• Title/Summary/Keyword: Store Design

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Analysis of the Correlation between Armament/Store Integration Criteria and Aircraft Launch Missile Development Process (무장/장착물 통합 기준과 항공기 발사 순항 유도무기 개발 프로세스의 상관성 분석)

  • Choi, Seok-min;Lee, Jong-hong;Kim, Ji-min;Lee, Seoung-pil;Jung, Jae-won
    • Journal of Advanced Navigation Technology
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    • v.22 no.2
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    • pp.84-89
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    • 2018
  • Due to the development of domestic technology, a variety of aircraft launch weapons have been developed, and the importance of aircraft-store integration certification is increasing. The aircraft-Store integration certification is to certify compliance with the armaments/stores integration criteria set out in the Standard ACC and to prove that there is no problem with the safety flight. Therefore, it is necessary to reflect the requirements of the aircraft in the store development process to reduce the design change requirement in the compatibility verification stage. In this paper, the relationship between the Standards ACC, aircraft-store compatibility reference document MIL-HDBK-1763, and the development process of cruise guided weapons have been analyzed. As a result of the analysis, it was concluded that the design changes in the aircraft-store integration certification stage could be reduced if the aerodynamic and structural design requirements were reflected from the conceptual design stage.

A plan for a renewal design of an inner shop at a department store (대형백화점의 B 브랜드 리뉴얼 계획안)

  • Kim, Hye-Ja
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2005.10a
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    • pp.221-222
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    • 2005
  • Nowadays, the consuming society, the quality of wideness is increasing as the economic life level increases. Modern's any of large department stores, playing a very important role in the middle of our consuming culture, is creating a new life culture and life patterns including producing a new consuming value, too. This is a plan for a renewal design of an inner shop at a department store for brand launching in Seoul, which was planed to escape from the brand's own cold color to show up the product's color using indirect illumination. It was also considered clients' path lines who may keep at a distance to come into an expensive brand's store by designing the whole area as a show room, so there a window display and a harmony with the products let the shop be well functionalized.

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Study on clothing store selection and relevant factors - Views on clothing lifestyle and store image - (의류점포선택과 관련변인 연구 - 의생활양식과 점포이미지를 중심으로 -)

  • Jeong, Bok Hee;Park, Eun Joo
    • Journal of the Korean Society of Clothing and Textiles
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    • v.17 no.2
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    • pp.207-217
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    • 1993
  • The purposes of this study were to identify the components of store image of women's clothing and to explain the relationships between store images and selection behaviors. Data were obtained from 330 females who college women and office girls in Busan. Its were analyzed by factor analysis, cannonical correlation, regression analysis and discriminant analysis. The results of this study were as follows ; 1. Dimensions of the clothing lifestyle were classified individuality-seeking, information-seeking, comfort-seeking and quality-seeking. 2. Store image factors of women's clothing were identified quality, design, information service, atmosphere and convenience. The types of preference store were the general public store, the public high class store and general obscure store. 3. It appears that designs is the factors to make store image of individuality-seeking, information-seeking and comfort-seeking and information service is the one to make store image of quality-seeking. Also they were usually purchased in the general public store by individality-seeking consumers and comfort-seeking consumers and purchased in the public high class store by information-seeking consumers and quality-seeking consumers. The store images, espacially the information service image, was contributed to the store selection behaviovs more than lifestyle. But lifestyle, espacially the comfort-seeking consumers, was contributed to the store behavior of the three types of store more than store image.

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The Visual Environment Factors of the Store and the Store Types Preferred by Consumer Traits - Based on the Consumer Segmentation by Store Choice Criteria - (소비자 특성에 따라 선호되는 의류 점포의 비주얼 환경 요소 및 점포 유형 -점포 선택 기준에 의한 소비자 유형화를 기초로-)

  • 김선숙
    • Journal of the Korean Society of Clothing and Textiles
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    • v.28 no.8
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    • pp.1112-1120
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    • 2004
  • The visual environment of the store is a very important factor to attract consumers into the store and make consumers purchase products. Therefore retailers should have concerns about store environments to differentiate their stores from other stores. Thus this study focused on visual environment of the store influencing consumer behavior. The concrete purpose of this study was to identify preferences of store environments and store types by consumer traits. First, the store choice criteria factors were examined and through the cluster analysis, several consumer groups were constructed. And then the visual environment factors of the store that consumers perceived important were identified and the visual environment factors of the store preferred by consumer groups were examined. Finally, store types preferred by consumer groups were examined. The findings of this study can assist store designers and retailers to set up a store environment or visual marketing strategies.

Effect of Store Personality and Service Quality on Department Store Revisiting Intention and Recommendation Intention (백화점의 점포 개성과 서비스 품질이 재방문의도와 추천의도에 미치는 영향)

  • Lee, Ji-Yeon
    • Journal of the Korea Fashion and Costume Design Association
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    • v.14 no.4
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    • pp.43-61
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    • 2012
  • This research aims to examine the impact of store personality and service quality on the customers' intention of revisiting the department store and their intention of recommendation to others. The participants were women in their 20s to 50s with experiences of purchasing apparel from major department stores. A total of 324 survey responses were used for the final analysis. The data were analyzed using factors analysis, reliability analysis, and multiple regression analysis with PASW 18.0. The results were as follows. First, the department store personality was composed of 3 factors; prestige, passion, sincerity. Service quality factors were defined as tangibility, responsiveness, and empathy. Second, the three dimensions of brand personality-prestige, passion and sincerity turned out to be influential factors affecting the customers' revisiting intention and recommendation intention. Also, tangibility and responsiveness of service quality factors had a significant influence on their revisiting intention, whereas tangibility, responsiveness and empathy factors had a significant influence on their recommendation intention. Third, the sub-dimensions of store personality and service quality had a different influence on the customers' revisiting intention and recommendation intention according to the department store brand.

