• Title/Summary/Keyword: TextMining

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A Study of Consumer Perception on Fashion Show Using Big Data Analysis (빅데이터를 활용한 패션쇼에 대한 소비자 인식 연구)

  • Kim, Da Jeong;Lee, Seunghee
    • Journal of Fashion Business
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    • v.23 no.3
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    • pp.85-100
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    • 2019
  • This study examines changes in consumer perceptions of fashion shows, which are critical elements in the apparel industry and a means to represent a brand's image and originality. For this purpose, big data in clothing marketing, text mining, semantic network analysis techniques were applied. This study aims to verify the effectiveness and significance of fashion shows in an effort to give directions for their future utilization. The study was conducted in two major stages. First, data collection with the key word, "fashion shows," was conducted across websites, including Naver and Daum between 2015 and 2018. The data collection period was divided into the first- and second-half periods. Next, Textom 3.0 was utilized for data refinement, text mining, and word clouding. The Ucinet 6.0 and NetDraw, were used for semantic network analysis, degree centrality, CONCOR analysis and also visualization. The level of interest in "models" was found to be the highest among the perception factors related to fashion shows in both periods. In the first-half period, the consumer interests focused on detailed visual stimulants such as model and clothing while in the second-half period, perceptions changed as the value of designers and brands were increasingly recognized over time. The findings of this study can be utilized as a tool to evaluate fashion shows, the apparel industry sectors, and the marketing methods. Additionally, it can also be used as a theoretical framework for big data analysis and as a basis of strategies and research in industrial developments.

Quantitative Analysis of Research Trends in Korean E-Government Using Text Mining and Network Analysis Methods (국내 전자정부 연구동향에 대한 정량적 분석: 텍스트 마이닝과 네트워크 분석 기법을 중심으로)

  • Lee, Soo-In;Shin, Shin-Ae;Kang, Dong-Seok;Kim, Sang-Hyun
    • Informatization Policy
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    • v.25 no.4
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    • pp.84-107
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    • 2018
  • The existing research on domestic e-government trends in Korea has weaknesses in that it depends only on qualitative research methods. Therefore, a quantitative analysis was conducted through this study as of September 2018 based on the data from 1996 to 2017. A total of seven research topics were derived from text mining, of which the network centrality of the framework and public policy effect were identified as highly significant. The results of this study provide academic and policy implications for the development of e-government. including that using a quantitative analysis method instead of a qualitative method contributes to ensuring relative objectivity and diversity of learning.

Co-occurrence Based Drug-disease Relationship Inference with Genes as Mediators (유전자를 중간 매개로 고려한 동시발생 기반의 약물-질병 관계 추론)

  • Shin, Sangwon;Sin, Yeeun;Jang, Giup;Yoo, Youngmi
    • The Journal of Korean Institute of Information Technology
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    • v.16 no.11
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    • pp.1-9
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    • 2018
  • Drug repositioning is to discover new uses of drugs. Text mining derives knowledge from unstructured text. We propose a method to predict new drug-disease relationships by taking into account the rate of frequency of genes simultaneously measured in disease-gene and gene-drug. Co-occurrence of drug-gene and gene-disease in the biological literature is counted and calculate the rate of the gene for each drug and disease. Weights of drug-disease relationships are calculated using the average of the rates of genes that are measured and used to measure the accuracy for each disease. In measuring drug-disease relationships, a more accurate identification of relationships was shown by measuring the frequency on a sentence and considering multiple relationships than existing method.

Sentiment Analysis of Foot-and-Mouth Disease Using Tweet Text-Mining Technique (트윗 텍스트 마이닝 기법을 이용한 구제역의 감성분석)

  • Chae, Heechan;Lee, Jonguk;Choi, Yoona;Park, Daihee;Chung, Yongwha
    • KIPS Transactions on Software and Data Engineering
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    • v.7 no.11
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    • pp.419-426
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    • 2018
  • Due to the FMD(foot-and-mouth disease), the domestic animal husbandry and related industries suffer enormous damage every year. Although various academic researches related to FMD are ongoing, engineering studies on the social effects of FMD are very limited. In this study, we propose a systematic methodology to analyze emotional responses of regular citizens on FMD using text mining techniques. The proposed system first collects data related to FMD from the tweets posted on Twitter, and then performs a polarity classification process using a deep-learning technique. Second, keywords are extracted from the tweet using LDA, which is one of the typical techniques of topic modeling, and a keyword network is constructed from the extracted keywords. Finally, we analyze the various social effects of regular citizens on FMD through keyword network. As a case study, we performed the emotional analysis experiment of regular citizens about FMD from July 2010 to December 2011 in Korea.

An Analysis of Effects of Emergency Fine Dust Reduction Measures and National Petition Using Regression Analysis and Text Mining (회귀분석과 텍스트마이닝을 활용한 미세먼지 비상저감조치의 실효성 및 국민청원 분석)

  • Kim, Annie;Jeong, So-Hee;Choi, Hyun-Bin;Kim, Hyon Hee
    • KIPS Transactions on Software and Data Engineering
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    • v.7 no.11
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    • pp.427-434
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    • 2018
  • Recently, the Seoul government implemented 'Free Public Transportation' policy and 'Citizen Participatory Alternative-Day-No-Driving' system as 'Emergency Fine Dust Reduction Measures'. In this paper, after identifying the effectiveness of the two traffic policies, suggestions for direction of future fine dust policy were made. The effect of traffic on the fine dust was analyzed by regression analysis and the responses to the two traffic policies and petitions were analyzed using text mining. Our experimental results show that the responses to the policy were mostly negative, and the influence of the domestic factors was considerable unlike expectation of citizens. Moreover, the result made us possible to know people's specific needs on fine dust reduction policy. Finally, based on the result, the suggestions for fine dust reduction policy direction were provided.

