• Title/Summary/Keyword: Social opinion

Search Result 652, Processing Time 0.025 seconds

The Impact of Psychological and Environmental Factors on Consumers' Purchase Intention toward Organic Food: Evidence from Vietnam

  • NGUYEN, Dinh Toan;TRUONG, Dinh Chien
    • The Journal of Asian Finance, Economics and Business
    • /
    • v.8 no.1
    • /
    • pp.915-925
    • /
    • 2021
  • The study investigates some psychological and environmental factors affecting the intention to purchase organic foods of consumers in the inner-city of Hanoi. Impact factors applied for the study include three psychological factors (health concern, environmental concern, consumer awareness of organic foods) and seven environment factors (family's opinion, friends and colleagues' opinion, influence of celebrities, expert's opinion, social status, mass media, state's encouragement). We analyzed research data from 396 consumers to measure the impacting level of these factors. The convenient sampling method was used to collect the research sample. The measurement applied a 5-point Likert scale classifying from 1-completely disagree to 5-completely agree. Based on previous studies, the research model was recommended. We had estimated the reliability of the scales through Cronbach's Alpha and composite reliability. The research data is analyzed by using Structural Equation Model method (SEM). The findings of the study suggest that psychological factors (health concern, environmental concern, consumer awareness of organic foods) had a significantly positive influence on consumer's purchase attention toward organic food. The results also revealed that environmental factors (family's opinion, friends and colleagues' opinion, influence of celebrities, expert's opinion, mass media) were positively linked to consumer's purchase attention toward organic food.

The Influence of Public Welfare and Audit Findings on Audit Opinion: Empirical Evidence from Provincial Data in Indonesia

  • YAYA, Rizal;IRFANA, Siti Syifa;RIYADH, Hosam Alden;SOFYANI, Hafiez
    • The Journal of Asian Finance, Economics and Business
    • /
    • v.8 no.4
    • /
    • pp.181-191
    • /
    • 2021
  • The aim of the study is to empirically investigate and analyze the influence of public welfare, audit findings, and follow-up of audit recommendations on audit opinion with the disclosure level of financial reports as an intervening variable using agency theory and signaling theory. To achieve this purpose, a quantitative research method was employed. Population of this study is Provincial Government Financial Reports in Indonesia for fiscal years 2016 to 2018. There were 84 financial reports that met the criteria of purposive sampling. The data were gathered from the websites of the Audit Board of the Republic of Indonesia and the Indonesian Central Bureau of Statistics. In this study, the hypothesis-testing tool is path analysis using the Statistical Package for Social Sciences version 15. Based on the multiple regression analysis, the results show that audit findings, public income, and the disclosure level of financial reports significantly influenced audit opinion. Besides, the follow-up of audit recommendations and public health significantly influenced audit opinion through the disclosure level of financial reports. This study suggests that, in order to have better audit opinion, local governments need to improve public welfare, follow-up audit finding, and disclose more details in financial report.

Dirt Roads vs. High Speed Train: Opinion Towards ROI Value of Thailand's Transportation Infrastructure Development

  • Boonwattanopas, Nattawadee
    • Asian Journal for Public Opinion Research
    • /
    • v.3 no.1
    • /
    • pp.22-39
    • /
    • 2015
  • This research is a qualitative based study by using data gleaned from documentary analysis and in-depth interviews of 10 potential stakeholders were involved in the proposed high-speed train project in Thailand. Many perspectives from key informants revealed that this project would bring Thailand sustainable development in the future due to the fact that it is supposed to be an environmentally friendly mode of transportation and timesaving for passengers. Key informants who tend to have negative opinions towards the project feel apprehension due to the huge monetary investment during a time of monetary crisis. However, there was one complaint that the high-speed train is harmful to the environment surrounding the proposed area of this project. Several key informants agreed that ticket fares must be in between the cost of a bus ticket and airfare.

Public Opinion on the Duterte Administration's COVID-19 Period through Editorial Cartoons on Facebook

  • Bantugan, Brian Saludes
    • Asian Journal for Public Opinion Research
    • /
    • v.8 no.4
    • /
    • pp.409-431
    • /
    • 2020
  • This study explores the images and ideas presented by the editorial cartoons that have appeared in the author's Facebook timeline during Duterte's enhanced community quarantine (ECQ). The study analyzed 70 editorial cartoons posted between March 14, 2020, when Duterte declared ECQ in the National Capital Region of the Philippines, and June 22, 2020, a few days before the emergency powers of Duterte expired. This study used (visual-verbal) textual analysis as the research method to surface discourses embedded in the selected editorial cartoons. The editorial cartoons were clustered according to the roles the powerful people play in the images, and the details of each image were compared and contrasted to surface nuances in representation. The 70 editorial cartoons were classified into seven categories: (1) invisible (non-suffering) persons, (2) front liners, (3) privileged homeowners, (4) priority clients, (5) judges, (6) gatekeepers, and (7) dysfunctional public officials. They gravitated towards the tragic realities that call for acts of social justice and equity, and underscore specific contexts that need to be fixed by those in power.

Measuring a Valence and Activation Dimension of Korean Emotion Terms using in Social Media (소셜 미디어에서 사용되는 한국어 정서 단어의 정서가, 활성화 차원 측정)

  • Rhee, Shin-Young;Ko, Il-Ju
    • Science of Emotion and Sensibility
    • /
    • v.16 no.2
    • /
    • pp.167-176
    • /
    • 2013
  • User-created text data are increasing rapidly caused by development of social media. In opinion mining, User's opinions are extracted by analyzing user's text. A primary goal of sentiment analysis as a branch of opinion mining is to extract user's opinions from a text that is required to build a list of emotion terms. In this paper, we built a list of emotion terms to analyse a sentiment of social media using Facebook as a representative social media. We collected data from Facebook and selected a emotion terms, and measured the dimensions of valence and activation through a survey. As a result, we built a list of 267 emotion terms including the dimension of valence and activation.

