• 제목/요약/키워드: Symbolic

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의류제품 구매 시 지각된 서비스품질과 상징적 점포이미지가 점포충성도에 미치는 영향 -쾌락적 쇼핑성향의 조절효과를 중심으로- (The Effect of Perceived Service Quality and Symbolic Store Image on Store Loyalty in Apparel Product Purchasing -Focusing on the Moderating Effect of Hedonic Shopping Orientation-)

  • 김수진;정명선
    • 한국의류학회지
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    • 제30권1호
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    • pp.48-58
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    • 2006
  • The purposes of this study were to examine the effect of perceived service quality and symbolic store image on store loyalty in apparel product purchasing and the moderating effect of hedonic shopping orientation. The questionnaire was administered to 450 women shopped in a department store in Gwang-ju during September, 12-26, 2002. Data collected from 384 women were analyzed by using frequency, factor analysis, regression analysis, ANOVA and t-test by SPSS for WIN Program. The results were as follows. First, consumers' perceived service quality was composed of three factors; product & environment service, sales person's customer oriented service, store policy service factor. Consumers' symbolic store image was composed of three factors; status symbol, favorability. credibility (actor. Second, the perceived service quality significantly influenced store loyalty. Third, the symbolic store image significantly influenced store loyalty. Fourth, interaction effect between perceived service quality and hedonic shopping orientation was found out to be meaningful at store loyalty. Fifth, interaction effect between perceived store image and hedonic shopping orientation was found out to be meaningful at store loyalty.

The symbolic meaning shown in the portraits of King Henry VIII

  • Kim, Ju Ae
    • 복식문화연구
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    • 제23권1호
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    • pp.74-84
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    • 2015
  • The purpose of this study is to examine symbolic meanings of costumes shown by portraits of King Henry VIII and use them as basic data for research on costume design of historical dramas in the Renaissance or on King Henry VIII's costume. This study attempted analysis of symbolic meanings from the paintings-related various domestic and overseas literatures, preliminary study paper, and web sites etc. The symbolic meanings expressed by the portraits of King Henry VIII are characterized by authority, innovation performance, authority, masculinity, innovation performance, artistic taste, intellectual charm, intrepidity and benevolence. Especially, the portraits of King Henry VIII symbolized his masculine beauty by emphasizing sexual attractiveness that cannot be seen in portraits of other kings through broad shoulders and exaggerated codpiece which are the zenith of masculine beauty during the Renaissance age. Through the image of King Henry VIII which was painted with jester or barber surgeons, his characteristic and open mind thinking highly of the technique and human life was also expressed. In the portrait of King Henry VIII, various images set in knights' tournament, playing a musical instrument and reading a book as well as the image of wearing a parliament costume were shown, highlighting King Henry VIII as a person good at both literary and martial arts with open and innovative personality than any other kings in history.

가톨릭 사제복식에 대한 인상형성 연구 (The Impression of on Korean Catholic Priest's Ritual Dress)

  • 김광영;조정미;남미우
    • 한국의류학회지
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    • 제23권5호
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    • pp.703-714
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    • 1999
  • The purpose of the present study was to identify the effect of ritual dress on korean catholic priest's impression. The subject consisted of 415 undergraduated students. The experimental materials developed for this study were 3 type color photographs stimuli of catholic priest model and 7-point sementic differential scale composed of 49 bipolar adjectives representing personal traits. The data were analyzed by factor analysis. the major findings drawn from this study were as follows : Four factors emerged to account for the dimentional structure of the impression of each dress style. Four factors were titled as open-hearted mind symbolic meaning nature of priest potency. The open-hearted mind factor was the largest throughout the 3types ritual dress. Casula had a positive effect on open-hearted mind nature of prist and negative on symbolic meaning potency. Sutan had a positive effect on open-hearted mind potency nature of priest and negative on symbolic meaning. Black suit with roman collar had a positive effect on open-hearted mind symbolic meaning nature of prist and negative on potency, Therefore the ritual dress had significant effect on korean catholic priest' impressin of open-hearted mind symbolic meaning nature of prist activity and potency

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비대칭적 유사도 기반의 심볼릭 객체의 계층적 클러스터링 (Hierarchical Clustering of Symbolic Objects based on Asymmetric Proximity)

  • 오승준;박찬웅
    • 한국지능시스템학회논문지
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    • 제22권6호
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    • pp.729-734
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    • 2012
  • 패턴 인식, 데이터 분석, 침입 탐지, 이미지 처리, 바이오 인포매틱스 등과 같은 수많은 분야에서 클러스터링 분석이 사용되고 있다. 기존의 많은 연구들은 수치 데이터에만 기반을 두고 있다. 그러나 구간 데이터, 히스토그램, 심지어는 함수들을 값으로 갖는 변수들을 다루는 심볼릭 데이터 분석이 부상하고 있다. 본 논문에서는 이런 심볼릭 데이터들을 클러스터링하기 위하여 비대칭적 유사도를 제안한다. 또한 평균 유사도 값(ASV)에 기반한 클러스터링 방법도 개발한다. 제안하는 클러스터링의 결과는 기존 방법들과 다르며, 매우 고무적인 결과를 보여준다.

