• Title/Summary/Keyword: Trade fair

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Effect of Experience Marketing of Exhibition Factors in Flower Fair on Intension of Customer Purchase (화훼박람회 전시요인의 체험마케팅이 소비자 구매의향에 미치는 영향)

  • Chu, Dae-Shik;Jeon, In-Oh
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.5
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    • pp.193-203
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    • 2014
  • This study was to highlight the importance of elements of flower fair to organizer who organize flower fair in local community, to increase of participancy in flower fair exhibition with informing experience element and finally to increase incomes of flower farmhouse. To investigate degrees of interest of visitors on experience marketing of exhibition factors in flower fair, survey was conducted for 278 target audiences and data was analyzed to find the effect of experience marketing of exhibition factors in flower fair on the interest of purchasing. To population statistics, female took majority, 61.9% in sex, twenties, 34.5% in ages, married, 50.7% in marriage and students, 36.7% in job. University graduation occupied 58.3% in education, one million something, 48.6% in average income, seoul showed 38.1% in resident cities and 1st time visit was 79.9% in flower fair visit. For statistical categories, technology statistics analysis and reliability analysis were conducted. To check validity, factor analysis was conducted, and to see interrelationship of factors, using regression analysis, fluence among factors was analyzed. Results showed that exhibition environment of flower fair was effected by cultural elements, exhibition quality and exhibition service were effected by event and cultural element, exhibition marketing was effected by cultural and image element and purchasing interest was effected by image element.

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An Experimental Study on Internal and External Negotiation for Trade Agreements

  • Sung, Hankyoung
    • East Asian Economic Review
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    • v.21 no.2
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    • pp.103-121
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    • 2017
  • This paper experimentally studies the performance of negotiation considering individual and party, like a country, share of benefit over the best ones. It experiments two-stage bargaining games, internal and external negotiations. From the experimental results, this paper shows strong tendency to select fair allocation in the internal negotiations, but the tendency would be weaker with attractive outside option. In addition, the outside option may claim difference in individual benefit. From the regressions on individual performance in the negotiations, being a proposing party would matter to enhance the performance. However, relative individual performance within party fairness matters. Still attractive no-agreement options happen to break the tendency. As policy implication for trade negotiation, this paper warns that possible loss in individual benefit from not active participation to the external negotiations, no active role of proposer in case that players stick to internal allocations, and deviation of advantageous sector due to attractive outside options.

A Study on the Comparison of the Basic Law on Electronic Commerce and the UETA (전자거래기본법과 통일전자거래법(UETA)의 비교)

  • Jeon, Soon-Hwan
    • The Journal of Information Technology
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    • v.8 no.2
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    • pp.135-148
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    • 2005
  • The purpose of this article is to study on the Comparison of the Basic Law on Electronic Commerce and the Uniform Electronic Transactions Act(UETA). The purpose of th Basic Law on Electronic Commerce is to contribute to the national economy by clarifying the legal effect of transactions by means of electronic messages so as to ensure the security and reliability thereof and to secure fair trade, and further by establishing sound and orderly transactions, and promoting electronic commerce. It is important to understand that the purpose of the UETA is to remove barriers to electronic commerce by validating and effectuating electronic records and signatures. It is not a general contracting-the substantive rules of contracts remain unaffected by UETA. Nor is a digital signature statute. To the extent that a State has a Digital Signature Law, the UETA is designed to support and compliment that statute.

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Study on efficient scheduing strategies for multiuser MIMO systems (멀티유저 MIMO 시스템에서 효과적인 스케쥴링 정책 연구)

  • Kim, Jae-Hong;Kim, Se-Heon
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2006.11a
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    • pp.201-204
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    • 2006
  • In this paper, we propose efficient scheduling strategy for Multi-user MIMO systems that find advantageous trade off solution between multiuser diversity and spatial diversity, spatial multiplexing technique. Specifically, we suggest P-SFS(Pseudo-SNR Fair scheduling) algorithm that consider throughput and fairness problem. also we propose channel aware Antenna deployment that decide how to use assigned multiple antennas by the information of each user's channel condition.

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Public Policy for Hospitals in the United States (미국의 병원정책)

  • Kwon, Soon-Man
    • Korea Journal of Hospital Management
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    • v.3 no.1
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    • pp.238-260
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    • 1998
  • This article describes the theoretical foundations of government policy for hospitals in terms of correcting market failure and enhancing equity. It then discusses the characteristics that desirable payment systems should have, and the effects of the DRG-based prospective payment system on hospital behavior, its financial performance, hospital industry, and health care expenditure. The rationales and impacts of other public policies for hospitals such as antitrust and fair trade regulation, dissemination of practice guidelines and hospital mortality information, regulation of hospital capital investment, and tax policy are also discussed.

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QoS-Guaranteed Multiuser Scheduling in MIMO Broadcast Channels

  • Lee, Seung-Hwan;Thompson, John S.;Kim, Jin-Up
    • ETRI Journal
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    • v.31 no.5
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    • pp.481-488
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    • 2009
  • This paper proposes a new multiuser scheduling algorithm that can simultaneously support a variety of different quality-of-service (QoS) user groups while satisfying fairness among users in the same QoS group in MIMO broadcast channels. Toward this goal, the proposed algorithm consists of two parts: a QoS-aware fair (QF) scheduling within a QoS group and an antenna trade-off scheme between different QoS groups. The proposed QF scheduling algorithm finds a user set from a certain QoS group which can satisfy the fairness among users in terms of throughput or delay. The antenna trade-off scheme can minimize the QoS violations of a higher priority user group by trading off the number of transmit antennas allocated to different QoS groups. Numerical results demonstrate that the proposed QF scheduling method satisfies different types of fairness among users and can adjust the degree of fairness among them. The antenna trade-off scheme combined with QF scheduling can improve the probability of QoS-guaranteed transmission when supporting different QoS groups.

