• Title/Summary/Keyword: Social Network Platform

Search Result 215, Processing Time 0.021 seconds

Research on the Discourse of Libraries During COVID-19 in YouTube Videos Using Topic Modeling and Social Network Analysis

  • Euikyung Oh;Ok Nam Park
    • Journal of Information Science Theory and Practice
    • /
    • v.11 no.3
    • /
    • pp.29-42
    • /
    • 2023
  • This study explored issues related to the library in the COVID-19 era in YouTube videos in Korea. This study performed social network analysis and topic modeling analysis by collecting 479 YouTube videos, 20,545 words, and 8,379 channels related to COVID-19 and the library from 2019 to 2020. The study results confirmed that YouTube, a social media platform, was used as an important medium to connect users and physical libraries and provide/promote online library services. In the study, major topics and keywords such as quarantine, vlog, and library identity during the COVID-19 pandemic, library services and functions, and introductions and user guides of libraries were derived. Additionally, it was identified that videos about COVID-19 and the library are being produced by various actors (news and media channels, libraries, government agencies, librarians, and individual users). However, the study also identified that the actor network is fragmented through the channel network, showing a low density or weak linkage, and that the centrality of the library in the actor network is weak.

Chatting-based Commerce Platform Enabling Non-Volatile Social Curation Service (비휘발적 소셜 큐레이션 서비스가 가능한 대화형 상거래 플랫폼 개발)

  • Yoo, Keedong
    • The Journal of Society for e-Business Studies
    • /
    • v.23 no.3
    • /
    • pp.145-157
    • /
    • 2018
  • The social curation service that selectively provides information generated by individuals or groups with the same interests can have a synergistic effect when combined with the recently used SNS-based chatting function. If these kinds of chatting-based curation technologies are applied to the Internet shopping malls, particularly, buyers can obtain more reliable information in real time basis, and sellers can provide them with more differentiated and rich information in a continuous manner. This research suggests a chatting-based commerce platform that provides the social curation service based on chats among sellers, existing buyers, and potential buyers. The proposed commerce platform can organize a chat channel for each store and product not only to immediately respond to new and existing customer inquiries about stores, brands, and detailed products, but also to continuously activate differentiated sales strategies to customers subscribed to the channel. In particular, MongoDB is used to permanently save and archive the information and chatting history of each channel, so that the buyer can search and refer to them recorded in the corresponding channel at any time.

Understanding Customer Participation Behavior via B2C Microblogging (B2C 마이크로블로깅을 통한 고객참여 메커니즘의 이해)

  • Park, Jongpil;Son, Jai-Yeol
    • Asia pacific journal of information systems
    • /
    • v.22 no.4
    • /
    • pp.51-73
    • /
    • 2012
  • Social network services based on openness, connectedness, and mass participation are reshaping many aspects of how companies conduct business and create value for their customers. For instance, Facebook and Twitter are expected to play a pivotal role as a new communication channel through which companies-forge close relationships with their customers for co-creation of value for mutual benefits. Given the potential of social network services, it is not surprising that many companies have strategically invested in social network services to reach out to customers. Despite the growing interest in social network services as a platform to connect companies and their customers, few guidelines exist about how managers can effectively utilize social network services in forging relationships with their customers. As such, scholars should pay greater attention to how firms can successfully develop relationships with their customers on social network services. In particular, this study employs the S-O-R (stimulus-organism-response) framework as a theoretical lens to develop a research model that explains customers' participation in the value co-creation platform that companies opened on Twitter. According to the S-O-R framework, certain types of individuals' behaviors can be best understood based on a causal link from environmental stimulus to organism, and response. We apply the S-O-R framework to understand how ubiquitous connectivity (stimuli) can influence customers' experience (organism) with companies on Twitter, which in turn influence their participation behavior (response). Two steps have been undertaken to empirically test the research model. First, we conducted a content analysis of tweets written by customers who follow companies on Twitter. As a result, we found event/promotion participation, company support, and giving feedback as three specific types of customer participation behavior. Second, we conducted a web-based survey to test research hypotheses in the research model. Participations in the survey were solicited to customers who followed companies on Twitter. As a result, a total of 115 respondents have completed the survey. Data were analyzed using the partial least square (PLS) technique. The results of data analysis suggest that ubiquitous connectivity (stimuli) had strong positive effects on perceive usefulness, perceived enjoyment, and perceived intimacy (organism). Perceived intimacy showed positive effects on customer participation behavior (response), such as event participation, company support, and giving feedback. Perceived enjoyment was found to have strong positive effects on company support and giving feedback. On the other hand, perceived usefulness did not have significant impacts on the three types of customer participation behavior.

