• 제목/요약/키워드: Strategic Information system

검색결과 755건 처리시간 0.029초

인터넷 패션 쇼핑몰의 활성화 방안에 관한 연구 (A Study on the Active Plan of Internet Fashion Shopping-Mall)

  • 장동림;김윤
    • 복식문화연구
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    • 제8권3호
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    • pp.360-373
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    • 2000
  • The purpose of this thesis is to analyze the present conditions and problems of the Internet Fashion Shopping-Mall, grope for as active plan to the Internet Fashion Shopping-Mall as a strategic method of fashion industry. The fashion industry of Internet Electronic Commerce has good prospect, and I propose the following some strategic plans of Internet Fashion Shopping-Mall. On the basis of my study, as a means of technology supplement, Virtual Reality System, such as 3D System or the newest Electronic Dressing Room System to solve the problem of products'an actual feeling, should be needed for consumers to feel as they really put the clothes on. Second, to offer more diversity programs, such as consumer sensitivity program, additional service, fashion news, life information and so on, are needed for companies to come over again the consumers to connect to the shopping-mall site. And, to build more perfect security terms of payment systems, such as ICash, Disital Cash, Net Check, Internet Insurance and so on, should be introduced for consumers to pay and furnish their personal information. If these technological developments are realized, Internet Fashion Shopping-Mall products will be a great success.

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사업목표 달성에 있어서 CRM시스템의 역할 및 효과에 대한 연구 (A Study on the Roles and Effects of CRM System in Achieving Business Objectives)

  • 송인국
    • 정보처리학회논문지D
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    • 제17D권1호
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    • pp.67-76
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    • 2010
  • CRM 시스템 도입이 성공하지 못했다는 회의론으로 인해 막대한 IT투자에 대한 비관론이 대두되어 왔다. 그럼에도 불구하고, 많은 기업들이 향후 CRM에 대한 신규 및 추가적인 투자를 계획하고 있는 기이한 현상이 벌어지고 있다. 하지만, 조직의 사업목표 달성에 있어서 CRM의 실질적인 역할이나 효과의 명확한 규명을 위한 연구는 미미한 실정이다. 본 연구의 목적은 CRM시스템을 도입하고 활용하여 사업목적을 달성하기까지의 과정 (CRM Chain Reaction)을 파악하여 연구모형을 설정하고, CRM이 사업목적 달성에 있어서의 역할과 효과를 제시하는데 있다. 본 논문의 연구결과는 CRM시스템 실행으로 향상된 정보 활용 역량과 경쟁역량이 CRM 전략성과를 유도하고, 이는 결국 재무적 성과를 충족한다는 의미를 함축하고 있다.

해운물류정보시스템의 활성화를 위한 실태분석 연구 (A Study on the Actual Condition Analysis for Shipping Logistics Information System Activation)

  • 김덕일;김명재;김성규;안기명
    • 한국항해학회지
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    • 제24권5호
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    • pp.343-360
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    • 2000
  • The information technology(IT) development of telecommunication, along with the informationalization over the world, enables the firms to process their inner and outer operations through Electronic Data Interchange (EDI) system. And the concept of logistics has become more important to the enterprises in strategic sense because it had aggrandized itself to more comprehensive and integrative concept. Also the world shipping market is more competitive than any other market. In these environment, to maintain competitve power, shipping firms process operations by Logistics Information system(LIS), And then, reduce the working processes, working time and its costs. So the LIS has become more important in developing our national logistics system and industry. Therefore, this study purposes on empirically analyzing the activation factors of shipping LIS and the relationship these factors with logistic performances in the shipping industry. Considering environments of Shipping logistics information system, this study sets up the research model and hypothesis to examine the activation factors of shipping LIS and the relationship these factors with logistic performances. We used the field data on the 163 numbers of firms(29 overseas shipping companies and 133 forwarding Agency) to get the empirical evidence. According to the study results, The shipping LIS activation factors which the sample firms recognized as important: were top manager's support, well structured communication channel, strategic plan's connection and inner informationalization level. And IS organization & human resources, IS discipline & training, software development, IS organizational alignment, database management system, information standardization, competitive advantage, financial support and government support represent partially significant. Also, the current shipping LIS's main problems are expensive system cost, standardization of working process's, institution's imperfection and system's interaction defect. So these problems must be improved to activate shipping LIS.

