• Title/Summary/Keyword: The Internet economy

Search Result 391, Processing Time 0.026 seconds

Peculiarities of the E-commerce Development in the Conditions of Digital Economy

  • Ivanova, Nataliia;Kublitska, Olena;Krupitsa, Iryna;Dybchuk, Luidmyla;Koval, Kristina;Hanieieva, Tetiana
    • International Journal of Computer Science & Network Security
    • /
    • v.21 no.12
    • /
    • pp.193-202
    • /
    • 2021
  • The article is devoted to current issues of the development of e-commerce, which is gaining more importance in the conditions of widespread quarantine restrictions. As a result, of the research the importance of digitalization as a driver of economic development is substantiated and the main business models of e-commerce and their modifications are examined. The peculiarities of e-commerce in the context of digital economy were analyzed and their current state was established. Identified the main trends in the development of e-commerce at the current stage, which allowed to identify problem areas that require further study and evaluation. Presented the results of the market research of decorative cosmetics, based on which the summarized set of problems that affect the online sales in this segment of the market.

A Study on the Clothing Purchasing Behavior in Internet Shopping and Its Relation to Life Style (인터넷 쇼핑에서의 의복구매행동과 라이프스타일과의 관계 연구 - 인터넷 이용자를 중심으로 -)

  • 송원영;이명희
    • The Research Journal of the Costume Culture
    • /
    • v.9 no.4
    • /
    • pp.602-615
    • /
    • 2001
  • The purpose of this study was to investigate the relationships between life style and clothing purchase intention and purchase criteria in internet shopping-mall of male and female consumers. The subjects were 275 internet users (male: 164, female: 111). The results of the study were as follows. Five factors of life style derived by factor analysis:'Digital Orientation','Economy Orientation','Positive Activity','Fun Orientation', and'Home Orientation'. The dress types to be based on the purchase intention in internet shopping-mall was classified into four dimensions by factor analysis: Casual Wears & Single Item Clothes','Formal Wears','Miscellaneous Goods', and'Underwears & Night Clothes'. Internet users showed relatively high purchase intention in casual wears & single item clothes and miscellaneous goods. Clothing purchase intention in internet shopping correlated significantly with home orientation in males, and with digital orientation in females. Subjects high in fun orientation placed importance on design as clothing purchase criteria. Males high in positive activity placed importance on price, color, sewing, brand, and wearing appearance. Females high in digital orientation believed design, color, material, refundment condition, and fashionability were important as purchase criteria. The level of digital orientation of dress purchasers in internet shopping-mall was higher than that of non-purchasers in case of males, and that of fun orientation was higher than that of non-purchasers in case of females. The present findings suggest that life style such as digital orientation and home orientation appeared to be important in predicting the clothing purchase intention in internet shopping mall.

  • PDF

The Effects of the Service Quality on the Customer Satisfaction and the Intention to Repurchase in Chinese Internet Shopping Mall (중국의 인터넷 쇼핑몰 품질이 고객 만족 및 재구매 의향에 미치는 영향)

  • Zhang, Yu Meng;Kim, Myoung-Soo
    • Asia-Pacific Journal of Business
    • /
    • v.10 no.1
    • /
    • pp.105-116
    • /
    • 2019
  • In this study, there are two research objectives. First, we identified the impact of service quality on customer satisfaction and intention to repurchase in the Internet shopping mall. Second, we tried to analyze the mediating effects of the customer satisfaction on the relationship between service quality and intention to repurchase. Based on past research and theoretical discussions, we developed a research model in terms of service quality and intention to repurchase in the Internet shopping mall. In order to verify our research model, we analyzed 492 survey data of consumers who had experiences in the Internet shopping mall in China. We found that sub-factors of the service quality in the Internet shopping mall have positive effects on customer satisfaction and repurchase intention through the survey data analysis. Among the five factors of service quality in the Internet shopping mall, except assurance, the positive effects of tangibility, responsiveness, empathy and reliability on repurchase intention are statistically significant. In addition, we found mediating effects of customer satisfaction in the Internet shopping mall on the relationship between service quality and intention to repurchase.