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A Study of Culture Marketing Shown in window Display Area - Focused on Brand Identity in Department Store and Fashion Brand - (윈도우 디스플레이 공간에 나타난 문화마케팅 - 백화점 및 패션 브랜드 브랜드 아이덴티티를 중심으로 -)

  • Kwon, Yang-Sook
    • Korean Institute of Interior Design Journal
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    • v.17 no.2
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    • pp.140-149
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    • 2008
  • The purpose of this study is to consider the present situation and cases of culture marketing as brand identity shown in Window Display Area, focusing on department store and fashion brand, one of the recent cultural trends. Display in windows of existing department store and fashion brand has represented ultimate goal of sales by coordination of products, seasons and themes based on profits. However, display has recently become brand identity which department store and fashion brand create by correlating art and commercialism since the era of various lifestyles and emotional consumption. Through identity in department store and fashion brand, cultural marketing shown in show window display space cooperates with customers, corporations, artists and culture and art foundations. The result of this research is the following : First, corporations result in improvement in their image and brand perception with a distinctive marketing strategy. Second, as an agent of art customers form a positive relation with corporations and can feel emotional values and enjoy culture through cultural marketing contents, which are shown by department store and brand. Third, we can expect that artists, culture and art foundations form the best partnership by creative activities with department store and brand and cultural marketing activities make a great contribution towards society.

An Empirical Study of the Service Quality, Customer Satisfaction, and Switching Barrier on Store Loyalty (대형할인점 의류매장의 점포애호도에 대한 서비스 품질과 전환장벽 및 고객만족 영향력에 관한 연구)

  • Lee, Ok-Hee;Kim, Ji-Soo
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.9
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    • pp.1450-1460
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    • 2008
  • The goal of this study was to investigate the impacts of service quality, customer satisfaction, and switching burier on store loyalty of the clothes shops at large-scale discount stores. The subjects were 357 female adults living in Suncheon City, Jeollanam Province. The questionnaires were conveniently sampled from June 1 to 30, 2006. The collected data were factor and reliability analyzed using the SPSS program. And Regression was used to verify the relationships between the variables. Among the six hypotheses set in the research model, total three were accepted through empirical analysis and the rest three were accepted partially. The empirical results showed the following managerial implications. First, consumer' perceived service quality has relationship with customer satisfaction and store loyalty. Second, service quality has a positive relationship with switch barrier. Third, customer satisfaction has significantly related with switch barrier. Fourth, switch barrier has positively related with store loyalty. Finally, 'sales people', 'VMD/atmosphere', and 'assortment' of the service quality factors have positive relationships with store loyalty, but 'policy' has a negative relationship with store loyalty.

Effects of Loyalty Program Values of Beauty Services on Store Loyalty through Customer Satisfaction and Switching Barrier (미용 서비스의 로열티 프로그램 가치가 고객만족과 전환장벽을 통해 점포충성도에 미치는 영향)

  • Oh, Kyungsook;Kang, Eunmi;Park, Eunjoo
    • Fashion & Textile Research Journal
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    • v.18 no.5
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    • pp.617-624
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    • 2016
  • The purposes of this study was to investigate impacts of loyalty program value on store loyalty through customer satisfaction and switching barrier. This study suggests some basis about the direction guidance for successful store-running marketing activities and beauty service related researches. A total of 986 usable questionnaires were obtained from female adults of Busan. Data were analyzed by frequency analysis, correlation analysis, factor analysis using SPSS for Window 22.0 and confirmatory factor analysis and structural equation model analysis by AMOS 22.0. The results suggested that, loyalty program value benefits(hedonic benefits and utilitarian benefits) had positive effect on customer satisfaction, and loyalty program value costs(hedonic costs and utilitarian costs) had oppositive effect on customer satisfaction. The impact of hedonic benefits of the loyalty program values was the largest. Customer satisfaction and switching barrier directly affect store loyalty. The customer satisfaction affected the store loyalty indirectly but the direct effect was bigger.

Analysis of Fashion Window Display at Printemps Department Store in Paris, France - Focused on the period from 2009 to 2014 - (프랑스 파리 쁘랭땅 백화점 패션윈도우 디스플레이 분석 - 2009년부터 2014년 기간을 중심으로 -)

  • Heo, Seungyeun;Kim, Chil Soon;Kim, Sunha
    • Fashion & Textile Research Journal
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    • v.17 no.4
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    • pp.501-512
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    • 2015
  • This study was to consider and analyze of fashion window display design at Printemps department store in Paris, France which has tried continuously space presentations through the sensibility and differentiated strategy. The framework for analysis of this study was established by related precedent studies. Data collection was done by searching related specialty publications and website of Printemps department store, and the results of this study were drawn through qualitative analysis of experts' group. The results are as follows. Printemps department store set up presentation types of fashion window display design's themes that have been developed by the method of display presentation such as symbolic, ambience, surrealistic, realistic, and information. The most frequently used presentation development techniques applied in windows' VP of Printemps were the 'transferal of daily space', 'transferal of unexpected space', 'exaggeration of animal & plant', and 'descriptive narrative scene.' In addition, the display theme components such as the materials that can be easily accessible in everyday life, unique directing props, the memory or childhood, the image of animal or plant, and lighting etc. We found that the major colors of window display design at Printemps department store were purple, blue and black during the period from 2009 to 2014.