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A Study on the Prority Channel Acquisition of Purchase Information in E-Commerce in South Korea

  • Dong Bin JEONG
    • East Asian Journal of Business Economics (EAJBE)
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    • v.12 no.3
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    • pp.25-35
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    • 2024
  • Purpose: The purpose of this paper is to investigate the consumption behavior of consumers more closely and efficient purchasing channels of domestic e-commerce buyers by specifically analyzing the relationship between demographics and channels that are used first to acquire purchasing information during e-commerce. Research design, data and methodology: Korean Media Panel Survey performs 17 cities and provinces nationwide, and 4,537 panel households (all household members aged 6 or older) are surveyed, and a household visit interview is conducted. Correspondence analysis, one of the popular multivariate techniques, is exploited to explore the association between priority channel for acquisition of information and demographics. Results: The findings show that the considered demographics are closely associated with the priority channel for acquisition of purchase information. In particular, 'searching for portal sites' are closely relevant to 'more than 5 million won', 'device & machine control assembly', 'graduate school or higher', and '40-59', while 'searching for online open market' is linked with college graduate and '20-39'. Conclusions: The substantial contribution of this work is that by analyzing the association between demographics and priority channel for acquisition of purchase information in e-commerce in South Korea, we can discern the segmentation standard factor for e-commerce market and advance the subdivided market.

Priorities of Nursing Research Areas in Korea (우리나라에서의 간호연구 우선순위)

  • Oh, Eui-Geum;Kim, Cho-Ja;Yoo, Ji-Soo;Ko, Il-Sun;Kim, Mi-Ja
    • Journal of Korean Academy of Nursing
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    • v.32 no.6
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    • pp.803-811
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    • 2002
  • This study was to identify priority areas of nursing research in Korea. Method: A data analysis was done for the PhD subjects (n=133) who responded at the national level two-rounds delphi survey. Subjects were asked to assign a score from 1 to 7 for 29 nursing research areas regarding 3 aspects: the degree of nurses research leadership; the degree of contribution to nursing professions; and the degree of contribution to health and welfare of patients/clients. Result: For the overall three aspects, research area on clinical nursing practice was identified as the first priority, followed by nursing education, home health nursing, nursing research, and chronic disease. For nursing research leadership, research area on clinical nursing practice, nursing education, home health nursing, nursing research, and nursing diagnosis were identified. Concerning contribution to the nursing profession, the first priority was nursing education, followed by clinical nursing practice, nursing research, nursing policy, and home health nursing. Concerning contribution to the health/welfare of patients, clinical nursing practice, home health care, geriatric nursing, chronic disease, and symptom management were ranked as top 5 research priorities. Conclusion: The findings of this national survey will assist in building insights into the research needs of nurses practicing in Korea.

Development and Implementation of Extension Models for Activity-Based Costing (ABC 확장모형의 개발 및 적용)

  • Choi, Sungwoon
    • Journal of the Korea Safety Management & Science
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    • v.16 no.1
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    • pp.239-250
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    • 2014
  • The purpose of this research is to implement and develop the Economic Cost Driver Size(ECDS) extended model to determine the optimal cash driver size with measurement complexity cost and allocation fail cost. ECDS model can be used to seek both measurement accuracy and time efficiency of the Activity-Base Costing (ABC). The study also develops Activity Priority Number (APN) to evaluate the importance of nonvalue-added activities improvement and to determine the representative cost driver of value-added activities when applying ECDS model. APN consists of Severity Priority Number (SPN), Undetectablitiy Priority Number (UPN) and Occurrence Priority Number (OPN). APN can be obtained from lower-stream activity, current activity, upper-stream activity in terms of hierarchical dependency of SIPOC (Supplier, Input, Process, Output, and Customer). In order to seek both efficiency of invested capital and reduction of overhead cost, the paper proposes the integrated ABC and Economic Value Added (EVA) model using redesigned ABC-based statement of comprehensive income and EVA-based statement of financial position. For a better understanding of the proposed ABC-EVA integrated model, numerical examples are demonstrated in this paper. Cost drivers of ABC and capital drivers of EVA in the proposed model can be used to reduce activity overhead cost from ABC-based statement of comprehensive income and to lessen activity capital charge from EVA-based statement of financial position.

Selection of Priority Areas Based on Human and Economic Risk from Exposure to Fine Particles in Seoul (서울 대기 중 미세 먼지 노출로 인한 위해도에 근거한 우선 관리 지역 선정 -이론적 사망 위해도 및 손실비용을 근거로-)

  • Kim Ye-Shin;Lee Yong-Jin;Shin Dong-Chun
    • Environmental Analysis Health and Toxicology
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    • v.19 no.1
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    • pp.49-58
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    • 2004
  • It is important to select a risk based priority area for environmental policy formation and decision-making. We estimated the health risks and associated damage costs from exposure to fine particles and assigned priority areas for twenty -five districts in Seoul. In order to estimate the theoretical mortality incidence of the health risk, baseline risks were estimated from mortality rates in two low level areas of fine particles, Seocho Gu and Cheju city To estimate the damage cost from the risk estimates, we investigated and estimated the willingness to pay (WTP) for specific risk reduction. We assumed two different locations as the reference area, Cheju city as Scenario I and Seocho gu as Scenario II. From the results, the five districts, Kwangjin, Chungnang, Kangbuk, Nowon, and Kangnam, ranked high in the categories of both health risk and economic risk. Damage costs were over twenty billion won in each of these districts. As there are uncertainties in these results, the parameter values such as PM$_{2.5}$ level, dose -response slope factor, baseline risk, exposure population and WTP should be continuously validated and refined.d.

