• Title/Summary/Keyword: Trust management

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A study on Management Mechanism of Malicious Node in Ad-hoc Networks (Ad-hoc 네트워크에서 악의적 노드 관리기법에 관한 연구)

  • Kim, Il-Do;Kim, Dong-Cheon
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.14 no.12
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    • pp.2716-2723
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    • 2010
  • An Ad-hoc network will operate properly and provide smooth communication when nodes cooperate mutually with each of them having equal authority. Although it is possible to form a network consisting only of authenticated nodes in order to ensure reliability, authentication by itself is not sufficient to remove malicious nodes and their activities jeopardizing the whole network. Detection and prevention of such activities are vital for maintaining a safe and reliable network, but research on this matter is relatively lacking. Hence a suggestion is made on how to detect and prevent malicious or uncooperative ones among the nodes forming a network by a relationship of mutual trust, thereby maintaining safety and stability of the network and improving its processing abilities

An Empirical Study on the Development of Survey Instruments for Recovering Trust and Commitment on the Serious Geme (교육기능성 게임에서 신뢰 회복 및 몰입에 대한 설문 척도 개발)

  • Choi, Hun;Choi, Eun-Young
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2013.10a
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    • pp.538-539
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    • 2013
  • Recently it has been increasing interest of serious game which make broadened to wide area in game field. Among these, educatioonal serious game is not only satisfied with the purpose of fun and education but also has been looking ar new ways of teaching with distribution of digital textbook. It can lead to change the way we understand things using the revitalization on the basis of serious game competitions. The purpose of this study was to analysis of educational game and game competition and to develop the efficient management stragies.

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A Meta-analysis and Review of External Factors the Perceived Usefulness and Ease of Use on Smartphone (스마트폰의 인지된 유용성과 사용 용이성에 미치는 선행요인 문헌적 고찰 및 메타분석)

  • Nam, Soo-tai;Jin, Chan-yong
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2014.01a
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    • pp.113-116
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    • 2014
  • 기술수용모델은 지난 20년 동안 많은 주제로 다루어지고 있으며 지금도 여전히 계속 연구되어 오고 있다. 메타분석은 여러 실증연구의 정량적인 결과를 통합과 분석을 통해 전체 결과를 조망할 기회를 제공하는 통계적 통합 방법이다. 최근 스마트폰 관련 연구가 활발하게 이루어지고 있다. 이러한 시점에 기술수용모델을 기반으로 선행 요인에 관한 문헌적 고찰과 메타분석을 실시하였다. 본 연구는 2013년 이전 국내 학술지에 게재된 연구 중 기술수용모델의 인과관계를 설정한 총 106편의 연구논문을 대상으로 하였다. 메타분석의 결과, 선행 요인과 인지된 유용성의 경로에 가장 큰 효과 크기는 유희성으로 나타났다. 인지된 유용성과 유희성의 경로에 효과 크기는 0.536이었다. 그리고 선행 요인과 인지된 사용 용이성의 경로에 가장 큰 효과 크기는 자기 효능감으로 나타났다. 인지된 사용 용이성과 자기 효능감 경로에 효과 크기는 0.626이었다. 분석결과를 통해 이론적 실무적 시사점을 논의 하고자 한다.

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Effect of politician's voice on electors -Focused on ward head election (정치인의 발성이 유권자에 미치는 영향 -구청장 선거를 중심으로)

  • Park, Dug-Chun
    • Journal of Digital Convergence
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    • v.11 no.10
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    • pp.695-700
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    • 2013
  • This experimental research explores the effect of politician's voice on electors. For this experimental research, 4 groups of subjects composed of university students were exposed to different types of TV address video clips which were manipulated by tone and speed of voice, This research found that subjects exposed to low tone video clip of politician's address showed higher degree of affect and support. And those exposed to slower video clip of politician's address showed higher degree of affect but it is not connected to higher degree of support.

A Study on the Structural Relations among Choice Attributes, Brand Image, and Buying Action of Restaurant Customers (레스토랑 이용자의 선택 속성, 브랜드 이미지, 구매 행동 간의 구조적 관계에 관한 연구)

  • Woo, Moon-Ho
    • Culinary science and hospitality research
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    • v.16 no.4
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    • pp.151-162
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    • 2010
  • This paper examines the structural relations among choice attributes, brand image, and buying action of restaurant customers, using a structural equation model. Based on the analysis of one hundred fifty cases, the following results were found First, it was found that the choice attributes of accessability, materiality, and kindness have positive influence on the differentiation, brand image and buying action of restaurant customers. Second, the choice attributes of accessability and styles have positive influence on the familiarity, brand image and buying action of restaurant customers. Third, the choice attributes of styles have positive influence on trust in brand image and buying action of restaurant customers.

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Comparison of Parent and Peer Attachment of Korean and American Adolescents (한국 청소년과 미국 청소년의 부모 애착과 또래 애착 비교)

  • Joo, Eun-Jee
    • Journal of Families and Better Life
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    • v.28 no.6
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    • pp.125-142
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    • 2010
  • The main purpose of this study was to examine whether different cultures affect attachment style by comparing Korean and American adolescents, with a focus on parent attachment and peer attachment. Data were collected from middle and high school students(291 Korean adolescents, 158 American adolescents), and the participants were asked to report on the revised version of the Inventory of Parent and Peer Attachment(IPPA-R). The analysis showed significant differences on both parent and peer attachment between Korean and American adolescents: Korean adolescents had more negative relationships with their parents compared to American adolescents. In contrast, Korean adolescents had more positive relations(high trust and communication score, low alienation score) with their friends than American adolescents. More results on the relationships between attachment style and socio-environmental variables were presented, and each of these results could be interpreted by cultural difference. Based on these results, parent-child programs and peer programs that can enrich the relationships that a child has with his or her parents and friends were introduced for researchers, educators, teachers, and counselors. The implications and recommendations for future research were also presented.