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가치전략 중점의 변화가 재무성과에 미치는 영향 (The Financial Impact Generated by Shifts in Value Strategic Emphasis)

  • 홍기철;박광호
    • 산업경영시스템학회지
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    • 제39권4호
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    • pp.26-39
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    • 2016
  • Korea's main manufacturing industries, which have led its economy for the past three decades, are faced with a serious downturn and loss of competitive advantages due to the current economic depression, China's rise, and the drop of oil prices. Korean business firms must adopt the paradigm shift in their value strategies, along with a government-led industrial restructuring in order to gain sustainable competitive advantages. Business firms allocate their limited resources between value creation and value appropriation, however, what effect does strategic emphasis on value creation versus value appropriation have on a business firm's financial performance? This paper empirically addresses this issue by examining the effect of shifts in strategic emphasis on stock return. Furthermore, this study examines appropriate choices of strategic emphasis to gain differential financial performance. The data set used in this regression analysis comes from the KISLINE database of NICE Information Service. The variables that form the basis of this analysis are stock return, ROA, and Strategic Emphasis [(advertising expenditures-R&D expenditures)/assets]. The interactive effect with situational factors regarding the firm and the type of technological environment in which the firm is operating was also analyzed. Our results show that investors acknowledge a shift of strategic emphasis as a sign of stock valuation. In comparison to US, Korean business firms have weak value creation capabilities in high-technology industries, and weak value appropriation capabilities in low-technology industries. This proves Korean firms are fast followers in the global market. Our findings suggest that Korean firms have to adopt a balanced value strategy, nurturing value creation and developing value appropriation for overcoming the current economic downturn and becoming a first mover in the dawn of "Industry 4.0."

Conceptual bases of the Investment Mechanism of the Innovative Activity of Enterprises in the Context of Achieving the Tasks of Strategic Development

  • Komandrovska, Veronika;Kolesnyk, Maksym;Barkova, Kateryna;Vasylyk, Sergii;Dorofieiev, Denys
    • International Journal of Computer Science & Network Security
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    • 제21권11호
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    • pp.111-118
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    • 2021
  • The authors of the study highlight the conceptual foundations of the investment mechanism of innovation of enterprises in the context of strategic development. Such indicators of investment attraction for the enterprise as investment attractiveness, investment activity of the enterprise, critical mass of investments, minimum sufficiency of investments and others are singled out. It is proved that the balance of investment resources is facilitated by the action of the investment mechanism of innovation activity at the enterprise in the context of achievements of strategic development tasks. Investment processes and their intensification have an impact on the expansion of production capacity of economic entities in strategic development and on improving the efficiency of existing capacities. The investment mechanism of innovative activity at the enterprise in the context of achievement of tasks of strategic development contains system of complex actions which provides: definition of the clear purpose and tasks for the mechanism and achievement of the purposes of the enterprise; assessment of the investment potential of the enterprise; definition of tasks of innovative development of enterprises and investment resources necessary for this purpose, etc. The tasks of the investment mechanism of innovative activity at the enterprise in the context of achievements of tasks of strategic development and its economic, organizational and information components are singled out, as well as levers of influence and regulators of the investment mechanism of innovation in the enterprise.

전략적 계획을 기반으로 한 BSC 모형 개발 -Rod Library 사례를 중심으로- (The Development of Balanced Scorecards Model based on the Strategic Plan of the Rod Library, UNI)

  • 조윤희
    • 정보관리학회지
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    • 제23권1호
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    • pp.159-179
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    • 2006
  • 북아이오와주립대학 도서관은 우수한 교양 커리큘럼을 지원하는 개별화 학습 환경과 다양한 지적, 문화적 커뮤니티를 지원하는 것을 사명으로 하고 있다. 1987년부터 전략적 계획을 수립하기 시작하여 현재 5년 단위로 전략적 계획을 수립하고 있으며, 최근 전략이 어느 정도 달성되고 있는가에 대한 성과측정의 필요성이 제기되었다. 이에 본 연구는 북아이오와주립 대학도서관의 최근 전략적 계획 2004-2009의 내용을 분석하여 전략을 균형성과표의 네 관점으로 전환하는 BSC 모형과 전략지도를 개발하였다. 이와 함께 각 관점별 전략적 목적을 측정하는 핵심성과측정지표와 이를 이끄는 동인들의 인과관계 모형을 개발하여 제시하였다.

