• Korea Trade Review
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• v.43 no.2
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• pp.107-125
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• 2018

The purpose of this study is to analyze the effects of FTA information learning in export SMEs. Therefore, this study has constructed an integrated model including the moderating effects of FTA information learning on the of export performance in SME. The relationship between SMEs' localization strategy, product innovation capacity, and FTA information learning was linked to export performance, and an empirical analysis was conducted on 195 export SMEs. The path analysis was performed using the structural equation model(SEM), and six hypotheses including the control effect were tested. As a result, the localization strategy of SMEs positively influenced product innovation capacity. On the other hand, FTA information learning did not show significant results. Product innovation capacity and FTA information learning as an antecedents showed significant results in terms of export performance. In the moderated effects analysis, the moderated effect between the localization strategy and FTA information learning did not show significant effect on the product innovation capacity. Whereas the moderated effect between the product innovation capacity and the FTA information learning significant influence on the export performance of SMEs.

• Strategy21
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• s.37
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• pp.177-192
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• 2015

The Chinese government portrays the One Belt One Road Initiative (BRI) and South Korea President Park Geun-hae's Eurasia Initiative as a win-win opportunity which will hurt nobody's interests, but some South Korean commentators have interpreted it as much more than just a trade and development deal: they focus on the geopolitical implications and the possibility that the balance of power in Asia will be disturbed. South Korea depends upon its maritime-oriented Sea Lanes of Communication (SLOC) in focusing on its alliance with the US to deter North Korean threats and explore its export-based economic growth and development, and yet cannot afford to be left out of these initiatives which could transform the economic and logistical linkage between South Korea and Europe. Given its negative reception by the some pundits, however, South Korea should be more precautious for expressing only full-fledged supports for the BRI and Eurasia Initiative. Opponents of these two initiatives doubt that its putative benefits can be realized, at least in the short term, arguing that creating the necessary rail interconnections may be too costly.

• Journal of National Security and Military Science
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• s.8
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• pp.239-270
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• 2010

This thesis is to make an appropriate national defense policy of Republic of Korea through studying the Hegemony Strategy of United States. I searched the theory of hegemony. The hegemony was differently defined by the point of time and region. The strong power nations with the hegemony have been making efforts to maintain their hegemony everytime. I have conclusion that the presence of hegemony once emerged, it brought regional stability in place whether it is coercive or beneficial. The stability and instability of international order IS not exclusively dependent on hegemony. Even if the safety of hegemony cannot guarantee absolute stability of international order, there IS on doubt that the hegemony has enormous impact on that. According to the hegemonic theory, the history of mankind equals to the history of rising and falling hegemony. The international order was changed as the hegemony changes. The United States has been making efforts to maintain her global hegemony during the post cold-war era as well. Taking all these into consideration, relevant military strategy direction able to pursue national interest is that to make up for the relative weakness in the strategic environment. South Korea have to prepare security policy response as following. First, South Korea should build the military force equipped with advanced weapons in military technology sector and solidify military diplomatic relation able to form cooperative relation in wartime. Second, South Korea should make solid Alliance of Korea and U.S. Third, develop and maintain multilateral security cooperation of East Asia. Forth, we could realize that there are means that can neutralize opponent's strong point by seeking one or two and more asymmetry in the aspect of strategy, tactics, and means through asymmetric strategy. Than the military force of South Korea should develop into a force that is able to overcome to the traditional North Korea's threat and new type of conflicts. And the force should have sufficient strength and be deployed to effectively defend the Korean Peninsula. So, we need to establish a denial and defense system against any hostile neighboring country. Therefore, ROK military forces preparing for the future should try to construct a future military power to gradually establish enough strength for self-defense to prepare for a uncertain security environment and when the Korean Peninsula is unified in a future.

