• Title/Summary/Keyword: Tourism Management

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Operation Management Appraisal and the Classification of Rural Tourism Villages - The Cases of Yang-Pyeong Rural Tourism Villages - (농촌체험휴양마을 운영관리 평가 및 유형화 - 양평 농촌체험휴양마을을 사례로 -)

  • Yi, Dong-Yoon;Um, Seo-Ho;Son, Yong-Hoon
    • Journal of Korean Society of Rural Planning
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    • v.27 no.2
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    • pp.23-34
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    • 2021
  • This study aims to understand why the sales volume and the number of visitors are different in each rural tourism village. The study considered that the management and operation of rural tourism villages is one of the major influencing factors. To prove this, the study determined what factors were related to the management and operation of villages and derived detailed items to evaluate them. In the study, the researchers conducted an in-depth interview and a literature review on the management and operation of rural tourism villages in Yangpyeong-gun. They also performed a case study on the Sumi village, one of the successfully managed and operated villages in Yangpyeong-gun, to determine the detailed items. As a result, seven factors were identified. These factors comprise operation entity, governance, shared vision, leadership, efficient role-playing, marketing efforts, and equity in profit distribution. Based on these seven factors, 85 of the evaluation items were developed. The management and operation scores of 85 items were measured and summed for each of the 21 rural tourism villages. First, 21 villages were divided into two groups by the sales figures to derive items to determine the difference in the mean value of the evaluation scores. Second, an independent sample t-test was conducted for each village at YangPyeong-gun. Third, the study divided the 21 villages into four groups using 46 evaluation items. Finally, the study's researchers clarified some challenges to solve and appropriate management and operation plans considering each type of rural tourism village.

Progress in Smart Tourism 2010-2017: A Systematic Literature Review

  • Lee, Pam;Zach, Florian J.;Chung, Namho
    • Journal of Smart Tourism
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    • v.1 no.1
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    • pp.19-30
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    • 2021
  • Smart tourism technologies are becoming ever more pervasive and an increasing number of destinations and hospitality establishments are investing in smart tourism initiatives. However, while governments and businesses around the world are aggressively pushing the smart tourism agenda forward, smart tourism research initiatives are still in their infancy and seem to not fully cover the whole spectrum of smart tourism-related issues and questions. This paper conducts a systematic review of existing smart tourism literature to determine the status quo of smart tourism research and to identify research gaps. Considering the steep growth of smart tourism initiatives starting at the beginning of this decade, this paper reviews publications on smart tourism over the last 8 years. All publications for which the keyword "smart tourism" appears in the title, keywords or abstract were included in the sample.

Online Tourism Review : Three Phases for Successful Destination Relationships

  • Koo, Chulmo;Shin, Seunghun;Hlee, Sunyoung;Moon, Daeseop;Chung, Namho
    • Asia pacific journal of information systems
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    • v.25 no.4
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    • pp.746-762
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    • 2015
  • This study developed a conceptual model that integrated psychological and physical reactions resulting from online tourism reviews through a longitudinal trust-satisfaction model (LSTM) developed based on the extended valence framework and expectation-confirmation theory. Online reviews are essential factor of consumer's purchase decision. This phenomenon is well applied in a tourism context. However, investigations on online reviews in a longitudinal approach in a tourism context are quite limited. Therefore, this study suggests a conceptual model based on LTSM and several propositions about how online tourism reviews, which are divided into factual and experiential reviews, influence the future travelers' perceptions and attitudes, such as expectation, confirmation, and destination loyalty, in a longitudinal format by examining previous related studies. Finally, expected results were discussed and several implications were described theoretically and practically.

Subjectivities of Ethnic Minority Groups from Xishuangbanna, Yunnan, China toward Ethnic Tourism: Using Q-Methodology (민족관광에 관한 중국 윤난 씨수앙빤나 소속민족의 관점에 관한 사례연구: Q-Method 활용)

  • Feng, Ye;Kim, Chul Won
    • Korea Science and Art Forum
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    • v.21
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    • pp.427-436
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    • 2015
  • Ethnic tourism is utilized by many countries to improve the economic status. Ethnic tourism in Xishuangbanna started from the 1980s and grew rapidly during the past 2 decades. Although many researchers had stressed economic and socio-cultural impacts of ethnic tourism on ethnic minority people, little was done to identify their subjectivities. This research revealed the social and economic benefits from ethnic tourism, representing the identity of ethnic minority people. This research investigated the ethnic groups' subjectivities toward ethnic tourism and identity in Xishuangbanna, Yunnan, China, using the Q-methodology. It was found that the community residents did not get much benefits regardless of the social welfare that ethnic tourism had brought about. Finally, this research also made several implications with regard to tourism management.

