• Title/Summary/Keyword: Social network analysis(SNA)

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Research Trend Analysis on International Research Collaboration in Regard to Antarctic Studies (남극연구에 대한 국가 간 협력연구 동향 분석)

  • Jang, Duckhee;Choi, Yong-Jin;Kim, Jin-Young
    • Ocean and Polar Research
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    • v.38 no.3
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    • pp.209-224
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    • 2016
  • The purpose of this study is to analyze research activities related to Antarctic science through a bibliographic study and to understand and evaluate the implications. This study is based on 78,445 articles which were retrieved from the Science Citation Index(SCI) database during the period 1998-2015. Through a quantitative analysis and a Social Network Analysis, we made several findings and drew out the implications. First, many countries, in general, have increased multi-national research cooperation in order to enhance research productivity. However, Korea's cooperative research activity is below the average level. Second, considering the 4 centrality indexes, which are derived from the SNA, Korea had a lower score in terms of centrality indexes. Based on these findings, Korea should formulate a more dynamic or proactive strategy in order to enhance its participation in international research cooperation efforts. Korea, the 10th country to build two or more research bases in Antarctica, should make greater efforts to bring the appropriate level of the phase.

Predicting the Performance of Recommender Systems through Social Network Analysis and Artificial Neural Network (사회연결망분석과 인공신경망을 이용한 추천시스템 성능 예측)

  • Cho, Yoon-Ho;Kim, In-Hwan
    • Journal of Intelligence and Information Systems
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    • v.16 no.4
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    • pp.159-172
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    • 2010
  • The recommender system is one of the possible solutions to assist customers in finding the items they would like to purchase. To date, a variety of recommendation techniques have been developed. One of the most successful recommendation techniques is Collaborative Filtering (CF) that has been used in a number of different applications such as recommending Web pages, movies, music, articles and products. CF identifies customers whose tastes are similar to those of a given customer, and recommends items those customers have liked in the past. Numerous CF algorithms have been developed to increase the performance of recommender systems. Broadly, there are memory-based CF algorithms, model-based CF algorithms, and hybrid CF algorithms which combine CF with content-based techniques or other recommender systems. While many researchers have focused their efforts in improving CF performance, the theoretical justification of CF algorithms is lacking. That is, we do not know many things about how CF is done. Furthermore, the relative performances of CF algorithms are known to be domain and data dependent. It is very time-consuming and expensive to implement and launce a CF recommender system, and also the system unsuited for the given domain provides customers with poor quality recommendations that make them easily annoyed. Therefore, predicting the performances of CF algorithms in advance is practically important and needed. In this study, we propose an efficient approach to predict the performance of CF. Social Network Analysis (SNA) and Artificial Neural Network (ANN) are applied to develop our prediction model. CF can be modeled as a social network in which customers are nodes and purchase relationships between customers are links. SNA facilitates an exploration of the topological properties of the network structure that are implicit in data for CF recommendations. An ANN model is developed through an analysis of network topology, such as network density, inclusiveness, clustering coefficient, network centralization, and Krackhardt's efficiency. While network density, expressed as a proportion of the maximum possible number of links, captures the density of the whole network, the clustering coefficient captures the degree to which the overall network contains localized pockets of dense connectivity. Inclusiveness refers to the number of nodes which are included within the various connected parts of the social network. Centralization reflects the extent to which connections are concentrated in a small number of nodes rather than distributed equally among all nodes. Krackhardt's efficiency characterizes how dense the social network is beyond that barely needed to keep the social group even indirectly connected to one another. We use these social network measures as input variables of the ANN model. As an output variable, we use the recommendation accuracy measured by F1-measure. In order to evaluate the effectiveness of the ANN model, sales transaction data from H department store, one of the well-known department stores in Korea, was used. Total 396 experimental samples were gathered, and we used 40%, 40%, and 20% of them, for training, test, and validation, respectively. The 5-fold cross validation was also conducted to enhance the reliability of our experiments. The input variable measuring process consists of following three steps; analysis of customer similarities, construction of a social network, and analysis of social network patterns. We used Net Miner 3 and UCINET 6.0 for SNA, and Clementine 11.1 for ANN modeling. The experiments reported that the ANN model has 92.61% estimated accuracy and 0.0049 RMSE. Thus, we can know that our prediction model helps decide whether CF is useful for a given application with certain data characteristics.