A Study to Reveal the Effects of Using Symbolic Meaning of Minhwa with People Having a Variety of Cultural Backgrounds

  • Park, Jihye
    • 패션비즈니스
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    • 제25권6호
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    • pp.131-145
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    • 2021
  • As the use of cultural elements to enhance design has become increasingly emphasized, fashion studies are focusing more on the cultural aspects of design. However, the diverse approaches of Minhwa (Korean folk painting) still need to be incorporated into fashion designs. Moreover, there is limited research on the awareness and thought of using a cultural design source of Minhwa based on people from different cultural backgrounds. This study aims to reveal an in-depth understanding of the use of Minhwa and its inner symbolic meaning by people from a diverse range of cultural backgrounds. A review of the literature on cultural design and Minhwa studies was conducted to establish a theoretical foundation. Focus group interviews were conducted with 26 participants, who were divided into five distinct cultural groups to ascertain their thoughts towards Minhwa and its inner symbolic meaning. The study's major findings were threefold. First, the outer appearance of Minhwa elements based on aesthetic preferences and familiarity affect their preference choices more than the influences of their cultural backgrounds. Second, knowing the knowledge of symbolic meaning makes a big difference in image preference. Third, avoiding the use of anachronisms is a significant consideration, as they can lead to negative judgments irrespective of cultural background.

The Symbolism Embodied in the Expo Emblem-Based on Victor Turner's Symbolic Theory

  • Yongfeng Liu
    • International Journal of Advanced Culture Technology
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    • 제11권2호
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    • pp.238-248
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    • 2023
  • This study aims to examine the symbolism of the emblems of World Expositions by using Victor Turner's symbolic theory as a research method, and to reveal the symbolic types behind them by classifying the emblem designs of different periods and themes. The research object is 12 comprehensive World's Fair emblems from the 1939 New York World's Fair in the United States to the 2025 Osaka World's Fair in Japan, as identified by Bureau International des Expositions. The research method mainly adopts documentary research to collect historical information and theoretical frameworks related to the design of World's Fair emblems. In the analysis process, Victor Turner's symbolic sign theory is used as the main analytical framework to link the design elements of emblems to their relevance to specific societies and cultures in order to reveal the themes, values and ideas represented by the emblem symbolism. The results of the study show that the design of the Expo emblem uses different symbols, including material symbols, behavioral symbols, sensory symbols, natural symbols, social symbols and virtual symbols, to convey the core concepts, themes and values of the Expo. Through different types of symbols, the Expo emblem shows a wide range of concerns about technology and the future, mankind and the world, nature and ecology, and society and innovation. The symbolic design of the emblem plays an important role in conveying the core concept and theme of the Expo.

부정적인 정보가 공동브랜딩에 미치는 영향 (A Study on the Influence of Negative Information on Co-Branding)

  • 쑨신위;김수진;류정혜
    • 디지털산업정보학회논문지
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    • 제19권4호
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    • pp.155-162
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    • 2023
  • This study analyzed the impact of negative information on co-branding, targeting co-branding consisting of a symbolic brand and a functional brand with similar brand assets. Through attribution theory, when consumers are exposed to negative information, they will infer the cause of the negative information. As a result, it was confirmed that when co-branding with a symmetrical symbolic brand and a functional brand, negative information has different effects on co-branding depending on the type. Negative information about the quality of co-branded products had a more negative impact on consumer attitudes than negative information about the iconic brand. It was confirmed that negative information about functional brands has a smaller impact than negative information about co-branding, but has a greater impact than negative information about symbolic brands. In addition, it was confirmed that negative information about the symbolic brand had a smaller negative impact on co-branding than negative information about the quality or functionality of the co-branded product.

혜원 신윤복의 풍속화에 나타난 복식의 상징성 (Symbolism of Costume in the Genre Paintings of Shin Yoon Bok)

  • 정현숙;김진구
    • 복식문화연구
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    • 제1권2호
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    • pp.221-232
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    • 1993
  • This study analyzes the symbolism of costume in the genre paintings of Yoon Bok Shin, the great artist of Korea in eighteenth century, based on the symbolic interaction theory. We classify the symbolic character into tow categories, the symbolism of social status and position as a social factor, and erotic symbol as a sexual factor. The symbolism of the social status and position include the sex, age, class, occupation, and diginity. From the costume In the paintings, the symbolic character of the clothing in the social and sexual contexts can be visualized.

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DECOMPOSITION FORMULAS FOR THE GENERALIZID HYPERGEOMETRIC 4F3 FUNCTION

  • Hasanov, Anvar;Turaev, Mamasali;Choi, June-Sang
    • 호남수학학술지
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    • 제32권1호
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    • pp.1-16
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    • 2010
  • By using the generalized operator method given by Burchnall and Chaundy in 1940, the authors present one-dimensional inverse pairs of symbolic operators. Many operator identities involving these pairs of symbolic operators are rst constructed. By means of these operator identities, 11 decomposition formulas for the generalized hypergeometric $_4F_3$ function are then given. Furthermore, the integral representations associated with generalized hypergeometric functions are also presented.

인공지능 기법을 이용한 CMOS 표준셀의 심볼릭 레이아웃 발생기 (A Symbolic Layout Generator for CMOS Standard Cells Using Artificial Intelligence Approach)

  • 유종근;이문기
    • 대한전자공학회논문지
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    • 제24권6호
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    • pp.1080-1086
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    • 1987
  • SLAGEN, a system for symbolic cell layout based on artificial intelligence approach, takes as input a transistor connection description of CMOS standard cells and environment information, and outputs a symbolic layout description. SLAGEN performas transistor grouping by a heuristic search method, in order to minimize the number of separations, and then performs group reordering and transistor reordering with an eye toward minimizing routing. Next, SLAGEN creates a rough initial routing in order to guarantee functionality and correctness, and then improve the initial routing by a rule-based approach.

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