• Title/Summary/Keyword: Transaction needs

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의류 브랜드 커뮤니티의 이용욕구 충족과 커뮤니티 몰입의 관계: 의류 브랜드 이미지의 조절효과 (Relationship Between Usage Needs Satisfaction and Commitment to Apparel Brand Communities: Moderator Effect of Apparel Brand Image)

  • 홍희숙;류성민;문철우
    • 마케팅과학연구
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    • 제17권4호
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    • pp.51-89
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    • 2007
  • 본 연구는 의류 브랜드 온라인 커뮤니티의 이용욕구충족과 커뮤니티 몰입간의 관계 및 이들 관계에 대한 브랜드 이미지의 조절효과를 검증하는 것이다. 9개 캐주얼 의류 브랜드 커뮤니티 회원 317명을 대상으로 온라인 서베이를 실시하여 자료를 수집하였다. 다중회귀분석 결과, 의류 브랜드 커뮤니티에서의 이용욕구 충족은 커뮤니티에 대한 몰입과 유의한 관계가 있었다. 그리고 조절회귀분석 결과, 의류 브랜드 커뮤니티에서의 관계욕구 충족이 커뮤니티 몰입(감정적 몰입, 지속적 몰입, 규범적 몰입)에 영향을 미칠때 의류 브랜드 이미지 수준에 따른 조절효과가 작용함이 발견되었다. 또한 의류 브랜드 이미지의 조절효과는 의류 브랜드 커뮤니티에서의 거래욕구 충족과 커뮤니티에 대한 감정적 몰입의 관계에서도 나타났다. 특히 의류 브랜드 커뮤니티인 경우, 커뮤니티에서의 관계욕구 충족수준에 따른 커뮤니티 몰입의 정도는 브랜드 이미지가 낮을 때 보다 높을 때 더 크게 나타났다. 이것은 의류 브랜드 커뮤니티에서의 이용욕구 충족을 통해 회원들의 커뮤니티 몰입을 증대시키는 전략은 의류 브랜드 이미지 수준이 다른 의류 브랜드 유형에 따라 그 효과에 차이가 있음을 의미한다. 따라서 의류기업의 마케터들은 자사 브랜드의 이미지 수준을 평가하고, 이에 맞춰 커뮤니티 몰입을 증대시키는 전략을 모색할 필요가 있다. 브랜드 커뮤니티에 대한 몰입은 브랜드에 대한 구전이나 재구매 행동과 연결되므로, 명품 의류 브랜드들인 경우 온라인 브랜드 커뮤니티를 구축하고 회원들의 커뮤니티에 대한 몰입을 증대시킴으로써 브랜드 자산을 극대화시킬 수 있을 것이다.

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트랜잭션 중심의 발견적 파일 수직 분한 방법 (A transaction-based vertical partitioning algorithm)

  • 박기택;김재련
    • 한국국방경영분석학회지
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    • 제22권1호
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    • pp.81-96
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    • 1996
  • In a relational database environment, partitioning of data is directly concerned with the amount of data that needs to be required in a query or transaction. In this paper, we consider non-overlapping, vertical partitioning. Vertical partitioning algorithm in this paper is composed of two phases. In phase 1, we cluster the attributes with zero-one integer program that maximize affinity among attributes. The result of phase 1 is called 'Initial Fragments'. In phase 2, we modify Initial Fragments that is not directly considered by cost factors, making use of a transaction-based partitioning method. A transaction-based partitioning method is partitioning attributes according to a set of transactions. In this phase we select logical accesses which needs to be required in a transaction as comparison criteria. In phase 2, proposed algorithm consider only small number of modification of Initial Fragments in phase 1. This algorithm is so insensible to number of transactions and of attributes that it can applied to relatively large problems easily.

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느슨히 결합된 데이타베이스 시스템에서 최적의 저장점 유도 (Optimal Savepoint in a Loosely-Coupled Resilient Database System)

  • 최재화;김성언
    • Asia pacific journal of information systems
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    • 제6권1호
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    • pp.21-38
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    • 1996
  • This paper investigates the performance improvement opportunities through a resiliency mechanism in the distributed primary/backup database system. Recognizing that a distributed transaction executes at several servers during its lifetime, we propose a resiliency mechanism which allows continuous transaction processing in distributed database server systems in the presence of a server failure. In order to perform continuous transaction processing despite failures, every state change of a transaction processing can be saved in the backup server. Obviously, this pessimistic synchronization may give more burdens than benefits to the system. Thus, the tracking needs not be done synchronously with the transaction progress. Instead, the state of all transaction processing in a system is saved periodically. This activity is referred to as a savepoint. Then, the question is how often the savepoint has to be done. We derive the optimal savepoint to identify the optimization parameters for the resilient transaction processing system.