A Study on the Change of Traffic Accidents Around the Pedestrian Priority Zone (보행자 우선도로 개선 사업으로 인한 교통사고 변화에 대한 연구)

  • JANG, Jae-Min;LEE, Young-Ihn;KIM, Sukhee;CHOI, Hoi-Kyun
    • Journal of Korean Society of Transportation
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    • v.36 no.2
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    • pp.112-128
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    • 2018
  • We are implementing pedestrian priority zone policy to certain districts to reduce greenhouse gas and to develop eco-friendly city which has more focus on pedestrians' walking environment. This policy has contributed to citizens' satisfaction level with improved public transportation service as well as more spacious streets for walk. Despite highly positive influence of pedestrian priority zone policy to the walking environment, we need to anticipate the impact of this to traffic environment as it may have bad effect to the overall traffic flow around the zone where the policy is implemented. This research has analyzed the change of characteristics of traffic accidents around the eco-traffic area of Hang-Gung dong, Suwon city, to understand impact of the pedestrian priority zone policy to the traffic surroundings, with pre-post analysis methodology. As a result, number of accidents related to pedestrians showed decrease as pedestrian priority zone is designed operated with focus to pedestrians. But accidents related illegal U-turn and violation of the traffic signal showed (significant) increase as there was a restriction of turns and decrease of overall traffic speed. To prevent the accidents above, we need to notice drivers to pay special attention before the pedestrian priority zone event, and information from this research should be given to the drivers through safety signs and mobile application at the place near to the event.

Priority-Based Random Access control for M2M Service in 3GPP LTE-A System (3GPP LTE-A 시스템에서 M2M 서비스를 위한 우선순위 기반 임의접속제어)

  • Kim, Nam-Sun
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.12 no.4
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    • pp.406-412
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    • 2019
  • In this paper, we propose two algorithms for classifying services with similar delay characteristics into three classes and allocating radio resources according to priority in LTE-A system where H2H and M2M services coexist. The first is to allocate resources from the higher priority class to the lower priority class, and each class gives priority to H2H over M2M, and the other is to give priority to H2H regardless of delay characteristics except for the class with the highest priority. The RA success probability was analyzed according to the access rate(${\alpha}$) of M2M devices in each class. In comparison with the conventional systems, it was improved from 0.5 to 0.52 for ${\alpha}_{2M}=0.05$ in two classes. In the three classes, the success probability was slightly increased from 0.5 to 0.57 for ${\alpha}_{2M}={\alpha}_{3M}=1$ and from 0.5 to 0.58 for ${\alpha}_{2M}=0.5$ and ${\alpha}_{3M}=0.1$. Although 6 services are considered in the proposed scheme, the RA success probability is almost similar to the previous scheme because the average arrival rate of H2H of each class is set to the same.

Optimal Management Scheme for Phosphorus Discharged from Public Sewage Treatment Plant Located in Upstream Basin of Paldang Lake (팔당호 상류수계에 위치한 공공 하수종말처리시설의 총인 배출 최적관리)

  • Woo, Younggug;Park, Eunyoung;Jeon, Yangkun;Jeong, Myungsuk;Rim, Jaymyung
    • Journal of Korean Society on Water Environment
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    • v.27 no.2
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    • pp.200-209
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    • 2011
  • The purpose of the study is to optimally manage sewage treatment plant with analysis of phosphorus contribution and improvement of water quality contributing rate in the effect of inflowing point of effluent and Pal-Dang lake after reducing T-P discharge from large scale public sewage treatment plant at upstream of Pal-Dang lake. Also, this study, for enforcement of T-P in effluent, plans optimal management of effluent T-P through examining propriety of environmental, technological, and economical aspect such as water quality standard of domestic and foreign T-P and related policy. In regarding optimal management of T-P discharged from public sewage treatment plant located in upstream of Pal-Dang lake, the study drew following conclusions. With the optimal management of public sewage treatment plant, it showed that a pollution level became higher in the order of Sumgang E in South-Han river, C in Dalcheon, B1 B2, A in North-Han river, and J in Kyungancheon, and it is required reduction of T-P first. The highest value in analysis of benefit-costs from sewage treatment plant in the selected research area was Kyungan B, and the others are with the order of Jojong A, Bokha A, Kyungan A, and Yanghwa A. With result of this study, all 14 areas are required more enforced phosphorus treatment. The study resulted that the most top priority areas were Hangang F, Sumgang B, and Gyungan A, top priority areas were Bokha A, Dalcheon B, and Cheongmi A, priority areas were Hangang E, Heukcheon A, Gyungan B, and Jojong A, and potential areas were Sumgang A, Yanghwa A, Dalcheon A, and Hangang D. It seems to be appropriate to apply 0.2 mg/L of T-P treatment for water supply source reservation, 0.5 mg/L for the other areas by locally, and 0.2~0.5 mg/L for biological nitrogen phosphorus treatment method and 0.5~1 mg/L for Conventional Activated Sludge by technologically. Also, it may be appropriate to apply 0.2 mg/L for the most top priority area(I), 0.3 mg/L for the top priority area(II), 0.4 mg/L for priority area(III), and 0.5 mg/L for potential area(IV) by the separation of priority area.

