• 제목/요약/키워드: Tourism 4.0

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Industry 4.0, Circular Economy, and Tourism

  • Alfonso Vargas-Sanchez
    • Journal of Information Technology Applications and Management
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    • 제29권5호
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    • pp.1-12
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    • 2022
  • This research is situated at the intersection between industry 4.0, circular economy and tourism, in an attempt to observe the fourth industrial revolution at the service of the application of circular economy principles in the tourism industry. This approach has gained importance due to the COVID-19 pandemic, which has accelerated fundamental dynamics of change linked to business digitization and environmental sustainability. Within the theoretical framework delimited by the aforementioned intersection, the 'goCircular Radar' project, launched by 'TheCircularLab', from Ecoembes (Spain), has been taken as an empirical reference. Among the 165 startups in the circular economy sector, special attention has been paid to those that are oriented, or have a potential application, to tourism. The activities they carry out are described, with particular attention to the technologies they use and their contribution to circularity.

음식관광에 대한 소비자의 인식 및 요인분석 (A Study on the Consumer Perception and Factor Analysis of Food Tourism)

  • 김은혜;이민아
    • 대한지역사회영양학회지
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    • 제15권1호
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    • pp.83-93
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    • 2010
  • The purpose of this study is to investigate consumer perception and importance of food tourism properties and performance of the properties in Sangju province of Gyeongsangbuk-do. The study has found that persons who have food tourism experiences (75 persons, 50.7%) had slightly more than not experience persons (72 persons, 48.6%). Additionally, most of the respondents were usually satisfied with the local foods. Also, it was found that food tourism had been taken 1-2 times per 6 months (48 persons, 64.0%) on average, and 135 persons (91.2%) had intention of experiencing food tourism. According to the result of Importance-Performance Analysis (IPA) on consumers' food tourism properties, high importance was on 'There are attractive landscapes.' ($4.52\;{\pm}\;0.56$), 'Accommodations with reasonable price.' ($4.18\;{\pm}\;0.80$), and 'The food of the area is famous.' ($4.15\;{\pm}\;0.73$); and the properties such as 'There are local specialty shops or markets selling local produce.' ($3.03\;{\pm}\;0.83$), 'The climate is temperate.' ($3.03\;{\pm}\;0.87$), and 'There are attractive landscapes.' ($3.02\;{\pm}\;0.98$) showed average performance. A factor analysis about consumers' importances to the food tourism properties shows that the factors were divided into four kinds and each of the factors were named as 'convenience-stable propensity', 'valued-oriented propensity', 'adventurous-aggressive propensity' and 'traditional-active propensity'. Variance ratios of each factor were 22.319%, 10.286%, 8.723% and 6.239%, respectively. According to the result of a reliability analysis, Cronbach's alpha value was 0.8621, implying that reliability of each item was very high. Therefore, it is considered that development of food tourism products and promotion strategies therefore should be designed based on the importance of food tourism properties hereafter.

Development of Tourism Information Named Entity Recognition Datasets for the Fine-tune KoBERT-CRF Model

  • Jwa, Myeong-Cheol;Jwa, Jeong-Woo
    • International Journal of Internet, Broadcasting and Communication
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    • 제14권2호
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    • pp.55-62
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    • 2022
  • A smart tourism chatbot is needed as a user interface to efficiently provide smart tourism services such as recommended travel products, tourist information, my travel itinerary, and tour guide service to tourists. We have been developed a smart tourism app and a smart tourism information system that provide smart tourism services to tourists. We also developed a smart tourism chatbot service consisting of khaiii morpheme analyzer, rule-based intention classification, and tourism information knowledge base using Neo4j graph database. In this paper, we develop the Korean and English smart tourism Name Entity (NE) datasets required for the development of the NER model using the pre-trained language models (PLMs) for the smart tourism chatbot system. We create the tourism information NER datasets by collecting source data through smart tourism app, visitJeju web of Jeju Tourism Organization (JTO), and web search, and preprocessing it using Korean and English tourism information Name Entity dictionaries. We perform training on the KoBERT-CRF NER model using the developed Korean and English tourism information NER datasets. The weight-averaged precision, recall, and f1 scores are 0.94, 0.92 and 0.94 on Korean and English tourism information NER datasets.