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시스템다이내믹스를 이용한 제조 또는 구매결정에 관한 연구: 방위산업을 중심으로 (Study on the Make or Buy decision using system dynamics: Defense industry)

  • 고성필;정의영;이정동
    • 한국시스템다이내믹스연구
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    • 제15권4호
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    • pp.85-100
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    • 2014
  • We propose a composite make or buy decision model considering both the transaction cost theory and the resource based view in the Korean defense industry using System Dynamics. We analyze relationship between core variables(transaction frequency, technological uncertainty, the level of technological dependency, technological level and acquisition ability for market information) and 'Make or Buy decision' focused on technological innovation capability. Based on the result, we propose the implications as follows : First, the defence industry needs more R&D investment. Second, it needs a balance between domestic(Make) and overseas(Buy) to increase the technological capability rapidly.

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기술이전을 위한 기술가치 평가모텔 연구 (A Study on Development of Technology Valuation Model for Technology Transfer)

  • 박현우;정혜순;유선희
    • 한국기술혁신학회:학술대회논문집
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    • 한국기술혁신학회 2001년도 추계학술대회
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    • pp.201-222
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    • 2001
  • This study proposes a technology valuation model applicable for technology transfer or transaction, based on the review of theoretical models and practical applications. The model analyzes individual technologies that can be transacted as economic goods in terms of intellectual properties as subjects of transaction. The valuation of technology for transfer or transaction needs to be performed in view of demand side rather than supply side. This study suggests a successive approximation method in order to evaluate value of technologies quantitatively

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클라우드 환경에서 확장성을 지원하는 트랜잭션 처리 방법 (A Study for Transaction Processing Supporting Scalability in the Cloud)

  • 김치연
    • 한국전자통신학회논문지
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    • 제7권4호
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    • pp.873-879
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    • 2012
  • 최근에 클라우드 컴퓨팅 패러다임은 다양한 응용에서 받아들여지고 있다. 클라우드 환경의 데이터 관리 시스템은 대용량의 데이터와 확장성을 지원하는 능력이 요구된다. 대용량의 데이터를 다루기 위해 일관성과 트랜잭션의 제약을 완화하는 것이 필요하고, 확장성을 지원하기 위해 구성 요소의 가감을 허용해야 한다. 이 논문에서는 클라우드 환경에서 트랜잭션을 처리할 때 필요한 시스템 모델과 확장가능한 모듈 관리 알고리즘에 대하여 제안한다. 시스템 모델은 트랜잭션 관리 모듈과 데이터 관리 모듈로 구성된다. 모듈 관리 알고리즘은 불필요한 재분배가 발생하지 않고, 기존 모듈의 부하를 덜어줄 수 있다. 성능 분석 결과, 모듈의 확장으로 응답 시간을 향상시키고 트랜잭션 철회율을 감소시킬 수 있음을 알 수 있었다.

물류 및 유통산업의 블록체인 활용과 정책 방향 (Application and Policy Direction of Blockchain in Logistics and Distribution Industry)

  • 김기흥;심재현
    • 산경연구논집
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    • 제9권6호
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    • pp.77-85
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    • 2018
  • Purpose - The purpose of this study is to subdivide trade transaction-centered structure in a logistics/distribution industry system to apply blockchain, to establish and resolve with which types of technology, and to provide policy direction of government institution and technology to apply blockchain in this kind of industry. Research design, data, and methodology - This study was conducted with previous researches centered on cases applied in various industry sectors on the basis of blockchain technology. Results - General fields of blockchain application include digital contents distribution, IoT platform, e-Commerce, real-estate transaction, decentralized app. development(storage), certification service, smart contract, P2P network infrastructure, publication/storage of public documents, smart voting, money exchange, payment/settlement, banking security platform, actual asset storage, stock transaction and crowd funding. Blockchain is being applied in various fields home and abroad and its application cases can be explained in the banking industry, public sector, e-Commerce, medical industry, distribution and supply chain management, copyright protection. As examined in the blockchain application cases, it is expected to establish blockchain that can secure safety through distributed ledger in trade transaction because blockchain is established and applied in various sectors of industries home and abroad. Parties concerned of trade transaction can secure visibility even in interrupted specific section when they provide it as a base for distributed ledger application in trade and establish trade transaction model by applying blockchain. In case of interrupted specific section by using distributed ledger, blockchain model of trade transaction needs to be formed to make it possible for parties concerned involved in trade transaction to secure visibility and real-time tracking. Additionally, management should be possible from the time of contract until payment, freight transfer to buyers through land, air and maritime transportation. Conclusions - In order to boost blockchain-based logistics/distribution industry, the government, institutionally, needs to back up adding legal plan of shipping, logistics and distribution, reviewing standardization of electronic switching system and coming up with blockchain-based industrial road maps. In addition, the government, technologically, has to support R&D for integration with other high technology, standardization of distribution industry's blockchain technology and manpower training to expand technology development.