Network Connecting Structure and Contextual Meanings of Chungbuk Innovation Projects Based on the Amalgamation of Social Network Analysis and System Dynamics Approaches (SNA와 SD 방법론을 활용한 충북 지역혁신사업의 네트워크 연결구조와 함의)

  • Lee, Mi-Ra;Hong, Seong-Ho;Park, Ju-Hye;Lee, Man-Hyung
    • Korean System Dynamics Review
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    • v.10 no.2
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    • pp.103-120
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    • 2009
  • Using various data derived from the regional innovation projects in the IT and BT-sectors within Chungbuk Province, this study tries to observe formation processes of network connecting structure and their spill-over effects. Considering the dynamic nature of key issues, it applies both social network analysis and causal loop methods. After a series of simulation exercises, we find that so-called extroverted regional innovation projects, that is, ones financially supported by the central government, reveal a higher tendency in the centrality, heavily depending on a handful of well reputed organizations. It is quite similar to the reinforcing mechanism, resulting in the rich-get-richer and the poor-get-poorer. Compared with the existing documents, nonetheless, it shows relatively weak in the mechanism strength, implying the fact that regional innovation projects have significantly contributed to ameliorating the unequal distribution of innovation organizations within Chungbuk Province. On the other hand, this study concludes that all the brokerage organizations related to the regional innovation projects have settled in Chungbuk Province. Whereas the Capital Region-based organizations present a higher tendency in the knowledge-network, it seems that the regional innovation projects have significantly contributed to upgrading direct and indirect competitiveness of the local organizations.

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A Study on Developing the Contents of Historical Education Using Social Network Analysis (사회연결망분석을 활용한 거대사 교육 콘텐츠 개발 방향 제안)

  • Yun, Hye-Jeong;Seo, Hee-Chang;Park, Eun-Soo;Lee, Yoon-Sun;Kim, Jae-Jun;Lee, Hee-Soo;Lim, Seong-Bin;Lee, Tai-Sik
    • The Journal of the Korea Contents Association
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    • v.15 no.6
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    • pp.606-615
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    • 2015
  • This study aims to provide suggestions for the development of educational contents on historical events that can solve the existing curriculum's problems, such as the disproportionate weight given to Western historical events. The study focuses on content ranging from the start of the Agricultural Revolution (7000 BC.) to the start of the Industrial Revolution (AD. 1760). The results are as follows. We used the Delphi technique for deriving global historical events. Among them, 56 historical events were selected as the data for Social Network Analysis (SNA). The results of SNA showed that topics related to Civilization has a high priority. In addition, the results of a coagulation analysis showed the events can be divided into seven groups. The classification criteria is different from the criteria used for the current period. We expect that the suggested framework developed for historical contents will constitute a new approach to historical interpretation through network visualization and linkage analysis.

Analysis of the Changes of Liner Service Networks by Using SNA: Focused on Incheon Port (사회연결망 분석을 활용한 컨테이너 정기선 항로 변화 분석: 인천항을 중심으로)

  • Park, Ki-Hyun;Lin, Mei-Shun;Ahn, Seung-Bum
    • Journal of Korea Port Economic Association
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    • v.32 no.1
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    • pp.97-122
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    • 2016
  • Incheon port attained two million TEU of container throughput between 2013 and 2014 as a third port in domestic container throughput. It opened a new port in Song-do, Incheon in June 2015 to prepare for the continuing increase in container throughput.Therefore, it has provided the platform for being the major container port domestically and internationally. As the role of the new port increases, the role and direction of the Incheon port liner service network attracts attention. This study analyzes the centrality of the Incheon port liner service network by using SNA (Social Network Analysis), which was introduced in the maritime economics area recently, focusing on the Incheon port liner service network. We recognize the degree centrality, closeness centrality, and betweenness centrality of each port and its effect on the Incheon port liner service network. The study showed that for Incheon port, the centrality of the Busan port in Korea, and the Hong Kong port, is high outside the country. This helps us determine that the hub of the Incheon port is neither Shanghai nor Singapore, which ranks first and second, respectively, on container throughput. It is also helps us to know that eastern China's ports have not played a role of the hub of the Incheon port until now because of the relatively low centrality of eastern China's ports.