빅데이터 도입의도에 미치는 영향요인에 관한 연구: 전략적 가치인식과 TOE(Technology Organizational Environment) Framework을 중심으로 (An Empirical Study on the Influencing Factors for Big Data Intented Adoption: Focusing on the Strategic Value Recognition and TOE Framework)

  • 가회광;김진수
    • Asia pacific journal of information systems
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    • 제24권4호
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    • pp.443-472
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    • 2014
  • To survive in the global competitive environment, enterprise should be able to solve various problems and find the optimal solution effectively. The big-data is being perceived as a tool for solving enterprise problems effectively and improve competitiveness with its' various problem solving and advanced predictive capabilities. Due to its remarkable performance, the implementation of big data systems has been increased through many enterprises around the world. Currently the big-data is called the 'crude oil' of the 21st century and is expected to provide competitive superiority. The reason why the big data is in the limelight is because while the conventional IT technology has been falling behind much in its possibility level, the big data has gone beyond the technological possibility and has the advantage of being utilized to create new values such as business optimization and new business creation through analysis of big data. Since the big data has been introduced too hastily without considering the strategic value deduction and achievement obtained through the big data, however, there are difficulties in the strategic value deduction and data utilization that can be gained through big data. According to the survey result of 1,800 IT professionals from 18 countries world wide, the percentage of the corporation where the big data is being utilized well was only 28%, and many of them responded that they are having difficulties in strategic value deduction and operation through big data. The strategic value should be deducted and environment phases like corporate internal and external related regulations and systems should be considered in order to introduce big data, but these factors were not well being reflected. The cause of the failure turned out to be that the big data was introduced by way of the IT trend and surrounding environment, but it was introduced hastily in the situation where the introduction condition was not well arranged. The strategic value which can be obtained through big data should be clearly comprehended and systematic environment analysis is very important about applicability in order to introduce successful big data, but since the corporations are considering only partial achievements and technological phases that can be obtained through big data, the successful introduction is not being made. Previous study shows that most of big data researches are focused on big data concept, cases, and practical suggestions without empirical study. The purpose of this study is provide the theoretically and practically useful implementation framework and strategies of big data systems with conducting comprehensive literature review, finding influencing factors for successful big data systems implementation, and analysing empirical models. To do this, the elements which can affect the introduction intention of big data were deducted by reviewing the information system's successful factors, strategic value perception factors, considering factors for the information system introduction environment and big data related literature in order to comprehend the effect factors when the corporations introduce big data and structured questionnaire was developed. After that, the questionnaire and the statistical analysis were performed with the people in charge of the big data inside the corporations as objects. According to the statistical analysis, it was shown that the strategic value perception factor and the inside-industry environmental factors affected positively the introduction intention of big data. The theoretical, practical and political implications deducted from the study result is as follows. The frist theoretical implication is that this study has proposed theoretically effect factors which affect the introduction intention of big data by reviewing the strategic value perception and environmental factors and big data related precedent studies and proposed the variables and measurement items which were analyzed empirically and verified. This study has meaning in that it has measured the influence of each variable on the introduction intention by verifying the relationship between the independent variables and the dependent variables through structural equation model. Second, this study has defined the independent variable(strategic value perception, environment), dependent variable(introduction intention) and regulatory variable(type of business and corporate size) about big data introduction intention and has arranged theoretical base in studying big data related field empirically afterwards by developing measurement items which has obtained credibility and validity. Third, by verifying the strategic value perception factors and the significance about environmental factors proposed in the conventional precedent studies, this study will be able to give aid to the afterwards empirical study about effect factors on big data introduction. The operational implications are as follows. First, this study has arranged the empirical study base about big data field by investigating the cause and effect relationship about the influence of the strategic value perception factor and environmental factor on the introduction intention and proposing the measurement items which has obtained the justice, credibility and validity etc. Second, this study has proposed the study result that the strategic value perception factor affects positively the big data introduction intention and it has meaning in that the importance of the strategic value perception has been presented. Third, the study has proposed that the corporation which introduces big data should consider the big data introduction through precise analysis about industry's internal environment. Fourth, this study has proposed the point that the size and type of business of the corresponding corporation should be considered in introducing the big data by presenting the difference of the effect factors of big data introduction depending on the size and type of business of the corporation. The political implications are as follows. First, variety of utilization of big data is needed. The strategic value that big data has can be accessed in various ways in the product, service field, productivity field, decision making field etc and can be utilized in all the business fields based on that, but the parts that main domestic corporations are considering are limited to some parts of the products and service fields. Accordingly, in introducing big data, reviewing the phase about utilization in detail and design the big data system in a form which can maximize the utilization rate will be necessary. Second, the study is proposing the burden of the cost of the system introduction, difficulty in utilization in the system and lack of credibility in the supply corporations etc in the big data introduction phase by corporations. Since the world IT corporations are predominating the big data market, the big data introduction of domestic corporations can not but to be dependent on the foreign corporations. When considering that fact, that our country does not have global IT corporations even though it is world powerful IT country, the big data can be thought to be the chance to rear world level corporations. Accordingly, the government shall need to rear star corporations through active political support. Third, the corporations' internal and external professional manpower for the big data introduction and operation lacks. Big data is a system where how valuable data can be deducted utilizing data is more important than the system construction itself. For this, talent who are equipped with academic knowledge and experience in various fields like IT, statistics, strategy and management etc and manpower training should be implemented through systematic education for these talents. This study has arranged theoretical base for empirical studies about big data related fields by comprehending the main variables which affect the big data introduction intention and verifying them and is expected to be able to propose useful guidelines for the corporations and policy developers who are considering big data implementationby analyzing empirically that theoretical base.

