• 한국생활과학회지
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• 제21권2호
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• pp.315-329
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• 2012

The purpose of this study was to examine clothing purchase behavior of sports participants based on outdoor sports types and sports participation motivation. The research was conducted with the use of a self-administered questionnaire. A total of 703 respondents between the ages of 25 and 55 participated in the research through an internet survey. Motivation for participation in particular sports was comprised of four factors: impress others, mental rejuvenation, social interaction, and health maintenance/improvement. Perceived benefits of clothing choice were categorized into three factors: brand/fashion pursuit, positive image pursuit, and practicality pursuit. Outdoor sports activities was categorized into six types, climbing, jogging, cycling, fishing, golf, and others including ball games. Each sports group presented differences in demographics, sports motivation factors, and benefit factors. Four segments were identified based on sports participation motivation: active group, social group, health and revitalization group, and inactive group. The active group considered three clothing benefits and 14 evaluative criteria as being the most important among the four segments, indicating the major target market for outdoor sportswear brands. On the other hand, the members of inactive group showed passive attitudes toward clothing purchasing behaviors. This study discusses the results of this research within the context of the managerial implication for outdoor sports marketers.

• 한국생명과학회:학술대회논문집
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• 한국생명과학회 2007년도 제48회 학술심포지움 및 추계국제학술대회
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• pp.64.1-64.1
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• 2007

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• 한국생명과학회:학술대회논문집
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• 한국생명과학회 2007년도 제48회 학술심포지움 및 추계국제학술대회
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• pp.64.2-64.2
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• 2007

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• 한국생명과학회:학술대회논문집
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• 한국생명과학회 2007년도 제48회 학술심포지움 및 추계국제학술대회
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• pp.65.1-65.1
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• 2007

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• Journal of Information Technology Applications and Management
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• 제24권2호
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• pp.97-112
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• 2017

This paper aims to research the technology level of sports industry, through analyzing the technology gap between Korea and other major countries (USA, Europe, Japan, and China), and provide a list of technologies to be prioritized for R&D investment by conducting an analysis of the strategic importance of various element technologies. The results of the analysis showed that the technology level of Korean sports industry currently stands at 70.5% of the country with the most advanced technology (the USA), and that the technology gap amounts to 4.8 years. It was also found that the USA is the country with the most advanced technology (100%) at present, followed by Europe (91.1%), Japan (88.3%), Korea (70.5%), and China (61.2%). To reduce the technology gap, we established a Strategic Zone (SZ) and derived three element technologies including 'design and production technologies for sports and game equipment' in the $1^{st}$ tier, nine element technologies including '3D motion analysis and simulation technology' in the $2^{nd}$ tier, and four element technologies including 'fitness/health promotion and management technology' in the $3^{rd}$ tier. The significance of this research is that it included five major technology categories of the sports industry in its analysis, selected an expert on sports industry technologies using the delphi method. Therefore, the results of this study may be suitable for use as basic data in establishing the R&D strategy for the future development of the sports industry.

• 한국컴퓨터정보학회논문지
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• 제29권5호
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• pp.165-175
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• 2024

이 논문에서는 정부의 청년창업지원정책과 관련한 각종 정보를 분석하여 스포츠전공 대학생의 맞춤형 창업촉진 전략을 제안하여, 창업효능감을 증대시키는 데 목적을 두었다. 1차적으로 문헌연구를 수행하였으며, 2차적으로 전문가 인터뷰를 토대로 스포츠전공 대학생의 창업촉진을 위한 대안을 분석하였다. 그 결과 다음과 같은 제안을 하였다. 첫째, 창업정책에서 스포츠 분야의 부가가치성 및 개별성을 인정해야 한다. 둘째, 스포츠전공자의 창업네트워크 및 플랫폼 구성이 필요하다. 셋째, 스포츠창업을 위한 공간 구성(Startup Co-Space)을 해야 한다. 넷째, 창업동아리 구성과 지원이 필요하다. 다섯째, 캡스톤디자인 및 취창업진로세미나 교과목에서 창업경진대회를 활성화시킨다. 여섯째, 창업멘토링을 통한 스포츠전공학생들의 창업효능감을 증대시켜야 한다.