  • PDF

On the Physical Function Evaluation, Prevention Training, and Cognitive Ability Improvement through the Design of a Healthcare Independence Support System based on Emotional Satisfaction of Senior Users

  • Lee, Sang Min;Kim, Joo Uk;Kim, Young Min
    • International Journal of Internet, Broadcasting and Communication
    • /
    • v.13 no.1
    • /
    • pp.37-46
    • /
    • 2021
  • Recently, social technologies have been created to solve problems from businesses for the establishment of generational solidarity ecosystem in terms of employment, residential space, network and social capital, age, cognitive and environmental aspects. This is senior-friendly healthcare business system aimed at meeting the senior needs for health life to enjoy active consumption culture life even after retirement, becoming a catalyst for minimizing generational conflicts, preventing the cognitive and physical deterioration of seniority in the areas of life healthcare, fitness and well-aging, and expanding into systems necessary for seniority self-reliance. We would like to draw up the development and requirements of the concept of the service platform for the study of collective characteristics for generation solidarity with senior class and the establishment of a customized senior health life system for generation solidarity. This system is characterized by a platform that can prevent the decline of seniors' cognitive and physical functions and enhance emotional stability. It is significant in providing feedback on the risk perception index, fall index, and prevention training index information to the child through the analysis and extraction of the senior health index for risk perception, fall probability, and fall prevention.

A recommendation algorithm which reflects tag and time information of social network (소셜 네트워크의 태그와 시간 정보를 반영한 추천 알고리즘)

  • Jo, Hyeon;Hong, Jong-Hyun;Choeh, Joon Yeon;Kim, Soung Hie
    • Journal of Internet Computing and Services
    • /
    • v.14 no.2
    • /
    • pp.15-24
    • /
    • 2013
  • In recent years, the number of social network system has grown rapidly. Among them, social bookmarking system(SBS) is one of the most popular systems. SBS provides network platform which users can share and manage various types of online resources by using tags. In SBS, it can be possible to reflect tag and time in order to enhance the quality of personalized recommendation. In this paper, we proposed recommender system which reflect tag and time at weight generation and similarity calculation. Also we adapted proposed method to real dataset and the result of experiment showed that the our method offers better performance when such information is integrated.

A Study on User Perception of Tourism Platform Using Big Data

  • Se-won Jeon;Sung-Woo Park;Youn Ju Ahn;Gi-Hwan Ryu
    • International journal of advanced smart convergence
    • /
    • v.13 no.1
    • /
    • pp.108-113
    • /
    • 2024
  • The purpose of this study is to analyze user perceptions of tourism platforms through big data. Data were collected from Naver, Daum, and Google as big data analysis channels. Using semantic network analysis with the keyword 'tourism platform,' a total of 29,265 words were collected. The collection period was set for two years, from August 31, 2021, to August 31, 2023. Keywords were analyzed for connected networks using TexTom and Ucinet programs for social network analysis. Keywords perceived by tourism platform users include 'travel,' 'diverse,' 'online,' 'service,' 'tourists,' 'reservation,' 'provision,' and 'region.' CONCOR analysis revealed four groups: 'platform information,' 'tourism information and products,' 'activation strategies for tourism platforms,' and 'tourism destination market.' This study aims to expand and activate services that meet the needs and preferences of users in the tourism field, as well as platforms tailored to the changing market, based on user perception, current status, and trend data on tourism platforms.