Identification of Strategic Fields for Developing Smart City in Busan Using Text Mining (텍스트 마이닝을 이용한 스마트 도시계획 수립을 위한 전략분야 도출연구: 부산 사례를 바탕으로)

  • Chae, Yoonsik;Lee, Sanghoon
    • Journal of Digital Convergence
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    • v.16 no.11
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    • pp.1-15
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    • 2018
  • The purpose of this study is to analyze bibliographic information of Busan and other cities' reports for urban development initiative and identify the strategic fields for future smart city plan. Text mining method is used in this study to extract keywords and identify the characteristics and patterns of information in urban development reports. As a result, in earlier stage, Busan city focused on service creation for industrial development but there are lack of discussions on the linkage of information systems with ICT technology. However, recent urban planning in Busan contained various contents related to integrated connections of infrastructure, ICT system, and operation management of city in the specific fields of traffic, tourism, welfare, port/logistics, culture/MICE. This results of study is expected to provide policy implications for planning the future urban initiatives of smart city development.

A Study on the Music Therapy Management Model Based on Text Mining (텍스트 마이닝 기반의 음악치료 관리 모델에 관한 연구)

  • Park, Seong-Hyun;Kim, Jae-Woong;Kim, Dong-Hyun;Cho, Han-Jin
    • Journal of the Korea Convergence Society
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    • v.10 no.8
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    • pp.15-20
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    • 2019
  • Music therapy has shown many benefits in the treatment of disabled children and the mind. Today's music therapy system is a situation where no specific treatment system has been built. In order for the music therapist to make an accurate treatment, various music therapy cases and treatment history data must be analyzed. Although the most appropriate treatment is given to the client or patient, in reality a number of difficulties are followed due to several factors. In this paper, we propose a music therapy knowledge management model which convergence the existing therapy data and text mining technology. By using the proposed model, similar cases can be searched and accurate and effective treatment can be made for the patient or the client based on specific and reliable data related to the patient. This can be expected to bring out the original purpose of the music therapy and its effect to the maximum, and is expected to be useful for treating more patients.

An Analysis of Tourism Experience and Color Relationships Using Landmark Air Photos (랜드마크 항공 사진을 이용한 관광 경험과 색채 연관성 분석)

  • Yoon, Seungsik;Do, Jinwoo;Kang, Juyoung
    • The Journal of Bigdata
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    • v.3 no.2
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    • pp.51-57
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    • 2018
  • The purpose of this study is to find a valid link between color and tourism experience. We analyzed color that extracted by Aerial photo by IRI Image Scale to find color image. As an indicator of the experience of tourism, a review of the Tripadvisor was selected and analyzed through text mining. Results using text mining results and IRI image scales were generally inconsistent. To identify problems with aerial photo, the results of the analysis using the representative photographs provided by the Tripadvisor in the same way were the same as before. This indicate that details are key of tourism than the image of the overall background. This study presents new research directions by combining color analysis studies with text mining.

A Study on the Characteristic Analysis of Local Informatization in Chungcheongbuk-do: Focus on text mining (충청북도의 지역정보화 특성 분석에 관한 연구: 텍스트마이닝 중심)

  • Lee, Junghwan;Park, Soochang;Lee, Euisin
    • The Journal of the Korea Contents Association
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    • v.21 no.10
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    • pp.67-77
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    • 2021
  • This study conducted topic modeling, association analysis, and sentiment analysis focused on text mining in order to reflect regional characteristics in the process of establishing an information plan in Chungcheongbuk-do. As a result of the analysis, it was confirmed that Chungcheongbuk-do occupies a relatively high proportion of educational activities to bridge the information gap, and is interested in improving infrastructure to provide non-face-to-face, untouched administrative services, and bridge the gap between urban and rural areas. In addition, it is necessary to refer to the fact that there is a positive evaluation of the combination of bio and IT in the regional strategic industry and examples of ICT innovation services. It has been confirmed that smart cities have high expectations for the establishment of various cooperation systems with IT companies, but continuous crisis management is necessary so that they are not related to political issues. It is hoped that the results of this study can be used as one of the methods to specifically reflect regional changes in the process of informatization.

A Study on the Construction of a Car Camping Map and Recommendation of Car Camping based on SNS Text Mining Analysis for the Post-Corona Era (SNS 텍스트 마이닝 기반 포스트 코로나 신트렌드 차박 여행 지도 제작 및 차박지 추천에 관한 연구)

  • Kim, Minjeong;Kim, Soohyun;Oh, Jihye;Eom, Jiyoon;Kang, Juyoung
    • Journal of Information Technology Services
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    • v.20 no.5
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    • pp.11-28
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    • 2021
  • As untact travel has become a new trend in leisure culture due to the spread of COVID-19, car camping market is rapidly increasing. The sales of car camping-related goods increased by up to 600 percent, and the sales of SUV in Korea also increased by about four times. Despite the growth of the car camping market, there is a lack of research on the actual condition of the car camping market or research on the user's perspective. Therefore, in this study, a survey of actual camping users was conducted to derive factors that they consider important in camping, and through this, a car camping map was produced. As a result, two types of maps were produced: a map about the car camping site and convenience facilities closest to the car camping site in Gangwon-do, and a hash tag themed map based on keywords for each car camping site. We gathered data on portal sites and social media to obtain information related to camping sites and proceeded with analysis using text mining. In addition, we extracted keywords using network analysis techniques and selected key themes that represent them. This allows the user to choose a car camping site by selecting keywords that suit their taste. We hope that this research will help car camping researchers as a prior study and provide a foundation for leading a clean camping culture through clean camping campaign. Also, we hope that car camping users will be able to do quality trip.