• Journal of Navigation and Port Research
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• v.35 no.3
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• pp.271-279
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• 2011

This study aims at searching the global strategy which can raise the competitive power of IEC(International Express Companies) in Korea analyzing and coping with the international express companies and global factor of promotion. The global strategy varialbe for IEC- invigorating in korea is composed with nine variables which is M&A strategy, Intergrated logistics enterprise strategy, Globalized alliance strategy, SCM stratege, the third party operating strategy, Total logistic operating system strategy, Differentiated service providing strategy, Phased market entry strategy, Core capability strengthen strategy. According to the result of study, the global strategy influence for the nature of international express company's and increasing competitiveness is depend on specialization strategy and using scale of economy for globalization strategy.

• Asia Marketing Journal
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• v.13 no.3
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• pp.79-102
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• 2011

Researchers in channel dyads have devoted much attention to relationship between interdependence (i.e. interdependence enymmetry and total interdependence) and conflict that promote channel performance. In social science, in spite of the inconsistent results in marketing practice, there are two contradictory theories explain the relationship between interdependence and conflict - bilateral deterrence theory and conflict spiral theory. The authors apply these theories to co-marketing alliance situation in terms that this relationship is also incorporated both company's dependence, either from one company's perspective or each partner about its respective dependence. Using survey data and archival data from 181 companies enlisted in a telecommunication membership program, the authors find out the relationship between interdependence and conflict as well as investigate the antecedents of interdependence - transaction age, transaction frequency, the numbers of alliance partner, and co-marketing alliance specific assets according to previous researches. Using PLS analysis, the authors demonstrate that, with increasing total interdependence in a telecommunication membership program, two co-marketing partners' conflict level is increased in accord with the author's conflict spiral theory predictions. As expected, higher interdependence asymmetry has negative value to level of conflict even though this result is not statistically significant. Other findings can be summarized as follows. In the perspective of telecommunication company, transaction age, transaction frequency, and co-marketing alliance specific assets have influence on its dependence on a partner as independent variables. To the contrary, in a partner's perspective, transaction frequency, co-marketing alliance specific assets and the numbers of alliance partner have significantly impact on its dependence on a telecommunication company. In direct effect analysis, it is shown that transaction age, frequency and co-marketing alliance specific assets have direct influence on conflict. This results suggest that it is more useful for a telecommunication company to select a co-marketing partner which is frequently used by customers and earned high rates of mileage. In addition, the results show that dependence of a telecommunication company on a co-marketing partner is more significantly effected to co-marketing alliance conflict than partner's one. It provide an effective conflict management strategy to a telecommunication company for controling customer's usage rate or having the co-marketing partner deposit high level of alliance specific investment (i.e. mileage). To a co-marketing partner of telecommunication company, it is required control the percentage of co-marketing sales in total sales revenue or seek various co-marketing partners in order for co-marketing conflict management. The research implications, limitation and future research of these results are discussed.

• Journal of National Security and Military Science
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• s.3
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• pp.121-167
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• 2005

The great strategy of China has been changing depending on the time, change of surrounding environment and personality of leaders of the time. However, the process of the change was not the drastic change but has maintained the consistency through the course of modification and development. The great strategy of Mao Ze-dong was to have the objective in 'World Great Nation' with the facilitation of the 'Surpass Strategy' and 'Autonomy, Independence and Alliance strategy' to successfully build up the political great nation, but he entrapped China's politics and economy into the point of no return by excessive war preparation under 'The Principle of Inevitable World War', striving of rapid communism and other policies. The Deng Xiao-ping era also targeted for ‘World Great Nation’ but, unlike Mao Ze-dong, he had the foundation in the 'The Principle of Evitable World War' and undertook the ‘Peace and Development Strategy’ and ‘Peaceful Coexistence' to build up the advantageous surrounding environment for China to focus on the economic construction as the core of the nation by establishing ‘The Reform and Opening Strategy’ and 'Three-step Development Strategy‘ to have the successful soft landing of the Chinese economy with the astonishing economic development. The system of leader's group of China after Deng Xiao-ping succeeded the practical and realistic spirit of Deng Xia-ping, and based on the drastically grown economic strength, the great strategy of China is on the ‘The Great Reinvigoration of Chinese Nation’. This is one step further from the strategy of 'World Great Nation' of the past that it embraces all the minority races in China, Chinese economic sphere, foreign citizens of Chinese origin as well as Chinese residing abroad. China contemplates the time of making 'The Great Reinvigoration of Chinese Nation’ in 2050, 100 anniversary of the birth of new China.