Industry and Consumers Awareness for Effective Management of Functional Animal-based Foods in South Korea

  • Wi, Seo-Hyun;Park, Jung-Min;Wee, Sung-Hwan;Park, Jae-Woo;Kim, Jin-Man
    • Preventive Nutrition and Food Science
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    • v.18 no.4
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    • pp.242-248
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    • 2013
  • In recent years, manufacturers of animal-based foods with health claims have encountered difficulties in the labeling of their products because of a lack of regulation on defining the functionality of animal-based foods. Therefore, this study was conducted to establish the basic requirements for the development of a definition for functional animal-based foods by investigating consumer and industry awareness. Survey data were collected from 114 industry representatives and 1,100 consumers. The questions of the survey included items on production status and future production plans, functionality labeling, promotion plans, establishment of definition, the role of the government, consumer perception, and selection of products. The results show that both industry representatives and consumers believe that legislation and the provision of scientific evidence should be improved for the development of a functional animal-based foods market. The results obtained from this study will contribute to consumer trust by supplying correct information and can be utilized in the industry as basic data for the development of functional animal-based food products.

Retailing Attribute Evaluation and Satisfaction of New Silver Consumers: Focus on Department Stores and Traditional Markets (뉴실버 소비자의 소매업태 속성평가 및 소비자만족도 연구: 백화점과 전통시장을 중심으로)

  • Kim, Soo Min;Lee, Seung Sin
    • Human Ecology Research
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    • v.53 no.6
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    • pp.619-628
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    • 2015
  • Baby boomers who have rebuilt the Korean economy over the last half a century are now transitioning into a silver generation who are over 65 years of age. New silver consumers are qualitatively and quantitatively different from the previous generation and are considered to be 'the single most consumption-leading generation.' The number of new silver consumers using department stores and traditional markets has increased. SPSS ver. 21.0 was used with the methods of frequency analysis, t-test, one-way analysis of variance (ANOVA), device master record test, and regression analysis. This research studies consumer satisfaction of new silver consumers on department stores and traditional markets among retailing. The improvement of the parking environment is the most urgent issue for traditional markets because the long-term assessments of parking areas indicate that it is necessary to provide improved convenience for consumers. Salesman satisfaction has improved and consumer satisfaction ranks salesman satisfaction high for traditional markets; however, price satisfaction is low and the distribution system should be improved to supply products at a lower price. Salesman and price satisfaction should be improved at depart stores. Traditional markets should also promote consumer satisfaction through consistent management to make consumers trust information in regards to quality control and production and distribution; in addition, department stores should increase consumer satisfaction by maintaining store systems such as product diversification and display, cleanness, and atmosphere.

Internet-based Apparel Fabric Information System (인터넷을 기반으로 하는 의류용 소재 정보시스템)

  • 박창규;이대훈;이웅의
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.3_4
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    • pp.354-363
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    • 2003
  • In this research, an internet-based fabric information system has been developed. Recently, the numbers of textile industries which have their own homepages to advertise their product fabrics fur apparel through the Internet and textile e-Commerce web sites rapidly increase. Unfortunately, traditional fabric information systems based on direct meeting and trust cannot give sufficient information to numerous visitors of the Internet sites including fabric buyers for apparel. They can just view 3-dimensional fabric images and text-based specifications such as fabric density, composition, colors, weight, etc. To solve these problems, the new fabric information system fur apparel has been developed. The web-based fabric information system is composed of the following six modules; $\circled1$ fabric database management system, $\circled2$ a 3-D fabric drape image viewer to illustrate fabric appearances, $\circled3$ a virtual wearing system to apply a fabric to garment designs, $\circled4$ a fabric property viewer to confirm fabric characteristics, $\circled5$ a QC (quality control) document generator to manufacture high qualify garments with a fabric, and$\circled6$actual display mall to view actual fabrics. The fabric information system is simply performed by visitors clicking the buttons hyper-linked with JAVA applets on web browser. The web-based fabric information system enables the web site visitors to understand fabrics shown on the Internet in more details.

Use of Beauty Products and their Consumption: A Behavioral Research in the Higher Grades of Elementary schools (초등학교 고학년의 뷰티제품 사용실태와 소비행동)

  • Barng, Keejung;Kim, Youn
    • Journal of Fashion Business
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    • v.20 no.4
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    • pp.172-188
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    • 2016
  • This study is conducted in grades 4, 5, and6 of Elementary schools located in Seoul. The results would be recognized by the Consumer Behavior Survey and the Use of Beauty. Students in the higher grades of elementary schools are exposed to beauty products for the first time. This is a crucial age, where they start becoming interested in their appearance. This behavior is being exploited to increase the desire to use beauty products. Although the initial use is self-motivated, choosing a quality product is highly influenced by peers, reasonable pricing, and internet impact. The higher the grade of the elementary school, we observed an increase in this trust and impulsiveness in the consumer behavior. More than 2 million students spent considerable amounts of money, and showed trends of consumer behavior of the impulsive type. The results of this study can provide a significant base to further study trends of beauty usage in higher grades of elementary schools, and give an indication of the consumer behavior based on the beauty culture and use of health products.