Impacts of Social Commerce in E-commerce : In perspective of Social Commerce Analysis Model (소셜 커머스가 전자상거래에 미치는 영향 : 소셜 커머스 분석 모델 관점에서)

  • Jin, Dong-Su;Lim, Jae-Wook
    • International Commerce and Information Review
    • /
    • v.14 no.1
    • /
    • pp.369-390
    • /
    • 2012
  • According to diffusion of social network, social commerce based this platform have been rapidly growing with usage of multiple smart devices. In this paper, we review several definitions & classifications of social commerce, and then suggest our definition. Above all, we suggest social commerce model analysis framework in perspective of business model based on revised Timmers's definition. With this framework, we analyzes impact of social commerce on e-commerce in perspective of value, actor, and revenue models. Through this analysis, we can find social commerce impact and change existing e-commerce. Finally, we suggest implications of social commerce, future directions of social commerce, further research issues. Through this research, we expect that actors related to e-commerce have the strategic implications.

  • PDF

Social Distance of Affective Advice: The Role of Construal Level in Acceptance of Rational and Emotional Advice

  • Li, Lu
    • Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
    • /
    • v.7 no.4
    • /
    • pp.395-402
    • /
    • 2017
  • Social network service provides an excellent platform for people seeking for advices. This research analyzed the effect of rational and emotional response and social distance on people's acceptance for advices online by the construal level theory. An experiment was completed to test the relationship between advisers and questioners and verify the content of online feedback would influence people's acceptance for advices on social network site. The online response included emotional advice and rational advice. Social distance between advisers and questioners was divided to close social distance condition and distant social distance condition. The study showed: (1) comparing with emotional advice, rational advice had a higher persuasive effect in both close and distant social distance conditions; (2) the impact of feedback from people with close social distance was stronger than the impact of the advices from people with distant social distance; (3) there existed an interaction effect between social distance and affective advice. The results revealed that the adviser's affective expression and relationship with the questioner would interactively impact the online persuasive effect.

Smart Social Grid System using Interactive Sketch Map (인터랙티브 스케치맵을 활용한 스마트 소셜 그리드 시스템)

  • Kim, Jung-Sook;Lee, Hee-Young;Lee, Ya-Ree;Kim, Bo-Won
    • Journal of Korea Multimedia Society
    • /
    • v.15 no.3
    • /
    • pp.388-397
    • /
    • 2012
  • Recently, one of the received attraction fields in web based service is 'Human Relationship Service' that is called SNS. This relationship map service is able to deliver information to user more easily and visually because it is intuitive data that is linked with offline real world. While past map service put physical real information in the map, present map service is evolving into new communicative platform that expresses social relationship beyond simple search platform that shows real world. In this paper, we propose smart social grid system using sketch map that is based on online map service structure. This system has features such as standardized interface provision for various SNS, use to governance hub tool in case of establishing a personal network through expanded social grid, a role of bridge to mashup software linked with other SNS, user environment construction that reproduces social grid data, and the faster service setup by improved search technology.

Study of Trust Bigdata Platform (신뢰성 빅데이터 플렛폼의 연구)

  • Kim, Jeong-Joon;Kwak, Kwang-Jin;Lee, Don-Hee;Lee, Yong-Soo
    • The Journal of the Institute of Internet, Broadcasting and Communication
    • /
    • v.16 no.6
    • /
    • pp.225-230
    • /
    • 2016
  • Recently, Web has arisen large amount of data that to the development of the network and the Internet. In order to process it appeared that Big Data technology. Big Data technologies have been studied aiming a multifaceted and accurate analysis using existing regular data and a variety of data social data. But social data does not have the expertise and objectivity. And such manipulation and concealment and distortion of information have been raised troubling. Thus, this paper proposes for trust big data platform and will be described in detail. The big data platform proposed in this paper consists of data refiner, Data Analyzer, co-truster, visualizer, searcher, etc.