• The Journal of the Korea Contents Association
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• v.8 no.2
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• pp.182-194
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• 2008

Corporate managers look at IT outsourcing as long-term strategic choices not as short-term tactical ones, and maximizing the effect that IT outsourcing brings about is the main concern to them. Emerging different types of IT outsourcing and their effects on the corporate business decisions necessitate the research on this subject. According to previous researches, the Intent for IT outsourcing is categorized as IS Improvement, Business Impact, and Commercial Exploitation. The decison factors for these IT outsourcing include corporate strategy types, IT role, and interaction between these two. Firm size and IT maturity are selected as moderating factors to add the credibility to the research of the effect of IT outsourcing decision making. Analyzing collected data revealed that corporate strategy rather than IT role is more significant factor affecting the intent for IT outsourcing decision. Defenders(as in corporate strategy types) tend to use IT outsourcing more as a means to improve information systems, compared to analyzers and reactors. Prospectors tend to use IT outsourcing more as a commercial exploitation, compared to analyzers and reactors. These outcomes prove that corporate strategy characteristics reflect outsourcing intent. There were previous researches that showed outsourcing decision depends on IT role, however the hypothesis was rejected that IT role determines outsourcing intent. It was also rejected that the interaction between corporate strategy types and IT role determines outsourcing intent. Corporate decision makers should first analyze corporate strategy, and reflect it on the outsourcing intent when they make IT outsourcing decisions. Only the precise defining of IT outsourcing intent will lower the risk and increase the possibility of success.

• The Journal of the Korea Contents Association
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• v.18 no.10
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• pp.298-305
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• 2018

The objective of this present study was to investigate the overall effects of strategy instruction on Korean students' English language learning. In order to do so, 55 individual experimental results in 46 journal articles were collected, and a meta-analysis was carried out to them. This study also analyzed the results of studies on strategy instruction according to various variables such as school types, treatment periods, and types of dependent variable. The mean effect size of strategy instruction in English language teaching is .536, which means the medium effects in general. No statistically significant differences were found among various moderators and dependent variables. Based on these results, suggestions for further research are discussed.

• Journal of the Korean Society for Railway
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• v.7 no.3
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• pp.264-270
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• 2004

The hub-and-spoke strategy is widely used in the field of transportation. At the field of rail transportation, however, it is difficult that we find an application case of this strategy because of modal characteristics. According to the fast growth of containerization and the development of transshipment technology, presently, the hub-and-spoke strategy is introduced by operators on actual European rail freight transportation. However, it is hardly to find empirical studies evaluating the applicability of transportation strategy. In this context, this study analyzed the applicabilities of hub-and-spoke strategy in the actual network of European rail freight. For the application and evaluation of the characteristics of hub-and-spoke strategy, it utilized a service network design model for rail freight. Utilizing this model, it analyzed the efficiency of furnished rail freight services, the potential locations of hubs, the characteristics of O-D flows by the types of trains and service links, and the types of paths of O-D flows. Finally, it proposed some implications and the further study topics.

• Korean Management Science Review
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• v.27 no.2
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• pp.97-108
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• 2010

Previous studies have shown that country image affects consumers' valuation of products. Based on a literature review this paper identifies five dimensions (economic, political, relational, people and cultural image) and purifies them with Exploratory Factor Analysis (EFA) and Confirmatory Factor Analysis (CFA). The data was gathered by using a structured questionnaire from 252 Korean consumers. Among the five dimensions of country image, this paper derives the three factors of country image for four countries (The United States, Japan, Australia, and China) - economic, relational, and cultural image. Then it examines the impacts of the three dimensions of country image on consumers' purchase intention of two industry types : industrial products vs. agricultural products. The result shows there is no difference between both of the two types in the impacts of country image on purchase intention. This implies that for managing the country image it not necessary to develop a communication strategy which is differentiated by industry types.