Constructivism in Smart Tourism Research: Seoul Destination Image

  • Hwang, Jiyoung;Park, Hyo-Yeun;Hunter, William Cannon
    • Asia pacific journal of information systems
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    • v.25 no.1
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    • pp.163-178
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    • 2015
  • This paper specifically delineated the methodological application of constructivism in smart tourism studies. It explained what constructivism is and how this methodology could be applied in the study of smart tourism. In this study, residents of Seoul participated in constructivist research using the Q method to identify their subjectivities toward Seoul based on photographs most commonly found in tourism promotional material. Residents are concerned with good governance and cultural integrity, and they are aware of their role as stakeholders in tourism in their communities. However their potential contribution to destination image formation has been usually overlooked by researchers and marketers. Three clusters of subjectivities were revealed after 42 photographs of Seoul were sorted by 37 respondents. The results show how respondents perceived Seoul's destination image. The three clusters agreed that symbolic monuments were the key representations of Seoul. The paper recommends that tourism marketers and policy makers should focus on understanding and coordinating with residents' perceived image of Seoul as a destination when planning and decision making, especially in promoting Seoul as a destination market. This study, in conjunction with other constructivist research offers insight into how destination image is, especially with the rise of smart tourism, a complex social construction.

Theorization and Utilization of Smart Tourism Ecosystems (스마트 관광 생태계의 이론화와 활용)

  • Koo, Chulmo;Kim, Jeong Hyeon;Chung, Namho
    • Information Systems Review
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    • v.16 no.3
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    • pp.69-87
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    • 2014
  • The integration of Tourism and Information Communication Technology (ICT) has been continued based on a drastic progress of ICT in the entire sectors of tourism industry. A variety of terminologies such as eTourism, Virtual Tourism, Smart Tourism have appeared during the last decades, however, tourism with Smartphones created a new paradigm has not discussed yet in tourism industry and academia. By investigating on the previous literature in the role of ICT in tourism, we have classified five major streams in the past such as end user perspective (tourist behaviour), Community, Multimedia and Web, Intelligent System, and Smart Tourism. At a result, we investigated the concept of smart tourism and extended to research on Smart Tourism Ecosystems. We suggest the concept of smart tourism ecosystems, which may create values by interacting among tourism players (tourist, distribution channel, supply channel, government, and local community). We propose the discussion of meaning of 'creating shared value' through 'Smart Tourism Ecosystems'.

A Study on the influence of the tourism destination image on the Tourism Information System evaluation (관광지 이미지가 관광안내정보시스템 평가에 미치는 영향에 관한 연구)

  • Shin, Young Kee
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.8 no.1
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    • pp.207-220
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    • 2012
  • The goal of the information system in tourism, like that of general information systems, is to create users' information needs so that the users continuously revisit the information system and retrieve the information on a regular basis. However, unlike any other information systems, the primary objective of the tourism information system is to attract tourists to the tourist sites rather than to create the users' needs for their future revisits to the information system. The tourism information system is therefore more closely related to tourists' overall tourism destination image towards the tourism destination. In this respect, the evaluation of the tourism information system should be based on tourists' overall tourism destination image towards the sites. This study examines how tourists' overall tourism destination image towards the sites affect the evaluation of the tourism information system. Specifically, I employ the tourism information system provided by Sokcho and Delone and Mclean(2003)'s the Information System Success Model in order to investigate this research question.

A System Approach to the Framework of Medical Tourism Industry (의료관광산업의 구조에 대한 시스템 접근법)

  • Ko, Tae-Gyou;An, Moo-Eob
    • Korea Journal of Hospital Management
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    • v.25 no.1
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    • pp.32-45
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    • 2020
  • Purpose: The purpose of this research is to develop two medical tourism system models which explain medical tourism phenomenon with a systemic approach. Methodology/Approach: This research was conducted using a qualitative data analysis which mainly refer previous references in relation to medical tourism in the areas of tourism and medicine. Leiper's tourism system model was utilized as a conceptual framework. In-depth interviews with experts in the area were attempted in order to pretest the models. Findings: This research suggests a medical tourism system framework and a medical service provision framework. The first model presents medical tourism components and their relationships within a framework presented in a diagram. The second model shows the relationships among medical services required by medical tourists, the service providers, and service human resources along with movements of medical tourists. Practical Implications: The first model presents a spatial composition of medical tourism components and their relationships, whereas the second model shows the linkage among medical services, the service providers, and relevant service human resources along with time sequential steps of medical tourists. These two models are complementary and may be used as useful tools to observe medical tourism phenomenon with a systemic and holistic approach. These two models may enable stake holders avoid unnecessary confusions and conflicts that result in duplication of government policies and a waste of budget and human resources.

Smart Tourism Design: A Semiotic Affordances Approach

  • Chulmo Koo;Jaehyun Park;William C. Hunter
    • Journal of Smart Tourism
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    • v.3 no.2
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    • pp.15-21
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    • 2023
  • This paper presents a conceptual approach to Smart Tourism Design based on semiotic affordances theory. This conceptual approach repositions smart tourism from a techno-centric perspective that frames a seamless connection between the device and its software, to a more human-centric perspective that favors the user's needs, desires as perceived through the senses. An updated Smart Tourism Design emphasizes the aesthetic dimension of smart tourism that presents the objects of the travel experience as destination specific rather than universal, through representations as digital artifacts. This theory is based on an empirical and objective understanding of representations and how they can be identified as useful in the digital augmentation of travel experiences. Using Peirce's sign systems and Gibson's theory of affordances, smart tourism can transcend a prefabricated device-oriented experience to a closer dynamic and direct interaction between the user and the travel destination. Researchers and developers can use semiotics as a structural approach to recognizing objects as sign-types, and they can use affordances to better identify the immediacy of digital artifacts and purpose-driven by users' spontaneous and immediate motives.