• KSCE Journal of Civil and Environmental Engineering Research
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• v.30 no.6D
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• pp.599-604
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• 2010

In this study, the value of travel time was estimated with reflecting the fuel cost according to travel distance. The main objective of this study is whether the addition of the fuel cost as a factor for route choice behavior is appropriate or not, through the stated preference survey. The route choice model was developed using SP survey technique with the consideration of level difference and the value of travel time, toll and fuel costs. Consequently, the fuel cost is identified as a main factor like travel time and toll cost in choosing routes from drivers' viewpoints. Nevertheless, since toll costs are recognized as out-of-pocket expenses whereas fuel costs as periodical expenses, it seems drivers are more sensitive to toll than fuel costs.

• Journal of the Korean Society for Railway
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• v.20 no.2
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• pp.265-274
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• 2017

For accurate demand forecasting of railway logistics, we estimated intercity freight mode choice models based on the binary logit model and using production-consumption data from the Korea Transport Database. We estimated two types of models and compared the results by major item of railway logistics, such as container, cement, and steel: 1) The aggregate freight mode choice models are based on the revealed preference (RP) data and 2) The disaggregate models are based on the stated preference (SP) data. With respect to the container, the travel time variable was found to be statistically significant; however, the travel cost variable was not statistically significant in the RP model, while the travel cost variable was statistically significant in the SP model. For cement and steel, the travel cost variables were statistically significant but the travel time variables were not statistically significant in either the RP or the SP models. These results are inconsistent with results from previous studies based on SP data, which showed that the travel time variables were significant. Consequently, it can be concluded that the travel time factor should be considered in container transport, but that this factor is negligible for cement and steel transport.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.29 no.4D
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• pp.433-441
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• 2009

In the coming ubiquitous society, the importance of developing advanced public transportation systems (APTS) corresponding to individuals' needs and useful in their daily life is profound. In these regards, the study proposed new APTS services: Free internet access service and On-board real time traffic information service in public modes. A stated preference (SP) survey was performed to investigate individual's preference and willingness-to-pay (WTP) for the proposed APTS services. Multinomial logit models (MNL) incorporating the heterogeneity of respondents were developed to analyze individuals' preference and the difference of WTP. Some results of the study showed that the respondents' preferences were significantly different by in-vehicle travel times (30 min, 60 min) and their socioeconomic background. More respondents prefer new APTS services when invehicle travel time takes longer. For the housewife and self-employed group, the mean WTP for on-board realtime traffic information was higher than that of free internet access services, while for the company employees and students group, the mean WTP was similar in both services.

• Journal of Nutrition and Health
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• v.41 no.2
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• pp.184-191
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• 2008

The purpose of this study was to assess and evaluate salty taste preferences. Samples for the salty taste test were made by adding sodium chloride to soybean sprout soup at five different concentrations: 0.08% (unsalty) ; 0.16% (slightly unsalty) ; 0.31% (neither unsalty nor salty) ; 0.63% (slightly salty) ; and 1.25% (salty). Over 4,210 subjects were randomly selected and tested over a three-year period from 2005 to 2007 in Daegu. The results of the taste test were as follows: Forty-five percent of the subjects preferred soup with a salty taste and slightly salty taste. Most subjects preferred soup with a 0.31% concentration of sodium chloride. There were positive relationships between intensity and preference in 0.08%, 0.16%, and 0.31% concentrations, but there were negative relationships between intensity and preference in 0.63% and 1.25% concentrations (p<0.01). Upon examining a relationship between the taste assessment results and salty eating attitude scores, it was found that the subjects who preferred slightly salty and salty taste showed higher total scores in terms of habitual preference for/enjoyment of eating salty foods than the other groups. Comparing the taste test results with the subjects' stated preference, it was found that 70.3% of the subjects who were classified as preferring salty taste recognized this preference and 53.3% of the subjects who were classified into the population than tends to eat slightly salty food responded that they also tend to prefer a salty taste. Based on these results, this salty taste assessment study can be used as a practical and useful nutrition education tool for assessing and possibly reducing salt intake.

• English Language & Literature Teaching
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• v.17 no.4
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• pp.177-191
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• 2011

This paper examines nursing professionals' English abstract to learn their preferences towards tense and voice choices. A total of 24 abstracts, completed reviews to be published by the editorial board members of the Korea Industrial Nursing Association, were analyzed for the study. Each sentence in the four parts of the abstract (Purpose, Methods, Results, and Conclusion) was examined and classified into active/passive voices, and present/past/present perfect tenses. Verbs were then further identified to see which ones were commonly preferred to state the objectives of the study, methods, and to draw conclusions. Hedging expressions in Conclusion were also examined. The results of the present study revealed that Purpose was mostly (79%) stated in the past tense with slight use (17%) of the present tense in the form of 58% active and 42% passive voice whereas Methods were dominantly (96%) illustrated in the past tense with preference of mixed active and passive voice. The Results were also preferably (92%) stated in past tense and Conclusion in both present and past tense. Verbs used by these nursing professionals seemed diverse; however, hedging appeared to be narrowly limited to a few expressions including suggest and should. More diverse English hedging expressions need to be taught at least college level writing so that the EFL learners and writers can have a better understanding of presenting statements in an appropriate level of caution, confidence, or uncertainty.

