  • Jeong, Jin;Baeck, Haerhee
    • Korean Journal of Child Studies
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    • v.22 no.1
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    • pp.109-124
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    • 2001
  • This study of 54 folk paintings of the late chosen period analyzed the perception of children of that period. Three types of children's activities were identified: children playing, children working hard, and children studying hard. Only boys participated in these activities along with their parents or grandparents: girls were relegated to the background, along the fence. Conclusions were that people recognized play as a natural part of childhood. children's lives were defined by social status: children of the yangban (upper) class had to study hard for their family's honor while children of the lower classes had to labor for their family's livelihood, children were recognized as members of a family and a community. Boys were considered important because they were heirs to the family fortune: girls were to be supportive of men and family.

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Normal Range of Blood Pressure of Korean (한국인혈압(韓國人血壓)의 정상치역(正常値域))

  • Kim, In-Dal;Ahn, Yoon-Ok;Cho, Soo-Hun
    • Journal of Preventive Medicine and Public Health
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    • v.7 no.2
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    • pp.395-401
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    • 1974
  • In order to figure out the normal range, lower limit of hypertension and upper limit of hypotension of the blood pressure of Korean, authors had measured blood pressure according to Korotkow's method for 31,897 healthy persons as samples who were occupied different levels of the social class except cases who would seem to be the essential hypertension and had the diseases affecting to secondary hypertension. A following conclusion was induced by actual measurement and statistical reasoning. 1. The normal range and limits of hypo- and hypertension by sex and age groups of Korean were demonstrated in Table 1 and Figure 1. 2. The more aging the higher value of blood pressure in both sexes, especially women rather than men and systolic as to diastolic. 3. Generally, blood pressure values of female were lower than male, after 55 years of age, however, the crossing phenomenon was recognizable. 4. To settle the normal and abnormal ranges of the blood pressure of Korean, it was attempted that $M{\pm}1.282{\sigma}$ as normal range, $M+2{\sigma}$ as lower limit of hypertension and $M-2{\sigma}$ as upper limit of hypotension were calculated, and regression lines were drawn to adjust the biological variables and derive continuity from each age class. (Fig. 2 and 3) 5. The blood pressure levels were becoming elevated as to getting increased of the body weight, particularly diastolic value at 40-49 age group in male and systolic value at 30-39 age group in female.

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Reliability and validity of a personal computer based muscle viewer for measuring upper trapezius and transverses abdominis muscle thickness

  • Jeong, Ju-Ri;Han, Ju Hee;Cho, Ji-Eun;Lee, Wan-hee
    • Physical Therapy Rehabilitation Science
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    • v.5 no.3
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    • pp.155-161
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    • 2016
  • Objective: This study aimed to investigate the reliability and validity of a personal computer-based muscle viewer (PC-BMW) compared with that of a portable ultrasound (P-US) for measuring upper trapezius (UT) and transversus abdominis (TrA) muscle thickness at rest and during contraction. Design: Observational inter-rater reliability study. Methods: Fifty-five healthy participants (25 men, 30 women) participated in this study. PC-BMW and P-US were randomly measured at the UT and TrA muscles. Two examiners randomly obtained the images of all participants in 3 test sessions lasting 2 days. Intra-class correlation coefficients (ICCs), standard error of measurement, contraction ratio, and correlation were used to estimate reliability and validity. Pearson's correlation coefficients were used to analyze the relationship between muscle thickness measures taken from PC-BMW and P-US. Results: The intra-rater reliability ICCs of UT and TrA muscle thickness for the PC-BMW were >0.995, indicating excellent reliability. Inter-rater reliability ICCs for the PC-BMW ranged from 0.963 to 0.987. The P-US also exhibited high reliability. A high correlation was found between the measurements of the two muscles in PC-BMW and P-US (p<0.01). Conclusions: PC-BMW provides clear and excellent images, is pocket-sized and less expensive than a conventional ultrasound imaging system. PC-BMW can be utilized variously and has the advantage of rehabilitative ultrasound imaging. More research is needed to evaluate the utility of PC-BMW for rehabilitation.