• 복식문화연구
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• 제13권3호
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• pp.414-424
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• 2005

This study was aimed to alter slacks pattern of ready-to-wear clothing appropriate for the lower body types of male university students of sports majors. The subjects used for this study were 151 male sports majors between $18{\sim}27$ years of age. Characteristics of the respondents were ascertained by means of questionnaires and an evaluation of a total of 36 lower body features. The characteristics of the lower body were depended on sport activities. In particular, bodybuilding students demonstrated a somatotype with an increased circumference, depth, and width of the thigh and lower body. The somatotypes were classified into 3 types by means of a cluster analysis employing 5 factors. The bodybuilding was selected for alter slacks pattern because of the grand variation of lower body types. A lining evaluation of slacks pattern was made for the male sports collegians in bodybuilding-major. The results of evaluation shows that the research pattern was better than a ready-made slacks pattern. Specially the hip and thigh parts were more comfortable to sports major students.

• Journal of Multimedia Information System
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• 제8권4호
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• pp.301-308
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• 2021

The purpose of this study is to analyze the oral records of sports development contributors to explore the direction of big data research on sports development contributors in the future. To this end, the audio file produced in the interview with Lee00, a sports development contributor, was converted into text. The major themes were extracted by analyzing these oral records. The sub-themes were extracted in chronological order. Keywords were extracted by analyzing sub-themes. And the extracted keywords are searched in Google search engine to find related topics and to use them. A Google search for the topic 'Mt. Inwang' extracted from the oral archives of Lee00, a contributor to the development of sports, finds newspaper articles about President Moon Jae-in's climbing Mt. Inwang and opening up Mt. Bukhan. In addition, articles about Mt. Inwang and mountain climbers that the narrator In-jeong Lee speaks are searched for. Through these articles, you can Deriving the theme of the museum exhibition, Collection of museum exhibits, Use as climbing education material.

• 유통과학연구
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• 제18권12호
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• pp.5-13
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• 2020

Purpose: The objective of this study is to explore and prioritize strategic factors for revitalization of the sports contents distribution industry. Research design, data and methodology: To this end, strategic factors for revitalization of the sports contents distribution industry were explored based on literature review, and 14 experts were consulted to prioritize the factors. Results: Major conclusions deduced are the following: First, the factors were prioritized in order of legal policy factors, contents factors, and technical infrastructure factors. Second, subdomains of legal policy factors were prioritized in order of policy process factors, legislation enactment and revision factors, budget factors, business model factors focusing on sports contents. Third, subdomains of contents factors were prioritized in order of humanware contents factors, sports contents diversification factors, and high-quality sports contents production factors. Fourth, subdomains of technical infrastructure factors were prioritized in order of sports contents service platform factors, technical development and standardization, global distribution channel provision, and distribution metadata standardization. Conclusions: Findings of this study are of significance given that this study stratifies factors of sports contents distribution industry revitalization-about which there have been very few previous studies- analyzed mainly in terms of justifiability and timeliness, and presents preferential business strategies.

• 한국의상디자인학회지
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• 제7권1호
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• pp.55-63
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• 2005

The outcome of modem sports events are reliant on not only the athletic ability and technology of individual players but their sportswear proterties. State-of-the-Hitech sportswear has started to be introduced in the 1950s, and in addition to the athletic capability of players, sportswear is one of the primary factors to affect the results of sports games, as a wide variety of Hi-Tech functional materials have come out since the 1990s. The purpose of this study was to development into the concept of active sportswear, to sort out hitech functional product lines in this field, to look into sports stars and Hi-Tech functional sports brands, and finally to identify the major characteristics of recent active sportswear. The result of this study were as follows: 1. There were largely four characteristics in recent functional sportswear materials: fast-drying cooling, minimized resistance, ultralight comfortableness, and water vapor permeable/waterproof function. 2. Besides the athletic capability and technology of players, Hi-Tech functional products are one of the major factors to determine the outcome of modem sports events. Functional synthetic fiber is preferred, instead of cotton, since the former is easier to manage and retains humidity better. 3. The major features of recent trend in active sportswear products are, functional, diversity and value. That is, those products are functional, since they are easy to manage and retain proper humidity, and they are for multipurpose, since they are fashionable and practical at the same time. And they are valuable, being expensive but appropriate for the movement of the body and having a high quality.