• Proceedings of the Korea Database Society Conference
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• 1995.12a
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• pp.68-79
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• 1995

HiMEDIA 전략 LG의 강점인 H/W 사업분야의 세계일류화를 지향하고, 향후 유망분야인 S/W와 Service 신 사업 참여에 LG의 역량을 집중토록함. $\square$ Hardware 신 사업： ⇒LG의 강점인 Device분야의 신제품의 지속적 개발(DVD, DVCR, HDTV등) ⇒한국 및 해외 Alliance 강화를 통한 VOD 사업 역량 배가 ⇒SI(System Integration)사업에 대한 타당성 검토 ⇒주요 Component의 핵심기술 개발(TFT-LCD, Optical Pick-up등)(중략)

• Strategy21
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• s.46
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• pp.5-28
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• 2020

In 2019, the U.S. Department of Defense and the U.S. Department of State issued two reports to announce their plan to fulfill "free and open Indo-Pacific". Two reports commonly insisted on the support and participation from allies and partners to maintain security and stability in the Indo-Pacific. In response to this, neighboring states in the Indo-Pacific, including Japan, Australia, India, ASEAN, and Taiwan have different perspectives and stances based on their national interests. South Korea, too, has not clearly announced its position because they need to consider the alliance between the U.S. and South Korea as well as relationships between South Korea and China. This report focuses on the stances of neighboring states to the Indo-Pacific strategy and expected pros and cons of the participation of the strategy. In addition, when considering the name of strategy, the Indo-Pacific, naval power will be a main instrument to implement the strategy. Thus, this study also investigates the role of naval power in the Indo-Pacific strategy.

• Journal of Korea Port Economic Association
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• v.17 no.2
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• pp.29-59
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• 2001

This paper aims to describe port competition in East Asia and the Korean government's port strategy. In doing so, the paper provides an overview of global changes in international trade, the shipping industry and the port business. It also delineates the status of port competition in the region. Particular examples are taken from the competition among the ports of Hong Kong, Singapore, and Malaysia, as well as those of Pusan and Kwangyang, Kaohsiung, Kobe, and Shanghai and Yantian. The port competition in East Asia is reviewed and classified in two groups: north-tier competition among traditional major players, such as Kobe and Pusan, and dark horses such as Shanghai, Kwangyang and perhaps Yokohama; and south-tier competition among the three traditionally big players Kaohsiung, Hong Kong and Singapore, and the relative newcomers of Yantian in China, and Tanjung Pelepas In Malaysia. Due to the enlarging of ships and expansion of port activities, the boundary between the two tier frontiers breakdown, or they may even merge, into one grand frontier, in the foreseeable future. Although it appears that Asian ports are not being very aggressive in preparing for the future of mega-carrier in their plans, it is true that China, Korea and Taiwan are moving full steam ahead in comprehensively developing their container ports on a large scale. It therefore seems to be the perfect time for rival ports to explore a port alliance strategy to fight against the trend toward alliances between of many shipping lines.

• International Commerce and Information Review
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• v.11 no.2
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• pp.83-110
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• 2009

China's logistics industry is an growing one at a very higher rate, owing to the rapid expansion of the country's industrial base and the rise of domestic consumer markets. Essential to the development of china's economy, policy makers have paid constant attention to the logistics sector which is attracting growing volumes of both foreign and domestic investment. The inefficiencies are exacerbated by a number of factors such as transportation bottlenecks, regulatory constraints and local barriers to entry. Foreign and foreign-invested logistics companies have typically cornered the express delivery (for example DHL, FedEX), sea freight forwarding and specialized logistics services (for example Hanjin Shipping). The purpose of this paper is to contribute to the activation of Korean companies' entry into China's logistics market by studying the strategies and types for Korean companies enter into China's logistics Market.