An Empirical Study on Intention of the Sharing Economy Services (공유경제 서비스의 이용의도에 관한 실증 연구)

  • Cho, Yeon-Soo;Jeong, Yong-Gil
    • The Journal of the Korea Contents Association
    • /
    • v.19 no.3
    • /
    • pp.183-196
    • /
    • 2019
  • Economy is transforming from the ownership of goods and services to the use or sharing of ideas, goods and services these days. This is called as 'sharing economy', it has attracted as a economic paradigm a great deal of attention in recent years. The purpose of this study is to find out the influencing factors of the intention of using the sharing economy services. This study defined the success factors of the sharing economy services as the intention of using it, and presented usefulness, enjoyment, and risk as influencing factors. The attitude and trust are also the important intervening variables of using the sharing economy services. This study proposed 8 hypothesis on the relationships of these variables. The data were collected through an internet survey. The sample size is 250. The data obtained were analyzed using SPSS, AMOS for windows. The results showed that usefulness has a significant effect on attitudes, enjoyment has a significant influence on attitude and trust, risk has a significant effect on trust. However, it was confirmed that usefulness does not affect trust, and that risk does not affect attitudes.

A Proposal for Approaching Internet to Interior Design firm Management Strategy (인테리어 사무실 경영 전략을 위한 인터넷의 활용 제안)

  • 최용수
    • Korean Institute of Interior Design Journal
    • /
    • no.33
    • /
    • pp.99-105
    • /
    • 2002
  • As a new environment, the Internet proposes to us the innovation of our life. New information technologies(IT) have enabled and stimulated new organizational forms. Electronic Commerce is the new economy that changes the pattern of our life and the form of business transaction. Electronic Commerce is rapidly growing due to the increasing of internet user and the development of information technology. With the emergence of the Internet, a totally new business, the electronic commerce(EC) is emerging. Internet EC brings in many benifits to the organization such as reduced costs, fast turnaround, better customer service, and in some firms strategic advantage over their competitors. As a newly created interior design paradigm, this proposal presents its utmost advantage, interlocking interior design firm management with virtual reality of internet. Appropriately interacting on-line with off-line in virtual reality of internet improves the image of interior design firm and makes the best use of its identity in marketing. This application can rightly attract consumers' interest. Analyzing the market, the most important thing in marketing is to anticipate consumers' existing and possible demand in future. In other word, servicing consumers with idea efficiently is competence. As the point of management, to maximize managing value in interior design proposes the application of internet to management strategy of interior design firm

Clothing Shopping Orientation and Service Perception of Online Mall according to Mongolian's Internet Lifestyle (몽골인들의 인터넷 라이프스타일에 따른 패션쇼핑성향과 인터넷 쇼핑몰 서비스 지각)

  • Sodchimeg, Bazardorj;Kim, Yong-Sook
    • Journal of the Korean Society of Costume
    • /
    • v.60 no.10
    • /
    • pp.146-162
    • /
    • 2010
  • The purposes were to identify clothing shopping orientation and service perception of online shopping mall according to Mongolian's internet lifestyle. A questionnaire developed by researchers was used and 310 Mongolian in 20's were the subjects. Survey was done during Jan. and Feb. 2010. Most Mongolian used internet at home or office and had used internet less than one year. Half of Mongolian visited online shopping mall less than 5 times during last year. Most Mongolian did not buy any fashion items at online mall but had higher intention to shop at online mall. Factors of Mongolian's internet lifestyle were information search, shopping pursuit, and utilizing ability and segmented into internet heavy users and light users. Factors of fashion shopping orientation were individuality & brands, fashion, diversity, economy, pleasure, and efficiency and factors of online shopping mall service were order & delivery and products. Internet heavy users were found more frequently among married men with high income, experienced online shopping more, showed higher fashion shopping orientation, and pursued online shopping mall service more. Internet light users were among unmarried women with low income, not experienced online shopping, showed lower fashion shopping orientation, and pursued online shopping mall service less.

A Study on the Elements of Chinese Animation IP (Intellectual Property) Development Based on the Pan-Entertainment Industry

  • Yan, JiHui;Lee, Byung Chun;Yun, Taesoo
    • International Journal of Internet, Broadcasting and Communication
    • /
    • v.13 no.1
    • /
    • pp.168-179
    • /
    • 2021
  • With the introduction of China's new policies, the Chinese animation industry has gradually formed a sustainable industrial structure chain, and the output value of the animation market is also in a state of continuous growth. Since 2013, domestic animation has been developing from "lower age" to "ageing" and "adults". At the same time, with the popularization of China's pan-entertainment industry model, the multi-domain symbiosis of the Internet and mobile Internet has been realized, creating a fan economy of star IP (Intellectual Property), and promoting the linkage of various industries under the same IP. This paper mainly analyzes the development of the animation IP market in China's pan-entertainment mode in recent years, and analyzes the cross-media operation mode of the animation industry. At the same time, it studies the application of self-media in animation.