• The Korean Journal of Ecology
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• v.21 no.4
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• pp.389-399
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• 1998

this study was focused on the effects of fire on spatial change of vegetation landscape in rural region. Fire types recognized as erown fire, severe surface fire and light surface fire in order of increasing intensity were described in a fire map. GIS was introduced to understand the relationship between fire types and topographic conditions or vegetation types. We also investigated land-use type and regeneration strategies after burning. Fire intensity depended on topographic conditions and vegetation types. Special land-use type in this area was collection of edible mushroom (Tricholoma matsutake). Mushrooms had been obtained from Pinus densiflora forests existing as edaphic climax or managed artificially. Regeneration strategy in burned areas was to make sprouts from burned oak stumps. A higher density and growth rate of sprouts, as compared to those on unburned areas, facilitated vegetation succession from P. densiflora forest to oak forest and consequently led to change of landscape pattern.

• Journal of Fashion Business
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• v.6 no.3
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• pp.69-83
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• 2002

The purpose of this study was to offer basic resource for effective advertising strategy of men's apparel by analysing the characteristics of the appeal types in the men's apparel ads. 272 photographs were collected the following magazines ; fashion magazine, men's magazine, luxury magazine, woman's general magazine, and fashion professional magazine. It was related to the men's apparel ads of magazines above from January to December of 2001. The results of this study was as follows; Appeal types of apparel advertising in men's apparel were divided into style appeal, informercial appeal, sexual appeal, lifestyle appeal, image appeal, and masculinity appeal and appeared other appeal types according to men's fashion style, brand types, and magazine types. It also was closely connected with the men's market positioning. Consequently, the study will be helpful to plan the effective and economic strategy of men's apparel ads.

• Journal of Distribution Research
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• v.3 no.1
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• pp.99-121
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• 1998

This study is to develop and test the types of choice strategy of alliance choice modes of the marketing channel. Previous studies have tended to emphasize such factors as opportunism, asset specificity, frequency as the determinants of the choice strategy. Therefore, this study is to construct a new framework which emphasizes the factors affecting the choice strategy. The purpose of this study is to derive factors affecting in choice of alliance modes. For this study, the data obtained from domestic manufacturing companies was analyzed by use of the discriminant analysis. The results analyzed are that transaction environmental variables affect on the choice strategy to determine the types of strategic alliance modes in marketing channels. And the performance of each mode revealed differently.

• Journal of the Korean Home Economics Association
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• v.49 no.4
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• pp.25-35
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• 2011

This study was intended to suggest overseas expansion strategy of Korean fashion character through sensitive space creation. This study reviewed literature, and did internet searching and observation. For the research methods were the analysis of the main retail spaces utilizing character and case study for the classification of collaboration types between retail space and character. As a results, 8 collaboration types between space and character were extracted: collaboration between retail distribution space and character, collaboration between product space and character, collaboration between service space and character, collaboration between experience space and character, collaboration between moving space and character, collaboration between publicity & advertising space and character, and collaboration between exhibition space and character. This study suggested the necessity of consistent identity strategy between character and retail space for a new character brand and the effectiveness of collaboration strategy for enhancement of character brand awareness.

• Journal of Fisheries and Marine Sciences Education
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• v.27 no.4
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• pp.1041-1052
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• 2015

The purpose of this study was to analyze group differences of Commitment to career choice and Career stress coping strategy by the Career decision and Career preparation behavior for College Students. Through the results of this study we wanted to look for discriminatory implications for the counseling intervention. The data of 720 college students were collected for the study. The distinction of four types was revealed by the results from Crosstabs and One-way ANOVA. The frequency of upper grades indicated ideal type. But the immature type was fourth grade. There were significant differences in accordance with the two-dimensional typology of Commitment to career choice and Career stress coping strategy by One-way ANOVA. Discussion focused on effective intervention strategies in career counseling based on group differences by the Career decision and Career Preparation Behavior.

• IE interfaces
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• v.14 no.3
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• pp.326-333
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• 2001

The purpose of this paper is to empirically investigate the relationships between market environments and technology strategy using the data gathered from Korean manufacturing firms. As the significant environmental factors influencing company's technology strategy, two sorts of market aspects are considered; market competition factor and technological dynamics factor. And companies are categorized with respect to the characteristics of market environments they are facing with. Then we seek to find the differences in the contents of technology strategy among the companies in different types of environments through statistical analysis. As a result, it is found that there exist significant relationships between the companies' technology strategy and the environments facing firms.