Improved Internet Resource Recommendation Method using FOAF and SNA (FOAF와 SNA를 이용한 개선된 인터넷 자원 추천 방법)

  • Wang, Qing;Sohn, Jong-Soo;Chung, In-Jeong
    • The KIPS Transactions:PartB
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    • v.19B no.3
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    • pp.165-176
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    • 2012
  • In recent years, due to rapidly increasing user-created internet contents coupled with the development of community-based websites, the internet resource recommendation systems are attracting attentions of the users. However, most of the systems have failed in properly reflecting users' characteristics and thus they have difficulty in recommending appropriate resources to users. In this paper, we propose an internet resource recommendation method using FOAF and SNA which fully reflects the characteristics of users. In our method, 1) we extract the data about user characteristics and tags using FOAF; 2) we generate graphs representing users, user characteristics and tags after inserting data into 3 matrixes and integrating them; 3) we recommend the appropriate internet resources after selecting common characteristics of the recommended items and Hot tags by analyzing social network. For verification of our proposed method, we implemented our method to establish and analyze an experimental social group. We verified through our experiments that the more users added in the social network, the higher quality of recommendation result we got than the item-based recommendation method. By using the suggested idea in this paper, we can make a more appropriate recommendation of resources to users while effectively retrieving explosively increasing internet resources.

A Scientometric Social Network Analysis of International Collaborative Publications of All India Institute of Medical Sciences, India

  • Nishavathi, E.;Jeyshankar, R.
    • Journal of Information Science Theory and Practice
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    • v.8 no.3
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    • pp.64-76
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    • 2020
  • Scientometrics and social network analysis (SNA) measures were used to analyze the international scientific collaboration (ISC) of All India Institute of Medical Sciences (AIIMS) for a period of 10 years (2009-2018). The dataset consists of 19,622 records retrieved from the Scopus database. The mean degree of collaboration 0.95 implied that researchers of AIIMS tend to collaborate domestically (80.29%) and internationally (14.67%). The data exhibits a hyper authorship pattern, and a medium-size research team consists of 4 to 10 authors who contributed a maximum of 62.08% (12,182) publications. 71.97% of research findings are scattered in journal articles. The most preferred journals published 58.55% of medical literature. An undirected collaboration network is constructed in Pajek to study the ISC of AIIMS during the period 2009-2018 which consists of 179 vertices (Vn) and 11,938 edges. The degree centrality (Dc) identified that the United States of America (Dc - 54; CC - 0.99) and United Kingdom (Dc - 41; 0.98) are the most collaborative countries in the whole network as well as the most influential countries. The Louvain community detection method is used to detect influential research groups of AIIMS. The temporal evolution of ISC of AIIMS studied through scientometrics and SNA measures shed light on the structure and properties of ISC networks of AIIMS. It revealed that AIIMS, India has taken keen steps to enrich the quality of research by extending and encouraging the collaboration between institutions and industries at the international level.

Correlation Analysis between Internal Transactions and Efficiency of Chaebol Affiliates Using Social Network Analysis (사회연결망분석을 이용한 대기업집단 내부거래와 효율성의 상관분석)

  • Na, Gi Joo;Cho, Nam Wook
    • Journal of Information Technology Services
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    • v.14 no.3
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    • pp.49-65
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    • 2015
  • As South Korean large business groups, also known as Chaebol, have broadened their influence in the domestic economy, it is important to analyze the influence of internal transactions among Chaebol affiliates on their performance. In this paper, relationship between internal transactions and efficiency of Chaebol affiliates has been analyzed. Top five Chaebol groups in South Korea are selected; they include Samsung, Hyundai Motors, LG, SK, and Lotte group. Based on internal transactions among affiliates, social networks are constructed for each Chaebol group to analyze centrality, network structures and cliques. Data Envelopment Analysis (DEA) was conducted to examine the efficiency of the Chaebol affiliates. Then, correlations between the degree centrality and the efficiency of Chaebol affiliates were analyzed, and the network structures of Chaebol groups are presented. The result shows that positive correlations between degree centrality and efficiency are observed among four Chaebol Groups. This paper shows that the Social Network Analysis (SNA) techniques can be used in the empirical research for the analysis of internal transactions of Chaebol groups.