The Internet Information and Technology Research Directions based on the Fourth Industrial Revolution

  • Chung, Mihyun;Kim, Jaehyoun
    • KSII Transactions on Internet and Information Systems (TIIS)
    • /
    • v.10 no.3
    • /
    • pp.1311-1320
    • /
    • 2016
  • The fourth industrial revolution is currently proceeding and is expected to significantly affect the way individuals live and in result change the society in various aspects. The ICT-based convergence industries of the fourth industrial revolution contain various fields such as driverless cars, lighter and tougher materials, robotics, 3D printing and even biotechnology. This paper examines the researches done in fourth industrial revolution field based on the articles submitted to APIC-IST 2015. The topics from articles related to the fourth industrial revolution were categorized based on the keyword frequency of main issues. Results suggested that IoT and Wireless sensor network related researches were among the fields that the most researches were done in it and topics like nanotechnology, biotechnology, driverless cars, sharing economy and 3D printing were not mentioned at all. This paper also suggests necessary contents in the fourth industrial revolution to be focused on for further research in this field.

Analysis of the Current Status of Internet Fashion Shopping Malls and Proposal of a Cyber Fitting System as an Improvement

  • Tak, Myung-Ja;Kim, Chee-Yong
    • Journal of Korea Multimedia Society
    • /
    • v.12 no.12
    • /
    • pp.1809-1818
    • /
    • 2009
  • In order to correctly understand the Internet fashion shopping mall, which is expected to continuously grow up, and to strengthen marketing activities in cyber space, a more scientific and systematic research is necessary. Most of the early researches of the Internet fashion shopping mall were focused on technical parts so they studied the environmental and physical characteristics of the Internet fashion shopping mall, but recently, the Internet fashion shopping mall is activated and accordingly, the interest in Internet shopping users is going up. Under this circumstance, the research to understand the characteristics of Internet shopping consumers becomes necessary. Therefore, the research was conducted by a survey, focusing on college students who use Internet a lot. The survey covered the experience and the type of using the Internet fashion shopping mall, the extent of satisfaction, strengths, and weaknesses of the Internet fashion shopping mall, the use of a cyber fitting system, and the possibility of the development of the Internet fashion shopping mall having a cyber fitting system. As a result of the study, it was found that: most of the students used the Internet fashion shopping mall; they used a fashion-specialized mall most; they pointed out economy of time as the biggest strength of using the Internet fashion shopping mall; they thought the biggest weakness of the Internet fashion shopping mall is that they can not try on clothes so they can not check whether clothes go well with them or not; and regarding the intention to use a cyber fitting system if available and the possibility of the development of the Internet fashion shopping mall, they replied that they would use it and the malls with the system would be developed. Based on the results, this study proposes a cyber fitting system as an improvement of the Internet fashion shopping mall.

  • PDF

The Effect of Delivery Service Quality in Online Shopping Mall on Customer Value, Customer Trust, and Relationship Persistence Intention

  • ENKHTSETSEG ENKHTUYA;Min Jung Kang
    • International Journal of Internet, Broadcasting and Communication
    • /
    • v.16 no.1
    • /
    • pp.215-225
    • /
    • 2024
  • This study investigated the effect of the delivery service quality of Mongolian online shopping on the customer value, customer trust, and relationship persistence intention of Mongolian consumers. Through this, the purpose of this study is to understand the priorities of the quality conditions of delivery services (accuracy, economy, information, safety, tangibility, etc.) that Mongolian consumers value. The empirical analysis results of this study are as follows. First, the effect of delivery service quality on the intention to continue the relationship showed partially significant results. In other words, economics, information, and safety, excluding accuracy and tangibility, influenced the intention to continue the relationship. Second, the effect of delivery service quality on customer value was partially significant. In other words, accuracy, economy, safety, and tangibility, excluding informativity, influenced customer value. Third, the effect of delivery service quality on customer reliability was partially significant. In other words, economics, safety, and tangibility, excluding accuracy and informativity, influenced customer reliability. Fourth, the hypothesis of customer value on customer reliability was adopted, followed by the hypothesis of customer value on relationship continuity intention. Finally, the hypothesis of customer reliability on relationship continuity intention was adopted.