농촌체험의 속성과 만족이 행동의도에 미치는 영향 (Structural Relationships between Attributes, Satisfaction, and Behavioral Intention of Rural Tourism Activity)

  • 김경희
    • 농촌지도와개발
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    • 제22권4호
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    • pp.395-404
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    • 2015
  • The purpose of this study was to examine the structural relationships between attributes, satisfaction, and behavioral intention of rural tourism activity. For this study, an onsite survey was conducted to tourists of 35 rural tourism farms. A total of 408 samples were collected for the analysis. The SPSS 20.0 and AMOS 18.0 statistical package were used for frequency, reliability, exploratory factor, confirmatory factor, and path analysis. Through exploratory factor analysis, four dimensions of rural tourism activity attribute were identified from 20 variables: 'human resource', 'activity', 'rural culture', and 'facility and environment'. The results of structural equation modelling indicate that 'human resource', 'activity', 'rural culture' had positive effect on behavioral intention. Through the results, agritourism farm operators will be able to develop effective marketing strategy and management skill.

일부지역 치과위생사의 의료관광에 관한 인식 조사 (A recognition study on tourism of dental hygienist in parts areas)

  • 김진경;김은주
    • 한국치위생학회지
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    • 제12권4호
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    • pp.715-722
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    • 2012
  • Objectives : The purpose of this study is to suggest an effective future development direction of dental medical tourism in Korea by examining dental hygienists' perception of medical tourism and factors which are necessary to boost medical tourism. Methods : The subjects in this study were the dental hygienists who worked in Seoul. The study was conducted on 189 people who participated in refresher training, which was held in November 2010, by the Seoul Dental Hygienist Association. Self-administered questionnaire surveys were used. Results : 1. 106 people (56.1%) responded that medical tourism is "a tour to treat illness" and 73 (39.5%) responded that the introduction of medical tourism is "timely." 2. opposition against the introduction of medical tourism accounted for the highest proportion (61.6%) and the reason for it was "concern for mushrooming of untested types of medical treatment." 3. 131 people (71.6%) responded that they are willing to participate in medical treatment of medical tourism and 172 (93.0% of participants) cited "communication" as a most difficult issue. 4. Those who recognized medical tourism proved to have higher intentions to invest time and money to prepare for it (p<.002). Conclusions : In order to boost medical tourism, a unified treatment program for foreigners and training program for medical staff throughout the hospitals should be established.

농촌체험 마을경관의 보전가치평가 연구 (A study on conservative Value Evaluation for landscape of the Rural Tourism villages)

  • 손호기;김상범
    • 농촌지도와개발
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    • 제17권4호
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    • pp.897-918
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    • 2010
  • This paper researches conservative value evaluation of rural tourism villages with "CVM(Contingent Valuation Method)" focusing on visitor to offer the guide for preservation and management in landscape of rural tourism villages based on critical consciousness for conservation and utilization by regional development. The option value is 37,624won(36.7%), the bequest value is 34,856won(34.0%), existence value is 30,073 won(29.3%), and overall average willingness to pay of conservation value is 102,517won(100.0%) for conservative value of sesim-village in Kyung-Ju. The results show that landscape of rural tourism villages has great value historically and culturally. In conclusion, it suggested that planners and staffs of rural tourism villages recognize that it is positively necessary to be considered not only multiple landscape index but also conservation policy in process of development planning in rural tourism villages.

모르헤이야 분말을 첨가한 식빵의 품질 특성 (Properties and Quality Characteristics of the bread with added Moroheiya powder)

  • 김희주;장상근;김혜정
    • 한국식품조리과학회지
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    • 제21권4호
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    • pp.416-421
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    • 2005
  • This study was conducted to investigate the effect of the addition of moroheiya powder on the baking qualities of the bread. Three different powder concentration levels of $0.2\%,\;0.5\%\;and\;1.0\%$ were added to flour to make the bread. The volume of the bread dough containing moroheiya powder tended to be increased compared to that of control during the fermentation period. The percentage of baking loss of the bread containing moroheiya powder tended to be less than that of control. In the texture analyzer measurement, the hardness of the bread was significantly increased by adding the moroheiya powder Springiness, gumminess and brittleness of the bread tended to increase and were all higher in the bread containing $0.5\%$ moroheya powder than in the other breads. In sensory evaluation, the bread containing $0.2\%$ moroheiya powder showed a similar tendency with control and showed the best scores, especially in taste.