The Influence of Authors' Centrality on Research Performance in a Large-Scale Collaborative Research Network (대규모 공동연구 네트워크에서 저자의 중심성이 연구성과에 미치는 영향)

  • Moon, Seonggu;Kim, Injai
    • Journal of Information Technology Services
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    • v.17 no.2
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    • pp.179-190
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    • 2018
  • This study is about the influence of authors' centrality on research outcomes in a large-scale collaborative research network. Using the social network analysis method, five types of centralities were derived. Six research outcomes of individual researchers were also derived through bibliographic information of the social science field for the last 10 years. A multivariate regression analysis was conducted to examine the causal relationship between the centrality and research outcome, and the effect of centrality on research outcomes was found to be statistically significant. The result of this study shows that the revised citation and H-index significantly influenced the authors' centrality. This result can imply that the centrality of the researcher can expect a considerable influence of the thesis as well as a certain level of productivity. The meaning of this study is to analyze the effect of centrality on the research outcomes of the large-scale collaborative research network in the past decade, and is carefully to suggest a guideline in order to support new research information services for active researchers and the advancement of collaborative research. This study has its limitation for interpreting the diverse academic fields of the social sciences in a uniform way. In future study, it is necessary to conduct studies using various weighted indices for network centrality in order to measure the influence of research.

Resolving the 'Gray sheep' Problem Using Social Network Analysis (SNA) in Collaborative Filtering (CF) Recommender Systems (소셜 네트워크 분석 기법을 활용한 협업필터링의 특이취향 사용자(Gray Sheep) 문제 해결)

  • Kim, Minsung;Im, Il
    • Journal of Intelligence and Information Systems
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    • v.20 no.2
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    • pp.137-148
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    • 2014
  • Recommender system has become one of the most important technologies in e-commerce in these days. The ultimate reason to shop online, for many consumers, is to reduce the efforts for information search and purchase. Recommender system is a key technology to serve these needs. Many of the past studies about recommender systems have been devoted to developing and improving recommendation algorithms and collaborative filtering (CF) is known to be the most successful one. Despite its success, however, CF has several shortcomings such as cold-start, sparsity, gray sheep problems. In order to be able to generate recommendations, ordinary CF algorithms require evaluations or preference information directly from users. For new users who do not have any evaluations or preference information, therefore, CF cannot come up with recommendations (Cold-star problem). As the numbers of products and customers increase, the scale of the data increases exponentially and most of the data cells are empty. This sparse dataset makes computation for recommendation extremely hard (Sparsity problem). Since CF is based on the assumption that there are groups of users sharing common preferences or tastes, CF becomes inaccurate if there are many users with rare and unique tastes (Gray sheep problem). This study proposes a new algorithm that utilizes Social Network Analysis (SNA) techniques to resolve the gray sheep problem. We utilize 'degree centrality' in SNA to identify users with unique preferences (gray sheep). Degree centrality in SNA refers to the number of direct links to and from a node. In a network of users who are connected through common preferences or tastes, those with unique tastes have fewer links to other users (nodes) and they are isolated from other users. Therefore, gray sheep can be identified by calculating degree centrality of each node. We divide the dataset into two, gray sheep and others, based on the degree centrality of the users. Then, different similarity measures and recommendation methods are applied to these two datasets. More detail algorithm is as follows: Step 1: Convert the initial data which is a two-mode network (user to item) into an one-mode network (user to user). Step 2: Calculate degree centrality of each node and separate those nodes having degree centrality values lower than the pre-set threshold. The threshold value is determined by simulations such that the accuracy of CF for the remaining dataset is maximized. Step 3: Ordinary CF algorithm is applied to the remaining dataset. Step 4: Since the separated dataset consist of users with unique tastes, an ordinary CF algorithm cannot generate recommendations for them. A 'popular item' method is used to generate recommendations for these users. The F measures of the two datasets are weighted by the numbers of nodes and summed to be used as the final performance metric. In order to test performance improvement by this new algorithm, an empirical study was conducted using a publically available dataset - the MovieLens data by GroupLens research team. We used 100,000 evaluations by 943 users on 1,682 movies. The proposed algorithm was compared with an ordinary CF algorithm utilizing 'Best-N-neighbors' and 'Cosine' similarity method. The empirical results show that F measure was improved about 11% on average when the proposed algorithm was used

    . Past studies to improve CF performance typically used additional information other than users' evaluations such as demographic data. Some studies applied SNA techniques as a new similarity metric. This study is novel in that it used SNA to separate dataset. This study shows that performance of CF can be improved, without any additional information, when SNA techniques are used as proposed. This study has several theoretical and practical implications. This study empirically shows that the characteristics of dataset can affect the performance of CF recommender systems. This helps researchers understand factors affecting performance of CF. This study also opens a door for future studies in the area of applying SNA to CF to analyze characteristics of dataset. In practice, this study provides guidelines to improve performance of CF recommender systems with a simple modification.


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