Congestion Control Scheme for Wide Area and High-Speed Networks (초고속-장거리 네트워크에서 혼잡 제어 방안)

  • Yang Eun Ho;Ham Sung Il;Cho Seongho;Kim Chongkwon
    • The KIPS Transactions:PartC
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    • v.12C no.4 s.100
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    • pp.571-580
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    • 2005
  • In fast long-distance networks, TCP's congestion control algorithm has the problem of utilizing bandwidth effectively. Several window-based congestion control protocols for high-speed and large delay networks have been proposed to solve this problem. These protocols deliberate mainly three properties : scalability, TCP-friendliness, and RTT-fairness. These protocols, however, cannot satisfy above three properties at the same time because of the trade-off among them This paper presents a new window-based congestion control algorithm, called EM (Exponential Increase/ Multiplicative Decrease), that simultaneously supports all four properties including fast convergence, which is another important constraint for fast long-distance networks; it can support scalability by increasing congestion window exponentially proportional to the time elapsed since a packet loss; it can support RTT-fairness and TCP-friendliness by considering RTT in its response function; it can support last fair-share convergence by increasing congestion window inversely proportional to the congestion window just before packet loss. We evaluate the performance of EIMD and other algorithms by extensive computer simulations.

A Comparative Analysis on Policy Evaluation Methods: Focused on Fair Labeling & Advertising Act (정책평가방법의 비교분석: 표시.광고규제를 중심으로)

  • Choi, Shin-Ae;Yeo, Jung-Sung
    • Survey Research
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    • v.11 no.3
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    • pp.57-79
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    • 2010
  • This study evaluated the policy performance of i) Public Notice of Critical Information, ii) Substantiation of Facts in Labeling and Advertising, iii) Temporary Injunctions, and iv) Advertisement Correcting Misrepresented Facts, which were main policies belonged to Fair Labeling and Advertising Act(hereinafter referred to as "FLA Act"). The data was collected by visiting 76 persons personally, who were consumer policy and law experts, labeling and advertising staffs of corporations, and persons in charge of policies including public officials dealing with consumer policies at Korea Fair Trade Commission, while using a structured questionnaire at the same time. The survey was performed to examine the general policy performance and evaluation the results of FLA Act by evaluation methods. The results of the analysis are comprehensively summarized as follows. There were differences in the ranking of policies evaluated by labeling and advertising staffs of corporations and persons in charge of policies according to evaluation methods, and, in Simple Evaluation, higher scores were gained compared to Weighted Evaluation which reflected weighted values or Fuzzy Evaluation. The result shows that evaluation results can vary in policy performance evaluation according to evaluation methods.

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Mobile Telecommunication Policy Analysis of Moon Government In Korea (문재인 정부의 이동통신정책 분석)

  • Shin, Jin
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.21 no.12
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    • pp.2387-2393
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    • 2017
  • The Moon government, launched in May 2017, regards telecommunication service as part of people's welfare and is trying to save telecommunication costs. However, the direction of policy presented is assessed as symptomatic approach. This is largely attributable to the a partial improvement approach from the framework of the present mobile telecommunication industry. However if we restart from an essential point of view, the result is likely to be much better. The nation's mobile communication costs are not adequate because the government's role was not sufficient. There is a problem with the mobile phone supply chain, the subsidy payment mechanism, and the billing system. Addressing these complex issues requires the establishment of an independent system of handset distribution from telecommunication companies, ban on discriminative subsidies payment, and adoption of volume rate system. Telecommunications Business Act that defines the service charges to normalize the market might be somewhat useful, but the normal application of the Fair Trade Act is more important.

A Study on Effect and Legitimacy of Zeroing on the WTO Anti-dumping Agreement - Focusing on US-Orange Juice case - (WTO 반덤핑협정하의 제로잉 효과와 적법성 - 미국-오렌지주스 사건을 중심으로 -)

  • Kim, Cheol-Soo;Ha, Choong-Lyung
    • International Commerce and Information Review
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    • v.16 no.3
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    • pp.465-486
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    • 2014
  • This paper intends to analyse some legal issues on US-Orange Juice Case. Brazil's WTO challenge is to the methods undertaken by US in calculating antidumping duties in administrative reviews of Brazilian Orange Juice. Panel resulted that conforms with earlier Appellate Body decision outlawing the use of 'weighted average to transaction zeroing. This paper note that panel's stance was driven from 'stability and predictability' within the DSB system. There was a de facto form of stare decisis. However, Panel in US-Orange Juice recognized that Appellate Body decision is wrong about finding zeroing to be violation of the fair comparison requirement of the Article 2.4 of the WTO Anti-Dumping agreement. Zeroing dispute of WTO Anti-Dumping Agreement will be continued that because this matter. Fortunately, the American government announced it would be stop zeroing system of administrative reviews. As result, Carefully, We anticipate that US-Orange Juice's decision is the end of zeroing method on the WTO Anti-Dumping Agreement.

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