A study of Symbolics of Chinese Liturgical Vestments (중국 제복의 상징성에 관한 연구)

  • 이선희
    • Journal of the Korean Society of Costume
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    • v.18
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    • pp.111-131
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    • 1992
  • This thesis was designed to study Symbolics of Chinese Liturgical Vestments. Chinese who regarded the life of human beings as the combination of heaven and earth considered garments as the traditional product of the movement of nature. Accordingly, they thought human beings are the center of the universe composed by heaven and earth and the chief of all things; therefore man only can utilize clothes to distinguish from all of the colours. This views of clothes led to the development of liturgical vestments esteemed courtesy than anything else, especially the thought of courtesy associated with Conficius who regarded courtesy as the highest things and since then the theory of Five Elements and courtesy were inherited by all the adherents of Conficius. Yin and Yang Five Elements in the liturgical vestments was given absolute symbolics in both formative side and in colourful side. results of research studied in this was can be summed up as follows : 1. The crown of rites was made imitating after the system of head, horn, beard, bread of birds and beasts and that form of crown is front-circ-ular and back-rectangular meant to be towards light and dark. That the upper part of faceplace is black represented the way of heaven and lower part of red symbolized the way of earth. 2. Upper vestment of liturgical rites symbolizes heaven and outskirt represented earth. So front of outskirt is YANG and back is Yin. It is why then are going to harmonize positive and negative making front part three width and back part four width. Therefore, emperor who symbolizes heaven made the subjects recognize high and low and wore Dae-gu(大 ), Kon-bok(袞服), Bel-bok, Chui-bok, and Hyonbok according to the object and position of rites so that he may rule the country based on courtesy. 3. As an accessory of liturgical vestments, Bul, Pae-ok, Su, Dae-dai, Hyok-Dai, Kyu, and Hol were used. Before Bul was used man dressed skirt as the first waist-dress in order to conceal intimate part of the body. Pae-ok, as decoration blended with jade was worn by men of virtue, so men of virtue symbolized morality and virtue by Pae-ok. Su began from Yeok, connected with Pae-su , in Chou-dynasty is said to be originated by practical needs and they are divided into large Su and small su, and maintained as decoration to signify the class positions. Dae-dai did the work as not to loose the liturgical vestments and leather belt hang Bul and Su to begin as the function of practical use are in later years it became decoration to symboliz e the class position. Kyu was a jade used when empeor nominated feudal lords and observe ceremony to God and Hol, was held in hands to record everything not to forget. These Kyu and Hol became to offer courtesy during the time of rites and in later years it became used according to class position rather than practical use. 4. As far as colours are concerned, colours based by five colours according to YIN-YANG Five Elements theory and they were divided into a primary colour and a secondary colours. Primary colours corresponded with the theory of Five Elements each other, Blue, Red, Tellow, White, and Black symbolized ive Elements, five hour space, five directions, and five emperors. Secondary colours contradict with Blue, Red, Yellow, White and Black and another as a primary colour and they are Green, Scaret, Indigo, Violet, Hun colour, Chu colour, and Chi colour. This primary colour was used in liturgical vestments, that is, upper-vestments used black colour. This primary colour was used in liturgical vestments, that is, upper-vestments used black colour as primary colour and outskirt was used Hun colour as secondary colours. Thus symbolism in chinese liturgical vestments mainly began with heaven and earth and corresponded with YIN-YANG Five Elements Scool. They were developed as the scholary theory and Conficius and his followers in the later days and continued up to Min-dynasty.

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Comparison of Performance in Classification, Seriation, and Grouping of Kin Terms in Korean Children (한국아동의 친척명 분류, 서열, 군집 수행의 비교)

  • YI, Soon Hyung
    • Korean Journal of Child Studies
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    • v.9 no.2
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    • pp.133-156
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    • 1988
  • This study investigated developmental change with reference to continuity theory in the acquisition of concepts of kin relation, task difficulty with reference to cognitive complexity, and interrelationships in the performance of cognitive tasks of kinship concepts with reference to cognitive parallelism. The subjects consisted of 6-, 8-, 10, and 12-year-old randomly selected children attending kindergartens or elementary schools in Seoul. The schools were located in various residental areas regarded as either middle or lower class. The 81 boys and 80 girls participated in 3 experiments on classification, seriation, and grouping. The instrument for the classification, seriation, and grouping tasks was composed of 10 10cm black on white line drawings of the head and upper torso area of persons in kin relationship. The data was analyzed with MANOVA. A significant age effect was found in the 3 quasi- experiments. There were significant effects on task difficulty. The biosocial power distribution indirectly influenced children's acquisition of kin relational concepts; that is, children performed better in male-kin than in female-kin tasks. There was a high correlation in performance between the 3 cognitive tasks. These findings support the continuity theory (except for seriation), a model which arranges kin-names in order of cognitive load, the centric status of men in society, and the theory of cognitive developmental parallelism.

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