전문대학 정보화수준 평가시스템 연구 (Informatization Evaluation System Model for Colleges)

  • 김용식
    • 경영과정보연구
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    • 제12권
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    • pp.37-52
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    • 2003
  • An informatization evaluation is becoming a major issue among vocational colleges, as the 21th century begins. This century is characterized as Knowledge and Information era. Thus it is popular for administrative organizations to use Information Technologies as major tool to innovate themselves. The main objective of this study is develop evaluation indexes on applications of information technologies for vocational colleges because they must operate their education services by using management principles. Four major indexes were recommended to evaluate their information environment of educational service as follows. 1. Strategic Information System 2. Environmental Factors of Information System 3. Informational Resources 4. Utilization of Information Technologies Each index has 4 variables to identify the level of informatization and every variable is consisted of several questions. Such an evaluation system will be applied for vocational colleges to know their own situation of IT application and to develop managerial strategies by using IT. This system also will be useful to compare you with your potential competitors and to find appropriate polices of IT application by measuring the indexes at different points of time.

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기업특성이 물류정보시스템에 미치는 영향에 관한 연구 (The study on the effects of firm′s characteristics on the logistics information system)

  • 이해신
    • 산업경영시스템학회지
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    • 제21권47호
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    • pp.253-266
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    • 1998
  • The purpose of this study was to analyze the difference in logistics information system and indirect effects of logistics performances on the acceptance level of logistics information system. The limitation and recommendation of this study were as follows : First, as the history of logistics introduction in Korean corporations is short, the level of logistics information system sampled in this study is very low. So the findings of this study is hard to represent the general logistics information system situation of in Korea our corporations. Second, the focus of this study is on the manufacturing corporations, so the study on the logistics corporations is required. And the study on the effects of firm's situation(formalization, decentralization, concentration, strategic plans) on the characteristics of logistics information system is needed.

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정부출연 연구기관의 그린&스마트IT 정보전략계획 수립에 관한 연구: K연구원을 중심으로 (A Study on the Development of Information Strategic Planning for Green & Smart IT in Government-supported Research Institutes : Focused K Research Institute)

  • 조성남;김재성;정철호
    • 벤처창업연구
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    • 제8권1호
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    • pp.37-50
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    • 2013
  • 본 연구는 최근 정보기술 변화의 대표적인 트렌드라 할 수 있는 그린&스마트IT 환경에 대응하기 위한 정부출연 연구기관의 정보전략계획의 수립을 주목적으로 하였다. 이를 위해 국내 과학기술 정보 유통 분석 분야의 대표적인 정부출연 연구기관이라 할 수 있는 K연구원을 대상으로 관련 정책동향 및 유관기관 사업추진 현황에 관한 분석 결과를 종합하여 그린&스마트IT 환경에 적합한 정보전략계획을 수립하였고, 이의 효과적인 추진을 위한 이행과제의 도출 및 중장기 로드맵을 개발하였다. 그리고 도출된 이행과제들을 대상으로 사업중요도와 실행가능도를 기준으로 한 우선순위 평가를 통해 총 12개의 중점 이행과제를 선정하였고, 개별 중점 이행과제 별로 목표시스템과 구체적인 실행계획을 개발하여 제시하였다. 본 연구의 결과를 토대로, 정부출연 연구기관의 성공적인 그린&스마트IT의 도입과 추진을 위한 올바른 방향성 수립에 관한 유용한 시사점을 제공하고자 하였다.

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