  • PDF

A Methodology for Analyzing Public Opinion about Science and Technology Issues Using Text Analysis (텍스트 분석을 활용한 과학기술이슈 여론 분석 방법론)

  • Kim, Dasom;Wong, William Xiu Shun;Lim, Myungsu;Liu, Chen;Kim, Namgyu;Park, Junhyung;Kil, Wooyeong;Yoon, Hansool
    • Journal of Information Technology Services
    • /
    • v.14 no.3
    • /
    • pp.33-48
    • /
    • 2015
  • Recently, many users frequently share their opinions on diverse issues using various social media. Therefore, many governments have attempted to establish or improve national policies according to the public opinions captured from the various social media. In this paper, we indicate several limitations of traditional approaches for analyzing public opinions about science and technology and provide an alternative methodology to overcome the limitations. First of all, we distinguish science and technology analysis phase and social issue analysis phase to reflect the fact that public opinion can be formed only when a certain science and technology is applied to a specific social issue. Next, we apply a start list and a stop list successively to acquire clarified and interesting results. Finally, to identify most appropriate documents fitting to a given subject, we develop a new concept of logical filter that consists of not only mere keywords but also a logical relationship among keywords. This study then analyzes the possibilities for the practical use of the proposed methodology thorough its application to discovering core issues and public opinions from 1,700,886 documents comprising SNS, blog, news, and discussion.

The Difference in Consumers' and Company Employees' Perceptions of Consumer Boycotts and Analysis of the Factors Affecting Boycott Participation (소비자불매운동에 대한 소비자와 기업 근로자 간의 인식 차이 및 불매운동 참여 영향요인 분석)

  • Hong, Ji Hyung;Hwang, Hyesun
    • Human Ecology Research
    • /
    • v.58 no.4
    • /
    • pp.517-537
    • /
    • 2020
  • This study investigated how consumers and company employees differ in their perceptions of boycotts based on the co-orientation model. Regarding the reasons of boycotts, consumers take both consumer damage cases and unethical conduct equally seriously, while company employees take consumer damage cases more seriously than unethical conduct. Consumer perceptions of the necessity for boycotts was higher than company employees, while employees were more aware of the negative impact of boycotts than consumers. Based on the co-orientation model, we examined how consumers and employees estimate differences in their perceptions of boycotts. The results showed that consumers and company employees are not accurately aware of each other's perceptions. Lastly, logistic regressions were conducted to identify the factors affecting three types of participation: online opinion expression, personal non-purchasing, and persuading other people to join the boycotts. The results showed that male consumers are more likely to participate in online opinion expression; consumer perceptions of effectiveness of boycotts and the perceived severity of consumer damage increase the likelihood of participation in online opinion expression. Consumer perceptions of the necessity of boycotts and their opinion leadership increased the likelihood of non-purchasing. Finally, consumers with higher opinion leadership and female consumers were more likely to encourage others to take part in boycotts. In addition, consumers are more likely to persuade others to join the boycotts if they have stronger beliefs that companies will not seriously consider consumer problems.

An Exploratory Study on the Political Information Behaviors of Korean Opinion Leaders on Twitter: Through the Lens of Theory of Information Worlds (한국의 트위터 오피니언 리더들의 정치적 정보행동에 관한 연구 - 정보세계이론을 중심으로 -)

  • Lee, Jisue
    • Journal of the Korean Society for Library and Information Science
    • /
    • v.53 no.1
    • /
    • pp.83-108
    • /
    • 2019
  • This study investigated South Korean citizens' political communication and deliberation through Twitter during the 2014 General Election, focusing on influential opinion leaders' political information behaviors. Individual semi-structured interviews were administered with 13 opinion leaders using the multiple interview modes of email interviews, Skype interview and face to face interviews. Through the analytical lens of the theory of Information Worlds, the chosen social types and social norms of opinion leaders impacted their political information behaviors, including how they assessed, shared, exchanged, or avoided information, and, in turn, created boundaries between and around their information worlds that allowed for both conflict and synergy.

Webdrama Analysis and Recommendation using Text Mining and Opinion Mining Technique of Social Media (소셜미디어 빅데이터의 텍스트 마이닝과 오피니언 마이닝 기법을 활용한 웹드라마 분석과 제안)

  • Oh, Se-Jong;Kim, Kenneth Chi Ho
    • Cartoon and Animation Studies
    • /
    • s.44
    • /
    • pp.285-306
    • /
    • 2016
  • With the increase use of smartphones, users can consume contents such as webtoon, webnovel and TV drama directly provided by the producers. In this Direct-to-Consumer era, webdrama services from the portal websites are increasing rapidly. Webdramas such as , , and can be analyzed in real time using responses such as unique users, likes, and comments. The analyses used in this research were Social Media Big Data Mining Method and Opinion Mining Method. Specific key words from webdrama can be extracted and viewers positive, neutral or negative emotion can be predicted from the words. The analyses of popular webdramas showed that the established K-Pop Idol member appearance and servicing portal site greatly influence the views, traffics, comments, and likes. Also, 'Mobile TV' proved the effectiveness as another platform other than television. Mobile targeted contents and robust business models still to be developed and identified. Overcoming these few tasks, Korea will be proven to be a webdrama content powerhouse.