Tourism and CO2 Emissions: A Case Study of Selected South Asian Countries

  • AHMAD, Waheed;MAJEED, Muhammad Tariq;NAZ, Ayesha;ANDLIB, Zubaria;TANVEER, TANVEER
    • Asian Journal of Business Environment
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    • 제10권4호
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    • pp.21-27
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    • 2020
  • Purpose: The present study examines the effects of tourism on carbon dioxide emissions for selected South Asian economies over the time from 1995 to 2016. Research design, data and methodology: The present study is an annual time series analysis of tourism and CO2 emissions. The data is taken from World Development Indicators, an official data bank of World Bank. The study sample covers four South Asian countries, namely Bangladesh, India, Pakistan, Sri Lanka and Nepal. The empirical analysis is conducted by employing Pedroni panel cointegration, Fully Modified OLS, and Dynamic OLS approaches of estimation. Results: Tourism significantly increases environmental degradation in selected South Asian economies. The empirical estimated results indicate, that 1 % increase in tourism related activities leads to 0.16 % increase in CO2 emissions. In addition energy consumption and GDP are also causing an upsurge in CO2 emissions in the selected panel of South Asian economies. As the empirical results indicate that 1% increase in GDP stimulates carbon dioxide emissions by 0.23%. Conclusion: In order to protect the environment, the study emphasizes that sustainable tourism practices need to be promoted in the selected South Asian countries. Policy implication and provided and discussed.

Survey of Interest in Korean Traditional Medical Tourism among Japanese Tourists

  • Lee, Jeong-Man;Son, Chang-Gue
    • 대한한의학회지
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    • 제33권4호
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    • pp.9-16
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    • 2012
  • Objectives: This study was purposed to gain basic information for design of medical tourism for Japanese tourists using traditional Korean medicine (KTM). Methods: A questionnaire regarding Korean traditional medical tourism was administered to Japanese tourists. 224 valid responses were selected, and their awareness of KTM, preferred subject and decision factors for participation in Korea traditional medical tourism were analyzed by SPSS 19.0 version. Results: 23.6% of surveyees gave a positive answer on interest in medical tourism of KTM and 44.6% showed a middle degree. The most preferred subject was medical check-up followed by skin aesthetics, orthopedics and gynecology. Communication, medical skill level, hospital facilities and medical expenses were indicated as the important factor for participation's decision on KTM-based medical tourism. Conclusions: KTM-based medical tourism could be a driving motor of medical tourism in Korea. The medical check & skin care associated medical services are recommended, and the public relationship for awareness of KTM supported by government is strongly required for acquisition of Japanese tourists.

수산관광축제의 고유성이 방문객 만족도에 미치는 영향 - 기장멸치축제를 중심으로 - (An analysis on Authenticity of Fisheries Festival - The Gijan Anchovy Festival -)

  • 장영수;최진철
    • 수산경영론집
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    • 제38권2호
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    • pp.103-129
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    • 2007
  • Prior research on the fishery village tourism has mainly focused on the development and activities in the field, but lacking in strategic approaches. To overcome such a limitation, this study intends to measure visitors' authenticity on Gijang Anchovy Festival, test reliability and validity of the measurement items, and to identify the relationships among variables by a regression analysis of visitors' satisfaction. Authenticity means the value of existence. The types of tourism in fishing villages have been classified as fishery tourism, resource tourism and ecotourism and each of them has its own authenticity. Based on previous research, this study classified it into three factors such as objective authenticity, experiential authenticity and inauthenticity. To analyze the current situation of Daebyeon Anchovy Festival, measurement scales were developed and survey was conducted on the visitors for the three days from April 20 to 23, 2007. A total of 211 questionnaires were distributed and 208 were collected, The questionnaire contains 25 items on authenticity and 4 items on satisfaction and all the items were measured on the 7 Likert scale. It also has 8 items on demographic characteristics. On the test of reliability and validity of the authenticity, 24 items were used, Cronbach's was 0.7 and correlation was higher than 0.3. Factors of objective authenticity, experiential authenticity and inauthenticity were drawn from the factor analysis, which means that the 24 items may be used to measure authenticity of fishery festivals. The findings show that the evaluation score was 4.89 for objective authenticity, 4.36 for experiential authenticity, and 4.24 for inauthenticity. On the test of the hypotheses, the path coefficients were estimated 0.087 for objective authenticity, 0.202 for experiential authenticity and 0.503 for inauthenticity on the visitors' satisfaction. This suggests some meaningful marketing strategies for Gijang Anchovy Festival. First of all, the anchovy festival should focus on motivating visitors to revisit the festival by identifying individual traits, making a pleasant festival oriented toward family visitors, and providing more experience programs about anchovy.

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