• Culinary science and hospitality research
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• v.23 no.3
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• pp.227-241
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• 2017

This study was conducted to examine the importance and satisfaction of quality attribute, popularization and tourism commercialization of Pohang local food. The purpose of this study was to provide useful information for establishing efficient marketing direction that serves the popularization and the activation of the Pohang local food. On the prospects and improvement of Pohang local foods and its use, 86.1% of subjects stated that the status quo was being maintained or only a portion of the foods was being transmitted. On the dissemination of local foods as world foods, subjects stated 'cooking methods' and 'simplified cooking methods' were required. In the IPA result of Pohang local food quality attributes, it is important to continuously keep 'health', 'nutrition', 'hygiene', 'preference (taste)', 'freshness', and 'credibility toward the ingredients', while 'service' needs to do intensive care and operation. The importance and satisfaction of attributes regarding plans for popularizing local foods and commercializing tourism differed, with importance and satisfaction on average being high, although attributes on plans for popularizing local foods and commercializing tourism was lower than the expectation of customers. Such results mean that residents have high expectations for Pohang local foods, on the other hand, the quality of local foods fails to satisfy the expectations of residents. Therefore, it is important to improve the quality of local foods overall.

• 대한공업교육학회지
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• v.34 no.2
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• pp.205-229
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• 2009

The purpose of this study is to verify the effect of forming groups according to the brain hemisphere preference on the cooperative problem solving learning achievement in the middle school technology. The subjects of this study were 95 second grade boy students of a middle school in Daejeon and the measurement instrument of the left and right hemisphere preference is the Brain preference Indicator(BPI) which had been developed by Torrance et al(1977) and was adjusted by Ko, Younghee(1991). The academic achievement was analyzed on cognitive, psychomotor and affective domains. Derived results from this research are stated below: First, making groups according that the brain preference is more similar was more effective than making groups according to the high familiarity and the similarity of performance in the academic achievement of psychomotor and affective domains. Second, making groups according that the brain preference is more similar was more effective than making groups according that the brain preference is more diffrent for the academic achievement of affective domains on the cooperative problem solving learning in technology. Third, the academic achievement score of the right hemisphere preference group is higher than the score of the population in three domains. Also, the academic achievement score of the right hemisphere preference group is higher than the score of the left hemisphere preference group.

• Journal of Korean Society of Transportation
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• v.28 no.3
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• pp.99-107
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• 2010

Analyzing mode choice among transportation demand estimate procedures is complicated and understanding characteristics of travelers is also difficult. Generally, it is well known that traveler choose mode considering psychometric factors and characteristic besides socio-demographic indicators. Accordingly, many researches has investigated on methodology that can be applied in mode choice to reflect psychometric factor or specific preference. Latent Class Analysis among various studies is recognized as the theoretically potential approach. This study focuses on class segmented using latent class cluster to analyze impact that included psychometric factors and characteristics on mode choice. It also provides evidence that mode choice model for each class and mode choice model not considering latent class are different. This study based on citizen's stated preference and revealed preference on a new transit on the Han river shows that latent class cluster analysis is the potential approach considering latent preference.

• Environmental and Resource Economics Review
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• v.14 no.2
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• pp.447-474
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• 2005

Respondents, in the willingness to pay (WTP) survey, may have preference intensity about their stated WTP values. This study elicited a post-decisional intensity measure for each observed WTP answer for gathering information on the degree of preference intensity. In order to deal with the WTP data with preference intensity, this paper considers using the Type 3 Tobit model. This is usually estimated by the parametric two-stage estimation method assuming homoskedastic and bivariate normal error structure. However, if the assumptions are not satisfied, the estimates are inconsistent. The author has tested the hypotheses of homoskedasticity and normality, and could not accept them at the 1% level. The assumptions required to estimate the parametric Type 3 model are, therefore, too strong to be satisfied. As an alternative the parametric model, this study applies a semiparametric Type 3 Tobit model. The results show that the semiparametric model significantly outperforms the parametric model, and that more importantly, the mean WTP from the parametric model is significantly different from that from the semiparametric model.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.35 no.4
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• pp.875-886
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• 2015

By promoting the international transportation and the improvement of advanced exchange between South and North Korea, the Asian Highway plan was expected to make considerable economical effects in the North-East Asian region. This study focuses on a part of AH6 route (i.e., South Korea-North Korea-China-Far East Russia) and aims to analyze the behavioral change of international passenger transport around the Korean Peninsula by assuming the non-existent North Korea land transport network connectivity. The study was performed using two main methods. First, a stated preference survey was performed to derive the actual modal share of each travel mode. Second, a disaggregate analysis was performed to develop possible mode-choice models for international passenger travel and find out the suitable choice. Based on the results of the model estimation, it is found that over 90% of the international passenger transport would be converted to land transport (rail+highway). In addition, international railroad modal share rate would be increased from 62.8% to 66.1% and international bus would be decreased from 29.6% to 21.9% as the distance lengthened (903km~1,631km).