의류 브랜드 온라인 컴뮤니티의 상호작용성과 욕구충족의 관계 (The Relationship between Interactions and Needs Satisfactions in Apparel Brand On-Line Community)

  • 홍희숙;김기억
    • 한국의류학회지
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    • 제29권11호
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    • pp.1432-1443
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    • 2005
  • The purpose of this study was to identify the relationship among the sub-dimensions of interaction and the relationship between interactions and needs satisfactions in the apparel brand online communities. Subjects of 317 members for 9 selected apparel communities responded the questionnaire in the home-page or in the attached file. The results were as follows: The suggested structural equation model which showed the relationship between the interactions and needs satisfaction in communities were accepted($\chi^2=63.80/df.=48/p=0.06$, GFI=0.97, AGFI=0.95, RMR=0.045, NFI=0.93, AIC=123.80). The interaction of company-consumer hads a positive influence on the interaction of consumers-consumers(H1) and the interaction of consumers-consumers had a positive influence on the interaction of consumers-company(H2). The interaction among community members had a positive influence on the satisfaction of interest needs(H3), transaction needs(H4) and relationship needs(H5) in the community. The relationship needs satisfaction had a positive influence on the interaction of members to the company(H6). Therefore, marketers in apparel company should be fully aware of reciprocal influence among types of interaction when planning marketing programs to promote each type of interaction. Furthermore, they also have to plan marketing activities to manage effective interaction.

Non-SQL 질의 데이터 서버 아키텍처 (An Architecture for Data Server of Non SQL Query)

  • K. H., Kwon;Chakra, Balayar;S. H., Cheon
    • 한국정보과학회:학술대회논문집
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    • 한국정보과학회 2004년도 가을 학술발표논문집 Vol.31 No.2 (2)
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    • pp.406-408
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    • 2004
  • To develop enterprise architecture based distributed application needs consideration of various factors such as division of role between web-designer and software developer, defining entity and its usage, database connection and transaction processing. This paper presents DONSL(Data Server of Non SQL-Query) architecture that provides solution to above aspects through web-tier object modeling guaranteeing efficient transaction processing and performance between web-tier and 08MS through simplified usage of query logic property.

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실시간 분산 시스템을 위한 동적 트랜잭션 처리 (Dynamic Transaction Processing in Distributed Real-Time Systems)

  • 윤용익
    • 한국정보과학회논문지:컴퓨팅의 실제 및 레터
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    • 제5권6호
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    • pp.738-747
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    • 1999
  • 본 논문에서는 분산 실시간 시스템의 특징인 분산 처리 과정의 신뢰성을 지원하기 위한 동적 트랜잭션 처리 구조를 연구하였다. 실시간 분산 처리 환경에서 동적으로 발생하는 실시간 분산 트랜잭션 처리를 위하여 트랜잭션 내에 필수적인 3가지 언어적 특성들을 제시하였다. 첫째는 트랜잭션 내에 실시간 시스템의 가장 중요한 특징인 시간적인 제약 조건들을 정의 할 수 있는 방안을 제시하고, 둘째는 비동기적인 처리 성격을 지닌 실시간 특성을 고려한 비동기적 트랜잭션 처리 방법을 제시한다. 또한, 분산 처리 과정에서 발생되는 예외 사항들을 처리하기 위하여 긴급성을 고려한 다중레벨 우선순위 스케줄링 (Multi-Level Priotiry Scheduling)이라 부르는 트랜잭션 스케줄링 방안을 제시한다. 그리고, 제시한 실시간 분산 트랜잭션 처리 구조의 타당성 및 가능성을 입증하기 위한 실시간 트랜잭션 처리 과정을 시물레이션을 통하여 제시한 언어적 특성에 대한 고려 사항들을 보여준다.Abstract We propose a dynamic transaction processing model that supports a reliability for distributed real-time processing. For the dynamic processing in distributed real-time transaction systems, we suggest three features that are defined in programming language. First, we propose a specification model to explicitly define the time constraints, needs in real-time distributed processing. Second, we describe an asynchronous transaction processing mechanism based on the real-time characteristics. So, we suggest three communication primitives to support asynchronous transaction processing. Lastly, a scheduling policy based on urgent transaction is suggested to manage the exception occurred during the distributed processing. This scheduling policy is called multi-level priotiry scheduling (MPLS). Based on three features and scheduling policy, we describe a direction to manage a dynamic transaction processing in distributed real-time systems.