Selecting Protected Area Using Species Richness

  • Kwon, Hyuksoo;Kim, Jiyoen;Seo, Changwan
    • Korean Journal of Environment and Ecology
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    • v.29 no.1
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    • pp.14-20
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    • 2015
  • We created species richness maps of mammals, birds and plants using "Nnational Ecosystem Survey" data and identified correlations between species richness maps of each taxa. We examine the distribution of species richness of each taxa and calculated conservation priority rank through plotting species-area curves using an additive benefit function in Zonation. The conclusions of this study are as follows. First, plant showed high species richness in Gangwon province and Baekdudaegan, and mammals showed high species richness at eastern slope of Baekdudaegan in Gangwon province unusually and the species richness of mammals distributed equally except Gyeonggi and Chungnam province. However, birds showed high species richness in the west costal because the area is the major route of winter migratory birds. Second, correlation of each taxa's distribution is not significant. Correlation between mammals and birds is positive but correlations between birds and others are negative. Because mammals inhabit in forest but birds mostly live in coastal wetlands and rivers. Therefore, bird's habitats are not shared with other habitats. Third, the probability of mammals occurrence is very low under 25% in species-area curve, others increase proportionally to area. Birds increase dramatically richness at 10% because bird's habitat is concentrated in coastal wetlands and rivers. Plants increased gently species richness due to large forest in Gangwon province. We can calculate the predicted number of species in curves and plan various conservation strategies using the marginal number of species. Finally, high priority ranks for conservation distributed mainly in Gangwon province and Baekdudaegan. When we compared with priority map and terrestrial national parks, the parks were evaluated as high priority ranks. However, the rank of parks away from Baekdudaegan was low. This study has the meaning of selecting conservation priority area using National Ecosystem Survey. In spite of the omission of survey data in national parks and Baekdudaegan, the results were good. Therefore, the priority rank method using species distribution models is useful to selecting protected areas and improving conservation plans. However, it is needed to select protected areas considering various evaluation factors, such as rarity, connectivity, representativeness, focal species and so on because there is a limit to select protected area only using species richness.

An Analysis on Priority of Clothing Evaluative Criteria using AHP (AHP를 이용한 의복평가기준의 우선순위 분석)

  • Cho, Youn-Joo
    • Fashion & Textile Research Journal
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    • v.9 no.1
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    • pp.81-88
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    • 2007
  • This study aimed to develop priorities alternatives based on relative rather than absolute assignments on clothing evaluative criteria. The relative comparison approach includes much redundancy and is thus less sensitive to judgemental errors common to techniques using absolute assignments. By deriving evaluative criteria for consumers in choosing clothing, and considering their relative important or value in the priority of evaluation elements. When the consumer selects clothing, it requires multi-criteria decision making exercise and needs to make trade-offs between different alternatives. With an application of the AHP's hierarchical structuring and pair-wise comparisons, this study will determine the weight and priorities of evaluation factor in clothing evaluative criteria in choosing cloth, which will eventually lead to improve management. Items for the setting priority were decided as 'symbol', 'practicality', 'economy', 'vogue', and 'aesthetic' by council. The data for this research were collected from respondents of 108 females in Busan. Data were analyzed by frequency and AHP. As the results, 'economy' was decided as a most important item. And 'a fashionable color' evaluated as that of first priority in the totality evaluation elements.

Analysis of Risk Priority Number for Grid-connected Energy Storage System (계통연계형 에너지저장시스템의 위험우선순위 분석)

  • Kim, Doo-Hyun;Kim, Sung-Chul;Park, Jeon-Su;Kim, Eun-Jin;Kim, Eui-Sik
    • Journal of the Korean Society of Safety
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    • v.31 no.2
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    • pp.10-17
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    • 2016
  • The purpose of this paper is to deduct components that are in the group of highest risk(top 10%). the group is conducted for classification into groups by values according to risk priority through risk priority number(RPN) of FMEA(Failure modes and effects analysis) sheet. Top 10% of failure mode among total potential failure modes(72 failure modes) of ESS included 5 BMS(battery included) failure modes, 1 invert failure mode, and 1 cable connectors failure mode in which BMS was highest. This is because ESS is connected to module, try, and lack in the battery part as an assembly of electronic information communication and is managed. BMS is mainly composed of the battery module and communication module. There is a junction box and numerous connectors that connect these two in which failure occurs most in the connector part and module itself. Finally, this paper proposes RPN by each step from the starting step of ESS design to installation and operation. Blackouts and electrical disasters can be prevented beforehand by managing and removing the deducted risk factors in prior.