• Title/Summary/Keyword: Sustainable Packaging

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Because It Is Green or Unique? Exploring Consumer Responses to Unique Types of Sustainable Packaging

  • Ji Young Lee;Ju-Young M. Kang;Ki Ho Park
    • Journal of the Korean Society of Clothing and Textiles
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    • v.47 no.6
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    • pp.1113-1136
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    • 2023
  • With increasing interest in sustainability, several fashion and beauty brands have developed and offered unique types of sustainable packaging in their stores (e.g., 'knot-wrap,' 'seaweed-based' packaging). The purpose of this study was to investigate the perceived value (i.e., green, aesthetic, functional, emotional, social, self-expression) of unique types of sustainable packaging and its impact on consumers' packaging evaluation, store evaluation, and store patronage intentions in the context of a fashion retail store. This study also assessed the moderating effects of consumer innovativeness and environmental concern. Data were collected from 210 US consumers aged 18 to 26 years through Amazon MTurk. The results of structural equation modeling revealed that green, emotional, self-expression, functional, and aesthetic values perceived from unique types of sustainable packaging had significant positive impacts on packaging evaluation. Packaging evaluation, in turn, positively impacted store evaluation, subsequently influencing store patronage intentions. Consumer innovativeness and environmental concern moderated several paths between the variables. This study adds to the existing literature on sustainable packaging by investigating consumer responses to sustainable packaging that incorporates the 'uniqueness' aspect. Managerial implications regarding the importance of developing and offering unique types of sustainable packaging for fashion brands in their retail stores are discussed.

Exploring sustainable packaging design (지속 가능한 포장 디자인 탐구)

  • AN BOWEN
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.4
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    • pp.495-499
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    • 2024
  • This article summarizes the importance, definition, key strategies and future directions of sustainable packaging design.In modern society, sustainable packaging design is not only concerned with environmental protection and resource conservation, but also involves economic, social and cultural sustainable development.This paper explores strategies to reduce environmental burden and promote ecological balance by using environmentally friendly materials, optimizing packaging design, improving packaging recyclability and reuse. In addition, the article emphasizes the importance of design innovation, such as adopting a simplified design concept and modular system, as well as increasing the versatility of packaging.It also explores the application of life cycle assessment in packaging design to ensure that every step from design to disposal minimizes environmental impact. Finally, despite the environmental and social benefits that sustainable packaging design brings, it still faces technical, economic and regulatory challenges in practice.Future design will require interdisciplinary collaboration, integration of advanced technologies, consumer education and engagement, and enhanced policy and standard-setting to promote widespread adoption and practice of sustainable packaging.

A Study on Sustainable Packaging for Flower Basket Design (지속 가능한 꽃바구니 디자인 패키징에 관한 연구)

  • Ahn, Hye Kyung;Kim, Heung Ryeol
    • Journal of the Korean Society of Floral Art and Design
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    • no.43
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    • pp.81-100
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    • 2020
  • Since sustainable packaging of flower basket designs that are sold from florist shops is needed for both the seller and the buyer, studying of second packaging of flower basket design has begun. In this study, based on the survey that has been done in 2019, and the analysis of the interview that has been done in 2020, the suggestion of sustainable packaging development is the purpose. The definition of flower basket design was done and surveys of the status of domestic flower basket designs' second packaging were done in accordance with the type of basket which is an object, transportation, and characteristic of a florist shop. For sustainable packaging, based on physical theory, second packaging which depends on the packaging that includes design factor, transportation final destination has to be different. The factors to be considered as sustainable packaging are the quality of opaque paper, the necessity of first packaging, packaging structure that can fix an object, the form of second packaging influenced by types of transportation. Suggestions for packaging development included new materials for first packaging, eco-friendly objects that can be recycled and reused, structural packaging design, standardization and variability of packaging, protection of floristry which is the fundamental purpose of packaging, and brand advertisement effect. Based on the result of this study further designs of packaging will be commercialized. This study is significant for serving the opportunity of new packaging design for futuristic floristry that fit for unmanned system and studying of categories of products.

Consumer perceptions on sustainable practices implemented in foodservice organizations in Korea

  • Ju, Seyoung;Chang, Hyeja
    • Nutrition Research and Practice
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    • v.10 no.1
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    • pp.108-114
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    • 2016
  • BACKGROUND/OBJECTIVES: Sustainable practices in foodservice organizations including commercial and noncommercial ones are critical to ensure the protection of the environment for the future. With the rapid growth of the foodservice industry, wiser usage of input sources such as food, utilities, and single use packaging should be reconsidered for future generations. Therefore, this study aims to investigate the customer's perceptions on sustainable practices and to identify the relationship among sustainable practices, social contribution and purchase intention. SUBJECTS/METHODS: The study was conducted using content analyses by reviewing articles on sustainable food service practices published domestically and abroad. Thereafter, data were collected with a face-to-face survey using a questionnaire and analyzed with factor analyses and multiple regressions. RESULTS: Sustainable practices classified with factor analysis consisted of 6 dimensions of green food material procurement, sustainable food preparation, green packaging, preservation of energy, waste management, and public relations on green activity, with a total of 25 green activities in foodservice operations. Consumers were not very familiar with the green activities implemented in the foodservice unit, with the lowest awareness of "green food material procurement (2.46 out of 5 points)", and the highest awareness of "green packaging (3.74)" and "waste management (3.28). The factors influencing the perception of social contribution by foodservice organizations among 6 sustainable practice dimensions were found to be public relations on green activity (${\beta}=0.154$), waste management (${\beta}=0.204$) and sustainable food preparation (${\beta}=0.183$). Green packaging (${\beta}=0.107$) and the social contribution of the foodservice organization (${\beta}=0.761$) had strong relationships with the image of the organization. The purchase intentions of customers was affected only by the foodservice image (${\beta}=0.775$). CONCLUSIONS: The results of this study suggest that sustainable practices by foodservice organization present a good image to customers and increase the awareness of valuable contributions that benefit the customer as well as the community.